Marketing Proposal

• Minnkota Windows has been in business 33 years and is a subsidiary of True North Steel

• Head Quartered in Fargo, North Dakota• Company built upon Quality and a high level of Customer

Service• A high loyalty customer base• Employees committed to a high level of customer service• Offer the Best Warranty in the industry

Marketing campaign goals for launching in the Billings Market

• Would like to tell a story that brings the quality and value of the product to the forefront

• Want to be introduced to the market by using a blanket marketing campaign

• Want to build name recognition• Demographic is 35-65 year old homeowner

Marketing Solution

• Utilize Minnkota :60 Jingle for Broadcast on all four stations to reach the Billings market listeners and Minnkota’s target market of 35-64 year old homeowners

• Utilize Townsquare medias Digital platform to widen the coverage footprint of each station by including on-line radio ads in the campaign

• In addition to Broadcast and on-line radio advertising it is recommended a digital display ad or Pre-roll video also be incorporated into the campaign to make the campaign more effective and drive views to the Minnekota website.

5

• Digital, web, mobile, social, e-commerce

• We do live events, concerts, fairs and expositions

• We originate tons of content• We connect, influence and

interact with our audiences every day

• We sell goods and services directly to consumers

› We’re local with a big voice in our towns

› We’re national with a big voice in influential communities

› We help customers grow and connect them with consumers they need

› We provide marketing services and counsel to agencies, clients and customers

› We are active and make a difference in our communities

We do great radio and…

Who is Townsquare Media?

6

Connects Reaches 9 out of 10people every week

LocalCommunity centered

Personal Lifestyle and

demographic focused

Engages Powerful emotional and

social relationships with stations, personalities

and listeners

LiveListening is

real time

InfluentialDrives brand

preference and sales action

MobileIn-home, in-car, in-office,

online, mobile

Four Great Radio StationsOne Powerful Synergetic Marketing Solution

97.1 K-BearK-Bear plays Billings greatest hits. Kick off your mornings with Livin’ Large Larry, mid-dayswith Big Bear (Barry Long), and afternoons with Brian Bennett. Playlist includes Simon & Garfunkle, Creedence Clearwater Revival, Stevie Wonder, Elton John, The Rolling Stones and Major Dan Miller’s Miller Gold.

103.7 The HawkThe Classic Rock Station. Bob & Tom in the mornings, mid-days with Tara Nicole and afternoons with SamTalkington. Playlist includes Led Zepplin, Pink Floyd, AC/DC, Tom Petty, The Who, Aerosmith and nights with Alice Cooper.

102.9 Cat Country Cat Country has been #1 in Billings for over 20 years and counting. Current hits, yesterday’sall-time country legends, and Billings #1 Morning Show with Mark and Paul, The Breakfast Flakes.

NewsRadio AM 970The leader in Talk Radio. The Morning Bulletin with Bell and Tommy B, author interviews, DennisMiller, Rush Limbaugh, Sean Hannity, and Glenn Beck in the afternoons.

Current Radio Trends• Radio listening isn’t decreasing, but it is shifting devices

• Daily, 25% of radio listeners listen to broadcast radio online via a computer

• Weekly, 43% of radio listeners listen to broadcast radio online via a computer

• -up from 34% just 12 months ago• -TSL online also increased from 30 minutes to 90 minutes over past year

• Listening to radio on a cell phone almost doubled from 15% to 26% over the past year

Program HighlightsGreg Tillotson....6a-10aJami Bond …..…10a-3pKelly………….….3p-7pMike Harvey …7p-12m

Maturing means knowing great music! K-Bear plays The Greatest Hits from the 70’s & 80’s. Late Beatles to U2 and all music in between, K-Bear delivers the songs your grew up with and

the songs you know by heart…nothing but the Greatest Hits 24-7 97.1 K-BEAR!

Greg Tillotson is the new voice of K-Bear mornings. Greg brings a wealth of experience in exciting radio promotions for our 25+ Female driven audience. Like our 2nd Chance Honeymoon trip to Portland for Valentine’s Day.

If you love the Super Hits of the, 70’s and the 80’s, then Mike Harvey is where you’ll get your nightly

fix! Nobody serves up “old school radio” like Mike- M-Sa 7-Mid!

