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The Metro Phoenix Housing Market Encouraging Facts & Figures Economic Alphabet Soup What Will Be The Shape Of Our Recovery? M E T R O P H O E N I X Eight National Economic Forecasts

MPES 2010 Swenson Ross

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Metro Phoenix Economic Snapshot

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Page 1: MPES 2010 Swenson Ross

Produced by Desert Lifestyle Publishing • 480.460.0996 • www.DesertLifestyle.netIf your home is currently listed, this is not a solicitation for that listing.

“MakingitHappen”ismorethanjustatagline.JanandMaryputthosewordsintoACTIONeveryday!AsRealtorswithextensiveexpertiseandexperience,JanandMaryknowhowtomakerealestatetransactionssmoothandsuccessfulforeachandeveryclient.SellingValleyhomessince1976,JanandMarynotonlyhaveaclearunderstandingofhowtonavigateintoday’smarketplace,theyappreciatetheuniqueneedsanddesiresoftheirclients. Consideringbuyingorselling?Mightrealestatebeacomponentofyourinvestmentstrategy?Putustoworkforyou…weprovideastandardofcareunsurpassedintheindustrytoday.

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MARY SWENSONABR, CRS, e-PRO

Board Member & Co-Chair, Luxury Home Tour

Past Chair, Premier Marketing Group

[email protected]

JAN ROSSAssociate Broker,

ABR, CRS, GRIBoard Member & Past Chair,

Luxury Home Tour

[email protected]

Please visit our NEW websitewww.YouMakeItHome.net

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FACTOIDS – DID YOU KNOW?1.McCormickRanchwaslandoriginallyownedby Aetna–andwhendevelopedrepresentedthelargest plannedcommunity/subdivisionintheworld!2.Durant’sRestaurantoriginallyservedvanillacustardas theironlydessertchoice(servedinDixiecups).3.InPhoenixearlydays,theE/Wstreetswerenamedafter presidents,andtheN/SstreetshadIndiannames.Nowthe N/Sstreetsarenumbered.(Note:Whenlookingfor addresses,oddnumbersareeitheronthesouthsidesor theeastsidesofstreets,dependingonwhichwayyou aretraveling,andevennumbersareonthenorthsides orwestsidesofstreets.)4.AnIronwoodTreecanliveupto800years.5.14.4%ofallmortgageloansintheUnitedStatesareeither indelinquencyorforeclosure;Florida,California,Arizona andNevadaaccountedfor43%ofallforeclosureactions initiatedintheUnitedStates.6.In1855PresidentJeffersonDavisdispatchedMajorHenry WaynetoEuropeandtheMiddleEasttolearnabout camelsandpurchasesomeforuseinArizona.Major Waynereturnedhomewith33camels,whichwereused tocreatetheU.S.ArmyCamelCorps.

7451 E. Cactus Wren Rd. 4,521Sq.Ft.including1,100sq.ft.basement,3bedrooms+office+bonusroom,3.5baths,14’ceilings,limestonefloors,customlighting,wrap-aroundlibrary,hand-paintedtileinserts,

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The Metro Phoenix Housing Market EncouragingFacts&Figures

Economic Alphabet Soup WhatWillBeTheShapeOfOurRecovery?

M E T R O P H O E N I X

Eight National Economic Forecasts

Page 2: MPES 2010 Swenson Ross

ThelastcoupleofyearshavebeenaroughrideformanyAmericans.Caughtinthethroesofadebilitatingrecession,householdsacrossthenationhavebeenstrugglingwithjoblosses,lowerincomesandformany,thelossoftheirfamilyhometoforeclosure. 2010bringsnotonlyanewyear,butanewdecade.It’sawelcomeharbingerofchangeinwhichmanyAmericansresttheirhopesforafreshstartandabettereconomicenvironment.Indeed,theeconomyappearstobeimproving.

WELCOME SIGNS OF A RECOVERY Mostmeasuresofeconomicactivityhavemovedupward.Pendinghomesalessawyear-over-yeargainsineveryregionoftheUS.Grossdomesticproducthasturnedpositiveafterfourquartersofdecline.Consumerspendingisrising.Industrialproductionandmanufacturingactivityarepostinggains.Constructionexpenditureisfinallyincreasing.Thelabormarketshowssignsofstabilizationandthestockmarkethasmadesignificantstridesoverthepastseveralmonths.

