Embed Size (px)
DESCRIPTION
My Leader magazine is an Eastern Cape based magazine in South Africa, that targets LSM 7-10 , 70% males 30% females focussing on assertive, innovative, self fullfilling individuals, that places great value in general interests and the promotion of social values articles...
Citation preview
2015 MEDIA KIT
MY LEADER
magazine
Discover, Learn
& Get Involved
The readers of MY LEADER are 21+ to
approx 65 years in the LSM 7-10 targeting
issues that create interest in both male and
female folk with 70% and 30% gender
dispersion especially in the non-white
emerging markets with an inclusion of the
Khoisan oriented local communities of the
Eastern Cape and the Cape at large.
.
Your true publication, that
covers the local content
and, the entire Eastern
Cape region..
MY LEADER MAGAZINE 2015 MEDIA KIT
OUR MISSION:
THE FIRST local brand that is a future
builder of the “Home Of The Legends”
phenomenon, and seeks to provoke, and
intrigue sons and daughters of the
Eastern Cape not to forget to plough
back skills and knowledge for the
economic growth of the EC province..
We encouraging writers around
the Eastern Cape to submit
articles that will inform the
greater number of hopeless
youth and adults, to understand
entrepreneurship as a step
forward to better innovation in
any country of the world. OUR EDITORIAL FOCUS
LEADERSHIP is the cornerstone of this
publication, where the content will be designed
to outline roles played by certain leaders in the
province of Eastern Cape, we focus on the four
following themes :
LEARN : Take time to appreciate knowledge.
DISCOVER: Be ready to acknowledge that,
knowledge is POWER
INVOLVEMENT: Partaking in inspiring innovation.
CHANGE : Recycle your learning and use it in
another form…
“Go on My Leader”
DISCOVER CHANGE
COMPANY PROFILE
Sandile Matebese
The founder and the
creator of My Leader
Concept.
BUILD YOUR BRAND WITH MY LEADER
OVERVIEW
MY LEADER MAGAZINE 2015 MEDIA KIT
TARGET AUDIENCE ACCOLADES RECEIVED IN 2014
BRAND NEW COLUMS OF MY LEADER MAGAZINE
LSM 7-10 Eastern Cape
Self fulfilled individuals
Men and women of the Eastern Cape
21 – 65+ years old
HHI = R6 500.00 – R18 000 +
Minimum Matric qualification
MEDIA EXCLUSIVITY
The only publication in the Eastern Cape province that is on LSM 7-10 that benefits the province:
Local content in a profound and developmental approach.
Cost effective in Advertising Rates.
Produced in the Eastern Cape province.
Politically and religiously independent.
Affordable subscription
Exec Mayor of Nelson Mandela Bay Metro
SA Ambassador in Spain (Smuts Ngonyama)
Ms.Nomfanelo Kota, Office of the Premier EC
Chief Ngangomhlaba Matanzima (House of
Traditional Leaders EC)
Mr.Pops Pitsiladi, NMBM local businessman
Assistant Director Dept Agriculture EC,
Mr.Z.D.Mooi
Director Customer Care NMBM Port Elizabeth
CEO Film Commission Gauteng, Mr.Andile Mbeki
Director of VWSA & STANLIB Mr.Sackie
Macozoma
The People Shall Drive
Health & Beauty Corner
EC Choral Updates & EC Events Diary
My L’Tour
Great Philosophers
Lookalikes/Loxion Stayela
EC Monthly Weather Forecasts
Mind Your Jokes
SOCIAL MEDIA PLATFORMS
FEBRUARY MARCH
SPECIAL ON FAITH IN
EASTER WEEKEND
ON SALE DATE : 14 Feb 15
CLOSING DATE: 27 Feb 15
JANUARY
MINISTRY OF EDUCATION
EASTERN CAPE
ON SALE DATE :15 Dec 14
CLOSING DATE:29 Dec 14
COEGA IDZ FUTURE &
GROWTH
ON SALE DATE :15 Jan 15
CLOSING DATE:29 Jan 15
MAY JUNE
HOUSE OF THE
TRADITIONAL
LEADERS
ON SALE DATE : 14 May 15
CLOSING DATE: 29 May 15
APRIL
EC THE LEGEND IS A
LEADER
ON SALE DATE : 13 Mar 15
CLOSING DATE: 30 Mar 15
100 MOST EFFECTIVE
LEADERS
ON SALE DATE : 14 Apr 15
CLOSING DATE: 30 Apr 15
AUGUST SEPTEMBER
OUR UNSUNG
HEROES FROM EC
ON SALE DATE : 10 Aug 15
CLOSING DATE: 30 Aug 15
JULY
MZI MNGUNI THE
KING OF BOXING
ON SALE DATE : 15 Jun 15
CLOSING DATE: 30 Jun 15
INNOVATIONS FROM
EASTERN CAPE
MINDS
ON SALE DATE : 12 Jul 15
CLOSING DATE: 30 Jul 15
EDITORIAL CALENDER & Ads Deadlines
NOVEMBER DECEMBER
THE 10 MOST
SUCCESSFUL AND
EFFECTIVE LEADERS
IN 2015
ON SALE DATE : 03 Nov 15
CLOSING DATE: 11 Nov 15
OCTOBER
HOW TO LEAD BY AN
EXAMPLE
ON SALE DATE : 13 Sep 15
CLOSING DATE: 30 Sep 15
SECRETS OF
ETHIOPIANISM
ON SALE DATE : 13 Oct 15
CLOSING DATE: 30 Oct 15
EDITORIAL HIGHLIGHTS 2015
JANUARY EDUCATION
OCTOBER EXEMPLARY LEADERSHIP
APRIL EC LEGENDS
AUGUST INNOVATIONS IN EC
JULY BOXING IN MNGUNI
NOVEMBER ETHIOPIANISM MAY 100 MOST EFFECTIVE LEADERS
MARCH EASTER WEEKEND SEPTEMBER UNSUNG HEROES
FEBRUARY IDZ & EC ECONOMY
New Year Guide, New You !!
