03.13.19

NOV. 6-8, 2019KANSAS CITY

Marketing prospectus

55TH

ANNUAL CONVENTION & TRADESHOW

ABOUT MCCA

WHY #MCCA19?

Get to know us

What’Sthe Deal?

As comprehensive, open access institutions of higher learning, Missouri’s community colleges serve the diverse learning, workforce, and economic development needs of their communities.

The Missouri Community College Association is a statewide organization through which Missouri’s community colleges work together to advance common agendas. We bring the state’s colleges together for advocacy, professional development, information, and collaboration.

MCCA’s Annual Convention and Tradeshow is the event college and workforce developmentprofessionalsflockto.

Attendees are purchase-decision makers actively seeking information about the latest advancements in technology and the strategies and tactics needed to deliver connected customer experiences that will take their companies and careers to new heights.

OurAnnualConventionisalevelplayingfield.Wedon’tplayfavorites.Wedon’thavea sales quotas to meet. Your success is our only agenda.

#MCCA18 empowered and educated more than 500 college and workforce development professionals.

Expand your network, discover new ideas, new solutions, and learn about forward-thinking approaches.

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Our attendees represent a range of professional levels, and are seen as infl uential partners and decision-makers on their campuses.

Join over 50 organizations that will be a part of multiple dedicated exhibit hall breaks and other exhibit hall planned events for attendees.

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OUR ATTENDEESWHO’S WALKING THE FLOOR?

Onthetradeshowfloor,exhibitorswillhavetheopportunitytomeetface-to-facewithcollegeand workforce development leaders who are moving their organizations forward.

Job Classification

56%

70% 48%

are decision makersor have influence over purchasing decisions

attended the 2018 tradeshowto gather solutions and search for vendors

attended a 2018 pre-con committee or council meeting

400+attendees

Presidentsd i r e c t o r s

deansProvosts

Operations ManagersE n r o l l m e n t M a n a g e m e n t S p e c i a l i s t s

Vice Presidentschancellors

AcademicAdvisors

Human Resources Specialists

Systems Administrators

d

wExecutive 5%

Staff 38%

Other 6%

Faculty 20%

Administrator 31%

THE LARGEST GATHERING OF COMMUNITY COLLEGE PROFESSIONALS IN THE STATE

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SCHEDULEWhen and Where

Wednesday, November 6

9:00 a.m. – 4:00 p.m. Exhibitor Registration

12:00 p.m. – 8:00 p.m. Exhibitor Installation

2:30 p.m. – 2:45 p.m. ExhibitorDebriefing

4:00 p.m. – 6:30 p.m. Opening Celebration

Friday, November 8

8:00 a.m. – 12:00 p.m. Tradeshow Open

8:00 a.m. – 9:15 a.m. Grab-and-Go Breakfast with Exhibitors

12:00 p.m. Tradeshow Closes

Thursday, November 7

8:00 a.m. – 4:00 p.m. Tradeshow Open All exhibits must be set by 7:30 a.m.

9:35 a.m. – 10:15 a.m. Coffee Break with Exhibitors

12:10 p.m. – 1:00 p.m. Networking Lunch with Exhibitors

1:00 p.m. – 1:45 p.m. Dessert with Exhibitors

Exclusive or partial sponsorship opportunity***

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SPONSORSHIPBenefits and Levels

2019 MCCA Annual Convention and Tradeshow sponsorship levels are designed to further enhance your organization’s presence before, during, and after the annual meeting.

