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MEDIA KIT PERIODICO LA SEMANA
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GENERAL INFORMATION:1. Weekly newspaper, PRINTED EVERY THURSDAY, except the first and last week of the year.
2. Published in Spanish since 1978. Most classified advertising in English.
3. Free Distribution: 12,000 COPIES.
4. Format: TABLOID. Size: 10 1/4” X 15 1/2”.
5. Editor: PEDRO NICOLAS CUENCA.
6. Publisher:
CUENCA ENTERPRISES OF AMERICA
903 ALBANY ST.
BOSTON MA 02119
TELEPHONE: (617) 541-2222
FAX: (617) 427-6227
7. Rates:
NATIONAL RETAIL DISPLAY: $24.00 / COL INCH
LOCAL RETAIL DISPLAY: $10.00 / COL INCH
CLASSIFIED: $28.00 / COL INCH
8. CLOSING DAY: MONDAY 9PM.
9. Subscription: $100.00 / YR.
10. Printer: MASS WEB PRINTING
11. Inserts:
$55.00/1000 (2 TO 4 PAGES) MAXIMUM SIZE 8 1/2” X 11”
$60.00/1000 (4 TO 8 PAGES) MAXIMUM SIZE 8 1/2” X 11”
12. Profesional Membership: NATIONAL ASSOCIATION OF HISPANIC PUBLICATIONS, INC.
13. LA SEMANA HAS A SPECIAL EDITION EVERY MONTH.
14. REGARDING ADVERTISING: The Management of La Semana is not responsible for errors or omissions.
Proof of advertising should be requested before publication.
15. Email: [email protected]
16. WEBSITE: WWW.LASEMANAWCEATV.COM
CIRCULATION IN MASSACHUSETTSLA SEMANA IS DISTRIBUTED THROUGHOUT MASSACHUSETTS.IT HAS AN AVERAGE DISTRIBUTION OF 10,000 PAPERS EVERY WEEK.IT IS PUBLISHED ON THURSDAY
IT IS DISTRIBUTED INTHE FOLLOWING CITIES:
LA SEMANA HAS THE LARGESTSPANISH NEWSPAPER CIRCULATIONIN THE CITY OF BOSTON.
BOSTON
LYNN
REVERE
LAWRENCE
SOMERVILLE
LOWELL
CHELSEA
EVERETT
CAMBRIDGEFRAMINGHAM &
MILFORD
TOTAL..........
4.500
1.000
300
2.300
600
300
1.500
300
200
1.000
12.000
LOCAL RATESAND MECHANICAL REQUIREMENTSCOST: $10.00 PER COLUMN INCH
1.2.3.4.
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101/4
101/4
5 5 21/4
1. 10 1/4” X 15 1/2”(full page)4 Columns $600.00
3. 5” X 7” (1/4 page)2 Columns$140.00
2. 10 1/4” X 7” (1/2 page)4 Columns $280.00
4. 5” X 4”(1/8 of a page)2 Columns $80.00
1
3
2
4
REFERENCE COLUMNS INCHES
MECHANICAL REQUIREMENTS
CLASSIFIED ADVERTISING $28 / COLUMN INCH $2 / AGATE LINE
NATIONAL RATESAND MECHANICAL REQUIREMENTSCOST: $24.00 PER COLUMN INCH
1.2.3.4.
44221
101/4
101/4
5 5 21/4
1. 10 1/4” X 15 1/2”(full page)4 Columns $1,488.00
3. 5” X 7” (1/4 page)2 Columns$336.00
2. 10 1/4” X 7” (1/2 page)4 Columns $672.00
4. 5” X 4”(1/8 of a page)2 Columns $192.00
1
3
2
4
REFERENCE COLUMNS INCHES
MECHANICAL REQUIREMENTS
CLASSIFIED ADVERTISING $28 / COLUMN INCH $2 / AGATE LINE
LA SEMANA HAS A WEBSITEWWW.LASEMANAWCEATV.COM
THE WEBSITE IS AN ADDED FEATURE TO OUR CLIENTS. ANYONE WITH ACCESS TOTHE INTERNET WILL BE ABLE TO SEE YOUR ADVERTISEMENT IN LA SEMANA.
TOPTOP 2SIDEBAR RIGHT 1SIDEBAR RIGHT 2SIDEBAR LEFT 1SIDEBAR LEFT 2BOTTOMGUÍA CULINARIA
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SPOT MONTHLY RATE ($) WIDTH (PIXELS) HEIGHT (PIXELS)
MECHANICAL REQUIREMENTS
SPECIAL EDITIONS
LA SEMANA HAS SPECIAL EDITIONS. THAT IS WHY YOU WILL ALWAYS FIND A SPECIAL DAY TO REACH THE HISPANIC MARKET.
CONTACT US FOR MORE INFORMATION ABOUT OUR CALENDAR AND NEXT SPECIAL DATE’S PROMOTIONS IN OUR PUBLICATIONS.
JANUARY NEW YEAR FEBRUARY VALENTINE’S MARCH WOMAN MONTHThree Kings DayDominican Republic Independence
Valentine’s Day International Women’s Day 627
14 8
APRIL ACHIEVEMENTOF LATINO IMMIGRANTS
JULY INDEPENDENCE MONTH
OCTOBER HISPANICHERITAGE MONTH
MAY MOTHER’S MONTH
AUGUST FESTIVALS/PARADES
NOVEMBER THANKSGIVING DECEMBER CHRITSMAS
JUNE FATHER’S MONTH
SEPTEMBER LATINAMERICA’S INDEPENDENCES
World Health Day Attorney DayEarth DayHoly Week
El Salvador IndependenceNicaragua IndependenceCosta Rica IndependeceHonduras IndependenceGuatemala IndependenceMéxico IndependenceChile Independence
EEUU IndependenceVenezuela IndependenceColombian Festival Colombia Independence Perú Independence
Columbus DayProud to be Hispanic
Immigrant Labor Day World Mother’s DayMother’s Day - Dominican Republic
Bolivia IndependenceFestival Parade Puerto Rico Ecuador IndependenceDominican Republic Restoration
Thanksgiving Day Chritsmas and New Year
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6
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SECONDSUNDAY
LASTSUNDAY
Father’s Day SECONDSUNDAY
