MBA Introdutionn Chapter

8/8/2019 MBA Introdutionn Chapter

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ManagerialanagerialcommunicationommunicationMBAMBA

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Kantipur Valley CollegeKantipur Valley College


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Get a Link:et a Link:Dahal, AtindraDahal, Atindra

Savapokhari-3, ShankhuwasabhaSavapokhari-3, Shankhuwasabha

Contact:Contact:

[email protected]@gamil.com

[email protected]@gamil.com
mailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]


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Prefacereface According to Modaff & DeWine, organizational life isAccording to Modaff & DeWine, organizational life is

characterized by what?characterized by what? misunderstandingsmisunderstandings

What are the Textbooks Assumptions?What are the Textbooks Assumptions? Previous course in communicationPrevious course in communication

Purpose of course is to familiarize students with the basicPurpose of course is to familiarize students with the basicelements of the field of organizational communication.elements of the field of organizational communication.

Students will cover methodological and philosophicalStudents will cover methodological and philosophicalorientations in more depth in an advanced courseorientations in more depth in an advanced course


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Assimilate thessimilate thefactact

The book/ curriculum holds lots of positiveThe book/ curriculum holds lots of positive

attributes , strengthens your managerial skills,attributes , strengthens your managerial skills,

helps you resolve a lot of communicativehelps you resolve a lot of communicativeproblems that your institution or individual lifeproblems that your institution or individual life

embodies, nonetheless, deals on process andembodies, nonetheless, deals on process and

procedure than product that might feelprocedure than product that might feelsometimes incompatible with current world ofsometimes incompatible with current world of

speed mania.speed mania.


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Questions:uestions: Weight :Weight :

14X2=2814X2=28

8X4=328X4=32

1) Case Questions1) Case Questions2) Theory Questions2) Theory Questions

3) Illustrations3) Illustrations


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Foundational briefoundational brief

Perceiving the diction COMMUNICATIONPerceiving the diction COMMUNICATION

a) etymologicallya) etymologically

b) definitionsb) definitions

c) functionallyc) functionally
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What ishat iscommunciation?ommunciation? Communis Latin wordCommunis Latin word

Establish common ground ofEstablish common ground of

understandingunderstanding


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Some definitionsome definitions Communication is process of passingCommunication is process of passing

information and understanding from oneinformation and understanding from one

to another :- Theo Haimannto another :- Theo Haimann

Communication means exchange ofCommunication means exchange of

facts, ideas, opinions, information orfacts, ideas, opinions, information oremotions by two or more personsemotions by two or more persons

:-Newman and Summer:-Newman and Summer


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More:ore:Communication is the transference andCommunication is the transference and

understanding of meaningunderstanding of meaning

:- Koontz and Weihrich:- Koontz and Weihrich


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In terms of function:n terms of function: IntegralIntegral

Exchange of information, ideasExchange of information, ideas

Ways of expressing views and marshalling opinions.Ways of expressing views and marshalling opinions.

Chief aspect of the human civilizations and itsChief aspect of the human civilizations and itspersistencepersistence

Catalytic agent to maintain support and promoteCatalytic agent to maintain support and promote

interdependence.interdependence.


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Modern or widerodern or widerconceptoncept

Not only to pass the information or ideas:Not only to pass the information or ideas:
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http://www.google.com.np/imgres?imgurl=http://www.maximumadvantage.com/images/the-communication-process.jpg&imgrefurl=http://www.maximumadvantage.com/&h=872&w=697&sz=48&tbnid=tiycEe6O10YS9M:&tbnh=251&tbnw=201&prev=/images%3Fq%3DImages%2Bof%2BCommunication%2Bprocess&hl=ne&usg=__tWemYe2tLui0gfCQU3ASIpxd1IE=&sa=X&ei=4cozTNeJD8iFrQfswbDHBA&ved=0CBMQ9QEwAAhttp://www.google.com.np/imgres?imgurl=http://www.ovc.edu/missions/guidelines/commprocess.gif&imgrefurl=http://communicationprocess.wood6.queenbridges.com/adiagramofacommunicationprocessmodel/&h=372&w=600&sz=18&tbnid=eTXJI_cXktHU0M:&tbnh=84&tbnw=135&prev=/images%3Fq%3Dcommmunication%2Bprocess/chart&hl=ne&usg=__lyqC7Me2iUHaaxQb-NG94iZA5rs=&sa=X&ei=w8szTL-RE8e1rAel7KnzBQ&ved=0CCAQ9QEwBA


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http://www.google.com.np/imgres?imgurl=http://www.ovc.edu/missions/guidelines/commprocess.gif&imgrefurl=http://communicationprocess.wood6.queenbridges.com/adiagramofacommunicationprocessmodel/&h=372&w=600&sz=18&tbnid=eTXJI_cXktHU0M:&tbnh=84&tbnw=135&prev=/images%3Fq%3Dcommmunication%2Bprocess/chart&hl=ne&usg=__lyqC7Me2iUHaaxQb-NG94iZA5rs=&sa=X&ei=w8szTL-RE8e1rAel7KnzBQ&ved=0CCAQ9QEwBA