Pre-Convention Benefits

• Sponsor recognition on mccaconvention.com• Sponsor recognition on #MCCA19 email campaigns highlighting dates, programming, etc. to more than 3,000 individuals• Dedicated sponsor recognition on MCCA social media channels (Facebook, Twitter, and Instagram)• Preliminary list of all meeting participants sent in electronic format, which includes registrants name, job title, organization, and email

address, sent two (2) weeks in advance of the Annual Convention• Inclusion in the 2019 MCCA Annual Convention and Tradeshow press release announcement

Post-Convention Benefits

• First priority for MCCA20 marketing and sponsorship opportunities• Sponsor recognition on mccaconvention.com for six (6) months• List of all meeting participants sent in electronic format sent at the conclusion of the meeting• Sponsorrecognitiononpost-eventmarketingandsurveyemails• Dedicated sponsor recognition on MCCA social media channels (Facebook, Twitter, and Instagram)

Days of Convention Benefits

• Complimentary Annual Convention registration(s), based on sponsorship level• Sponsor ribbon for name badge• Your promotional items in Annual Convention tote bag given to every attendee at registration• Rotating banner ad on mobile event app • Direct access to your sponsor listing in the event app to modify and update content • Sponsor listing placed within the printed onsite guide• Sponsor recognition on mccaconvention.com• Sponsor recognition on MCCA social media channels (Facebook, Twitter, and Instagram) and daily recap emails to all attendees• Exclusive,non-conflictingtradeshowhourstomeetattendees

PLATINUM

PLATINUM

BRONZE

GOLD

SILVER

$15,000

$3,500

$10,000

$5,000

Exclusive Connections• PresenttothePresidents&ChancellorsCouncil(P/C),ChiefAcademicOfficers,andChiefStudentAffairsOfficersduring

Wednesday’s business meetings

Highest Visibility• Recognition as “Platinum” sponsor • NEW! Added brand value with one (1) #sponsored post to one MCCA social network of your choice (Facebook, Twitter, or

Instagram) four (4) weeks before November 6• Logo on splash screen of mobile event app • Highlighted listing in event app • Color ad on inside front cover of onsite guide• On screen recognition during all general sessions• Logo to appear exclusively on Annual Convention tote bags

Broadest Reach• 1–10’x12’premiereexhibitboothwith8’-highdrapedbackwall,3’-highdrapedsidewalls• 4– complimentary Annual Convention registrations with full access to all sessions• Speakingopportunity(fiveminutes)atThursday’sAnnualAwards&RecognitionDinner• Opportunity to present a concurrent session (or opportunity at same value)• Wireless internet sponsor with organization name as password

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GOLD

SILVERVisibility

• Recognition as “Silver” sponsor • Half-pageinonsiteguide• Your logo on the list of sponsors in the convention program • On screen recognition during all convention ceremonies

Reach• 1–8’x10’premiumexhibitboothwith8’-highdrapedbackwall,3’-highdrapedsidewalls

• 2– complimentary Annual Convention registrations with full access to all sessions

• Speakingopportunity(fiveminutes)toallattendeesatThursday’s networking lunch

Visibility• Recognition as “Bronze” sponsor • Half-pageinonsiteguide• Your logo on the list of sponsors in the convention program • On screen recognition during all convention ceremonies

Reach• 1–8’x10’premiumexhibitboothwith8’-highdrapedbackwall,3’-highdrapedsidewallsor the opportunity to present a breakout session

• 1– complimentary Annual Convention registrations with full access to all sessions

High Visibility• Recognition as “Gold” sponsor • Color ad on the back cover of onsite guide• Highlighted listing in the event app • Your logo on the list of sponsors in the convention program • On screen recognition during all convention ceremonies

Wide Reach• 1–10’x12’premiereexhibitboothwith8’-highdrapedbackwall,3’-highdrapedsidewalls• 4– complimentary Annual Convention registrations with full access to all sessions• Speakingopportunity(fiveminutes)toallattendeesatFriday’snetworkingbreakfast• Opportunity to present a concurrent session • Present to one (1) MCCA Committee or Council during Wednesday’s business meetings• Exclusive sponsor of the Recharge Lounge, providing a relaxing area for attendees to sit while they recharge

their devices• Top sponsor for one (1) cultural excursion (giving attendees an opportunity to experience some of Kansas

City’s celebrated highlights) –OR– top sponsor at Wednesday’s Opening Celebration

