MEMS & Sensors for Smart CitiesMEMS Engineer Forum 2016

Karen Lightman

Executive Director

MEMS & Sensors Industry Group

May 11, 2016All images used with permission.

© 2016 — MEMS & Sensors Industry Group. All rights reserved.

My Presentation

• Introduction to MEMS & Sensors Industry Group

• Trends in MEMS & Sensors for Smart Cities

• Case Studies and Smart City Examples

• Challenges/Opportunities

• Conclusion

About MEMS & Sensors Industry Group

• Established in 2001, MEMS & Sensors Industry Group (MSIG) is the trade association advancing MEMS and sensors across global markets

• Connects and champions the MEMS and sensors supply chain in established and emerging markets

• Enables the commercialization of MEMS and sensors —helping overcome technology and manufacturing hurdles

• Nearly 200 member companies and partners

MEMS & Sensors Industry Group Leadership

A global community of companies along the MEMS and sensor supply chain committed to the incredible potential of MEMS and sensor technology.

2016 Governing Council (Board)

John Chong, Ph.D.Kionix

Kevin Crofton SPTS Technologies

Evgeni Gousev, Ph.D.Qualcomm Technologies, Inc

Jeff HilbertWispry

David Kirsch (Vice-Chairman)EV Group, Inc.

Jim Knutti,Ph.D.Acuity, Inc.

Karen LightmanMEMS & Sensors Industry Group

Peter MerzX-Fab Semiconductor Foundries

Dave Monk, Ph.D. (Chairman)NXP Semiconductors

Harvey C. Nathanson, Ph.D., Emeritus

Becky OhPNI Sensor Corporation

Yoshio SekiguchiOMRON Corporation

Jason W Weigold, Ph.D.MEMStaff, Inc.

Charles YangSITRI

MSIG Around the Globe

Our Core Values = Our Members

Connect – THE premier place to meet MEMS and sensor companies

Influence – Drive solutions to business and technical issues common to MEMS and sensors

Discover – See the latest trends, discuss hot topics - such as our new TSENSORS and Co-Creation Initiatives

CONNECT – at our Events

The premier place to meet MEMS and sensor companies across the global supply chain

Scottsdale, ArizonaNovember 9-11, 2016

Shanghai, ChinaSeptember 12-14, 2016

CONNECT – at Partner Events

Hilton Head, SCJune 5-9, 2016

Conference & PavilionSan Jose, CA

June 21-23, 2016

Workshop San Francisco, CA

July 13, 2016

Conference & PavilionLas Vegas, NV

January 5-8, 2017

Trends in MEMS & Sensors for Smart Cities

IoT = Key Market Driver for MEMS & Sensors

• IoT poised to be a big market driver for MEMS & sensors

• Specifically the ecosystem supporting “smart” everything, for example:– Smart health from wearables to

disease detection (cancer)

– Smart automotive: automated driving to autonomous vehicles

– Smart homes: smart meters to fully automated, self-sustaining homes and communities (power grid coordination within ecosystem)

– Smart cities: smart parking to … (to be covered later in this presentation)

Courtesy of Bosch Sensortec

Trends in MEMS & Sensors for Smart Cities

• Technology

– Enabling connections for IoT thru end-to-end solutions

– Emergence of new materials, new manufacturing

• Business Models

– Providing full systems (software, hardware, analytics)

– Co-create: Co-design, crowd source, innovate

MEMS Market by ApplicationDouble digit CAGR for CE/Mobile, Medical and Wired Communications

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Consumer and Mobile

Total MEMS market by applications

© 2015 IHS

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Source: IHS – MEMS Market Tracker – Q3 2015

CE & Mobile: 13.4% CAGR

Data compliments of

Where is the Value/ROI?

Who’s Making the $$ in MEMS & Sensors?

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Revenue of MEMS IDM and Fabless manufacturers in 2014

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Source: IHS MEMS competitive Analysis - 2015

The Top 30 earn ~80% of

industry revenueWe still have a LONG

way to go to get to IoT/E

IoT is Happening, Now• IoT is REAL (not just hype) and expected to grow to $11T-$19T by

2025 (McKinsey and Cisco, respectively)

• IoT is enabled by MEMS and sensors - Forecasts for sensor demand as high as 100T by 2030 (Janusz Bryzek)

• Breakthrough opportunities when integrated with the applications ecosystem (holistically with hardware, software, analytics)

– IoT is requiring unprecedented scaling of data analytics, artificial intelligence/machine learning

• In this competitive environment, MEMS and sensor companies need to focus on value, creating smart systems and end-to-end solutions; while still addressing remaining tech challenges

Smart Cities – Global Overview

In 2015, smart cities connected 1.1B connected things to the Internet; that number will climb to 2.6B in 2016 (Motley Fool investment advisors)

Many smart City Projects around the world use an integrated Information and Communications Technology (ICT) system to improve efficiency,

manage complexity and/or enhance citizen quality of life, leading to long-term improvement in city operations.

Examples abound around the world –

but what key markets are driving the growth?