Major Dan Miller takes you back to the Late 50’s and Early 60’s with Miller Gold every Saturday morning on K-Bear from 6am-12noon!

The #1 Station in Billings

All Country, All the Time ONLY on The Cat!Cat Country dominates Billings radio market! Cat Country’s large and loyal audience demand the best in country music, which only The Cat delivers! With the #1 radio station in the Magic City, Cat Country reigns supreme!

The #1 radio show, The Breakfast Flakes, set the standard for morning shows! Mark and Paul, the reason Billings gets up in the morning!

Check out Bob Kingsley’s Country Countdown of the Top 40 Country hits. Sail thru your Sunday with the

best country music on the air!

Monday through FridayBreakfast Flakes…….5a-10aTara Nicole.......10a-3pAndy West……...3p-7pTaste of Country Nights..……..7p-12pBlair Garner………….12p-5a

Get accurate weather updates from one of Billings most well known broadcasters.

Monday through FridayBillings Morning News with Livin Large Larry.........6a-10a Rush Limbaugh………..10a-1pSean Hannity…………….1p-4pGlenn Beck………………4p-7pGeorge Noory …………7p-10p

Newsradio 95 sets the standard for great talk radio in Billings. Offering a great variety of personalities who focus more on issues than taking sides - it’s not about right and left, but right and wrong. The Billings Morning News attracts listeners

young and old, male and female who crave information about Billings. Literate, intelligent and affluent describe the qualities of Newsradio 95’s growing listener base.

The Rush Limbaugh Show is the most listened to radio talk show in America. It is hosted by America's Anchorman, Rush

Limbaugh

Glenn Beck’s on-air presence is both commanding and inviting – a trait he has been refining for the last

27 years.

The Sean Hannity Show is the most listened to radio talk show in America. It is hosted by Sean Hannity.

Schedule& InvestmentMarch 2013– Minnkota Windows

Sun Mon Tue Wed Thu Fri Sat

1 2

3 4 5 6 7 8 9

10 11 12 13 14 15 16

17 182 x Cat 6A-10A2x Newstalk Combo rate : $1702 x Newstalk 3p-7pRate: $30

19 2 x KBUL 6A-10A2 x Kbear Combo rate $602 x Newstalk 3p-7pRate: $30

202 x Cat 6A-10A2 x Kbear Combo rate $1702 x Newstalk 3p-7pRate: $30

212 x KBUL 6A-10A2 x Kbear Combo rate $602 x Newstalk 3p-7pRate: $30

202 x Cat 6A-10A2x Kbear Combo rate $1702 x Newstalk 3p-7pRate: $30

23

24 252 x Cat 6A-10A2x Newstalk Combo rate : $1702 x Newstalk 3p-7pRate: $30

262 x KBUL 6A-10A2 x Kbear Combo rate $602 x Newstalk 3p-7pRate: $30

272 x Cat 6A-10A2x Newstalk Combo rate : $1702 x Newstalk 3p-7pRate: $30

282 x KBUL 6A-10A2 x Kbear Combo rate $602 x Newstalk 3p-7pRate: $30

292 x Cat 6A-10A2x Newstalk Combo rate : $1702 x Newstalk 3p-7pRate: $30

30

31 Total Broadcast investment for March = $1,560

Digital and Sponsorship options and Investments

Digital Schedule and Investment

• On-line Radio to match the broadcast spots on each station= $80.00

• Pre- video option all four stations $500.00/ month

• Digital tile ad for all four stations $400.00/ Month

Sponsorship opportunities• Studio sponsorship for

NewsRadio 95 FM 970 AM= $600/ Month with a 6 month commitment

• Kbear Studio Sponsorship= $600/ Month 6 month commitment

• The Hawk studio sponsorship= $600/Month

Townsquare Media Contact information

Townsquare Media Front desk- 406-248-7827Media Specialist: Kerensa CoxOffice- 406-869-3682Cell- 406-702-0117Email-kerensacox@townsquaremedia.com

Market Manager:Don OylearOffice-406-869-3661Email-donoylear@townsquaremedia.com