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Modern Conceptodern Concept

Not only Use of wordsNot only Use of words


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Modern Conceptodern Concept

Not only between men, humans, people,Not only between men, humans, people,
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http://www.google.com.np/imgres?imgurl=http://images.amazon.com/images/P/0892811366.01.LZZZZZZZ.jpg&imgrefurl=http://www.katberard.com/res_media_books_ani_comm.htm&h=475&w=426&sz=40&tbnid=us2PLOZ163456M:&tbnh=237&tbnw=213&prev=/images%3Fq%3Dcommunication%2Bwith%2Banimals/%2Bimages&hl=ne&usg=__FoGY0vMJVqUxRCH1T5CIKg-cd3U=&sa=X&ei=YMwzTOzQCoWYrAe88Zz0BQ&ved=0CBIQ9QEwAQ


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Honestly Speaking:onestly Speaking:

Sum of all things and attempts what oneSum of all things and attempts what one

agent create to ensure understanding inagent create to ensure understanding in

mind of another.mind of another.
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Importance ofmportance ofcommunicationommunication

Managerial CommunicationManagerial Communication

??


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The Future of Organizationalhe Future of OrganizationalCommunicationommunicationA Market-Driven ApproachA Market-Driven Approach


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2121

Pressure for valueressure for value

CustomersCustomers Business LeadersBusiness Leaders

Pr

a

ctition

er

s

Pr

a

ctition

er

s

ValueValue


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Future: Focus will be on theuture: Focus will be on thecommunication system ratherommunication system ratherthan a small piece of ithan a small piece of it

DECISIONS ACTIONS

Leaders

Systems

FormalChannels

CONTENT Business Result


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Factact Co-copetative timeCo-copetative time

Age of communicative competencyAge of communicative competency


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Be cleare clear Not only the communication of managerNot only the communication of manager

Rather communication for managementRather communication for management


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For business successor business success To motivate, circulate, and guide employeeTo motivate, circulate, and guide employee

To evade off fouls of mal-communication &To evade off fouls of mal-communication &

miscommunication.miscommunication. To get activities doneTo get activities done

To enhance professional imageTo enhance professional image

To strengthen productivity and workflowTo strengthen productivity and workflow


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Contd..ontd.. To ensure lower employee turnover andTo ensure lower employee turnover and

higher employee satisfaction.higher employee satisfaction.

To be accomplished as perTo be accomplished as perPOSDCORBPOSDCORBtheory.theory.


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In formsn forms Internal operational communicationInternal operational communication

OrOr

INTRASTRUCTURAL COMMUNICATIONINTRASTRUCTURAL COMMUNICATION


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Academic Terms..cademic Terms..

Capabilities

Extractive Capabilities

Regulative Capabilities


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Manager doesanager does 70 -80% of the work is communication70 -80% of the work is communication
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Next ext ExternalExternal

Or,Or,

Extra structural communications.Extra structural communications.


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expectation.xpectation. To extend service area.To extend service area.

To take business with at new height withTo take business with at new height withmodern approaches.modern approaches.

To ensure better financial results.To ensure better financial results.

Higher returns for the investors.Higher returns for the investors.

Ensure standard and qualityEnsure standard and quality

To spread information about concernedTo spread information about concernedservices. (advertisement)services. (advertisement)


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Moreore Dealing people from differentDealing people from different

backgrounds.backgrounds.
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Capabilities..apabilities..

Distributive Capabilities


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FactsactsSketch of Indian commerce and service world.Sketch of Indian commerce and service world.

64.14 % in English64.14 % in English

27.22% in Hindi27.22% in Hindi

8.64% in regional dialects8.64% in regional dialects


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Communication Settingommunication SettingInternal External

Formal

Informal


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Typesypes UpwardUpward

DownwardDownward

LateralLateral


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Organizational Chart

&

Information flow chart


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Some itemsome items Sales suppliesSales supplies

Descriptive brochureDescriptive brochure

Telephone calls.Telephone calls.

MuralsMurals

GraffitiGraffiti

Various types of lettersVarious types of letters

EmailsEmails


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Third Categoryhird Category Impersonal communicationImpersonal communication


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ImpersonalmpersonalCommunication Mediaommunication Media


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Why?hy? Psychological warm-upPsychological warm-up

Generation of responsibilityGeneration of responsibility

Control mechanismControl mechanism

Sense of securitySense of security

Measure of motivationMeasure of motivation

Building effective communication PlatformBuilding effective communication Platform


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Communicationommunicationprocessrocess

Contact to

outer world

Idea/

Encoding

Transmittable

Medium

Dispatches

Message through

a channelDecodes

Responses

Documents

MBA Introdutionn Chapter