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Multimedia

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Today multimedia can be de� ned as the seamless integration of some or all of the following media—text, graphics, animation, audio, and video. Over the last couple of decades, multimedia has evolved from a very expensive, difficult to make product to one that today can be produced on most of our cell phones.

Multimedia is usually recorded and played on a computer or other electronic device, but can also be part of a live performance. As you can tell, multimedia can mean many different things and produces many different kinds of products. You will have an opportunity to learn about and practice many of them.

Multimedia presentations can be live or recorded. A recorded presentation allows interaction using tools such as a mouse. A live multimedia presentation often allows interaction with the presenter or performer.

One thing to remember is that sometimes using less media is better than trying to use everything at once. When planning a multimedia presentation or production, it is important to know what message or information you are trying to get across to your audience. It is then easier to decide what media to use.

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What You Will Learn About:• multimedia is . . .

• digital photography and good composition (both still photography and video)

• graphics and photo-editing with PhotoShop Elements, PhotoShop, Paintshop Pro, or other graphic software

• video editing using Premiere Elements, iMovie, or Windows MovieMaker

• good design techniques for desktop publishing and page layout using Microsoft Publisher or other page layout software

• PowerPoint or other presentation software using good presentation techniques

• game creation using Game Maker or other game-making software

What You Will Do:• Design and take well-composed photographs.

• Shoot a short video clip.

• Produce a paper product such as a newsletter, poster, or brochure using good layout techniques and design.

• Create and present a PowerPoint presentation.

• Edit a photograph you took and apply special effects, if desired.

• Create a short video using text, graphics, and video clips you created using the video-editor of your choice.

• Create a Youtube or Animoto video using your own pictures or clips.

• Create and share a computer game using GameMaker or other game-making software.

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Introduction to Multimedia

WEB ACTIVITYUse the internet to complete the activity. Answer the following questions.

1. What is a de� nition of multimedia?

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2. How is working in multimedia different today than it was in 1992?

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3. What media areas does multimedia include?

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4. What is interactivity? What is the difference between linear and nonlinear?

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WEB ACTIVITYJust for Fun! Scan the historical timeline below. It starts in the 1900s and stops in 2001 with iTunes and the iPod. What events would you add to

the timeline since then. Just list several events—you don’t have to list the date.

1920: First licensed, commercial radio station, KDKA Pittsburgh

1927: The Jazz Singer is the � rst commercial � lm ‘talkie” to feature spoken dialogue in sync with the movie.

1928: Two experimental television stations started (W2XB [WGY television] and W2XBS [now WNBC])

1937: First full-length animation to use cel animation (Snow White and the Seven Dwarfs)

1941: First successful color television broadcast (experimental)

1954: First consumer transistor radio

1958: The integrated circuit developed

1971: First email sent and @ chosen as the symbol to combine user and host names

1972: First commercial video game system (Pong)

1975: Microsoft founded

1977: Apple founded

1978: First commercially-available cellphone

1979: Walkman introduced by Sony

1982: CDs (compact disks) commercially available

1983: First consumer camcorder released

1983: Birth of Internet with TCP/IP

1984: Apple introduces Macintosh, the � rst to have a mouse and a graphical user interface

1991: World Wide Web (http) debuts with the development of html and URL

1994 The Rolling Stones become fi rst major band to broadcast live over the internet.

1995: Microsoft Internet Explorer introduced

2001: Apple introduces iTunes and the iPod

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Just for Fun!

iPod. What events would you add to

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What’s Next?You will have the opportunity to learn how to create well-designed products in most of the multimedia areas. Your teacher will tell you which area to begin with.

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