Mass Media as an Instrument of Political Mobilization 1 2 3 Front

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CERTIFICATION This is to certify that this production was carried out by group of people and has been read and approved as meeting the requirements of the Award of National Diploma in Mass Communication, School of per-time Studies, Lagos State Polytechnic, Ikorodu.

MR. OGUNTOYINBO DatePROJECT SUPERVISOR ARIGBABU KAREEM OLAYEMIDateCOORDINATOR

DEDICATIONThis project is dedicated to God Almighty without whom we can insufficient to do anything, whose sufficiency has made this a reality. Also to our loving parents whose financial and spiritual support enabled the completion of this project. God bless and prosper you richly.

ACKNOWLEDGEMENT This acknowledge the assistance and help of Almighty God for giving us the gift of life to write this project who provided us the sustenance, wisdom, knowledge and understanding all through the years, through his abundant love and mercies.This project was made possible with the support and assistance of others who we cannot but acknowledge. With much love and gratitude we acknowledge the inestimable efforts and support of our indefatigable parents for their financial spiritual and moral support during the course of our study may you live long to reap the fruit of your labour (Amen).It is inevitable to acknowledge our Honourable (H.O.D) Mr. Ifedayo Daramola and our supervisor Mr. Oguntoyinbo for taking the pain of going through the research process and making necessary corrections, the guidelines advice enlightenment and contribution to enhance on objective realization of the research goal.

ABSTRACTIn this study, the researcher decided to draw home the Tourism that without a national political consciousness and viable political participation resulting in good leadership, there could be no genuine national development.The mass media as the fourth estate of government had been assigned the various responsibilities in the society including the watch role, the educator and entertainer of the various segments of the people.The role of the mass media as an instrument of political mobilization in the modern of more or less formalized institutions that deals with communication of all types. Normally, this required considerable capitals as the case with the radio, television and publishing houses. Necessarily, they have to carter for the mass audience. For this reason, those who control the mass media usually suggest that they have the ability and capacity to manipulate and mobilize the people during the transition era. The alternation of primary social relationship under the impact of industrialization has left the population and social lacking in sense of group identity and social control.The Nigeria democratic system having been bastardized and destroyed by certain disgruntled elements, look into the mass media as the way out to correct the abnormally and injustice the Nigeria democratic dispensation. This work tried to identify the functions, problems and prospects of the mass media of communication and equally highlights their ability to carry out this enormous responsibility to an enviable height in the mobilization of the people towards a viable and sustaining democratic polity.The work highlights the impacts of the mass media in informing educating and entertaining the masses towards polity. It is hoped that the findings and recommendations suggested in this work would have a lean way in ending and lasting political culture.

TABLE OF CONTENTSTitle pageApproval pageDedicationAcknowledgmentAbstractTable of contents

CHAPTER ONE0. Background of the study0. Statement of research problem0. Objectives of the study0. Significance of the study0. Research questions0. Research hypothesis0. Conceptional and operational definitions0. Limitations of the study 0. Theoretical frame work

CHAPTER TWO0. Literature review0. Theoretical review0. Summary of literature

CHAPTER THREE- RESEARCH METHODOLOGY0. Research method0. Research design0. Research sample0. Research instruments0. Method of data analysis

CHAPTER FOUR-RESULTS AND ANALYSIS OF DATA0. Research Questions0. Analysis of data0. Discussion of data

CHAPTER FIVECONCLUSION, SUMMARY AND RECOMMENDATION0. Summary0. Conclusion0. RecommendationBibliography

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