Housing Salesofexistinghomeshaveshownencouraginggrowththroughoutmostof2009andinto2010.Lowinterestratescoupledwithhighaffordabilityhaveaidedthesurgeinhomebuying.Thegovernment’sFirst-TimeHomeBuyerTaxCredithasplayedalargeroleinthehousingmarket’ssuccess.Neartheendof2009,theupto$8,000taxcreditforfirst-timebuyerswasextendedinto2010andanupto$6,500provisionformove-upbuyerswasadded.HomebuyershavejumpedattheopportunityandsomepoliticalinsiderssuggestthattheObamaadministrationwillextendthetaxcreditsonceagaininmid-2010.

Labor Market Theeconomyhaslost7.3millionjobssincetherecessionbeganinDecember2007.Withanunemploymentrateover10%,thereisnodoubtthattheendoftherecessionhingesuponthiscriticalindicator.Whileunemploymentfiguresaren’texpectedtodecreasedramatically,thenumberofjobslostandplannedlayoffshavebeguntostabilize.StevenWood,chiefeconomistatInsightEconomicssaid,“Themagnitudeofjoblosseshasprogressivelydiminishedoverthepasteightmonths.Ifthistrendweretocontinue,thejoblosseswouldendsometimeearlyin2010.”

Stock Market Sincethecrashandpanicoflate2008andearly2009,thestockmarkethasshownencouraginggrowth.WhiletheDowJonesgainedanimpressive20%in2009(thebestannualgainsince2003),thebiggernewsisthe60%increasesinceitsMarch2009bear-marketlow.Americanshavebreathedacollectivesighofreliefasretirementfundsandinvestmentportfolioshaverecoveredsomeofthoseseverelosses.

REASONS FOR CAUTION Whilewe’reseeinghealthysignsoflifeinoureconomy,therearestillmanyfactorsatplaythatbearcaution.Attheheartofitallliesemployment.Whiletheamountofjoblosseshasslowed,westillcannotexpecttohavea“normal”economywhensomanyAmericansareoutofwork. Whiletheresidentialhousingmarkethasshownvastimprovements,thecommercialsectorisexperiencingcontinuedtrouble.Vacanciesarewellabovehistoricalaverages,demandforcommercialpropertiesisdown,creditconditionsaretightandtheamountofdistressedpropertiescontinuestogrow. Thelowmortgageinterestrateswe’veseenmaysooncometoanend.Rateshavebeenhelddownduetothepurchaseofmortgage-backedsecuritiesbytheFederalReserve.ButthescheduledendoftheFed’sinterventioninearly2010willlikelypushratesupcloserto6%bytheendoftheyear.Giventhattheprojectedlevelof6%isstillanextremelyattractiverate,itdoesn’tappearthatpotentialhomebuyerswillbedissuadedinmakingapropertypurchase. A“shadowinventory”ofhomesonthevergeofforeclosurehassomeeconomistsworriedthatourhousingmarketmaylosemanyofthegainsit’sseeninrecentmonths.AccordingtoFirstAmericanCoreLogic,arealestateresearchfirm,approximately1.7millionhomesarecurrentlydistressedandcouldholddownrealestatevaluesforthenextseveralyears.Thegoodnewsisthatmanyhomeownersarenowavoidingforeclosurethroughloanmodificationsandshortsales.Further,FirstAmericanCoreLogicestimatesthatnearly30%ofthose1.7milliondistressedhomesareactuallyalreadyonthemarket. Sowhileitappearsthatthereareseveralfactorsthatcouldimpedeacompleteeconomicrecoveryin2010,thefactisthattheUSisinabetterpositiontodaythanin2008or2009.We’lltakeit!

Whathas2010broughtusintheGreaterPhoenixlocalhousingmarket?Goodnews!Whileunemploymentanddistressedpropertiesmaystillplagueourarea,theresidentialhousingmarkethasbeenpickingupsteamandisgoingstrong!

