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8/14/2019 market types
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Firm Supply:
Market Structure & PerfectCompetition
8/14/2019 market types
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Firm Supply
x How does a firm decide how much to
supply at a given price? This
depends upon the firms goals;
technology;
market environment; and
competitors behaviors.
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Market Environment
x Are there many other firms?
x How do other firms decisions effect
the firms payoffs?
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Market Environment
x Monopoly: Just one seller that
determines the quantity supplied/the
market-clearing price.x Oligopoly: A very small number of
firms, the decision of each
influencing the payoffs of the other
firms.
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Market Environment
x Dominant Firm: Many firms, but one
much larger than the rest. The large
firms decisions affect the payoffs ofeach small firm. Decisions by any
one small firm do not noticeably
effect the payoffs of any other firm.
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Market Environment
x Monopolistic Competition: Many
firms each making a slightly different
product. Each firms output level issmall relative to the total.
x Perfect Competition: Many firms, all
making the same product. Each
firms output level is very small
relative to the total output level.
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Perfect Competition
Assumptions
x There are many buyers and sellers,
each firm is a price-taker
x Homogeneous productx Freedom of entry and exit
x Perfect information
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Perfect Competition
x What is the demand curve faced by
the firm?
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Perfect Competition
Q
P
Market Supply
Market Demand
pe
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Perfect Competition
Q
PMarket Supply
pe
p
At a price of p, zero isdemanded from the firm.
Market Demand
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Perfect Competition
Q
P
Market Supply
pe
p
p
At a price of p the firm faces the entire
market demand.
At a price of p, zero isdemanded from the firm.
Market Demand
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Perfect Competition
x Therefore, the demand curve faced
by the individual firm is ...
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Perfect Competition
Market
Supply
Market
Demand
Q
P
Firms Demand Curve
P
P* P*
y
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The Firms Short-Run Supply
Decision?
x Each firm is a profit-maximizer
x Each firm choose its output level by
solving
)()(max0
ycpyyy
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The Firms Short-Run Supply
Decision?
What does the solution ys* look like?
)()(max0
ycpyyy
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The Firms Short-Run Supply
Decision?)()(max
0ycpyy
y
(y)
yys*
0)()(
)( =yMCpdy
ydi
s
*
2
2
0)(
)( syyat
dy
ydii =
F.O.C.
S.O.C.
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The Firms Short-Run Supply
Decision?The first-order maximum profit conditionis
0)()( = yMCp
dy
yd
That is, MCp=
So at a profit maximum with ys* > 0, themarket price p equals the marginal
cost of production at y = ys*.
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The Firms Short-Run Supply
Decision?P
y
pe
ys*y
At y = ys*,
p = MC
and MC
slopesupwards,
y = ys* is
profit-maximizing.
MCs(y)
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The Firms Short-Run Supply
Decision?P
y
pe
ys*y
At y = y, p =MC and MC
slopes
downwards,y = y is
profit-
minimizing.
MCs(y)
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The Firms Short-Run Supply
Decision?P
y
pe
y
So a profit-maximising
supply level
can lie onlyon the
upwards
sloping partof the firms
MC curve.
MCs(y)
ys*
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The Firms Short-Run Supply
Decision?
x But not every point on the upward-
sloping part of the firms MC curve
represents a profit-maximum.
x The firm will choose an output level y
> 0 only if
)(yAVCp
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The Firms Short-Run Supply
Decision?
x The firm will not supply any output if
)(yAVCp AVCs(y)
The firms short-run
supply curve
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The Firms Short-Run Supply
Decision?
AVCs(y)
ACs(y)
MCs(y)
The firms short-run
supply curve
Shutdownpoint
P
y
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Short Run Market Supply Curve
P
Q
Market
Supply Curve
is the sum of
all the firmssupply
curves (MC)
S
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The Firms Long-Run Supply
Decision?
x The long-run is the circumstance in
which the firm can choose amongst
all of its short-run circumstances.
x How does the firms long-run supply
decision compare to its short-run
supply decisions?
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The Firms Long-Run Supply
Decision?
x A competitive firms long-run profit
function is
x The long-run cost c(y) of producing y
units of output consists only of
variable costs since all inputs are
variable in the long-run.
)()( ycpyy
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The Firms Long-Run Supply
Decision?
The firms long-run supply level
decision is to maximise,
)()( ycpyy
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The Firms Long-Run Supply
Decision?
x Additionally, the firms economic
profit level must not be negative,
since the firm would exit the market
in that case. Therefore,
)(yATCp
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The Firms Long-Run Supply
Decision?MC(y)
AC(y)
y
P
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The Firms Long-Run Supply
Decision?MC(y)
AC(y)
y
P
p > AC(y)
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The Firms Long-Run Supply
Decision?MC(y)
AC(y)
y
P
The firms long-run
supply curve
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Application: Tax Incidence In
Perfect Competition
Q
P
Market
Demand
Market
Supply
PC = PP
No tax: PC = PP
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Application: Tax Incidence In
Perfect Competition
Q
P
Market
Demand
Market
Supply
PP
A tax is introduced.
PC
This is
the tax.
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Application: Tax Incidence In
Perfect CompetitionP
Market
Demand
Market
Supply
PP
The tax creates a wedge between the price firms
receive and the price consumers pays. The difference
is the tax.
PC
This is
the tax.
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Application: Tax Incidence In
Perfect Competition
Q
P
Market
Demand
Market
Supply
PP
In the short run, the burden of the tax is shared (not
necessarily on a 50/50 basis) between consumers and
producers.
PC
This is
the tax
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Application: Tax Incidence In
Perfect CompetitionIn the short run,x The producers receives less for the
product.
x Some firms will continue to produceoutput at a loss once they are coveringtheir average variable costs.
x Some firms will experience losses and soexit the market.
x The supply curve shifts to the left and theprices consumers and producers faceincreases.
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Application: Tax Incidence In
Perfect CompetitionIn the Long Run,
x Consumers pay all of the tax (100%)
x Producers pay none of tax (0%)
x There are no firms making losses