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32 *Source Euromonitor International Limited. www.euromonitor.com/amway-claims
ARTISTRY,® exclusively from Amway, leads with scientifically advanced beauty solutions,
making it one of the world’s top five, largest selling, premium skincare brands.*
Since the 1950s, the ARTISTRY brand has been rooted in a heritage of scientific
innovation. An entrepreneurial husband and wife team brought together science,
nutrition, and beauty to inspire health and beauty breakthroughs.
With more than 250 patents pending and granted worldwide, the ARTISTRY® brand
backs its products with some of the best science in the world. Without exception,
every ARTISTRY scientist and advisor is a leader in the field of skin science.
Today, ARTISTRY products are sold in nearly 50 countries and territories worldwide.
The ARTISTRY brand is a global leader in premium beauty, offering unprecedented skin
care solutions backed by dermatologist testing, advanced science, unparalleled proof of
performance, and personalized service unmatched by any beauty counter in the world.
54 *Results not equal to surgical/cosmetic procedures.
The intensive skincare collection
Benefits of a professional treatment* in the comfort of your own home.
Targeted products help repair and prevent the visible signs of aging.
Advanced technology offers the best possible results.
The intensive skincare collection is supported by:
Years of groundbreaking research
Clinical tests
Patented/exclusive ingredients
Significant visible results
Supported by the Artistry Scientific Advisory Board. (refer to page 12 for details)
Professional Solutions. Professional Results.
The ARTISTRY dermatology inspired line, intensive skincare collection, offers skincare innovations powerful
enough to deliver targeted, professional-level,* anti-aging benefits at home.
Because these products provide benefits comparable to a professional treatment,* ARTISTRY users are advised
not to use intensive skincare 14-night restore program, renewing peel, and anti-wrinkle firming serum all on the
same day.
Product Development
More than 10,000 people across the globe have participated in the exclusive ARTISTRY® F.A.C.E.S. research.
ARTISTRY scientists studied the results and were led to a deep understanding of the “7 Deadly Skin Enemies”
and how those seven enemies damage skin and cause aging. ARTISTRY scientists translate this data into
clinically proven formulas. (refer to page 12 for details about F.A.C.E.S.)
INTERNAL FACTORS
CLIMATE CHANGES
UV EXPOSURE NUTRITION CHRONOLOGICAL AGING
IMPROPER SKINCARE REGIMEN
LIFESTYLE HABITS
76
ARTISTRY INTENSIVE SKINCARE
AT-HOME ALTERNATIVE TO A PROFESSIONAL CHEMICAL PEEL.*
RENEWING PEEL
Features/Benefits
Mucor Miehei Mushroom Extract
Naturally replicates the skin’s own enzymatic exfoliating mechanisms. Mucor Miehei is a self-neutralizing enzyme dependent on the pH of the skin. Result: No over-peeled or irritated skin.
Enzymatic Activity
Enzymatic activity is confined to the top surface of the skin where pH is below 5.5, so that the renewing peel only exfoliates the dulled top layer of skin by shedding dead skin cells.
Nutrilite-Sourced Chia Seed Oil
Helps maintain skin’s normal moisture barrier functions.
Tocopheryl Acetate (Vitamin E)
Helps protect skin from environmental aggressors.
How To Use
Apply eight full pumps of ARTISTRY intensive skincare renewing peel to dry skin on your face, neck, and chest after cleansing and toning.
Use no more than twice weekly on non-consecutive days.
Leave the product on skin for 6–8 minutes.
Wet fingertips and lightly massage skin. Rinse thoroughly with warm water; pat skin dry.
Suggested retail: $101.50
Professional
Instant improvements and no recovery time make ARTISTRY® intensive skincare renewing peel a convenient, at-home alternative to acid based peels. It provides a gentle, one-step option that’s cost-effective and rivals benefits experienced from professional treatments.
How It Works
ARTISTRY intensive skincare renewing peel contains a mushroom enzyme that works with skin’s pH to gently exfoliate with benefits comparable to a professional chemical peel.