A BANNER YEAR FOR SALES 2009turnedouttobethethirdbestyearonrecordforoverallsales.Approximately93,000propertiesclosedescrow.Thatdegreeofvolumeonlylagsbehindour“boomyears”of2004and2005.Itwasahugeincreaseover2008–about55%higherthanthe60,000+propertiesthatsoldthatyear. Inventorylevelshavedroppedsignificantlyoverthelastyear.Attheendof2009,theoverallsupplyofhomeswasabout3.5months,comparedto8.75monthsattheendof2008. Theoverwhelmingmajorityofthosesaleshavebeeninthelowerpricepoints,namely$400,000andunderwheretherearemultipleoffers,biddingwarsandfinalsalespricesoftencominginhigherthanlistprice.(Seechart:Sales by Price Range.)

HOME VALUES STABILIZING Theincreaseinsalesvolumehascreateda

stabilizationandimprovementinpricing.Homevalueshitabottom-lowinAprilof2009buthaveralliedstronglywithayear-end14.8%increase.(Seechart:2009 Sales Statistics.)AccordingtoTheCromfordReport,alocalrealestateresearchfirm,lender-ownedsaleshittheirpricebottominlateApril2009andhavebeenrisingsince;non-distressed“normal”saleshittheirpricebottominmid-November2009;andshortsalepricesareexpectedtohavehitbottominlate2009orearly2010. Annualappreciationhasrisento-6%fromarecordlowof-44.5%inApril2009.TheCromfordReportestimatesthatifpricingstaysatitscurrentlevelorbetter,theannualappreciationwillturnpositiveinthefirstquarterof2010.

DISTRESSED PROPERTIES Homesfallentoforeclosureandpre-foreclosureshortsaleshavebeenasizeableportionofourlocalhousinglandscape.Whiletheselender-ownedanddistressedsaleshavedraggeddownhomevalues,thegoodnewsisthattheyarebeingsnatchedupbyahungryhome-buyingpublic.Infact,lender-ownedhomesmadeupthemajorityofsalesin2009.(Seecharts:Sales by Property Type.)Byyearend,short

saleshadincreased2.5timesfromyearend2008andbecausebanksaremakingtheshortsaleprocesseveneasier,wecanexpecttoseemanymoresuccessfulshortsalesin2010.Thatbodeswellonhomevaluesasthepricepersquarefootforforeclosuresalestendtobelowerthanforashortsale.THE LUXURY MARKET Whiletheoverallhousingmarketisrecoveringnicely,theluxurymarketislagging.Oneofthebiggestimpedimentstorecoveryisthelackofjumboloanfinancing.Bankshavebeenverylimitedinloanofferingsatthispricerangeandit’scontinuingtoaffectpricestability.It’sestimatedthattheluxuryhousingmarketwillstillseesomepricedeclinesinearly2010withapossiblestabilizationmymid-year.Alreadytheenvironmentishealthier.TheScottsdale$1M+marketnowshowsabouta24-monthsupply,downfroma60-monthsupplyatthebeginningof2009.ParadiseValleyhasimprovedfroma28-monthsupplytojustundera13-monthsupplyinthatsametimeframe.

A BUYER’S PARADISE Thecurrentcombinationofaffordableprices,lowmortgageratesandthegovernmenthome-buyer

taxcreditshascreatedanexceptionallyattractiveenvironmentforbuyers.FannieMae’s2010forecastsuggeststhatsalesofexistinghomesshouldjumpbyanother10%withsalesofnewhomesincreasingby26%.Dr.LawrenceYun,chiefeconomistfortheNationalAssociationofRealtorssaysthatsometimeinthefirsthalfof2010,thehousingmarketshouldreacha“self-sustaining”pointwherepricesaremovingupmoderately,andthatbuyerdemandwillremainstrong. AccordingtoaBarclaysglobalsurvey,investorsareplanningtoputmoreintorealestatethanwhattheyplantoinvestinstocksandbonds.Twiceasmanypeoplewithatleast$800,000toinvestplantoincreasetheirpurchasingofrealestatethanthosethatplantoreduceit.Barclays’surveypredictsthatrealestateinvestmentwillrisetoanaverageof30%oftheseinvestors’portfolios. Andwhynot?Investorsareseeingbetterratesofreturnonpurchasesin2009and2010thananyyearsincepriorto2000.Further,realestatehasoutperformedtheDOW,S&P500andNASDAQsince1990,evenafterthepriceadjustmentswe’veexperienced.Bottomline?Buynow!

