Media and Visibility Report1 January - 31 December 2019

2

Contents

PR & Communication activities. Overviews.......................................................................................................3

Media appearances...........................................................................................................................................6

Social Media....................................................................................................................................................12

Web-site IPRE.md............................................................................................................................................16

The media monitoring report of the IPRE communication activities was carried out between January 1 and December 31, 2019.

PR & Communication ActivitiesOverviews

4

77Press

Releases

140Posts onipre.md

300Posts onfacebook

349Media

appearances

Communication activities

5

Communication channels

On-line

TV

Radio

250

40

72 %

17 %

11 %

59

Media appearances

7

Media appearances

349

250 59 40

Total media appearances (news, TV and radio shows, newspapers articles, etc.)

On-line TV Radio

8

ON-LINE (250)

Overview: Ipre.md- 101, Stiri.md - 32, Zugo.md - 15, Ipn.md - 13, Moldpres.md - 11, Diez.md - 8, Interlic.md - 7, Agora.md - 7, ziarulnational.md - 5, Point.md - 5, Tv8.md - 5, Newmaker.md - 4, Infotag.md - 4, Jurnal.md - 3, Moldova.org - 3, Ziarul de Gardă - 3, Bloknot-moldova.md - 2, Unimedia.md - 2, Mold-street.com - 2, Stopfals.md - 2, KP.md - 2, Sputnik.md - 2, Primariamea.md - 1, Fondsk.ru - 1, Esp.md - 1, Deutsche Welle - 1, transparency.md - 1, Tribuna.md - 1, Infocenter.md - 1, allmoldova.com - 1, moldova24.info - 1, Ng.ru - 1, Epochtimes - 1, Notka.md - 1, Report.md - 1, Vedomosti.md - 1, Deschide.md - 1, Logos-press - 1

Note: Please find atached the list with the links of media appearances (Appendix 1).

0

5

10

15

20

25

30

35

32

1513

118 7 7

5 5 5

9

JTV

pro tv

Vocea

Publika

TV8

Privesc.eu

TVR

23

20

7

53

3 3

TV (59)

Overview: TVR Moldova - 23, Privesc.eu - 20, TV8 - 7, Publika TV - 5, Vocea Bararabiei - 3, ProTV - 3Jurnal TV - 3, Moldova 1 - 1, Bas TV - 1

Note: Please find atached the list with the links of media appearances (Appendix 1).

10

Radio (40)

Overview: Radio Chișinău - 25, Europa Liberă - 8, Radio Moldova - 6, Radio France International 1

Note: Please find atached the list with the links of media appearances (Appendix 1).

0 5 10 15 20 25

rm

el

chi

11

IPRE Team

50 28 34222

Overview: Iulian Groza - 50, Mihai Mogîldea - 42, Stanislav Ghilețchi - 28, Iulian Rusu - 22, Adrian Băluțel - 3, Simion Ciochină - 2, Mariana Platon - 1

Note: Please find atached the list with the links of media appearances (Appendix 1).

Social Media

13

IPRE Facebook page

169

405 488

34 484

825

227

300

8755posted days

views

Clicks per post

Shares

Comments

posts

likes

Note: Please find attached the list with Facebook statistics (Appendix 2).

14

Facebook fans

15

Team on Facebook

Note: Please find attached the list with Facebook statistics (Appendix 2).

73 28 74422

Overview: Iulian Groza – 73, Mihai Mogîldea – 44, Iulian Rusu – 28, Stanislav Ghilețchi – 22, Mariana Platon – 7, Victoria Nemerenco – 5, Simion Ciochină – 3, Adrian Băluțel – 3, Dorina Ciobanu – 1

Web-site IPRE.md

17

Audience Overview Analytics

IPRE

Toate datele privind site-ul Go to report

Language Users % Users

1. en-us 4,650 35.63%

2. ru-ru 3,221 24.68%

3. ro-ro 1,999 15.32%

4. en-gb 648 4.96%

5. ro 408 3.13%

6. ru 388 2.97%

7. uk-ua 199 1.52%

8. ro-md 164 1.26%

9. de-de 139 1.06%

10. fr-fr 114 0.87%

Audience Overview

Jan 1, 2019 - Dec 31, 2019

Overview

 Users

March 2019 May 2019 July 2019 September 2019 November 2019

200200200

400400400

600600600

Users

13,099New Users

12,845Sessions

19,697

Number of Sessions per User

1.50Pageviews

37,987Pages / Session

1.93

Avg. Session Duration

00:01:49Bounce Rate

69.45%

New Visitor Returning Visitor

15.6%

84.4%

© 2020 Google

All Users100.00% Users

18

Location

AnalyticsIPRE

Toate datele privind site-ul Go to report

Rows 1 - 10 of 93

Location

Jan 1, 2019 - Dec 31, 2019

Map Overlay

Summary

13,099% of Total: 100.00% (13,099)

13,099% of Total: 100.00% (13,099)

1. Moldova 7,390 55.77%

2. Georgia 1,098 8.29%

3. Romania 918 6.93%

4. United States 847 6.39%

5. Ukraine 658 4.97%

6. Germany 271 2.05%

7. Belgium 220 1.66%

8. Russia 159 1.20%

9. United Kingdom 153 1.15%

10. France 146 1.10%

111 7,3907,3907,390

Country Users Users Contribution to total: Users

10.5%

5%

6.4%

6.9%

8.3%

55.8%

© 2020 Google

All Users100.00% Users

19

Demographics / Devices Analytics

IPRE

Toate datele privind site-ul Go to report

47.65% of total users 47.50% of total users

Demographics: Overview

Jan 1, 2019 - Dec 31, 2019

Key Metric:

Age Gender

18-24 25-34 35-44 45-54 55-64 65+0%

10%

20%

30%

40%

50% female male

41.1%

58.9%

© 2020 Google

All Users100.00% Users

AnalyticsIPRE

Toate datele privind site-ul Go to report

Device Category

Rows 1 - 3 of 3

Overview

Apr 17, 2020 - Apr 23, 2020

Explorer

Summary

Acquisition Behavior Conversions

Users New Users Sessions Bounce Rate Pages / Session Avg. Session Duration Goal Conversion Rate Goal Completions Goal Value

409% of Total:

100.00%(409)

337% of Total:

100.00%(337)

476% of Total:

100.00%(476)

80.25%Avg for View:

80.25%(0.00%)

1.63Avg for View:

1.63(0.00%)

00:01:02Avg for View:

00:01:02(0.00%)

0.00%Avg for View:

0.00%(0.00%)

0% of Total:

0.00%(0)

$0.00% of Total:

0.00%($0.00)

1. mobile 240(58.68%)

216(64.09%)

258(54.20%)

93.80% 1.09 00:00:13 0.00% 0(0.00%)

$0.00(0.00%)

2. desktop 162(39.61%)

114(33.83%)

210(44.12%)

63.33% 2.32 00:01:59 0.00% 0(0.00%)

$0.00(0.00%)

3. tablet 7(1.71%)

7(2.08%)

8(1.68%)

87.50% 1.12 00:02:34 0.00% 0(0.00%)

$0.00(0.00%)

 Users

… Apr 18 Apr 19 Apr 20 Apr 21 Apr 22 Apr 23

505050

100100100

© 2020 Google

All Users100.00% Users