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Launched August 2011
62% increase in Unique Visitors
13 Freemiums available for download
Sell horse books, DVDs and services
Website
No obligation book club
Offer 10-15% discount on
book of the month
Thread book club posts
into regular email schedule
Feature free webinars with
MyHorse Books authors &
trainers
Book Club
Send monthly email to MyHorse
Daily Spotlight list featuring current
book of the month & reads
Our store, HorseBooksEtc.com,
sends separate promotion
Emails
Hold 1-2 “Ask the Author” webinars
per month
Collect English/Western riding
discipline
Collect signups for new
MyHorseBooks list
Webinars