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Sarah Osborne, Tourism Angles
Wednesday 24 February 2016
Midsomer Murders & The Thames
South Oxfordshire’s Midsomer 2015
• 15,000 visitors
• £1M visitor spend
• Media reach 16M; value £380,000
• 200,000 unique visitors to website
• 40 businesses engaged in Midsomer
• Significant increase in coach groups
Midsomer and the media
Business Success
Business Success
Tourism Angles and Midsomer
• 5 x Midsomer town trails
• 3 x driving trails
• Website visitmidsomer.com
• PR agency
• Brand awareness in the market place
• Business engagement and support
• Group market – tour operators & guides
Hobbs of Henley and Midsomer
MAIL ON SUNDAY
29th August 2015
Circulation 3.7M
Value £148,000
Screen Tourism
Downton Abbey
Bampton Alnwick Castle
About the Show
Who are the fans?
0.00%
5.00%
10.00%
15.00%
20.00%
25.00%
30.00%
35.00%
40.00%
0
50,000
100,000
150,000
200,000
250,000
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1 2 3 4 5 6 7 8 9 10
Origin of Website Visitors 2011 – 2015
Find out more…..
TOURISM ANGLES Sarah Osborne
07787 122050
Jackie Ellis
07969 997985
• The Crown, Sydenham The Six Bells, Warborough
• The Argyll, Henley Loddon Brewery, Dunsden
• The Peacock, Henton The Swan, Streatley
• Greenlands, Henley BritMovie Tours, London
• Basildon Park, Highclere, Bampton – Downton Abbey