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1 Mitsubishi Motors (Thailand) Co., Ltd. Thailand Business March 6, 2013

Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Page 1: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Mitsubishi Motors (Thailand) Co., Ltd.

Thailand Business

March 6, 2013

Page 2: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Contents

1. MMTh Business Summary

2. Thailand Market and MMTh Sales

3. Export Business

4. Production Business

Page 3: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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1. MMTh Business Summary

Page 4: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Corporate History

May, 1961 Established Wholesale Company Sittipol Motor Co (SMC)Oct, 1964 Established United Development Motor Industry (UDMI)Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI) Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated from MHIDec, 1973 MMC Took over 40% of SMCJan, 1987 SMC and UDMI Integrated and Established MMC Sittipol Co.,Ltd. (MSC)

( Local Capital 52% MMC 48% )Jan, 1988Feb, 1989Mar, 1992

Exported Lancer to Canada (The First shipment of Vehicle from Thailand)Exported Pick Up Truck, L200Starting Production Laemchabang #1 Factory

Mar, 1996 Starting Production Laemchabang #2 FactoryAug, 1997 MMC took over the Majority of MSC from Local CapitalNov, 2003 Changing Company Name to Mitsubishi Motors (Thailand) Co., Ltd (MMTh)

from MSC

Page 5: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Company History

Jan, 2004 Fuso Dept. in MMTh was Separated as Mitsubishi Fuso Truck (Thailand) Aug, 2005Jun, 2007Sep, 2007Apr, 2008

Starting Sales of Pick Up Truck, TritonAchieved 1 Million Vehicles to ExportAchieved 1 Million Pick Up Truck to Export New Construction of Engine Plant for Enhanced Engine Capacity

Aug, 2008Sep, 2009Jul, 2010Dec, 2010

Sep, 2011Mar, 2012

Jul, 2012Feb, 2013

Launched New Pajero SportLaunched New Lancer EX (the first mass production homologized E85)Achieved 2 Million Vehicles to ProduceFoundation Stone Laying Ceremony for a New #3 Factory, Planning produce for Eco-CarStarting Press ShopStarting Production in #3 FactoryStarting Mirage Sales in ThailandStarting Mirage Export to JapanAchieved 2 Million Vehicles to ExportAchieved 3 Million Vehicles to Produce

Page 6: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Members of the Board

Presidnet Nobuyuki MurahashiEVP (Production) Takeshi AndoEVP (Finance) Yoshiaki KobayakawaEVP (Sales) Atsushi SeinoEVP (Corporate) Yoshiaki KatoEVP (Procurement) Masaki TsugenoEVP (Development) Kazuhiro NotaniVP (Production Engineering) Asanee Kulakowit (Part-Time Officer) Tesuro Aikawa (MMC MD)(Part-Time Officer) Yoshihiro Kuroi (MMC SEO)(Part-Time Officer) Yutaka Tabata (MMC SEO)(Part-Time Officer) Hiroshi Noda (MMC SEO)(Part-Time Officer) Masahiko Ueki (MMC EO)

From March, 2013

Page 7: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Capital / Capital Ties

Mitsubishi Motors Corporation

Mitsubishi Motors (Thailand) Co., Ltd.Capital: 7 Billion Baht

MMTh Engine Co., Ltd.Capital : 20 Million Baht

100%

Engine Producing

/ Press Shop

100%

Page 8: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Location

BANGKOK Don Mueang Airport

Pattaya

170 Km

LAEMCHABANG Port

Suvarnabhumi Int’l Airport

タイ湾

◎Bangkok

LAEMCHABANG Factory

HQ (Rangsit)

[LCB Factory]

[MEC]

Page 9: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Transition of MMTh Wholesales

7428 13 19 28 26 30 37 40 43 26 26 19 25 48

75129

13

40 61 61 64 60 76 6889 100 128 139

108

150

3 613 19

14 1721

18 1826 28

24

2830

28

180

146

138

0

50

100

150

200

250

300

350

400

CY96 CY97 CY98 CY99 CY00 CY01 CY02 FY03 FY04 FY05 FY06 FY07 FY08 FY09 FY10 FY11 FY12

Asian Currency Crisis

Stating Production #2 Factory Launched Triton

* Domestic Sales : Wholesales base

KD Export

Export

Domestic Sales

(1,000 Units)

(Apr ’12 – Jan, ’13)

Thai Flood

Flood Recovery,

Launched Mirage

Page 10: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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2. Thailand Market and MMTh Sales

Page 11: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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310

434

541617

680628 629

545590

847807

1,237

0

200

400

600

800

1,000

1,200

1,400

01FY 02FY 03FY 04FY 05FY 06FY 07FY 08FY 09FY 10FY 11FY 12FY

P/C & LCV Total

Others

PPV

Pickup Sub Total

P/C Total

※4~1月実績

Market Trend

- The demand was fall below 600,000 units by global financial crisis in FY08-09 adversely affect Thailandeconomics, however it’s growing rapidly since FY10 with Thailand booming economy led by the government’seconomics policy and exports from factory.