R E S I D E N T I A L R E A L E S TAT E

G E N E R A L E C O N O M I C S N A P S H OT

GDPAbout 3% growth in ‘10

TRADE DEFICIT Expanding to

$530 billion in ‘10

INTEREST RATES Prime at 3.25% to mid-’10

10-Year T-notes rising to 4%

ENERGY Crude averaging

$75 a barrel in ‘10

INFLATION About 2% in ‘10 after 2.5% in ‘09

HOUSING SALES 2009 was the bottom

of the market

UNEMPLOYMENT Peaking around 10.5%

in early ‘10Net yearly gain of

1 million jobs in ‘10

RETAIL SALES A tepid 3% increase in ‘10

Source: kiplingerbiz.com

National Economic Forecasts

RECOVERY BY THE LETTER

The worst of The Great Recession

appears to be behind us. The question

now is what type of recovery can we

expect? Often, economic recoveries

mimic the shape of letters. Here are

four possible scenarios we may see:

U: The U-shape illustrates a bottoming out and a recovery that bumps along the floor for a while

before the economy starts its upward climb again: A slow but steady recovery.

V: Here we see the lowest point followed by an immediate, robust recovery. Perhaps

already unlikely given the indicators showing continuing economic troubles.

W: The W-shape would show a sharp decline followed by an immediate, strong recovery only to have the economy falter once again before finally normalizing. Many fear this

“double-dip” recession scenario should there be a stock-market crash or a terrorist event.

L: This shape shows a flat economy after the bottoming out, never really recovering

to the previous levels.

Source: ARMLS. Information is deemed reliable but not guaranteed. Data maintained by ARMLS may not reflect all real estate activity in the market.

$400K - $1M • 5.3%

$1M - $2M • .7%

$2M+ • .2%

Under $400K • 93.7%

“Normal” Non-Distressed • 28%

Short Sales • 15%

Lender-Owned • 57%

2009

“Normal” Non-Distressed • 51%

Short Sales • 6%

Lender-Owned • 43%

2008

“Normal” Non-Distressed • 95%

Short Sales • 4%

Lender-Owned • 1%

2007

SALES BY PRICE RANGE2009 Maricopa County

Source: ARMLS. Information is deemed reliable but not guaranteed. Data maintained by ARMLS may not reflect all real estate activity in the market.

2009 SALES STATISTICSSingle-Family Homes | Metro Phoenix

Median Sales Price Number of SalesJanuary ..................................$130,000 ............................... 4,234February .................................$127,780 ............................... 4,848March .....................................$120,000 ............................... 6,832April .......................................$117,500 ............................... 7,604May ........................................$121,500 ............................... 8,172June .......................................$130,000 ............................... 8,178July ........................................$130,000 ............................... 7,887August ...................................$130,000 ............................... 6,943September .............................$135,527 ............................... 6,790October ..................................$134,900 ............................... 6,936November ..............................$136,000 ............................... 6,439December...............................$134,900 ............................... 5,971

Source: The Cromford Report. All residential single-family dwelling types recognized by ARMLS are included. For-sale-by-owner, auctions and other non-MLS transactions are not included. Land, commercial units and multiple dwelling units are also excluded.

$400K - $1M • 5.3%

$1M - $2M • .7%

$2M+ • .2%

Under $400K • 93.7%

“Normal” Non-Distressed • 28%

Short Sales • 15%

Lender-Owned • 57%

2009

“Normal” Non-Distressed • 51%

Short Sales • 6%

Lender-Owned • 43%

2008

“Normal” Non-Distressed • 95%

Short Sales • 4%

Lender-Owned • 1%

2007SALES BY PROPERTY

TYPESingle-Family

Homes_______ Metro Phoenix

Page 3: MPES 2010 Swenson Ross

ThelastcoupleofyearshavebeenaroughrideformanyAmericans.Caughtinthethroesofadebilitatingrecession,householdsacrossthenationhavebeenstrugglingwithjoblosses,lowerincomesandformany,thelossoftheirfamilyhometoforeclosure. 2010bringsnotonlyanewyear,butanewdecade.It’sawelcomeharbingerofchangeinwhichmanyAmericansresttheirhopesforafreshstartandabettereconomicenvironment.Indeed,theeconomyappearstobeimproving.

