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Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

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Page 1: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

Monopolistic Competition and

Oligopoly

These slides supplement the textbook, but should not replace reading the textbook

Page 2: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

2

A market structure between pure competition and monopoly

What isimperfect competition?

Page 3: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

3

What is monopolistic competition?

A market structure in which a large number of firms sell close substitutes which are different enough that each firm’s demand curve slopes downward

Page 4: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

4

How can firms differentiate under

monopolistic competition?

Physical differencesLocationServicesProduct image

Page 5: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

5

Restaurants Clothing stores Grocery stores Jewelry stores

What are examples of monopolistic competition?

Page 6: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

6

Where are profits maximized or minimized ?

MR = MC

Page 7: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

7

Dol

lars

per

un

it

p

Quantity per period

The Firm Monopolistic Competition in the Short Run

MC

0Exhibit 1 (a)

MR

ATC

c Profit

q

D = AR

b

ce

Page 8: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

8

Dol

lars

per

un

it

p

Quantity per period

The Firm Monopolistic Competition in the Short Run

MC

0Exhibit 1 (b)

MRq

ATCLoss

D=AR

AVC

c cb

Page 9: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

9

Yes!Positive or negative

economic profit can be made in the short run

In monopolistic competition, can

economic profit be made in the short run?

Page 10: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

10

What is long-run profit in monopolistic

competition?

Zero

Page 11: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

11

Why is economic profit zero over the long-run?Because if economic profits are being made more firms will enter into the industry; if losses are being made more firms will leave the industry

Page 12: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

12

Dol

lars

per

un

it

p

Quantity per period

Long Run Equilibrium in Monopolistic Competition

MC

0Exhibit 2

MR

ATC

q

D = AR

b

a

Page 13: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

13

How does monopolistic

competition compare with perfect

competition?They both make a normal profit over the long-run

Page 14: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

14

Dol

lars

per

un

it

p

Quantity per period

Perfect Competition

MC

0Exhibit 3 (a)

ATC

q

d = AR

Page 15: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

15

What is an oligopoly?

A market structure characterized by a small number of firms whose behavior is interdependent

Page 16: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

16

AutomobilesSteelSoupCereals

What are examples of oligopoly?

Page 17: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

17

What is a possible explanation for the

formation of oligopolies?

Barriers to entry, such as economies of scale or a high cost of entry

Page 18: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

18

Dol

lars

per

un

it

ca

Autos per year

Economies of Scale as Barriers to Entry

0Exhibit 4

S

a

cb

b

M

Page 19: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

19

What is a collusion?An agreement among firms to divide the market or to fix the market price to maximize economic profit

Page 20: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

20

Cooperation involving direct communication between competing firms about setting prices

What is explicit collusion?

Page 21: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

21

Cooperation involving indirect communication between competing firms about setting prices

What is implicit collusion?

Page 22: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

22

What is a cartel?A group of firms that agree to coordinate their production and pricing decisions, thereby behaving as a monopolist

Page 23: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

23

Organization of Petroleum Exporting Countries (OPEC)

International Electrical Association (IEA)

What are two examples of cartels?

Page 24: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

24

Dol

lars

per

un

it

P

Quantity per period

Cartel Model Where Firms Act as a Monopolist

MC

0Exhibit 5

MRQ

D = AR

Page 25: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

25

What are the problems of stability?

Differences in costsNumber of firmsNew entryCheating

Page 26: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

26

Interdependence - No firm will not take an action unless it considers the reaction from the other firms

What distinguishes oligopoly?

Page 27: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

27

B and C will not raise their price

Imagine 3 identical firms in an industry – A, B, C. What happens if A raises price?

Page 28: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

28

B and C will lower their price

Imagine 3 identical firms in an industry – A, B, C. What happens if A lowers price?

Page 29: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

29

What is a price leader?A firm whose price is adopted by the rest of the industry

Page 30: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

30

barometric-firmdominant firmmost innovative

Who is the price leader?

Page 31: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

31

What iscost-plus pricing?

A method of determining the price of a good by adding a percentage markup to average variable cost

Page 32: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

32

What is game theory?A model that analyzes oligopolistic behavior as a series of strategic moves and countermoves by rival firms

Page 33: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

33

What is a duopoly?A market with only two producers, who compete with each other; a type of oligopoly market structure

Page 34: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

34

What is strategy?In game theory, the operational plan pursued by a player

Page 35: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

35

What is apayoff matrix?

In game theory, a table listing the payoffs that each player can expect based on the strategy that each player pursues

Page 36: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

36

What is a kinked demand curve?A demand curve that illustrates price stickiness; if one firm cuts prices, others will cut theirs, but if the firm raises prices, others will not change theirs

Page 37: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

37

Pri

ce p

er u

nit

P

Quantity per period

The Kinked Demand Model of Oligopoly

0Exhibit 7

Q

DD'

more elastic

more inelastic

Page 38: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

38

Pri

ce p

er u

nit

P

Quantity per period

D and MR Curves for the Kinked Demand Model

0Exhibit 8

Q

D1

D2MR1

MR2

Page 39: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

39

How does price under an oligopoly compare to price under perfect

competition?Price is usually higher under an oligopoly

Page 40: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

40

How do profits under an oligopoly compare to profits under perfect

competition?Profits are higher under an oligopoly

Page 41: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

41

What is a horizontal merger?

A merger in which one firm combines with another firm that produces the same product

Page 42: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

42

What is avertical merger?

A merger in which one firm combines with another from which it purchases inputs or to which it sells output

Page 43: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

43

What is a conglomerate merger?

A merger involving the combination of firms producing in different industries

Page 44: Monopolistic Competition and Oligopoly These slides supplement the textbook, but should not replace reading the textbook

END