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May 3, 2005
Outlook for Book Publishing PapersBMI Management Conference
Presented by:
John Maine, Vice President
2
RISI Growth Projections for 2004 Presented to BMI in May of 2004
Last Yr’s Fcst. ’04 Actual
U.S. GDP
Euro GDP
4.7%
1.9%
4.4%
1.9%
U.S.Inflation – CPI
Euro Inflation- CPI U.S./Euro Exchange
1.7%
1.7% 1.33
2.7%
2.1% 1.24
N.A. P&W Demand
Euro P&W Demand
3%
5%
4%
5%
4
GDP Outlook: U.S. Policy-Induced Growth Phase Nearing End Low Interest Rates, Massive Federal Spending, Tax Cuts, and
Weak $ Have Fueled the Economy, But are Now Reversing
Tighter Policy and High Energy Prices Threaten Expansion
Consumer Sector Is Vulnerable– Job Growth Disappointing; Debt Loads High
Declining Profits Will Dampen Investment
Expect Below-Trend Growth in 2nd Half of 2005
5
Are Households Prepared for Rising Interest Rates?
10%
11%
12%
13%
14%
15%
80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 0 1 2 3 40%
2%
4%
6%
8%
10%
12%
14%
Personal Savings Rate (right)
Household Debt Service as % of Disposable Income
6
The U.S. Recovery Will Fade in 2005
-2%
-1%
0%
1%
2%
3%
4%
5%
6%
7%
8%
9%
95 96 97 98 99 0 1 2 3 4 5 6 7
Potential GDP Growth
Real GDP Growth, Annualized Percent Change
7
0.55
0.6
0.65
0.7
0.75
0.8
0.85
0.9
90 91 92 93 94 95 96 97 98 99 0 1 2 3 4 5 6 7
0.8
0.9
1
1.1
1.2
1.3
1.4
1.5
CN$Euro
Canadian Dollar and Euro Rising to a Peak in 2005
US$ per CN$ US$ per Euro
8
U.S. Economy Near-Term Outlook
2003 2004 2005 2006 2007
Real GDP% Ch. 3.0 4.4 3.6 3.3 3.7
ConsumerPrices-% Ch. 2.3 2.7 2.8 2.4 2.5
Fed. FundsInt. Rate-% 1.1 1.3 3.1 3.9 4.2
10
U.S. Magazine Ad Pages Peaked in 2004 and Will Show Little Growth in 2005/2006
1.00
1.05
1.10
1.15
1.20
1.25
1.30
1.35
1.40
1.45
1.50
98 99 0 1 2 3 4 5 6 7
seasonally adjusted monthly ad pages Index 1982=1
Source: RISI Index created from PIB data
Feb, 2005
11
U.S. Catalog Circulation Drops in Response to Cost of Paper & Postage in 2006
3.6
3.8
4.0
4.2
4.4
4.6
4.8
5.0
97 98 99 0 1 2 3 4 5 6 7
Billions of Catalogs Mailed/quarter
Data: RISI
12
U.S. Shipments of Printing and Writing Paper to Book Publishers Remains High (000 tons per month, seasonally adjusted)
65
70
75
80
85
90
95
100
105
110
98 99 0 1 2 3 4 5
Source: AF&PA
13
U.S. Book Publishers Starting to See More Books Printed in Asia, Leading to Less Growth in Demand for Book Paper from U.S. Paper Mills
14
Asia Now Exports $1.2 Billion in Books to the U.S. Market Compared With $0.6 Bill. in 1995
$0 $500 $1,000 $1,500 $2,000 $2,500
1995
2004 Other
Canada
China
Hong K.
Sing.
Other Asia
Value of Books Imported into the U.S., Million $
15
China Becomes Dominant Exporter of Printed Books to the U.S.
050
100150200250300350400450
Canada China HongKong
UK Mexico Sing. S.Korea
1995 2004
U.S. imports of printed books, millions of books
16
U.S. Imports of Printed Products from China
$0
$100
$200
$300
$400
$500
$600
$700
90 91 92 93 94 95 96 97 98 99 0 1 2 3 4
Books including Children's Greeting Cards all other
Million Real 2004 Dollars
18
Demand Growth Waning in 2005/2006
Slowing economy
Rising costs for paper
Postal rate hikes
Loss of market share to Internet
19
N.A. Demand for Printing and Writing Papers (million short tons)
31
32
32
33
33
34
34
35
35
99 0 1 2 3 4 5 6 7
20
Grade Trends
Uncoated Freesheet– Declining Trend Since 1999
Coated Freesheet– Competition from Hi-Bright Mechanical and Asian
Imported Sheets
Coated Mechanical– Good Demand Growth, Supply Shortage
Uncoated Mechanical– High Growth, SC Substituting for LWC and MF Hi-Bright
Substituting for Uncoated Freesheet Offset
21
N.A. P&W Demand by Grade(Thousand Tons, % Change)
2004 2005 2006 2007
Ctd. Free. 5,988 6,095 6,154 6,261 %ch 7% 2% 1% 2%
Ctd. Grwd. 6,561 6,580 6,580 6,616 %ch 7% 0% 0% 1%
Unc. Free. 14,203 14,284 14,288 14,587 %ch 1% 1% 0% 2%
Unc. Grwd. 6,675 6,913 6,959 7,121 %ch 7% 4% 1% 2%
Total 33,427 33,871 33,98034,585 %ch 4%1% 0% 2%
U.S.Gdp %ch 4.4% 3.6% 3.3% 3.7%
23
Impact of Miramichi Strike
495,000 tons of Capacity Likely to be Idle for 6-9 Months– 8% of North American Ctd. Mech. Capacity– 56% of UPM North American Ctd. Mech. Capacity– 12% of UPM Overall Ctd. Mech. Capacity– 3% of Combined Capacity for all North American and
European Producers
24
How Will the Supply Shortage be Alleviated
Supply Shortage Measured at 350,000 tons – Assuming 9-month strike
More Imports From Europe– Shift supply to Rauma and others
Reduced Demand– Shift to other grades– Exacerbated by potentially higher prices
Temporary Supply Boost– Postpone downtime for maintenance/rebuilds– Shift swing machines from coated woodfree
25
U.S. Imports of LWC From Europe Surge in 2005 to Fill Supply Gap
(000 short tons)
400
500
600
700
800
900
1,000
1,100
99 0 1 2 3 4 5 6 7
Ctd. Mech. Unc. Mech.