- Even the demand was decreased by Thailand flood in FY11, its demand is strong recovery by effective measures such as the first-time car buyer programme and flood reconstruction.

- MMTh expects the 1.5 million units in FY12. * PPV: Passenger Pickup Vehicles (Pickup Truck based SUV, “Pajero Sport” for PPV segment)

Eco Car

51

Eco Car

159

(1,000unit)

Exc. Truck and Bus

Page 12: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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MMTh Sales and Market Share

75

35

1619

3025

33 3640

44

26 2719

23

48

74

119

0

30

60

90

120

150

CY96 CY97 CY98 CY99 CY00 CY01 CY02 FY03 FY04 FY05 FY06 FY07 FY08 FY09 FY10 FY11 FY12

0%

3%

6%

9%

12%

15%

Remarks : Including Truck and Bus in 1993 – 2003, and excluding Truck and Bus units from 2004 regarding MMC

demerged its Truck and Bus operation to form Mitsubishi Fuso Truck and Bus Corp on Jan, 2003.

1,000 units Market Share(%)FY12 (Apr ’12 – Jan ’13) 119,000 Units 9.6%FY11 (Apr ’11 – Jan ’12) 74,000 Units 9.1%

(Apr. 12 – Jan. 13)

Page 13: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Total Demand Forecast in FY2013

Units Proportion Units Proportion Units Proportion

A&B Mirage 546 36.4% 62 11.4% 507 39.0%

C Lancer EX 130 8.7% 3 2.2% 98 7.5%

Pick Up Triton 616 41.1% 60 9.7% 520 40.0%

PPV Pajero Sport 76 5.1% 29 38.2% 65 5.0%

Others 132 8.8% 1 -- 110 8.5%

1,500 100.0% 154 10.3% 1,300 100.0%Total

Segment

FY12 (Expect) FY12 (Forecast)

Total Demand Mitsubishi Total DemandMitsubishi

Model

- In FY2013 total demand is expected 1.3 million units (- 13% year-on-year) by introducing new eco-car fromseveral auto companies.

- The demand of Pick Up rate is expected staying the same as in FY2012 by continuing strong export industry and trade of farm products.

- The segment B demand is expected fall compared with previous year due to the first-time car buyer programme

(1,000 units)

Page 14: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Product Lineup

FY08 FY09 FY10 FY11 FY12

Passenger

Lancer

Lancer EX

Mirage

Pick U

P

Triton

PPV Pajero Sport

Current

Add CNG model

11MY

11MY

11MY

12MY

12MY

10MY

10MY

13MY

13MY

09MY

Model End

Mirage:Introducing special specification vehicle for focused on young women. The aiming of new orders as a measure of thedecline in demand after the first-time car buyer programme.

Lancer EX: Strengthening of the low price model by improving user traffic Mirage effect.

Triton: It will continue to address the demands of the market by the lineup includes a wide range of CNG models andstrengthening ongoing specification.

Pajero Sport: Introducing a special specification model to keep high market share.

< Strengthened Product Measures >

Page 15: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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52

26

24

22

21

56

25

24

23

21

54

25

20

22

20

53

27

21

21

19

45

28

21

21

20

39

27

19

21

20

41

31

20

24

20

40

33

22

30

21

45

36

24

37

22

48

41

27

40

23

0

20

40

60

80

100

120

140

160

180

2003(Mar)

2004(Mar)

2005(Mar)

2006(Mar)

2007(Mar)

2008(Mar)

2009(Mar) 2010(Mar) 2011(Mar) 2012(Feb)

BKK Central North North East South

Dealer Transit (2003-2012)

145 149 141 141 135 126 136

In efforts to increase sales network in Bangkok, Northern and Southern

after strengthened in the Northeastern area.