BRONZE

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• 1– 6’ table, draped and skirted with two (2) chairs• 8’ high back drape and 3’ high side dividers• 1–one-lineidentificationsign• 2– complimentary Annual Convention registrations with full

access to all sessions

• 1-6’table,drapedandskirtedwithtwo(2)chairs• 8’ high back drape and 3’ high side dividers• 1–one-lineidentificationsign• 2– complimentary Annual Convention registrations with full

access to all sessions

EXHIBIT

Exhibitor Benefits

• Accesstoattendeesatthree(3)no-conflictevents• Enhanced opportunities to interact with attendees,

including prize giveaways• Recognition as an exhibitor on mccaconvention.com

and on #MCCA19 email campaigns highlighting dates, programming, etc. to more than 3,000 individuals before, during, and after the meeting

• Listing of all meeting participants sent in electronic format, which includes registrant’s name, job title, organization, and email address, sent two (2) weeks in advance of the Annual Convention and at the conclusion of the meeting

• Exhibitor ribbon for name badge• Organization logo displayed on exhibition signage • Organization description in mobile event app• Online Exhibitor Resource access, which puts all the necessaryformsanddeadlinesatyourfingertips

Exhibitor Notes

1. Drawings,raffles,contests,andgamesarewelcome(andencouraged) to take place within the exhibitor’s booth during tradeshow hours.

2. Bite-sizesnacksandnon-alcoholicbeveragesarepermittedto be served within the exhibitor’s booth during expo opening hours. All catering options must be coordinated through the Kansas City Marriott Downtown Food & BeverageDepartment.YouwillbenotifiedinSeptemberwhen the Exhibitor Booth Catering Menu is available.

3. Exhibitors are responsible for ordering additional furniture, electricity, internet (if a direct line is required), equipment,etc.YouwillbenotifiedinSeptemberwhentheExhibitor Service Kit is available.

PREMIUM 8’ X 10’$1,050

$750

$1,250 after August 30, 2019

$900 after August 30, 2019STANDARD 8’ X 8’

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À LA CARTE ITEMSSomething Extra

Wearecontinuallyenhancingourmarketingofferingsforyourbrand.Opportunitiesrangefromsponsoring the Opening Celebration (2018 was groovy!), featured speakers, thematic program tracks, and much more. No matter your budget or size, there is an opportunity waiting for you. Below is a startingpointofoptionsthatweoffer.Haveanideayouwouldliketodiscuss?Contact us!

OPENING CELEBRATION

CLOSING KEYNOTE SPEAKER

PLENARY SESSION

TRADESHOW RECEPTION

TRADESHOW COFFEE BREAKS

MEALS2 AVAILABLE

$4,000 $5,000 $2,500

$2,250

$2,000

$1,000

Be the exclusive sponsor of the biggest event that kicks off theMCCA Annual Convention and Tradeshow. Energy is at a high during this reception. Increase branding and visibility, interact with attendees, and most importantly,

let attendees know you are there! MCCA is open for open dialogue regarding this event anditssponsorbenefits.

This is an opportunity to be thanked at the beginning and end

of our second largest session while your signage and logos are visible

to the attendees. You’ll also be able to place information on all of the

seats prior to the keynote.

Get your logo and company in front of hundreds of eyeballs

by sponsoring one of our major featured speakers. Your signs will filltheroomandyou’llbeverbally

thanked.

Place your signs near the exhibit hall break stations while attendees

enjoy an afternoon sweet treat. You’ll be able to relax and chat with them while you’re verbally thanked

in the exhibit hall!It’safact:attendeesrunoncoffee.Be the one that gives them this fuel bysponsoringoneoftwocoffee

breaks on the second and third day.

