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MARKETING TIPS - M. Roberts Digital€¦ · MARKETING TIPS FOR BEFORE/DURING THE EXPO SOCIAL MEDIA Invite your followers to your booth before and during the expo with engaging photos

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Page 1: MARKETING TIPS - M. Roberts Digital€¦ · MARKETING TIPS FOR BEFORE/DURING THE EXPO SOCIAL MEDIA Invite your followers to your booth before and during the expo with engaging photos

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MARKETING TIPSFOR BEFORE/DURING THE EXPO

SOCIAL MEDIAInvite your followers to your booth before and during the expo with engaging photosand videos! Don’t forget to tag the chamber (@TACC1900), add Harvey Convention Center as your location, and use popular hashtags.

DIRECT MAILBefore the expo, drop a note in your fellow vendor’s mailboxes. Let them know tostop by your booth to learn about your business and win a giveaway. When you meetyour fellow vendors at the expo, don’t forget to mention the note you sent.

INVITATIONS & CALENDAR UPDATESBe sure to update your calendar on your website and your Facebook events page, letting your audience know where you will be. Help create buzz by sharing the Expoevent page from the Chamber’s Facebook page.

TARGETED DIGITAL MARKETINGWith a small budget you can follow attendees and fellow exhibitors with digital adsto continue the promotion of your business. Through our geo-fencing service wecan target visitors at the Harvey Convention Center during the exact time of the expo.

QUALITY PRINTED SIGNAGEPromo materials are an ideal way to equip your team booth. Handing out materialsto neighboring booths, having table signage, branded tablecloths, and standup bannersare great ways to stand out and show off your services or products.

FOLLOW UPJust like dating, if you say you’re going to call or email, make sure that you do! Consider a lead generation tool like a giveaway to capture emails and phone numbers.Call, email, or mail a note to those who stopped by your booth to learn about your business.