WELCOME SIGNS OF A RECOVERY Mostmeasuresofeconomicactivityhavemovedupward.Pendinghomesalessawyear-over-yeargainsineveryregionoftheUS.Grossdomesticproducthasturnedpositiveafterfourquartersofdecline.Consumerspendingisrising.Industrialproductionandmanufacturingactivityarepostinggains.Constructionexpenditureisfinallyincreasing.Thelabormarketshowssignsofstabilizationandthestockmarkethasmadesignificantstridesoverthepastseveralmonths.

Housing Salesofexistinghomeshaveshownencouraginggrowththroughoutmostof2009andinto2010.Lowinterestratescoupledwithhighaffordabilityhaveaidedthesurgeinhomebuying.Thegovernment’sFirst-TimeHomeBuyerTaxCredithasplayedalargeroleinthehousingmarket’ssuccess.Neartheendof2009,theupto$8,000taxcreditforfirst-timebuyerswasextendedinto2010andanupto$6,500provisionformove-upbuyerswasadded.HomebuyershavejumpedattheopportunityandsomepoliticalinsiderssuggestthattheObamaadministrationwillextendthetaxcreditsonceagaininmid-2010.

Labor Market Theeconomyhaslost7.3millionjobssincetherecessionbeganinDecember2007.Withanunemploymentrateover10%,thereisnodoubtthattheendoftherecessionhingesuponthiscriticalindicator.Whileunemploymentfiguresaren’texpectedtodecreasedramatically,thenumberofjobslostandplannedlayoffshavebeguntostabilize.StevenWood,chiefeconomistatInsightEconomicssaid,“Themagnitudeofjoblosseshasprogressivelydiminishedoverthepasteightmonths.Ifthistrendweretocontinue,thejoblosseswouldendsometimeearlyin2010.”

Stock Market Sincethecrashandpanicoflate2008andearly2009,thestockmarkethasshownencouraginggrowth.WhiletheDowJonesgainedanimpressive20%in2009(thebestannualgainsince2003),thebiggernewsisthe60%increasesinceitsMarch2009bear-marketlow.Americanshavebreathedacollectivesighofreliefasretirementfundsandinvestmentportfolioshaverecoveredsomeofthoseseverelosses.

REASONS FOR CAUTION Whilewe’reseeinghealthysignsoflifeinoureconomy,therearestillmanyfactorsatplaythatbearcaution.Attheheartofitallliesemployment.Whiletheamountofjoblosseshasslowed,westillcannotexpecttohavea“normal”economywhensomanyAmericansareoutofwork. Whiletheresidentialhousingmarkethasshownvastimprovements,thecommercialsectorisexperiencingcontinuedtrouble.Vacanciesarewellabovehistoricalaverages,demandforcommercialpropertiesisdown,creditconditionsaretightandtheamountofdistressedpropertiescontinuestogrow. Thelowmortgageinterestrateswe’veseenmaysooncometoanend.Rateshavebeenhelddownduetothepurchaseofmortgage-backedsecuritiesbytheFederalReserve.ButthescheduledendoftheFed’sinterventioninearly2010willlikelypushratesupcloserto6%bytheendoftheyear.Giventhattheprojectedlevelof6%isstillanextremelyattractiverate,itdoesn’tappearthatpotentialhomebuyerswillbedissuadedinmakingapropertypurchase. A“shadowinventory”ofhomesonthevergeofforeclosurehassomeeconomistsworriedthatourhousingmarketmaylosemanyofthegainsit’sseeninrecentmonths.AccordingtoFirstAmericanCoreLogic,arealestateresearchfirm,approximately1.7millionhomesarecurrentlydistressedandcouldholddownrealestatevaluesforthenextseveralyears.Thegoodnewsisthatmanyhomeownersarenowavoidingforeclosurethroughloanmodificationsandshortsales.Further,FirstAmericanCoreLogicestimatesthatnearly30%ofthose1.7milliondistressedhomesareactuallyalreadyonthemarket. Sowhileitappearsthatthereareseveralfactorsthatcouldimpedeacompleteeconomicrecoveryin2010,thefactisthattheUSisinabetterpositiontodaythanin2008or2009.We’lltakeit!

Whathas2010broughtusintheGreaterPhoenixlocalhousingmarket?Goodnews!Whileunemploymentanddistressedpropertiesmaystillplagueourarea,theresidentialhousingmarkethasbeenpickingupsteamandisgoingstrong!

