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APPROVED LIST OF MANAGEMENT RESEARCH PROJECTS FOR BBA – VI SEM Marketing Management Sr.No.Title of the topic1.A Critical evaluation of consumer Behavior w.r.t a consumer goods2.A study of Sales Promotion Strategies of a specific product3.Distribution Management of a company4.An empirical study of Product lines of a family Brand5.A study of Product diversification6.Brand extension :An analytical analysis7.A study of consumer’s perception towards shopping Malls8.Analysis of market Potential of a product9.A comparative analysis of existing brands of a specific product.10.Buying behavior w.r.t. Life Insurance :A study11.Role of Print and Electronic media in positioning of a product.12.A study of Target Market w.r.t. a specific product13.A study on retail marketing of products14.Merchandising practices of showrooms. A study15.Analysis of marketing of Insurance sector16.E- marketing. A study17.A comparative study of U.S.Ps of similar products18.A study of sales Budget19.A study of Market segmentation w.r.t a specific product.20.A Comparative study of after sales services of electronic goods.

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APPROVED LIST OF MANAGEMENT RESEARCH PROJECTS FOR BBA VI SEMMarketing ManagementSr.No.Title of the topic1.A Critical evaluation of consumer Behavior w.r.t a consumer goods2.A study of Sales Promotion Strategies of a specific product3.Distribution Management of a company4.An empirical study of Product lines of a family Brand5.A study of Product diversification6.Brand extension :An analytical analysis7.A study of consumers perception towards shopping Malls8.Analysis of market Potential of a product9.A comparative analysis of existing brands of a specific product.10.Buying behavior w.r.t. Life Insurance :A study11.Role of Print and Electronic media in positioning of a product.12.A study of Target Market w.r.t. a specific product13.A studyon retailmarketing ofproducts14.Merchandising practices of showrooms. A study15.Analysis of marketing of Insurance sector16.E-marketing.Astudy17.A comparative study of U.S.Ps of similar products18.A study of sales Budget19.A study of Market segmentation w.r.t a specific product.20.A Comparative study of after sales services of electronic goods.