018 FUTURE CITY NOW

MARKETINGSTRATEGIES

19FUTURECITYNOW.COM

THEIR DREAM

OUR ROLE

Engage 60,000+ young adults in the cause

of Bible translation through a partnership

between illumiNations and Passion Conferences

• Managed the project by creating a mobilization

campaign for churches and church-based ministries

• Activated a mass-marketing campaign that included

brand asset creation, merchandise, and large-scale

events

• Developed a campaign website with an integrated

giving portal, online store, and downloadable resources

• Wrote and produced a video curriculum for use

in churches and ministry settings

• Conducted photo and video shoots in Miami, Denver,

Jordan, and Israel

THE RESULTS • Fundraised $1.6M through one event

• Increased social media followers across all owned

platforms by 350%

• Reached 463K bi-weekly across owned social

media channels

0005CASE №