A BANNER YEAR FOR SALES 2009turnedouttobethethirdbestyearonrecordforoverallsales.Approximately93,000propertiesclosedescrow.Thatdegreeofvolumeonlylagsbehindour“boomyears”of2004and2005.Itwasahugeincreaseover2008–about55%higherthanthe60,000+propertiesthatsoldthatyear. Inventorylevelshavedroppedsignificantlyoverthelastyear.Attheendof2009,theoverallsupplyofhomeswasabout3.5months,comparedto8.75monthsattheendof2008. Theoverwhelmingmajorityofthosesaleshavebeeninthelowerpricepoints,namely$400,000andunderwheretherearemultipleoffers,biddingwarsandfinalsalespricesoftencominginhigherthanlistprice.(Seechart:Sales by Price Range.)

HOME VALUES STABILIZING Theincreaseinsalesvolumehascreateda

stabilizationandimprovementinpricing.Homevalueshitabottom-lowinAprilof2009buthaveralliedstronglywithayear-end14.8%increase.(Seechart:2009 Sales Statistics.)AccordingtoTheCromfordReport,alocalrealestateresearchfirm,lender-ownedsaleshittheirpricebottominlateApril2009andhavebeenrisingsince;non-distressed“normal”saleshittheirpricebottominmid-November2009;andshortsalepricesareexpectedtohavehitbottominlate2009orearly2010. Annualappreciationhasrisento-6%fromarecordlowof-44.5%inApril2009.TheCromfordReportestimatesthatifpricingstaysatitscurrentlevelorbetter,theannualappreciationwillturnpositiveinthefirstquarterof2010.

DISTRESSED PROPERTIES Homesfallentoforeclosureandpre-foreclosureshortsaleshavebeenasizeableportionofourlocalhousinglandscape.Whiletheselender-ownedanddistressedsaleshavedraggeddownhomevalues,thegoodnewsisthattheyarebeingsnatchedupbyahungryhome-buyingpublic.Infact,lender-ownedhomesmadeupthemajorityofsalesin2009.(Seecharts:Sales by Property Type.)Byyearend,short

saleshadincreased2.5timesfromyearend2008andbecausebanksaremakingtheshortsaleprocesseveneasier,wecanexpecttoseemanymoresuccessfulshortsalesin2010.Thatbodeswellonhomevaluesasthepricepersquarefootforforeclosuresalestendtobelowerthanforashortsale.THE LUXURY MARKET Whiletheoverallhousingmarketisrecoveringnicely,theluxurymarketislagging.Oneofthebiggestimpedimentstorecoveryisthelackofjumboloanfinancing.Bankshavebeenverylimitedinloanofferingsatthispricerangeandit’scontinuingtoaffectpricestability.It’sestimatedthattheluxuryhousingmarketwillstillseesomepricedeclinesinearly2010withapossiblestabilizationmymid-year.Alreadytheenvironmentishealthier.TheScottsdale$1M+marketnowshowsabouta24-monthsupply,downfroma60-monthsupplyatthebeginningof2009.ParadiseValleyhasimprovedfroma28-monthsupplytojustundera13-monthsupplyinthatsametimeframe.

A BUYER’S PARADISE Thecurrentcombinationofaffordableprices,lowmortgageratesandthegovernmenthome-buyer

taxcreditshascreatedanexceptionallyattractiveenvironmentforbuyers.FannieMae’s2010forecastsuggeststhatsalesofexistinghomesshouldjumpbyanother10%withsalesofnewhomesincreasingby26%.Dr.LawrenceYun,chiefeconomistfortheNationalAssociationofRealtorssaysthatsometimeinthefirsthalfof2010,thehousingmarketshouldreacha“self-sustaining”pointwherepricesaremovingupmoderately,andthatbuyerdemandwillremainstrong. AccordingtoaBarclaysglobalsurvey,investorsareplanningtoputmoreintorealestatethanwhattheyplantoinvestinstocksandbonds.Twiceasmanypeoplewithatleast$800,000toinvestplantoincreasetheirpurchasingofrealestatethanthosethatplantoreduceit.Barclays’surveypredictsthatrealestateinvestmentwillrisetoanaverageof30%oftheseinvestors’portfolios. Andwhynot?Investorsareseeingbetterratesofreturnonpurchasesin2009and2010thananyyearsincepriorto2000.Further,realestatehasoutperformedtheDOW,S&P500andNASDAQsince1990,evenafterthepriceadjustmentswe’veexperienced.Bottomline?Buynow!