16

Global Shipments of Internet-connected Devices used in Smart Cities

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PhysicalInfrastructure

Energy andResource Efficiency

Mobility andTransport

Smart City Projects

Many Smart City Projects Fit into Six Verticals:

Mobility & Transport

• Smart Ticketing• Smart Parking• Intelligent Transport

Systems

Energy & Resource Efficiency

• Smart grid• Smart utility infrastructure

Governance

• Mobile reporting apps• Consolidated services

platforms

(Aging) Physical Infrastructure

• Environmental sensors• Smart street lighting• Smart buildings• Waste management

Healthcare

• Telehealth• Aging in place• Remote patient

monitoring

18

Safety & Security

• Integrated video surveillance

• Predictive analytics

Regional Smart City Trends

• Europe was the leading region for smart city development, with a strong emphasis on energy and resource efficiency, but so far it appears that Asia Pacific will have the most projects in the future

• Each smart city project is unique, depending on the challenges and aims of that city/region/government– For example, Japanese smart city projects focus on energy

management and increasing city resiliency, whereas smart city projects in Beijing aim to cope with air pollution and traffic congestion

– In the US, the Department of Transportation (USDOT) has launched a Smart City Challenge

19

USDOT Smart City Challenge Grant

• USDOT has pledged up to $40 million to one city to help it define what it means to be a “Smart City” and become the country’s first city to fully integrate innovative technologies including:– self-driving cars, connected vehicles, and smart sensors

• Finalists: Austin, TX; Columbus, OH; Denver, CO; Kansas City, MO; Pittsburgh, PA; Portland, OR; and San Francisco, CA

• MSIG member company NXP involved in announcement/initiative

Case Studies and Smart City Examples

22

Smart parking meters and garages

Road sensors

Distributed renewables integration

Demandresponse

Building asa platformSmart

buildingmanagement

Wireless Vehicle Charging

Imagine an Internet connected city using information and communication technologies to improve quality of life for its citizens and workers

Smart Cities

Smart traffic lights

22Courtesy of Qualcomm

Pittsburgh “Smart PGH” Platform

Goal Attainment:

• Vision Zero• 50 % Emissions Reductions by 2030• Corridors of Opportunity- mobility services for all residents

Outcomes:

• Better Traffic Management• Improved Safety• Mode Shift toward Transit, Biking, Walking• Corridor investment• Best practice and national standard

Demonstrable Applications:

• Connected Autonomous vehicles• Integrated payment systems• Integration of district energy system

Deployable Applications: • Surtrac expansion• Expansion of existing connected vehicle network• Electric Avenue (2nd Avenue)• MovePGH Mobility Information

Data Collection Network: • Fixed, Mobile, Human (Social Media) Assets• RAMP Air Quality Monitors• Mobility Analytics Center & Western Pennsylvania Regional Data

Center

Governance Structure: • SmartPGH Consortium

Pittsburgh Smart Spine System

Smart Lighting

Sensity

25

Case Studies

Case Study

Single-purpose: Street LightingMulti-purpose: Light Sensory

Network

Smart Lighting: Sensity

Cloudwith open

API

Courtesy of Qualcomm

Case Study

Smart Lighting: Sensity

Courtesy of Qualcomm

Wi-Fi ConnectivityLeveraging exiting wireless infrastructure

Lighting ManagementPower optimization, outage reporting

Video FeedsSecurity, people counting

Smart ParkingCar detection, counting and parking guidance

Urban Intelligence SensorsTemperature, ambient light, motion, etc.

Available = 13 Occupied = 3

Challenges and Opportunities

Hyper-connected world

pushes requirements

in system reliability

Reliability and

dependability

Other Challenges

• Standards needed for more interoperability between devices to enable smart cities and IoT

• Power management and creation (energy harvesting) still remain relatively unsolved challenges

• Security (separate from privacy) is critical at the sensor node level to ensure secure end-to-end solutions

Opportunities through MSIG

• STANDARDS – MSIG’s working groups on standards and creation of

first ever performance standards for MEMS/sensors –IEEE 2700

• COLLABORATE TO INNOVATE– MSIG’s Working Groups including technology transfer,

and similarities with semiconductor industry (joint with SEMI) and Accelerated Innovation Community

– MSIG’s co-creation model connects the supply chain, for example, the “Internet of the Tomato” (connecting farmers to the cloud and creating smart agriculture)

– MSIG is expanding in Asia through events, webinars…

Conclusion

• MEMS & Sensors is a growing, exciting industry but there’s a lot of work to be done to enable IoT and smart cities

• Cities are getting smarter – but we still need to address challenges regarding reliability, standards, power and security to realize full potential

• There are many breakthrough opportunities for smart cities when integrated with the applications ecosystem (holistically with hardware, software, analytics)– IoT is requiring unprecedented scaling of data analytics,

artificial intelligence/machine learning

• MEMS and sensor companies need to focus on value, creating smart systems and end-to-end solutions

Call to Action!

• Great opportunities ahead

• Challenges are being addressed to connect the ecosystem– What are your pain points – tell us! – MSIG is expanding into Asia – join us!

• Connect with MEMS & Sensors Industry Group and MEMS/sensors ecosystem to maximize your potential for enabling smart cities

Engage with us and join MEMS & Sensors Industry Group

Thank you – Q&A

www.memsindustrygroup.org • klightman@memsindustrygroup.org

1620 Murray Avenue • Pittsburgh, PA 15217 USA • +1 412.390.1644

@MEMSGroup memsindustrygroup.org/linkedin /MEMSIndustryGroup