The product’s key ingredient, Mucor Miehei mushroom enzyme, mirrors the activity of exfoliating enzymes produced naturally in the skin. The self-neutralizing enzyme works with skin’s pH level to detect and dissolve dead skin cells. Yet, when it encounters the higher pH levels of lower layers of active skin, the exfoliating process automatically shuts off to protect healthy skin.
Performance
In just eight minutes, skin is smoother, softer, and radiance is restored with ARTISTRY intensive skincare renewing peel. This targeted resurfacing treatment provides immediate improvement in the look and feel of skin texture, improved clarity, and reduction in the appearance of age spots and fine lines after six weeks of treatment. In fact, during clinical trials, 100% of participants showed improved smoothness and skin texture.
In clinical and consumer testing:
After just one use 93% agreed skin looks and feels softer and smoother.
After six weeks:
100% saw an improvement in skin smoothness and texture.
84% saw more radiant skin.
84% raved that their skin looked younger.
With just one bottle, consumers receive the equivalent of 12 peels.
*Results not equal to surgical/cosmetic procedures.
98 *Results not equal to surgical/cosmetic procedures. **Based on in vitro testing.
AT-HOME ALTERNATIVE TO A PROFESSIONAL RETINOL TREATMENT.*
ANTI-WRINKLE FIRMING SERUM
Features/Benefits
Retinol, Vitamin C, Peptides
Boost collagen and elastin to help rebuild firmness and elasticity and reduce visible wrinkles.
Targeting Complex
Helps to precisely focus the retinol where it is needed to help remodel the skin.
Reduces the potential irritation associated with retinol use.
Hyaluronic Acid
Plumps up the skin’s surface to help give an immediate and long-term visible anti-wrinkle, firming effect.
How To Use
Discontinue use if persistent irritation, redness, or burning occurs.
For the first two weeks, apply a pearl-sized amount to clean, dry skin every other evening, after cleansing and toning.
Follow with a night moisturizer.
Increase to nightly use as tolerated.
Avoid the eye area.
Wear sunscreen during the daytime.
Suggested retail: $138
Professional
Beneath the surface of youthful skin is a collagen support system that keeps skin firm and supple. As we age, the collagen structure breaks down, causing fine lines and wrinkles to form.
ARTISTRY® intensive skincare anti-wrinkle firming serum is an anti-aging breakthrough years in the making. Amway ARTISTRY scientists used core technology licensed from the University of Michigan, a leading dermatological research center, to discover an innovative way to direct the skin’s response to retinol so it can be more effective in improving the appearance of wrinkles while minimizing the discomfort associated with retinol treatments.
How It Works
Pioneers in the field of retinoid research in aging skin applications from the University of Michigan spent more than 10 years working to better understand retinol and mitigate side effects. Retinol is one of the most effective ingredients recommended by skincare professionals to treat signs of aging, because it works to rebuild skin’s elasticity and firmness while reducing visible wrinkles. However, on average, 90% of people undergoing traditional retinol therapy experience unwanted side effects like dryness and flaking. Researchers discovered that retinol-based sensitivity is a result of the activation of a protein in the skin called epidermal growth factor receptor (EGFR) and identified natural ingredients that curtail this activation.
Amway ARTISTRY scientists tested dozens of compounds to discover the perfect blend—Next Generation Retinol, peptides, and vitamin C—of natural extracts to deliver optimal retinol benefits without irritation. ARTISTRY intensive skincare anti-wrinkle firming serum features exclusive, patented Targeting Complex technology that helps avoid the discomfort common with other retinol products. Targeting Complex technology is a unique blend of ingredients that shield and soothe the skin, and minimize the irritation (dryness and flaking) associated with retinol treatments.
More than 1,400 tests have been done to ensure ideal results. ARTISTRY scientists have also conducted comprehensive clinical studies and shown anti-wrinkle firming serum to have an overwhelmingly positive response.
Performance
ARTISTRY intensive skincare anti-wrinkle firming serum is proven to boost collagen activity by 300% overnight.** Awaken to a healthy looking glow and a firmer, supple, more youthful look in just four weeks.
