MEDIA KIT2017

-201

8

CNNMONEY IS A

LEVEL UPCNNMoney provides essential financial news and information that matters to savvy investors and consumers alike. Our business news, financial stories and premium videos power today’s consumers−and the businesses they lead−

with the knowledge they need to be a LEVEL UP.

SOURCE: (1) Multiplatform Uniques and Millennials = comScore Media Metrix Multiplatform, P2+, Home/Work Unified Panel, Q2 2017. Ranking claim based on select top financial news competitors. Growth vs. Q2 2016. Multiplatform includes desktop, web and total video uniques and iOS and Android phone/tablets. (2) Mobile Uniques and Minutes = comScore Mobile Metrix, Q2 2017. Growth vs. Q2 2016. (3) Multiplatform Video = Adobe Analytics, Q2 2017 and July 2017. (4) Shareable, Follower count as of 8/31/2017. Social includes Facebook, Twitter, YouTube, Instagram. Total actions based on Q2 2017 total. (5) M/F and Median age = comScore Media Metrix Multiplatform. Monthly average Q2 2017. HHI = comScore Media Metrix, Q2 2017 Average. Desktop only. College/BDM/Portfolio = Nielsen Online @Plan, Q2 2017. CEO = 2017 Ipsos Affluent Survey USA Spring adults 18+ HHI $100K+.

DIGITAL REACH (1,2,3)

SOCIAL STATS (4)

AN AFFLUENT, POWERFUL AUDIENCE (5)

Multiplatform Unique Visitors

Millennial Multiplatform Unique Visitors

Mobile Unique Visitors; +64% Growth vs. Q2 2016

Mobile Minutes

Multiplatform Video Views +84% growth vs. Q2 2016 July 2017 was our #1 month of all time

for video views!

Male/45% Female

Median Income

HHI $100K+

Median Age

$1,000,000+ Value of Portfolio

Business Decision Makers

College Grad/Post Grad

CEO

Followers Across Social Platforms

Financial News Destination on Facebook

Total Social Actions Taken

9M+

#5

2.2M

31.6M

8.6M

22.4M

97M

70M

55%

$104.677

50%

46

256 Index

240 Index

186 Index

155 Index

A TOP FOUR FINANCIAL NEWS DESTINATION (1)

Reaching more financial advisors than Bloomberg Businessweek, Business Insider and Forbes

VIDEO SERIES HIGHLIGHTSAt CNNMoney, we outperform, outdo, think differently and push the boundaries

with premium video storytelling.

FRESH MONEY We profile young, ambitious, enterprising CEOs who are disrupting aging business models and reviving dying industries in this new series.

AMERICAN OPPORTUNITY How are people achieving the American Dream today? CNNMoney looks at the policies and trends shaping the American Dream, what business and political leaders are doing to advance it, and the people who exemplify it–as well as those aiming to accomplish it.

THE REBOUND In a business culture in which winning is everything, sometimes the best strategy is failing. For some of the world’s most recognizable visionaries and industry game-changers, falling short was the first step to later achieving greatness.

PER DIEM From LA to Chicago to New York, CNNMoney goes on a whirlwind tour of America’s road warrior cities and reveals the savviest, most luxurious and most interesting ways for young business travelers to maximize their per diem.

TALK MONEY TO ME Everything you ever wanted to know about personal finance–but were afraid to ask. It’s a digital advice column for millennials earning their first real paychecks, who are trying to understand how to manage their finances for the future.

YOUR MONEY, YOUR AMERICA What the Trump administration’s plans mean for businesses, American families and investors. Topics include healthcare, trade and jobs, energy, infrastructure, debt and the economy and Wall Street.

BOSS FILES WITH POPPY HARLOW Go beyond the headlines and the talking points as Poppy Harlow leads in-depth conversations with the biggest names in business who are committed to making a positive impact beyond the bottom line.

CNN BUSINESS NOW This one-minute podcast brings you the business headlines every weekday, after the closing bell on Wall Street.

GETTING TO EVEN CNNMoney’s Tanzina Vega explores economic inequality in the U.S. and the factors that lead to it, including housing, education, employment and entrepreneurship. Getting to Even discusses real solutions to these issues with thought leaders across a variety of industries.

QUEST MEANS BUSINESS On CNN International’s flagship business program each weekday night, Richard Quest masterfully manages to bridge the gap separating business news and entertaining television. The podcast is the audio feed of his show.

BEFORE THE BELL Every trading day, CNNMoney breaks down what investors need to know ahead of the market’s opening bell.

RELIABLE SOURCES WITH BRIAN STELTER Brian Stelter examines the media world–telling the story behind the story–on how news and pop culture are made.

MARKETS NOW An overview of what happened in the financial world each day, utilizing data and infographics and delivered at the close of the markets on the East Coast.

QUEST MEANS BUSINESS CNNMoney Editor at Large Richard Quest explains it all with a roundup of the stories everybody’s talking about in the U.S., Asia and Europe, delivered to your inbox every Thursday.

INNOVATIVE PRODUCTS

PODCASTS

NEWSLETTERS

SURGE Our proprietary Social Unit of Reach, Growth and Engagement measures the viral impact and engagement of its stories and allows brands to join in on the action.

CNN MONEYSTREAM The CNN MoneyStream app delivers personalized news and information on users’ preferred companies, businesses, topics and market data. Launched in October 2016, the app continues to build momentum with 2.8M downloads and 31+ minutes spent per unique user/month. (Source: Adobe Reports & Analytics, February 2016. CNN MoneyStream, iOS devices only.)

OPPORTUNITIESAt CNNMoney, we push the boundaries in everything we do, offering brands unique and innovative

opportunities to align with addictive content that resonates with their target audiences.