R E S I D E N T I A L R E A L E S TAT E

G E N E R A L E C O N O M I C S N A P S H OT

GDPAbout 3% growth in ‘10

TRADE DEFICIT Expanding to

$530 billion in ‘10

INTEREST RATES Prime at 3.25% to mid-’10

10-Year T-notes rising to 4%

ENERGY Crude averaging

$75 a barrel in ‘10

INFLATION About 2% in ‘10 after 2.5% in ‘09

HOUSING SALES 2009 was the bottom

of the market

UNEMPLOYMENT Peaking around 10.5%

in early ‘10Net yearly gain of

1 million jobs in ‘10

RETAIL SALES A tepid 3% increase in ‘10

Source: kiplingerbiz.com

National Economic Forecasts

RECOVERY BY THE LETTER

The worst of The Great Recession

appears to be behind us. The question

now is what type of recovery can we

expect? Often, economic recoveries

mimic the shape of letters. Here are

four possible scenarios we may see:

U: The U-shape illustrates a bottoming out and a recovery that bumps along the floor for a while

before the economy starts its upward climb again: A slow but steady recovery.

V: Here we see the lowest point followed by an immediate, robust recovery. Perhaps

already unlikely given the indicators showing continuing economic troubles.

W: The W-shape would show a sharp decline followed by an immediate, strong recovery only to have the economy falter once again before finally normalizing. Many fear this

“double-dip” recession scenario should there be a stock-market crash or a terrorist event.

L: This shape shows a flat economy after the bottoming out, never really recovering

to the previous levels.

Source: ARMLS. Information is deemed reliable but not guaranteed. Data maintained by ARMLS may not reflect all real estate activity in the market.

$400K - $1M • 5.3%

$1M - $2M • .7%

$2M+ • .2%

Under $400K • 93.7%

“Normal” Non-Distressed • 28%

Short Sales • 15%

Lender-Owned • 57%

2009

“Normal” Non-Distressed • 51%

Short Sales • 6%

Lender-Owned • 43%

2008

“Normal” Non-Distressed • 95%

Short Sales • 4%

Lender-Owned • 1%

2007

SALES BY PRICE RANGE2009 Maricopa County

Source: ARMLS. Information is deemed reliable but not guaranteed. Data maintained by ARMLS may not reflect all real estate activity in the market.

2009 SALES STATISTICSSingle-Family Homes | Metro Phoenix

Median Sales Price Number of SalesJanuary ..................................$130,000 ............................... 4,234February .................................$127,780 ............................... 4,848March .....................................$120,000 ............................... 6,832April .......................................$117,500 ............................... 7,604May ........................................$121,500 ............................... 8,172June .......................................$130,000 ............................... 8,178July ........................................$130,000 ............................... 7,887August ...................................$130,000 ............................... 6,943September .............................$135,527 ............................... 6,790October ..................................$134,900 ............................... 6,936November ..............................$136,000 ............................... 6,439December...............................$134,900 ............................... 5,971

Source: The Cromford Report. All residential single-family dwelling types recognized by ARMLS are included. For-sale-by-owner, auctions and other non-MLS transactions are not included. Land, commercial units and multiple dwelling units are also excluded.

$400K - $1M • 5.3%

$1M - $2M • .7%

$2M+ • .2%

Under $400K • 93.7%

“Normal” Non-Distressed • 28%

Short Sales • 15%

Lender-Owned • 57%

2009

“Normal” Non-Distressed • 51%

Short Sales • 6%

Lender-Owned • 43%

2008

“Normal” Non-Distressed • 95%

Short Sales • 4%

Lender-Owned • 1%

2007SALES BY PROPERTY

TYPESingle-Family

Homes_______ Metro Phoenix

Page 4: MPES 2010 Swenson Ross

Produced by Desert Lifestyle Publishing • 480.460.0996 • www.DesertLifestyle.netIf your home is currently listed, this is not a solicitation for that listing.

