Martin BaileyMartin BaileyECA PresidentECA President

InnovateInnovate to to

Raise our Raise our

GameGame• What is innovation?

• Innovation potential

for our industry

• Applying innovation

• How ECA can help

What isWhat is innovationinnovation

Is it only Is it only

about about

boffins?boffins?

Is it aboutIs it about

Is it about people

coming

together?

Why should we innovateinnovate

“Innovation distinguishes

between a leader and a

follower”

Steve Jobs

“Don’t try to innovate for

the future. Innovate for

the present”

Peter Drucker

“If you are not failing

every now and again it is

a sign you are not doing

anything very innovative”

Woody Allen

“There is a way to

do it

better – find it”

Thomas Edison

“Innovation is a

central

issue in economic

prosperity”

Michael Porter

Our Industry Our Industry –– Threat / Innovation Threat / Innovation

OpportunitiesOpportunities

New TechnologyNew Technology

Electrical ContractorElectrical Contractor

SuppliersSuppliers CustomersCustomers

New EntrantsNew Entrants

Complementors

Competition

• Productivity

• Health & Safety

• Deployment

• Waste

• Involve your people

• Overheads / offices

• Dig deeper – why?

Competitiveness Competitiveness –– boom to bustboom to bust

New Technology New Technology –– engage or be engage or be

disengageddisengaged• More or less for us

• Renewables

• Low energy / carbon footprint

• Integrated systems

• Prefabrication

• New skills - train

New Entrants New Entrants –– be onebe one

• Companies formed out of recession

• Attractive sector

• Out of industry

• Niche

• Diversify

Supply chainSupply chain

Electrical ContractorSuppliers Customers

Complementors

Integrated teamIntegrated team

Electrical ContractorSuppliers Customers

Complementors

Suppliers Suppliers –– part of the businesspart of the business

• Cut us out?

• Distributors / manufacturers

• Other options including banks!

• Surplus

• Planning

• Logistics

• Duplication

• Design

Customers Customers –– making profit making profit

togethertogether• Who? Top table?

• Product value solution

provocation

• Old contacts / non-traditional

• Selective cf. busy fools

• Vanity - sanity - reality

• Provide more

• Keep marketing

Complementors Complementors –– 1+1=3!1+1=3!

• Partners / sub-contractors

• Suppliers create markets

• Network

• Time cf. money

• Innovation / ideas

• Excite

• Knowledge

• Increased capability

Size of Pie Size of Pie –– Doom and Gloom?Doom and Gloom?

• Just building?

• Property and engineering

• Refurbishment and maintenance

• Energy / carbon footprint

• Environment cf. shell

• Always a subbie?

• What is our scope?

Words to ActionWords to Action

InnovationInnovation -- simplesimple

InnovationInnovation ModelModel

Markets/SolutionsMarkets/SolutionsBest PracticeBest PracticeBusiness Business

ImprovementImprovementNew VenturesNew Ventures

FutureFutureNowNow

InnovationInnovation

ExternalExternalCollated Collated

InformationInformationInternal Internal

External External –– SourcesSources

• Customers

• Manufacturers

• Distributors

• Competitors

• Other Industries / trades

• Written / web information

Internal Internal –– Our PeopleOur People

• Management

• Electricians

• ECA

• Engagement

• Ask

• Act

Collated Information Collated Information –– do we use do we use

it?it?• Technical

• Global

• AIMs

• Legislation

• Business Assurance

• Customer Reviews

Innovation Innovation –– making it happenmaking it happen

•• NowNow

– Business Improvement

– Best Practice

•• FutureFuture

– Market / Solution

– New Ventures

• Processes

• Productivity

• External duplication

• Functions

• Ownership

• Targeting

• Multiplier factor

• Capturing

• Publicise / recognise

• Measuring

• Do everywhere

• Lessons learned

• Control your destiny

• Don’t forget the past

• Apply elsewhere

• Wrap in different ways

• Synergistic relationships

• Core skills

• Clients want more of your company

• Brainstorm

• Assess

• Focus

• Train

It is all about It is all about …………....

Networking

Profile

+

Communication

+

Measures

+

Culture

+

== INTEREINTERE

STST

OutcomesOutcomes

• Survival

• Do own thing

• Lead

• Diversification

• Culture / ownership

• Business for now and the future

How ECA can helpHow ECA can help

Markets/SolutionsMarkets/SolutionsBest PracticeBest PracticeBusiness Business

ImprovementImprovementNew VenturesNew Ventures

FutureFutureNowNow

Innovation

ExternalExternalCollated Collated

InformationInformationInternal Internal

SummarySummary

• Counter threats and create opportunities

• Industry integration / influence

• Top table / control our destiny

• Use ECA

Keep innovating together Keep innovating together