Motivations the New Academic Year
What can we offer as an innovative plan
Lessons from the past year
Valentine Day Special
Who is St.Valentine
Coega the Trans-shipment giant of Africa
Love & Beauty, for Gods sake.
Bantu Church of Christ & 2 million followers
Inter-faith and the Almighty
Public Speaking and Speech planning
Mike(microphone) Technique
Sports Celebrities
Arts & Culture
Wellness Campaign & Eat Right from Home
Dress to occasion all the times
Prepare for Winter Season
Business & Entrepreneurship
Authority versus Power
Culture of the Job Market
Semester begins for Tertiary students
Preparations for Matriculation Exams
Cleanliness of the Mind
Literature of Yesterday
Lead Us Not into Temptation
Woman or Woo-man,Wo(mb) man ???
Women’s Day
Woman Molestation
Woman an Abuser of Man ?
Events linked to Septum
If Sept is Seven, then our Seventh month is
July, and why ?
Xhosa Language amongst many in the EC
Franchises from EC
Leaders of Today versus leaders of
yesterday
Leadership by Inspiration
New Year Guide, New You !!
Motivations the New Academic Year
What can we offer as an innovative plan
JUNE TRADITIONAL LEADERS
Youth Celebrations
Traditional Leaders
Health and Initiation Schools
Sexuality Issues
DECEMBER MOST SUCCESSFUL
New Year Guide, New You !!
Motivations the New Academic Year
What can we offer as an innovative plan
Educational, Business Software and hardware
Business Innovations
Research & Database Services
Learning Platforms & Courseware
Presentation, Teleconferencing & Video Services
Web Development & Infrastructure Support
Events related to Business Education & Entrepreneurship
Strategic Planning, Marketing & Fundraising sources and services
Effective Leadership
Educational Financial & Accounting services
Governance & Public Management
Personality Development & Careering
Business Processing & Logistics
Farming & Agro-Processing
Management & Profiteering
Advertise with MY LEADER
Advertise Products and Services that related to:
Why advertise with My Leader ?
Cost-effective: My Leader advertising rates are affordable
and competitive compared with other publications in the
LSM 7-10 Target Audience profile
The Targeted Audience: The growing entry level of this
audience with younger age groups are having substantial
purchasing power and will, around the Eastern Cape
province.
Exposure and Access to urban life: A growing number of
urbanisation, and the rate of self-employment
opportunities is unfolding rapidly. More than 50 000
unemployed matriculants, in the Eastern Cape province are
opting to start their own businesses.
Social Media: Facebook and Twitter are becoming a
standard gadget to even unemployed people.
For all your advertising in a truly tool of your investment programme, My Leader has arrived for you….
CONTENT FORMAT
ARTICLE CONTENT
65%
MEDIA CONTENT
35%
REGULARS ARTICLES
EDITOR’S NOTE
INBOX LETTERS TO THE EDITOR
MONTHLY WEATHER FORECAST
MY L’TOUR
THE PEOPLE SHALL DRIVE
MY LEADER MANIA
LOXION STAYELA (STYLE)
MIND YOUR JOKES
CHORAL UPDATE
EC EVENTS UPDATES
POEMS
SONG LYRICS
BOOKS AND MOVIES
LEADERSHIP
ARTS,CULTURE & HERITAGE
SCIENCE & TECHNOLOGY
GOVERNANCE
FOOD,WELLNESS & HEALTH
BEAUTY & FASHION
BUSINESS & INNOVATION
SOCIAL VALUES
CRIME & LAW
UBUNTU
THE ABOVE WILL BE CLASSIFIED INTO
INTERVIEWS, COLUMNS, SPECIAL
FEATURES AND NARRATIVES…
CONTENT FORMAT
REGULARS
THE PEOPLE SHALL DRIVE READERS LETTERS EC NEWS
CHORAL UPDATES EDITORIAL COMMENTARY COMPETITIONS
MY LEADER TEAM DISCLAIMER INBOX
MEDIA CONTENT 35%
PRINT ADVERTISING DIMENSIONS
(DPS)
Double Page Spread
Full Page
A4 Size
⅔
Page ⅓
Page
¼ Page
½ Page
½ Page
Horizontal
½ Page
Square
FILE DEVELOPMENT AND
CONSTRUCTION
Bleed 5mm
Trim size 5mm
Live matter 8mm from trim edge
DISPLAY ADVERTISING FORMAT
B/W and 4 colour (CMYK) ads should be in the
following format:
o High resolution PDF with all fonts and
images embedded.