ARTISTRY INTENSIVE SKINCARE
1110 *Results not equal to surgical/cosmetic procedures.*Based on in vitro testing.
AT-HOME ALTERNATIVE TO A PROFESSIONAL PHOTO-FACIAL SKIN REJUVENATION TREATMENT.*
14-NIGHT RESTORE PROGRAM
Deep Night Action 7 Complex provides seven levels of restoration, including:
Repairing damage at a rate 75% faster* than the normal repair process to boost the skin’s natural ability to repair signs of damage caused by environmental assaults.
99% improvement in the appearance of visible fine lines.
Soothing damaged skin as demonstrated by 94% of panelists who felt their skin was more comfortable.
Restoring brightness and improving skin clarity by 261%.
Maintaining and reviving skin’s natural moisture barrier for a 98% moisture improvement after 14 days.
Increasing skin cell turnover for an 83% reduction in skin roughness.
Protecting skin from environmental assaults as perceived by 71% of panelists who felt that their skin was less stressed, more toned, and healthy-looking.
Features/Benefits
Ultrasomes
Deliver cellular-level repair for younger, healthier-looking skin.
Alpinia, Sunflower
Promote extra-cellular matrix function, reducing the appearance of fine lines and wrinkles.
Licorice
Soothe damaged skin with skin less irritated, less red, more toned, and healthy-looking.
Lemon, Cucumber
Improve clarity and restore brightness for more luminous skin.
Rosemary
Repair and maintain skin’s natural moisture barrier for more richly moisturized skin.
Oats
Increase skin cell turnover with neutral pH exfoliation for smooth skin.
Sunflower
Protect skin from environmental assaults to help prevent aging damage to skin.
How To Use
Use once per day, in the evening, after cleansing and toning.
Apply one entire mini pump to face and neck.
Follow with a night moisturizer.
Wear moisturizer with a minimum of SPF 15 daily.
Repeat every three to four months for optimal results.
Suggested retail: $264.50
Professional
The newest addition to the ARTISTRY® intensive skincare line is the 14-night restore program. ARTISTRY intensive skincare 14-night restore program provides the benefits of a professional photo-facial skin rejuvenation treatment* including improved clarity, fewer visible lines and wrinkles, and a younger healthy-looking glow.
How It Works
ARTISTRY 14-night restore program provides a periodic, concentrated, repair treatment to revive and restore skin to a youthful state. So effective, this powerful seasonal product is recommended to be used just 14 nights, four times a year.The Deep Night Action 7 Complex provides seven levels of restoration to help correct signs of existing damage, defend against future damage, and boost skin’s response to a daily skincare regimen.
Deep Night Action 7 Complex contains Ultrasomes®—a restorative enzyme that helps super-charge skin’s natural ability to repair signs of damage caused by environmental assaults. These patented liposomes with a special delivery system possess a powerful and highly effective enzyme—UV-Endonuclease.
UV-Endonuclease is shown to help repair skin cells and encourage recovery from sun damage, halting the gradual weakening that causes photo-aging. This bioengineered enzyme, and key component of Ultrasomes, is based on the natural recovery process found in marine algae. Algae float on the surface of the ocean and are constantly exposed to UV rays from the sun, yet, they manage to survive and flourish under these harsh conditions. UV-Endonuclease mimics this natural recovery system.
Deep Night Action 7 Complex is also powered by the Soothing System to calm the skin and minimize the risk of skin irritation. This powerful formula provides younger looking skin at any age—in just 14 nights.
Performance
ARTISTRY intensive skincare 14-night restore program is clinically tested to improve skin clarity by 261% for improved texture, tone, and brighter-looking skin. It’s a restorative, seasonal skin treatment that recharges skin, improving its ability for repair and correction.
Seven Levels of Restoration for Your Skin
When DNA is healthy, intact and functioning properly, our skin cells perform at youthful levels, providing essential moisture, firmness, and resiliency. However, when the skin and its DNA are damaged, the skin’s structure and function become compromised leading to premature aging.
