Marketing Your Skills Chapter 64 Copyright © 2009, 2006 by Saunders, an imprint of Elsevier Inc. All rights reserved

Marketing Your SkillsMarketing Your Skills

Chapter 64Chapter 64

Copyright © 2009, 2006 by Saunders, an imprint of Elsevier Inc. All rights reserved.

Chapter 64Chapter 64

Lesson 64.1Lesson 64.1


Learning Objectives Learning Objectives

Determine your career goals and develop a Determine your career goals and develop a personal philosophy.personal philosophy.

Identify potential career opportunities.Identify potential career opportunities. Prepare a letter of application.Prepare a letter of application. Prepare a professional résumé.Prepare a professional résumé. Describe the preparation and demeanor Describe the preparation and demeanor

needed for a job interview.needed for a job interview. Prepare a follow-up letter.Prepare a follow-up letter.

(Cont’d)(Cont’d)


Learning Objectives Learning Objectives


Discuss factors to consider in salary Discuss factors to consider in salary negotiations. negotiations.

Discuss the elements of an employment Discuss the elements of an employment agreement.agreement.

Describe the steps for job termination. Describe the steps for job termination. Describe the steps for achieving career Describe the steps for achieving career

objectives.objectives.


Introduction Introduction

As you complete your education, you will begin As you complete your education, you will begin

to identify and assess the kind of employment to identify and assess the kind of employment

you will be seeking. Your knowledge, skills, you will be seeking. Your knowledge, skills,

and attitude will enable you to select a career and attitude will enable you to select a career

in which your needs and capabilities are in which your needs and capabilities are

met and in which you will be recognized met and in which you will be recognized

as a valuable employee. as a valuable employee.


Factors to Remember Factors to Remember When Seeking Employment When Seeking Employment

Feel physically, psychologically, and socially Feel physically, psychologically, and socially comfortable in your work environment. comfortable in your work environment.

Select an employer whom you respect and Select an employer whom you respect and whose philosophy of practice parallels your whose philosophy of practice parallels your beliefs.beliefs.

Find the type of employment that will be the Find the type of employment that will be the most stimulating, interesting, and rewarding most stimulating, interesting, and rewarding for you. for you.

Work with members of the dental health team to Work with members of the dental health team to achieve mutual respect and shared values. achieve mutual respect and shared values.


Your Professional Career Your Professional Career

Career opportunitiesCareer opportunities Private Practice Private Practice SalesSales ConsultingConsulting Dental SchoolsDental Schools Insurance Insurance

ResearchResearch TeachingTeaching HospitalsHospitals Public health/governmentPublic health/government


Locating Employment Opportunities Locating Employment Opportunities

Newspaper advertisements Newspaper advertisements Campus placement Campus placement Employment agencies Employment agencies Temporary agencies Temporary agencies Dental-supply companies Dental-supply companies Professional organizations Professional organizations


Seeking Employment Seeking Employment

Telephone contact Telephone contact First impression!First impression!

Letter of applicationLetter of application Introduces you to your prospective employer and Introduces you to your prospective employer and

markets your skills and qualifications markets your skills and qualifications RésuméRésumé

Presents a summary of your skills and Presents a summary of your skills and qualificationsqualifications


Fig. 64-1 An example of a letter of applicationFig. 64-1 An example of a letter of application..


Components of a RésuméComponents of a Résumé

HeadingHeading Your full name, address, and telephone numberYour full name, address, and telephone number

Professional objectiveProfessional objective Clear statement of the type of job you are seekingClear statement of the type of job you are seeking

Professional experienceProfessional experience List your most recent to least recent work List your most recent to least recent work

experiencesexperiences(Cont’d)(Cont’d)


Components of a RésuméComponents of a Résumé


EducationEducation Your most recent to least recent education Your most recent to least recent education

obtainedobtained CertificationsCertifications

Uour certification, cardiopulmonary resuscitation Uour certification, cardiopulmonary resuscitation certification, and any other appropriate certification certification, and any other appropriate certification information. information.


Fig. 64-2 An example of a professional Fig. 64-2 An example of a professional rréésumsumé.é.


The Interview The Interview

Appearance Appearance Presenting yourself professionally Presenting yourself professionally Interviewing professionallyInterviewing professionally Concluding the interviewConcluding the interview Sending a follow-up letter Sending a follow-up letter


Fig. 64-4 An example of a follow-up letter.Fig. 64-4 An example of a follow-up letter.


Salary Negotiations Salary Negotiations

Benefits to inquire about: Benefits to inquire about: Health insurance Health insurance Dental care for you and familyDental care for you and family Retirement plan Retirement plan Uniform allowance Uniform allowance Profit-sharing Profit-sharing Dues for professional organizations Dues for professional organizations Travel expenses for professional meetings Travel expenses for professional meetings Bonuses Bonuses


Employment Agreement Employment Agreement

Should cover:Should cover: Job descriptionJob description Work schedule Work schedule Compensation Compensation Professional attire Professional attire TerminationTermination Summary dismissal Summary dismissal Giving notice Giving notice


Fig. 64-5 An example of an employment agreement.Fig. 64-5 An example of an employment agreement.


Job Termination Job Termination

Leaving on friendly termsLeaving on friendly terms Give adequate notice. Give adequate notice. Help select and train your replacement.Help select and train your replacement. Request a letter of recommendation.Request a letter of recommendation.

Leaving on unfriendly termsLeaving on unfriendly terms Leave quickly and quietly. Leave quickly and quietly.


Achieving Career Objectives Achieving Career Objectives

Positive attitudePositive attitude Professional responsibilitiesProfessional responsibilities Physical well-being Physical well-being


Documents

Marketing Your Skills Chapter 64 Copyright © 2009, 2006 by Saunders, an imprint of Elsevier Inc. All rights reserved