An exclusive sponsorship opportunity that will align your

brand with highly attended healthy meal periods. The breakfast and

lunch events are regarded as prime opportunities for attendees

to connect, network, and build relationships among the college

community. Prominent placement of your logo on signage and other

promotional materials during meal times will ensure strong brand

awareness.

attendees, and most importantly,

WELLNESS WAKEUP ACTIVITY

LANYARDS

WATER BOTTLE

TRANSPORTATION SPONSOR

PROGRAM TRACK SPONSOR

BREAKOUT SESSION

CULTURAL EXCURSIONS

ONSITE BRANDING

SPONSORED EMAIL, SOCIAL POST, OR APP PUSH NOTIFICATION

REGISTRATION SPONSOR

$500

$5,000

$2,000

$2,500 $750

$750

$3,000

$750

$500$3,000

Support a healthy lifestyle and be part of a movement aimed at

inspiringfitnessandexercise.Yoursponsorship and participation will unite yogis in their journey toward

health and wellness.

Thishigh-visibilitysponsorshipputsyour company logo around the neck of all meeting attendees.

Keep attendees hydrated! Your logo will be printed on a water

bottle given to all participants that they can reuse throughout the

conference and take home.

All aboard! Level up the fun when attendees head out for

adventures in the City of Fountains. Transportation shuttles will land

your logo and brand message directly in front of attendees as

they head out on Immersion Tours in the City of Fountains.

Demonstrate your organization’s thought leadership by sponsoring one of the thematic programming

tracks.

Share your knowledge or industry research through a session or

workshop.

NEW for 2019, we are excited to enhance our Annual Convention offeringsbyprovidingsightseeingexcursions and guided tours that

highlight the host city.

The Marriott Kansas City Downton provides numerous onsite opportunities to maximum

exposure and branding.

• Ceiling banners in event space• Carpet clings in event space• Wall clings in event space• Window clings in event space• Escalator clings• Gobos• Skywalk• Hotel room door hangers• Guest room key• Hotel room dark channel

Get your message out to attendees. Purchase a sponsored email, social

post, or mobile event app push notificationtoinviteattendeesto

your booth, let them know about an activity happening in your space or just give them general information

about your organization.

Reach everyone who registers online for the conference by

becoming the exclusive registration sponsor. Your logo is displayed on

all pages of registration. On the “Thank You for Registering” page, you can invite attendees to visit your booth and tell them about

your planned onsite activities. Also includes the opportunity to hand out a branded, packaged snack

onsite at the registration desk (also available as a room drop).

FLOOR PLAN‘x’ Marks the spotFLOOR PLAN

COUNT BASIE BALLROOM A & B

Mainstage

KITCHEN

REG

ISTR

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OPEN ATRIUMTO LOBBY LEVEL

SERVICE AREA

ESCALATORS TO LOBBY LEVEL

SKYWALK TO MUEHLBACK TOWER

GUEST ELEVATORS

COUNT BASIE FOYER

UNIVERSITY OF MISSOURILOUNGE

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Tradeshow24

2016

48

12

2218

14

26

10

2319

15

37

11

2117

13

15

9

TradeshowCOUNT BASIE BALLROOM C

CHECKLISTSave the date

Date Task Responsibility

March 13, 2019 First Priority booth selection, sponsorship, and marketing opportunities

March 25, 2019 Marketing, sponsorship, and exhibitor opportunities available to public

June 24, 2019 Attendee registration opens

August 30, 2019 Last day to cancel exhibit space and receive a 50% refund

September 16, 2019 Exhibitor Booth Service Kit (Catering Menu, Technology, & Furnishings and Accessories) available

October 1, 2019 Deadline for:• Advertisinginofficialonsiteguideandmobileeventapp• Direct shipments of tote bag inserts to arrive at MCCA HQ• Inclusioninofficialexhibitorlisting(includinglogofile)

October 23, 2019 Preliminary attendee list sent to sponsors and exhibitors

October 28, 2019 Direct shipments may begin arriving at Kansas City Marriott Downtown

October 30, 2019 Final guarantee number for exhibitor booth catering due by noon

November 5, 2019 Last day direct shipments to arrive at Kansas City Marriott Downtown

November 6, 2019 Exhibitor booth installation begins at noon Opening Celebration begins at 4 p.m. in Barney Allis Lobby

November 7-8, 2019 Tradeshow open

November 8, 2019 Exhibitor booth dismantling begins at noon All exhibitor material must be removed by 5 p.m.

