Engagement & PPRR Director

Manual of Functions

Job Description The E&PPRR Director, will be in charge of the new step in the AIESEC XP, Engagement, will create and execute activities in order to achieve the BHAG, and also will have the opportunity to create GCPs not only for AIESEC Colombia, also for AIESEC International, and be the best LC in Engagement Activities in the World. Also will be in charge of the Brand Management of the LC in the external sector, trough media apparitions, newsletters and execution of a PPRR Plan, this plan has been created and the Director will only be in charge of tracking and execution with the LCVPs. You will dare yourself in a professional way, developing PPRR Skills, Sales skills, Project development and product development skills, and finally you will be the bridge in positioning between the LC and Barranquilla.

Area

Position Name

Report to

Timeframe: January 9 – June 30 2012

Hours: 15/ week

Marketing

Engagement & PPRR Director

LCVP Marketing

Main Functions

AIESEC UNINORTE Manual of Functions

Competency Required

Evidence of competencies required

Poor Evidence Regular

Evidence

Strong

Evidence

Social Responsibility

Entrepreneurial Outlook

Global Mindset

Emotional Intelligence

Proactive Learning

Leadership Competencies

1 Execute the Casual Engagement Activities

(JNLJ, GV, and Leadership School for Schools)

2 Create and execute a Engagement Portfolio

3 Create and Execute a Media Plan

4 Send Newsletter to Stakeholders

5 Track Every single activity of the PPRR Plan

6 GCP Generator

Critical Success Factors 1 # of Engagement Activities Executed

2 # of Apparitions on External Media

3 # of Engagement activities in Portfolio

4 # of Newsletters to Stakeholders

5 # of PPRR Activities Executed

6 # GCPs Generated

Technical Competencies/Skills

required Basic Average Good Excellent

Team Management

Assertiveness

Training Skills

Performance Management

Listening Skills

Decision Making

Project Management

Time Management

Meeting Facilitation

Conflict Management

Soft Skills

Listening Reading Speaking Writing

Excellent Excellent Excellent Excellent

English Level

Specific Knowledge Software

AIESEC Way

AIESEC 2015

EB 2012 – Strategic Framework

AIESEC as a system

Global Competency Model

Local Compendium

Marketing Basic Knowledge

(Marketing Mix, Marketing

Processes)

PPRR Knowledge

Event Organization

Microsoft Office:

(Word, PowerPoint, Excel, Access)

Internet Outlook

Myaiesec.net

Movie Maker

Photoshop, Illustrator

Knowledge

Approved by

Position

Publication Day December 27th, 2011 Occupation Day January 9th, 2012

Leonardo Solórzano

LCVP Marketing