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7/31/2019 Mobile Imperatives
1/15
2011 IBM Corporation
Understanding Mobile Platform Imperatives
WebSphere Lab Jam
7/31/2019 Mobile Imperatives
2/15
2011 IBM Corporation
Agenda:
Mobile Platform Imperatives
Business Drivers and technical considerations
Navigating the Jargon
What is IBM Worklight? Mobile Design Points and middleware landscape
Open Forum
7/31/2019 Mobile Imperatives
3/15
2011 IBM Corporation
Why is Mobile Important!
Over last year alone 3000% of WW mobile traffic ballooned. Includes Voice
and data This space is expected to grow 40X over next 5 years
11% of the world owns a tablet ( now we have 89% of 6+ billion and growing)
90% of the world has access to the mobile networks ( well this amazed meas 90% of world does not have access to clean water and food, but has
access to mobile network) 2/3 of us get most of our news on mobile devices
76% take pictures and video on mobile devices
in past 2 years mobile ready sites have grown from 150,000 to 3 million
11 billion apps in 2010 On commerce front this year $6.2 billion purchase were made from Mobil
device --- compare that to $54.2 billion black Friday sales
If mobile users would be nation, it would be largest nation.. And I could goon
7/31/2019 Mobile Imperatives
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2011 IBM Corporation
Mobile Platform Imperatives
At a broader level guiding principles of mobile Strategy is broken into 4 Components:
Access and Content - B2C/B2E etc Application Centricity - Application development practice
porting vs. new development project.
Device Management : What are Mobile device management requirement App store/device wipe/push fix-notification etc.
Security - Application (Work light) vs. Plugging into enterprise security infrastructure (TEM)
Some Questions that drive the solution design process are:
1. What is the overall Enterprise Mobile strategy? Is the access for employees ONLY or possibly visitors (e.g. visiting physicians/heath care
professionals)?
Access & Security
2. Type of application Framework?
New app vs. porting, this includes the new acquisitions and moving all mobile apps to a common
framework. 3. Type of application deployment ?
Again includes the new acquisitions and moving all mobile apps to a common deployment framework
7/31/2019 Mobile Imperatives
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2011 IBM Corporation
Business Drivers and technical considerations?
New business models and paradigms
Social network! Obviously? Everyone wants to be on Facebook/linkedin etc Every solution is compared to scalability and availability like social networks Capitalize on perceived new markets on social network.
Emerging Channels of commerce New breed of personal devices Speed of commerce Low tolerance for slow experience New lines of currency Zynga, SMS for money transfer?
Proliferation of smart phones (AND Data!) Do everything but make phone calls (?) Exponential growth of these phones ( 35% of US population as an example) 128 million iPhones (about that many other phones) Emerging markets ( India, China, Brazil, Russia etc)
Globalization!!
Single market for everything Everything is linked
Brand/Image Exposure How U interact with my business.
Solution : Cloud Computing? MEAP? MCAP? Next Buzz Big thing?
7/31/2019 Mobile Imperatives
6/15
2011 IBM Corporation
Navigating the Jargon
Business Technical
7/31/2019 Mobile Imperatives
7/15 2011 IBM Corporation
What is IBM Worklight?
An IBM Company Since February 2012Prior to Acquisition:
Headquartered in New York, Israel R&D center
Mobile app platform for smartphones, tablets and beyond
Serving large enterprise accounts and organizations
Enabling B2C, B2B and B2E mobile apps
30+ partnerships in North America, Europe and Asia
Proven leadership team from Amdocs, Microsoft, SAP, CA and many successful startups
Post Acquisition:
Vision of enterprise integration capabilities
Closer integration with enterprise application systems.
Out of box capabilities and enhancements.
And more
7/31/2019 Mobile Imperatives
8/15 2011 IBM Corporation
IBM Worklight Components
7/31/2019 Mobile Imperatives
9/15 2011 IBM Corporation
Worklight Overview
7/31/2019 Mobile Imperatives
10/15 2011 IBM Corporation
Mapping Business requirements to Technology capabilities
Lotte - financial
Best Western - Hotel
7/31/2019 Mobile Imperatives
11/15 2011 IBM Corporation
Mobile Design Points and middleware landscape
Enterprise Design Points:
Deliberate and Intentional engagement
Exposing back end services and data
Data transfer and data growthconsiderations
Bandwidth and TCP Socket chatter
MEAP or MCAP?
Enterprise Integration
Security enterprise and endpoint
security Device and Platform support
Legal responsibilities Applicationstore, client data and resultingexposure
Technical Design Points:
1.Enterprise application integration(tools and libraries
2.Device integration and peripheralsupport
3. Application client runtime
4. Device/OS platform support
5. Packaged mobile
6. Hosting 7. Architectural flexibility(Source: Gartner Research Note G00211688)
7/31/2019 Mobile Imperatives
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2011 IBM Corporation
What are these landscape changes driving?
Elasticity
Rapid provisioning (e.g. IWD Appliance,TPM, BladeLogic)
Configuration Automation (e.g. RAFW, etc)
Virtualization HW (e.g. VMware/PowerVM) and Middleware (e.g. WVE)
Scalability
eXtreme Caching improving speed and scalability
Data/cache partitioning and co-location
Data awareness and real time processing
Sense and response or even driven architectures (Fraud/Marketing/BI)
Reduced processing or off loading to a efficient tier Moving data closest to application (relevant logic)
Achieve Elasticity and Scalability Application Infrastructure (WebSphere enabledmiddleware)
Data awareness and real time processing require new architectures and design.
7/31/2019 Mobile Imperatives
13/15
2011 IBM Corporation
Web Server Tier DB TierApp Server TierElastic
Data Grid
Internet
Trusted DomainDMZ
DataPower XC10 for simple
data oriented scenarios: HTTP Session Replication
Elastic Dynacache
Web Side Cache
eXtreme Scale for
maximum flexibility
covering data and
application oriented
scenarios
XC10
1
2
Akamai ApplicationAccelerationEdgePlatform
WebServices
Consumer
XI50
w/ AO option
DataPower-AO
in DMZ as
Application Front-End
WAS/ND/VE
How does IBM Worklight Fit in an Enterprise ?
7/31/2019 Mobile Imperatives
14/15
2011 IBM Corporation
Thank You!
Questions?
I can be reached at : [email protected]
7/31/2019 Mobile Imperatives
15/15
2011 IBM Corporation
Anatomy of Cloud Computing