All images should at least have 300dpi
resolutions
Bitmaps should at least have 1200 dpi
resolutions
All colour images should be in CMYK Only,
NO RGB or LAB colours
Advertising Rates
4 COLOUR
4 COLOUR
4 COLOUR
DPS 2PAGE SPREAD R52 500
FULL PAGE R28 500 ⅔ PAGE R22 000
½ PAGE R15 500 ⅓ PAGE R9 500
¼ PAGE R7 125
BLACK & WHITE
DPS 2PAGE SPREAD R43 605
FULL PAGE R24 225 ⅔ PAGE R16 150
½ PAGE R13 175 ⅓ PAGE R8 075
¼ PAGE R6 057 ADVERTORIALS
FULL PAGE R28 000
DPS R48 500
SOCIAL MEDIA FOOTPRINTS
My Leader Magazine
Networking
Group Pages(Matthews Singers) etc.
Post giveaways
Reviews
Friends 141 Likes
My Leader Magazine
Followers
Networking & Marketing
Business responses extremely good
Twitter should be connected to Whatsapp
Celebrating Innovativeness
PROMOTIONAL MATERIAL
2015
YOUR
PROFITABLE
YEAR WITH
YOUR LEADER IN
BUSINESS.
TO BE A LEADER,
CONNECT WITH
MY LEADER MAGAZINE
CONNECT
NOW!!!
WE WILL PUT
YOUR TARGET
AUDIENCE
TOGETHER.
CLOSER TO YOUR
BRAND WITH
MY LEADER
ADVERTISING
LSM
7-10
YOUR BRAND
BELONGS TO
THIS
AUDIENCE
“GET THEST BEST OUT OF YOUR CHOICEST AUDIENCE”
Advertise throughout cultural divides, to
even; disenfranchised NICHE……
Your voice will
transcend through MY
LEADER, every corner
of reasoning…….
Affordable Rates…….
WAY
POTENTIAL ADVERTISERS
CONTENT
The People Shall Drive Arrive Alive Awareness
Statistics of fatalities
Dept Of Roads & Transport
Law enforcement
Traffic & Licesning
Vehiicle registration
Responsible driving
EC Choral Updates
ECMA News
EC National Choir Festival competitions
National Choir Festival
Activities and results
Events guide at the Feather Market
Centre, Opera House,
Arrive Alive Awareness
Statistics of fatalities
Dept Of Roads & Transport
Law enforcement
Traffic & Licensing
Vehicle registration
Responsible driving
THE COVER SIGNIFIES:
The issue signifies a Tribute to Madiba
The different environments Madiba still smiling
Emulation of Eastern Cape province as the legendary province rich with heritage
An icon of transformation for the entire world, thus lifting Eastern Cape up.
MY LEADER COVER
REGULAR CONTENT
CONTACT DETAILS
MATERIAL DEADLINES 2015
ISSUE MATERIAL TO PRINT TO SHELF
January
February
March
April
May
June
03 Jan
03 Feb
03 Mar
03 Apr
03 May
03 Jun
05 Jan
05 Feb
05 Mar
05 Apr
05 May
05 Jun
16 Jan
14 Feb
15 Mar
16 Apr
17 May
15 Jun
Technical Specifications
A high resolution of pdf (300dpi in CMYK [Cyan Magenta,Yellow & Key(Black)] Copy to be supplied in
MSWord 500 words per full page.. All logos and images should be supplied in high resolution (300dpi) PDF
must be centred. B/W or colour proofs must be supplied (printed from pdf file) Digital material should be
sent by one of the following : Written to disc, emailed to the Nozinga Productions.. A colour guide must at
all times be provided.
NO RGB colours please !!
Email : [email protected] to the attention of Mr.Sandile Matebese or Cellular Number :
060 449 3711 for Advertising Campaign and Enquiries
BANK DETAILS
Account Name: Kwena Pictures
Account Number: 62510027627
Branch Code : 210502
Name Of The Bank : First National Bank (FNB)
Account Type : Business Account
Email: [email protected] or Cellular Number : 060 449 3711 for
Advertising Campaign
Fax proof of payment :