U.S. Offshore Imports of Ctd. and Unct. Mechanical Paper
26
Major World Coated Mechanical Paper Capacity Changes in 2004-2007 (tonnes)
Leipa, Germany 300,000 July 2004
Taishan Paper, China 140,000 Q3 2003
Yueyang, Hunan China 125,000 est. (1) Q4 2003
Shandong Huatai, China 175,000 est. (1) Q4 2005
Chenming, Jiangxi China 200,000 est. (1) Q4 2004
(1) These are newsprint machines that will also make LWC. We have assumed 50/50 split
Figures are metric tonnes
27
85%
87%
89%
91%
93%
95%
97%
99 0 1 2 3 4 5 6 7
N. Amer.
Europe
Coated Mechanical Operating Rates (adjusted to exclude strike-idled capacity)
28
U.S. Imports of CFS From Asia About to Overtake Europe (000 short tons)
200250300350400450
500550600650700
99 0 1 2 3 4 5 6 7
Asia Europe
29
Major World Coated Freesheet Paper Capacity Changes in 2004-2007 (More Than 100,000 tonnes)
Lecta, Condat France 120,000 2003-2005
Stora Enso, Kimberly 186,000 2003-2005
Appleton, C. Locks 113,000 Late 2004
Burgo, Belgium 600,000 On hold
APP (Gold East) China UPM, Jiangsu China
700,000 150,000 est.
Early 2005 Q3 2005
Oji, Jiangsu China 400,000 2007
April, China Greenfield 225,000 est. 2007 APP, 4 Mills 260,000 est. Q4 2004
Figures are metric tonnes
30
77%
79%
81%
83%
85%
87%
89%
91%
93%
95%
99 0 1 2 3 4 5 6 7
N. Amer.
Europe
Coated Freesheet Operating Rates
31
Major World UFS Capacity Changes in 2004-2007 (More Than 100,000 Tonnes)
Sun Paper, Shandong China 160,000 Q3 2004
April Kerinci, Indonesia 450,000 Q3 2006
UPM, Jiangsu China Mondi, S. Africa
300,000 net 250,000
Q3 2005 Late 2005
Portucel, Portugal 500,000 2006
April, Guangdong China 225,000 est. 2006/2007
Hankuk, S. Korea 200,000 Q4 2005
Ballapur, India 250,000 End 2007
Note: Two large new PMs are under study in Brazil by IP and Ripassa/VCP
Figures are metric tonnes
32
83%
85%
87%
89%
91%
93%
95%
99 0 1 2 3 4 5 6 7
N. Amer.
Europe
Uncoated Freesheet Operating Rates
We continue to include 250,000 tons of temporarily idle capacity at IP in these numbers
33
Major World UGW Capacity Changes in 2004-2007 (More Than 90,000 Tonnes)
Abitibi, Alma, QC 227,000 May 2004
Fraser (Katahdin), Maine 163,000 May 2004
Bowater, Calhoun, TN 72,000 May 2004
UPM, Voikkaa, FN -100,000 April 2004 Irving, St. John, NB 130,000 Jan. 2005 StoraEnso, Wolfsheck, GY -155,000 Nov. 2005
StoraEnso, Maxau, GY 120,000 Q3 2004
StoraEnso, Kvarnsv., SW 420,000 Nov. 2005
Figures are metric tonnes
35
Average Profitability for U.S. vs. European Printing and Writing Paper Mills
-5%
0%
5%
10%
15%
20%
25%
99 0 1 2 3 4 5 6 7
U.S.
W. Europe
Profitability defined as (price-cost)/cost. Costs are total costs including depreciation, interest, SG&A, and delivery
36
Summary
Paper Demand Growth is Decelerating– And will stagnate in 2006 due in part to the high cost
of paper and postage
Supply Shortage of Coated Mechanical in 2005– Will get worse if strike is prolonged into the heart of
the printing season– Imports from Europe will surge despite strong Euro
to fill supply gap