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Microeconomics

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Microeconomics. Households and Businesses. Household Income Sources. Source of income %. Dividends. 1.7. Interest. 4.9. Proprietor’s Income. 8.4. Rental Income. 11.1. Social Security. 13.4. 64.7. Transfer Payments. -4.3. Wages and Salaries. Average Household Incomes. - PowerPoint PPT Presentation

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Dividends

Interest

Proprietor’s Income

Rental Income

Transfer Payments

Wages and Salaries

1.7

4.9

8.4

11.1

13.4

64.7

Source of income %

Social Security

-4.3

All Households

Headed by married coupleHeaded by female – husband gone

Household head 25-34 years old

Household head HS grad

Household head BA degree

44,779

43,318

29,307

62,405

36,835

68,728

Characteristic Average Income

Household head 65+

23,787

Savings

Spending

Taxes

79

19

2

Services

Durable Goods

Non-durable Goods

59

29

12

Item Price Utility

Pants $60 125

Shirt $40 100

Wallet $20 50

• Business– Organization established to produce and

sell goods and services.

Overview of Business10-3a

TABLE 10-3The Ten Largest U.S. Corporate Employers: 2001

Bill’s Pizza

Bill and Ted’s Pizza and Sub Shop

proprietorship

partnership

corporation

_______

_______

_______

Types

Number of Owners

proprietorship

partnership

corporation

______

______

______

Liability Unlimite

d?

Limited?

proprietorship

partnership

corporation

71.6

8.5

20.0

4.4

12.0

83.6

Type Number

Revenue

What are they?

How can you get one?What are:NYSE - NASDAQ -Dow Jones -

Dow Jones Companies

1McDonalds

2 IBM

3American Express

4Kraft Foods

5Pfizer

6Chevron

7Coca-Cola

8Johnson and Johnson

9Boeing

10Exxon Mobil

11Verizon

12Procter and Gamble

13Wal-Mart

14AT&T

15DuPont

16 Intel

173M

18Caterpillar

19Home Depot

20Microsoft

21United Technologies

22Merck

23Travelers

24Walt Disney

25General Electric

26JP Morgan Chase

27Alcoa

28Cisco Systems

29Hewlett-Packard

30Bank of America

What are they?

What are the differences between:

Conglomerate - Vertical -Horizontal –Holding Company -

mergers?

Holding Company Example10-3g

FIGURE 10-2The Alltown Bank Holding Company

Ch 10 TRUE-FALSE QUESTIONS

1.The number of single-person households in the U.S. has been decreasing in recent decades.

2.Households headed by college graduates have among the highest average incomes in the U.S.

3. A durable good has a useful lifetime of more than one year.

4. Maximizing economic well-being by an individual requires balancing the costs and benefits of different actions that could be taken.

5. To maximize the satisfaction from consuming several different goods, expenditures must be allocated toward goods that have the lowest prices.

6. A sole proprietor and a general partner are both subject to unlimited liability.

7. Proprietorships generate the smallest percentage of total receipts of the three legal forms of business. The majority of total business receipts in the U.S. goes to corporations.

8. Most U.S. businesses are organized as corporations.

Ch 10 TRUE-FALSE QUESTIONS

9. A conglomerate merger occurs when one firm in a market acquires a competing firm in the same market.

10.A furniture and sofa manufacturer buying a lumber or fabric mill is an example of a vertical merger.

11.Profit or loss is what is left for a business after it subtracts its costs from the revenue received from selling its product.

12. Profit or loss is equal to revenue divided by costs.

Ch 10 TRUE-FALSE QUESTIONS