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7/30/2019 Media Literacy - Poster
1/17
December 04, 20
ConstructingandDeconstructingPosters
Media Literacy
7/30/2019 Media Literacy - Poster
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December 04, 20
Setonawhitebackgroundanavyofficerstandsinaconfidentyetrelaxed
stance,showingfromthemidthighsup.Theofficerwearsanavybluefitted,
doublebreastedjacketwithsilverbuttons.Fittingoverawhitepoppedcollier
shirt.Astheofficerstands,theirweightisbaredontheirleftfootwitharms
relaxedandslightlybenttofitcasuallyintotheirjacketpockets.Ontheleft
sleevetheofficerdisplaysredandnavystrips.Theofficerwearsanadmiral
hat,withagoldandnavysymbolcoveringshort,darkblondewindwhippedhair.Withfaceturnedslightlytothelefttheofficerdisplaysasharpjawline,
withsmoulderingeyes.Inthetoprightcornertheposterdisplaysthewords
Iwantyouinbolduppercase,bloodredletters.Thewordswantand
youaredoubleunderlined.Thephraseisfinishedwiththewordsforthe
navyinthesamefontinthebottomleftcorner.
Draw what you hear
7/30/2019 Media Literacy - Poster
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December 04, 20
WhatDidYouDraw?
7/30/2019 Media Literacy - Poster
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December 04, 20
Isthisanythinglikewhatyouhadinmind?
7/30/2019 Media Literacy - Poster
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7/30/2019 Media Literacy - Poster
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Let'sCompare
Whydidyouconstructyourimagethewayyoudidandnot
inthewaytheactualimagewasconstructed?
Arethereanyexperiencesoroutsideinfluences?
7/30/2019 Media Literacy - Poster
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December 04, 20
How many of you drew a Male officer?Whydidweautomaticallyassumemale?????
Setonawhitebackgroundanavyofficerstandsinaconfidentyetrelaxed
stance,showingfromthemidthighsup.Theofficerwearsanavybluefitted,
doublebreastedjacketwithsilverbuttons.Fittingoverawhitepoppedcollier
shirt.Astheofficerstands,theirweightisbaredontheirleftfootwitharms
relaxedandslightlybenttofitcasuallyintotheirjacketpockets.Ontheleft
sleevetheofficerdisplaysredandnavystrips.Theofficerwearsanadmiral
hat,withagoldandnavysymbolcoveringshort,darkblondewindwhipped
hair.Withfaceturnedslightlytothelefttheofficerdisplaysasharpjawline,
withsmoulderingeyes.InthetoprightcornertheposterdisplaysthewordsIwantyouinbolduppercase,bloodredletters.Thewordswantand
youaredoubleunderlined.Thephraseisfinishedwiththewordsforthe
navyinthesamefontinthebottomleftcorner.
MaleOfficer
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December 04, 20
WhatAboutRace?
7/30/2019 Media Literacy - Poster
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December 04, 20
Whatcanbesaidaboutthewomenbeing
portrayed?
ConsiderPurpose
(Whywasthispostercreated?)Whywasafemaleusedforthisposter?
Andwhypresentedinthewaysheis?
Isthisposterfamiliar???
Propaganda
7/30/2019 Media Literacy - Poster
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December 04, 20
Let'sCompare
Luring Authoritative
Pull
Pull
"I would like you to join" "You have to join"
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CharacteristicsofPosterorVisualImage
# 1 Positioning
7/30/2019 Media Literacy - Poster
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# 2 Colour Saturation
Colorsaturationreferstohowvividandintenseacoloris.
Forexample:poorcoloursaturationwilllookwashedoutor
faded.
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# 3 Style
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Itreferstotheanglingofobjectswithina
compositionwhichleadstheeyefromoneelementtoanotherwithina
# 4 Vectors
Taking your eyes for a walk......
Whatdo
youreyes
see1st,2nd,
3rd?
What
path
doesitfollow?
7/30/2019 Media Literacy - Poster
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December 04, 20
# 5 Gaze Effect
Asthelivingsubjectlooksoutofthe
imagetotheviewertheydemanda
relationshipwiththeviewer.
Sheclearlyistryingtoconnect
toyouastheviewer.
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December 04, 20
Activity
1. Groups of 3-4
2. Given an image to deconstruct
3. Critically Analyze the image
* Consider 5 characteristics of a poster image
(positioning, colour saturation, style, vectors,
gaze effect)
4. Construct Concept Map with your ideas
5. **Each student in a group must contribute.
Each will have a different coloured marker to
write with
6. After you will present your mental maps
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Today'sGoals
-ThinkCritically
-Gatherideasabouthowyouwill
constructyourownposterforyour
ActionPlan
Achieved ??