November 25, 2019 Final attendee list sent to sponsors and exhibitors

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F.Y.I.The fine print

Payment, Changes & CancellationsA deposit of 50% of the total fee for Exhibit, Sponsorship, or Marketing is due with each contract. Full payment for Exhibit, Sponsorship, or Marketing is due in full 30 days from the invoice date. Payment in full is required to receive finalconfirmationofyourspace.Yourspacewillremainavailable until payment is processed. After August 30, 2019, full payment must accompany all contracts. Payments can be made by check (payable to Missouri Community College Association) or credit card (using the online registration form). For purchases greater than $2,999, please pay by check.

Cancellations received before 4 p.m. on August 30, 2019 will result in MCCA retaining 50% deposit. No requests for refundswillbegrantedafter4p.m.onAugust30,2019.Sub-leasing of exhibit space is not permitted.

MCCA reserves the right to resell exhibit space without notice or refund after August 30, 2019. MCCA reserves the right to deny or cancel exhibit space to organizations that have overdue account balances with MCCA.

All cancellations and requests for refunds must be in writing via email to admin@mccatoday.org.

Exhibitor HousingHousing for exhibitors and sponsors at the Kansas City Marriott Downtown opens Monday, March 11, 2019. The housing link will be available on the convention website, mccaconvention.com.

Shipping and Material Handling InstructionsDeliveries must not arrive more than seven (7) days before November 6 or remain three (3) days after November 8. An additional handling and storage fee of $10.00 a day per piece

will apply if these conditions are not met. Items shipped to the Kansas City Marriott Downtown by mistake will incur an additional $25.00 per item. All outgoing packages must be properly packed, labeled with shipping address, return address, and method of payment (i.e. UPS account number). The Kansas City Marriott Downtown is not responsible for any abandoned materials, and they will be discarded within three (3) business days.

Advance shipments address:

[Company Name & Booth Number][Guest Name]Kansas City Marriott Downtown MCCA Annual Convention 200 W. 12th St. Kansas City, Missouri 64105

If you need to speak with someone directly, please contact:

RachelMeyer-Sotack,EventManagerKansas City Marriott Downtown816.855.4409 or rsotack@kcmarriott.com.

Exhibit SpacePlease refrain from bringing exhibits that are larger than your allotted space. If a large item that is critical to your exhibit will notfitonyourtableorinyourboothspace,youmustcontactthe MCCA Convention Team prior to the meeting so proper placementontheexhibitfloorcanbeassessed.Youmayberequired to rent a second space to accommodate the item. Items not cleared with the MCCA Convention Team prior to arrival may not be allowed to be set up.

Care of FacilityExhibitorsmaynotinstallanypermanentfixturesordefacethe building and, upon conclusion of the show, must leave the exhibit space in the same condition it was received.

Safety RestrictionsAll display materials and content must conform in all respects toapplicablesafety,healthandfirecodesinadditiontotherules of the Kansas City Marriott Downtown. All materials used within the display, for decoration, or any displayed productsshallbeflameretardant.Bio-hazardousmaterials

F.Y.I.The fine print areprohibited.Safetyandfireexitsmustbeleftaccessibleat

all times. MCCA reserves the right to prohibit or require the removal of any display (all or part of), exhibit, or products that it deems not suitable, unsafe not in accordance with these regulations, or not acceptable with professional ethics as determined by MCCA.

Electrical, Audio/Visual & InternetShould your tabletop exhibit or booth require electricity, audio/visual equipment and/or internet, an order from will be provided.

Booth StaffExhibitsmustbestaffedduringexhibithours.Boothstaffmembers are expected to dress and conductthemselves in a professional manner.

NOV. 6-8, 2019KANSAS CITYmccaconvention.com