Merritt-LED Lighting Revolution

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    Greg Merritt

    ASERTTI Meeting February 5, 2008

    LED Lighting RevolutionLED City

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    Copyright 2007, Cree, Inc. pg. 2

    Cree Profile www.cree.com

    Founded in 1987, public since1993

    Introduced 1 st Blue LED in 1989

    Headquarters:

    Durham, NC, USA all chip manuf. Global Locations:

    Santa Barbara, CA, USA

    London, UK

    Vienna, Austria Huizhou, China

    Tokyo, Japan

    Hong Kong

    Taipei, Taiwan Seoul, Korea

    Penang, Malaysia

    ~ 2,600 Employees

    http://www.cree.com/http://www.cree.com/
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    Copyright 2007, Cree, Inc. pg. 3

    Lighting and Energy

    22% of US electricity usage is for l ighting

    30% of electricity in buildings

    Widespread LED deployment by 2025 can:

    Save $115B in electricity

    Eliminate 258 M ill ion metric tons of greenhousegases

    Eliminate the need for 133 coal-fired 1000 MW pow erplants

    Incandescent l ight bulbs use 92% of

    electricity to generate heat only 8% for l ight

    LED Lighting is the highest-impact option to

    reduce our electricity consumption

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    Copyright 2007, Cree, Inc. pg. 4

    Light Source Efficacy Trends

    0

    20

    40

    6080

    100

    120

    140160

    180

    2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

    Efficacy(lumens/watt

    )

    Incandescent

    CFL

    Metal HalideFluorescent

    High Volume LEDProduction Best

    Best Announced LED

    R&D Capability

    Cool White 1WPower LED*

    LED Technology Is Accelerating

    * US Department of Energy Projections, March 2007

    LEDs become most efficient lighting technology!

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    Copyright 2007, Cree, Inc. pg. 5

    Leading the Industry in Performance

    XLamp XR50 lm

    FEB 2006

    XLamp XR-E80.6 lm

    OCT 2006

    40% brighter &50% better efficacy

    Cool White XLamp LED Performance @ 350 mA

    XLamp XR-E

    100 lm

    JUN 2007

    25% brighter &11% better efficacy

    100% Performance Improvement in 17 Months!

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    Copyright 2007, Cree, Inc. pg. 6

    Where is LED Lighting Today?

    Portable Architectural

    Specialty

    Parking/Street Down Lights

    LandscapeTask

    Commercial

    Residential

    Established This Year Future

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    LED General Lighting Why Now?

    Technology has advanced dramatically to delivervalue to new and emerging applications Reliability and lifetime are advantages for LEDs

    Lumens/ watt has improved significantly

    White light quality & stability

    Economics are starting to make sense

    LED light delivers Total-Cost-of-Ownership savingsthrough: Maintenance avoidance

    Energy savings

    Regulatory & Green impact CA Title 24; EnergyStar

    Energy Independence and Security Act of 2007

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    Basic Advantages of LED Light

    Are very energy efficient ~100 LPW (sti l limproving)

    Are directional No w asted light, any patternpossible

    Have very long lifetime >50,000 hours to70% LM

    Are inherently rugged No filament to break Start instantly nanoseconds vs. > 10 min

    (HID)

    Are environmentally sound no Hg, Pb, heavymetals

    Are infinitely dimmable, controllable Newlighting features, power savings

    Love cold temperatures No cold startingissues

    LEDs can technically replace ANY incumbent lighting technology.When will LEDs replace all light bulbs, not if

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    LED City Initiative

    LED Lighting isHappening Now!

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    LED City

    Joint initiative w ith Cities around the world

    Broad commitment to LED lighting across the Cityinfrastructure

    Joint testing, deployment and promotion of LEDlighting LED l ighting at the table

    Community of LED Cities to share results and bestpractices accelerate the market

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    LED City Launch

    Joint launch w ith City of Raleigh, NC onFebruary 12, 2007

    Launch Presentation at Alliance to SaveEnergy conference on February 14, 2007

    Over 70 feature articles, broadcast news NY Times, Fortune, CNN Money, UPI,

    Business 2.0, Red Herring and more

    National/ Global coverage

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    Municipal Garage Project

    Commercially available LED lighting

    Delivering >40% total power savings validated by the local util ity

    ~10% less photopic l ight better quality

    Early generation fixtures and white LEDs

    LED Lights supplied by Lighting Science Groupwww.lsgc.com

    Same l ights w ith new Cree

    LEDs = 80% energy savings

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    Toronto Joins LED City Initiative

    Announced July 11

    Multiple LED projects

    Streetlights

    Signs and displays Park ing garages

    Member of Wil l iam J.Clinton FoundationsClimate Initiative

    http://www.flickr.com/photos/10358329@N03/889930479/
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    Ann Arbor Joins LED City Initiative

    Announced October 16

    Converting 1000downtown streetlights

    Payback is 4.4 years

    $100k/ yr. electricity

    savings

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    Austin, TX Joins

    Announced Jan. 30

    Installed parking decklighting

    Austin Energy: LEDlighting rebates in-place

    http://www.ledcity.org/
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    LED City Web Site www.ledcity.org

    http://www.ledcity.org/http://www.ledcity.org/
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    LED City Interest

    Numerous inquiries from:

    other cities

    Other organizations (State Govt, USGovt, Universities, Corporations)

    Organizations are focused on Greeninitiatives and solutions

    Connection between LED lightingmanufacturers and interested parties

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    Benefits for Participating Cities

    Community of LED Cities Shared results

    Shared investigat ion

    Shared in itiatives (incentives, tariffs, regulations)

    Introduction to leading-edge LED lightingmanufacturers Influence product development

    Lead deployments and projects

    Promotional Vehicle LED leadership

    Environmental leadership

    Responsible government

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    Torraca, I taly

    530 Luminaires Instal led, 75% Power Savings

    Courtesy of Elettronica Gelbison, SRL

    1 st Total LED City Conversion!

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    Manufacturing Facil ity 1.3 Year Payback

    LED Down Lights

    LED OutdoorLighting

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    Incandescent 65W BR30 - Total Power =5,135WBEFORE

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    LLF LR6- Total Power = 996WLR6 - Total Power =948WAFTER

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