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McLaren 720S Product Guide
Contents
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1. At A Glance
Forward
Introduction
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The McLaren Design Philosophy
Key Strategic Goals
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Silver Bullets
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1. Monocage II / Dihedral Doors
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2. Design
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3. Theatre
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4. Performance & Engagement
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5. Innovation & Technology
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6. Quality & Precision
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7. Emotional Appeal
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What We Are Proud Of
2. The Short Story
Key Selling Points of 720S
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Technical Highlights
Specifications Overview
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Specifications Overview
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720S Standard Content
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720S Standard Content
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720S Standard Content
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720S Optional Content
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720S Optional Content
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720S Optional Content
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3. The Long Story
Exterior - Design
Exterior - Carbon Fibre Monocage II
Exterior - Dihedral doors
Exterior - Aerodynamics
Exterior - Aerodynamics
Exterior - Cooling
Exterior - Lights
Exterior - Wheels
Chassis - Brakes
Chassis - Steering
Chassis - Tyres
Chassis – Variable Drift Control (VDC)
Chassis - Proactive Chassis Control II
Powertrain - Engine
Powertrain - Engine
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0 500 1000 1500 2000 2500 3000 3500 4000 4500 5000 5500 6000 6500 7000 7500 8000 8500
Torq
ue
[Nm
]. P
ow
er [
ps]
Engine Speed [RPM]
P14 Torque & Power Curve Targets
720S torque 720S power
Powertrain - Engine
Powertrain - Controls, Engine and Gearbox
Powertrain - Exhaust & Cabin Noise
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Standard
Sports Option
Interior - Design
Interior - McLaren Driver Interface (MDI)
Interior - Folding Driver Display
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Interior - Infotainment Features
Interior - Technology
Interior - Bowers & Wilkins Audio System
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Interior - Bowers & Wilkins Audio System
Interior - Seats
Interior - Brightwork and Ambient Lighting
Interior - Heating and Ventilation
The Welcome & Closure Sequences
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Exterior and Interior Trim - Specifications
Colour and Trim - Interior Features
Colour and Trim - Interior Features
Colour and Trim - Exterior Carbon Fibre Options
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Colour and Trim - Exterior Carbon Fibre Options
Colour and Trim - Exterior Carbon Fibre Options
Colour and Trim - Exterior Carbon Fibre Options
Colour and Trim - Exterior Features
Colour and Trim - Stealth Pack
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Colour and Trim - Exterior Colours
Colour and Trim - Brake Caliper Colours
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720S Performance
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720S Performance
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720S Performance
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720S Performance
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720S Luxury
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720S Luxury
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720S Luxury
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720S Luxury
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720S
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720S
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MSO Defined Options – MSO Track Pack
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Technical Specifications
Technical Specifications
Technical Specifications
Performance Vs. Competitors
Performance Vs. Competitors
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Performance Vs. Competitors
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Performance Vs. Competitors
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Performance Vs. Competitors
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Core Sales Arguments
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Limitations
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Warranty & Service
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Product Guide Amendments Version 1 to Version 2 ▪
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Product Guide Amendments Version 2 to Version 3 ▪
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