ARTISTRY INTENSIVE SKINCARE
12
LEARN MORE
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Learn more about the ARTISTRY® brand and
the ARTISTRY intensive skincare collection:
PR CONTACT
Kelsey Schultz
616-787-5114
MULTICULTURAL PR CONTACT
Larissa Malone
616-787-6217
If your readers inquire about purchasing ARTISTRY
products or wish to learn more, they may do so
through an Amway Independent Business Owner
or online at Amway.com/Artistry.
@artistrybeauty
facebook.com/ArtistryUS
Scientific Advisory Board
To further strengthen the ARTISTRY® brand alliance between science and beauty, ARTISTRY has become an industry leader in developing partnerships with top medical and research institutions and universities. The Artistry Scientific Advisory Board (SAB), comprised of international leading experts in skin health research, actively consults with ARTISTRY scientists to ensure that the technologies of future products are on the leading edge of skin health. SAB members were selected for their individual expertise and applied experience.
F.A.C.E.S. Facial Analysis Computer Evaluation System
Thanks to the largest, independent, global database of skin diagnostics called F.A.C.E.S (Facial Analysis Computer Evaluation System), ARTISTRY scientists have been able to capture and evaluate actual biological data from real women using a combination of specialized photography and state-of-the-art image analysis. F.A.C.E.S. currently houses more than 10,000 entries, starting with a questionnaire that provides insight into the subject’s most pressing skincare concerns. ARTISTRY scientists then translate this data into clinically proven formulations that meet the diverse skincare needs of women around the globe.
GARY J. FISHER, PH.D.Photobiology and Aging Skin Research Laboratory, co-director of Laser and Cosmetic Dermatology Research, and the Harry Helfmann Professor of Molecular Dermatology, University of Michigan Medical SchoolDr. Fisher also serves on the editorial board for the Journal of Cellular Communication and Signaling.
DIANE THIBOUTOT, MDProfessor and Vice Chair of Dermatology Research Dr. Diane Thiboutot is recognized for her research in the regulation of sebum production and the treatment of acne. She is Professor of Dermatology at the College of Medicine, Penn State Milton S. Hershey Medical Center and serves as a reviewer for the National Institute of Health (NIH) as well as several dermatology journals.
JOHN PAWELEK, PH.D.Laboratory Associate/Research Faculty, Department of Dermatology and the Yale Cancer Center, Yale University School of Medicine Dr. John Pawelek is an expert in pigmentation processes, the causes of skin discoloration, and the occurrence of metastatic melanoma. He holds several patents and has received numerous citations and awards. Dr. Pawelek has published over 150 scientific papers. He regularly collaborates with scientists throughout the world and has trained many well-respected researchers and doctors.
KENNETH KORNMAN, D.D.S, PH.D.President and Chief Scientific Officer, Interleukin GeneticsFor more than 15 years Dr Kornman’s research and business focus has been on genetic factors that influence chronic diseases and conditions of aging. He has been an advisor and research collaborator for many of the major oral care and pharmaceutical companies. He currently holds an academic appointment at Harvard University, holds twenty patents in the biotechnology area and has published three books and more than 125 articles.
DR. PATRICIA OGILVIE, MDSkin Concept Institute for Dermatocosmetics; Private Clinic for Dermatology and Laser MedicineDr. Patricia Ogilvie is an internationally recognized expert in aesthetic dermatology and laser medicine. After several years of scientific research in the field of inflammation and allergy under the supervision of a Nobel Prize winner she now combines, in her private clinic for aesthetic dermatology in Munich, her scientific approach with state-of-the-art anti-aging aesthetic procedures. She is a member of numerous national and international research societies and is a scientific consultant of several international beauty brands.
SOYUN CHO, MD, PH.D.Department of Dermatology, Seoul National University Dr. Cho is currently head of the Dermatology Department at Boramae Medical Center, run by Seoul National University. She is also the Director of the Business Innovation Team at the Boramae Medical Center as well as Assoc. Professor of Dermatology at Seoul National University College of Medicine.
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