146

179164

2003 2004 2005 2006 2007 2008 2009 2010 2011 2012(Mar) (Mar) (Mar) (Mar) (Mar) (Mar) (Mar) (Mar) (Mar) (Feb)

BKK

Central

North

North East

South

Page 16: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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3. Export Business

Page 17: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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61 6075 64

86 85

116

145125

64

106 99 96

10

22

43 47 44

21

2 1

2

1 139

19

21 19

17

25 30

1

3

1

28

22

28

28

1514

12

0

50

100

150

200

250

'00 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12

Pick Up Pajero Sport(PPV) Lancer Mirage Others KD

MMTh Export (Actual)(1,000 units)

Pickup

PPV

Lancer

Mirage

KD

(Pajero

Sport)

(Apr ’12 – Jan ’13)

Page 18: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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2022

11 10

1813

211515

19

11 13

25

47

17

54

18

62

24

14 12 14

0

10

20

30

40

50

60

70

Asia/ASEAN Japan Oceania Middle East Africa West-Europe Russia &Ukraine,

Kazakhtan

Central &South America

(1,000 units)

FY12 (Apr ’12 – Jan ’13 Act)180,000 units

FY11 Act 146,000 units

FY10 Act 150,000 units

BU Export by Place of Destination

Exporting over the 140 counties excluding US

FY10 FY11 FY12

31% 37% 35% 11% 13% 15% 13% 8% 7% 8% 9% 7% 7% 17% 13% 10% 10% 12% 8% 13% 9% 9%

FY10 FY11 FY12 FY10 FY11 FY12 FY10 FY11 FY12 FY10 FY11 FY12 FY10 FY11 FY12 FY10 FY11 FY12 FY12

Page 19: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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4. Production Business

Page 20: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Product Lineup

Pajero Sport / Montero Sport

Pickup / SUV

Triton / L200

Passenger Car

Lancer EX

NAVARA (Apr ’12- )

Mirage (Mar ’12- )

Consignment from NISSAN

Page 21: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Factory 2 Pickup Truck Line

(Triton/L200 &

Pajero Sport)

90,000 units

Pickup Truck Line

(Triton/L200 &

Pajero Sport)

220,000 units

Factory 1

Production Capacity (Factory)

Factory 3

150,000 units

(Total: 460,000 units)

Passenger Car Line (Mirage)

Passenger Car Line

(Lancer EX)

※ The figure is excess production base / year

Page 22: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Diesel Engine

2.5L Diesel Engine

(Triton/L200, Pajero Sport)

3.2L Diesel Engine

(Triton/L200, Pajero Sport,

Pajero [KD] )

1.0&1.2L Gasoline Engine

(Mirage)

52,000 units

300,000 units

Gasoline Engine

Production Capacity (Engine Plant)

[KD(MMC)][To Include KD]

2.4L Gasoline Engine

(Triton/L200)

1.8L&2.0L Aluminum Gasoline

(Lancer EX)(Total: 502,000 units)

150,000 units

Gasoline Engine

※ The figure is yearly base

Page 23: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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5. Reference

Page 24: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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Import Duties and Excise Tax

Category EngineImport Duties Excise Tax

(*3)BU(*1) CKD (*2)

Eco Car (*4) N/A 30% 17%

Passenger Car Up to 2000cc and up to 220hp 80% 30% 30%

2001-2500cc and up to 220hp 35%

2501-3000cc and up to 220hp 40%

3000cc and 220hp over 50%

Pickup(Single Cab)

-3250cc 40% 30% 3%

Pickup(Dubble Cab)

-3250cc 40% 30% 12%

PPV -3250cc 80% 30% 20%

Truck, Bus 40% 10% N/A

As of January, 2012

*1: Import duty from ASEAN is 0% (From January 2010)

*2: The imported auto parts are reduced by 50%. Each items has 0-30% import duties if it imports by parts.

*3: The passenger car to use E20 and E85 fuel is receives favorable treatment the excise tax of 5%.

*4: Based on European calculation methods, more that 5L/100KM (20km/L), reach EURO4 exhaust gas

regulations, invest THB5 billion into production in Thailand, and produce 100,000 units per year after the fifth

year of production.

Page 25: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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All statements herein, other than historical facts, contain forward-looking statements and are based on MMC’s current forecasts, expectations, targets, plans, and evaluations. Any forecasted value is calculated or obtained based on certain assumptions. Forward-looking statements involve inherent risks and uncertainties.A number of significant factors could therefore cause actual results to differ from those contained in any forward-looking statement. Significant risk factors include:

•Feasibility of each target and initiative as laid out in this presentation;•Fluctuations in interest rates, exchange rates and oil prices;•Changes in laws, regulations and government policies; and•Regional and/or global socioeconomic changes.

Potential risks and uncertainties are not limited to the above and MMC is not under any obligation to update the information in this presentation to reflect any developments or events in the future.

If you are interested in investing in Mitsubishi Motors, you are requested to make a final investment decision at your own risk, taking the foregoing into consideration. Please note that neither Mitsubishi Motors nor any third party providing information shall be responsible for any damage you may suffer due to investment in Mitsubishi Motors based on the information shown in this presentation.

Page 26: Mitsubishi Motors (Thailand) Co., Ltd. · Oct, 1965 Mitsubishi Heavy Industories, Ltd. (MHI)Took over 60% of UDMI Share Apr, 1970 Mitsubishi Motors Corporation (MMC) was Separated

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