Company NameRiders for Health

IndustryOther Community, Social and Personal Service Activities

URLwww.riders.org

Number of CRM Users15

Business ChallengesSome info here

SolutionMaximizer Enterprise 9 CRM SQL

Business Benefits One central database

for all information 100% reliability Increased efficiency

in managing Day of Champion ticket sales

Significant time saving when sending monthly email newsletter

Ability to track all events, plus grant and sponsorship applications

Quick and easy in-depth searches

Master Group achieve ISO9001 accreditation with avrion and CRM

Company background

“Avrion did a fantastic job. From the very beginning they inspired the confidence to get the job done, and they did.”

- Adam Taylor, Sales Director, Master Group UK Ltd

Master Group UK Ltd is exceptional in the commercial interiors market as it invests time listening to clients, understanding their needs and evaluating the options with them. Furthermore, as Master Group is not linked to any specific supplier, it

can provide a range of products and solutions that best fit the prospect requirements and budget – turn-key solutions providers for creating the complete working environment.

Company NameMaster Group UK Ltd

IndustryCommercial Interiors

URLwww.mastergroupuk.net

Business Benefits More efficient working practices ISO9001 accreditation provides more new business opportunities Quicker, more effective response to customers Improved win rate of contracts

www.avrion.co.uk

Assisting with Accreditation

Despite its strong offering, Master Group was missing out on opportunities at the very early stages of the tendering process as potential customers were demanding that they conform to ISO9001. Master Group realised that the accreditation was essential and embarked upon putting the required business procedures and processes in place and finding an alternative to their long-standing paper based system.

Initially, Master Group moved to an electronic office environment to enable staff to capture and share information in Microsoft Excel; however, it soon became apparent that this was just as unmanageable as the old system. James Hobbs was therefore tasked with sourcing the right database solution that could assist them in achieving their goal – ISO9001 accreditation and ultimately a better and more efficient way of working.

In total, five products were investigated and finally two companies, including avrion, were invited to discuss Master Group’s requirements. The selection process was made simpler for Master Group as avrion showed exactly where and how they could provide a solution to assist with the accreditation, along with further benefits the system could bring to the company. The key functions that satisfied the primary requirements were the contact management tools and the customer service module. At the end of this initial process, Master Group had a precise understanding of what would be implemented by avrion, and, surprisingly to them, the solution proposed was the most affordable of those they considered.

Effective Response to Customers

Throughout the solution delivery, avrion worked closely with Master Group - each stage was agreed and signed-off so that the complete solution was delivered on time and in line with Master Group’s expectations. Implementation risks were identified at the early stages of the project and, as a result, minimal impact was made on the day-to-day business operation.

The results are better than expected by Master Group: not only did the solution make the accreditation process far less painful than they had expected, it was also quicker - meaning that they could start winning contracts earlier than first anticipated.

Master Group can now respond more effectively to their prospects and clients and are already discussing the next phase of the project: to increase the number of users of the solution, and integrate it with their web-store when development is completed.

Why Avrion?

“Instead of just helping us achieve the ISO9001 accreditation, we feel that avrion’s CRM offering was crucial to it; with just a small amount of customisation, it allowed us to conform to ISO9001.”

- Adam Taylor, Sales Director, Master Group UK Ltd

Company NameMaster Group UK Ltd

IndustryCommercial Interiors

URLwww.mastergroupuk.net

Business Benefits More efficient working practices ISO9001 accreditation provides more new business opportunities Quicker, more effective response to customers Improved win rate of contracts

www.avrion.co.uk

With avrion, you will attain a prospect and customer management system that can make your business more efficient. We support you in line with your business needs, so that you gain a robust, cost-effective solution.

We are clear about how we work as team, with our suppliers and with you, our clients. We only recommend CRM applications that we have evaluated and approve of.  Assisted by our avrion client care process, our teams deliver the right results across a wide variety of industries and organisations. Our avrion client care process has been designed so that the work is as simple and painless as possible for you ensuring our responses are perfectly aligned to the complexity of your needs, making certain that nothing is overlooked and that every CRM solution is a success.

Please visit our web site (www.avrion.co.uk) to understand more about how we work, and why we are consistently recognised as a leader in our industry.