“MakingitHappen”ismorethanjustatagline.JanandMaryputthosewordsintoACTIONeveryday!AsRealtorswithextensiveexpertiseandexperience,JanandMaryknowhowtomakerealestatetransactionssmoothandsuccessfulforeachandeveryclient.SellingValleyhomessince1976,JanandMarynotonlyhaveaclearunderstandingofhowtonavigateintoday’smarketplace,theyappreciatetheuniqueneedsanddesiresoftheirclients. Consideringbuyingorselling?Mightrealestatebeacomponentofyourinvestmentstrategy?Putustoworkforyou…weprovideastandardofcareunsurpassedintheindustrytoday.

If you’re ready for Buyer and Seller representation with a standard of care unsurpassed in the industry today, give Jan and Mary a call!

MARY SWENSONABR, CRS, e-PRO

Board Member & Co-Chair, Luxury Home Tour

Past Chair, Premier Marketing Group

[email protected]

JAN ROSSAssociate Broker,

ABR, CRS, GRIBoard Member & Past Chair,

Luxury Home Tour

[email protected]

Please visit our NEW websitewww.YouMakeItHome.net

It’sokaytobea“nosyneighbor”,checkouthomesforsaleinyourneighborhoodusingourmappingfeature!Orcallustodesignacustomportaltofityourrealestateneeds.

Featured Listings

8117 E. Via de Viva Remodeledtoptobottom:Updatedkitchenw/stainlesssteelappliances,granite,breakfastbarandopendining/greatroom.Privatepatiowithsouthernexposureand

accessfromliving,dining&masterBRareas,withprivategatetothegreenbelt.GuestBRandmasterBRareseparatewithasmall,butveryfunctionalofficespace.Updatesinclude

designerpaint,lightingandplumbingfixtures,newbathaccents&18’’Travertineflooring.Thisistrulyaturn-keyhomewithfurnishingsavailablebyseparateBillofSale.

[email protected]#4313763.Offered at $549,000

FACTOIDS – DID YOU KNOW?1.McCormickRanchwaslandoriginallyownedby Aetna–andwhendevelopedrepresentedthelargest plannedcommunity/subdivisionintheworld!2.Durant’sRestaurantoriginallyservedvanillacustardas theironlydessertchoice(servedinDixiecups).3.InPhoenixearlydays,theE/Wstreetswerenamedafter presidents,andtheN/SstreetshadIndiannames.Nowthe N/Sstreetsarenumbered.(Note:Whenlookingfor addresses,oddnumbersareeitheronthesouthsidesor theeastsidesofstreets,dependingonwhichwayyou aretraveling,andevennumbersareonthenorthsides orwestsidesofstreets.)4.AnIronwoodTreecanliveupto800years.5.14.4%ofallmortgageloansintheUnitedStatesareeither indelinquencyorforeclosure;Florida,California,Arizona andNevadaaccountedfor43%ofallforeclosureactions initiatedintheUnitedStates.6.In1855PresidentJeffersonDavisdispatchedMajorHenry WaynetoEuropeandtheMiddleEasttolearnabout camelsandpurchasesomeforuseinArizona.Major Waynereturnedhomewith33camels,whichwereused tocreatetheU.S.ArmyCamelCorps.

7451 E. Cactus Wren Rd. 4,521Sq.Ft.including1,100sq.ft.basement,3bedrooms+office+bonusroom,3.5baths,14’ceilings,limestonefloors,customlighting,wrap-aroundlibrary,hand-paintedtileinserts,

chef’skitchen,customlighting,customcabinetry,[email protected]#4290291.

Offered at $1,300,000

Lincoln Place • Scottsdale’s Best Kept Secret

6215 N. 51st Pl. 3,083Sq.Ft.,4bedroom,3bath,nearlyacrelot,updatedkitchen/baths/flooring,paintandlightfixtures.Totalsquarefootageincludescasita.NOTASHORTSALE!SELLERS

WILLBRINGNEEDEDCASHTOCLOSE.Sold“As-Is.”[email protected]#4121703.Offered at $950,000

Paradise Valley • Up-Close & Personal Views of Camelback Mountain

Scottsdale’s Santa Fe at McCormick Ranch

The Metro Phoenix Housing Market EncouragingFacts&Figures

Economic Alphabet Soup WhatWillBeTheShapeOfOurRecovery?

M E T R O P H O E N I X

Eight National Economic Forecasts