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1 Czech Republic Market Overview and Opportunities March 2013

Market Overview and Opportunities

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general presentation update March 2013. Market Overview and Opportunities. Czech Republic in Europe. Map of Czech Republic. Population. 10. 5 million. Area. 78, 900 sq. km ; 30, 500 sq. miles. Capital. Prague, population 1.2 million. Major Cities. Brno, Ostrava, Plze ň , Olomouc. - PowerPoint PPT Presentation

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Page 1: Market  Overview  and  Opportunities

1Czech Republic Market Overview and Opportunities March 2013

Page 2: Market  Overview  and  Opportunities

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Market Overview and Opportunities

general presentation update March 2013

Page 3: Market  Overview  and  Opportunities

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Czech Republic in Europe

Page 4: Market  Overview  and  Opportunities

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Map of Czech Republic

Page 5: Market  Overview  and  Opportunities

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Czech Republic: basic facts

£ 4.2bn (2011)UK Imports

£ 1.8bn (2011)UK Exports

20,400 USD (IMF) GDP per head

Brno, Ostrava, Plzeň, OlomoucMajor Cities

Prague, population 1.2 millionCapital

78,900 sq. km; 30,500 sq. miles Area

10.5 millionPopulation

Page 6: Market  Overview  and  Opportunities

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Czech Republic: basic facts

Member of:

NATO, EU (since 2004), OECD, UN, IMF, WTO, Council of Europe

Highly developed industrial base:

Manufacturing and engineering, mining, automotive, electronics,

construction, machinery, metallurgy, glass manufacture, production

of beverages (beer)

Intensive growth in the service sector

Working population of 5.3m, well educated and skilled workforce

Page 7: Market  Overview  and  Opportunities

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Czech Republic: basic facts

British investment reached more than Eur2bn since early 90’

Major investors: Vodafone, Tesco, Logica, Rolls Royce

CEE Headquarters: Mott MacDonald, BAE Systems, M&S, Rolls

Royce, Allen & Overy

Financial services: HSBC, RBS, Provident Financial

Retail: M&S, Karen Millen, TM Lewin, Next, Mothercare, Top Shop,

Body Shop, Tie Rack, Debenhams

Luxury brands: Burberry, Jimmy Choo, Barker, Agent Provocateur

Over 300 British companies present in the market

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Czech Republic: more basic facts

GDP Growth 2011 1.7% (EIA, CNB)

GDP Growth forecast 2013 1.0% (EIA)

Unemployment 6.8% (October 2012) (Eurostat)

Inflation 3.4% (October 2012)

Gross wage average CZK 24,626 (October 2012)

Exchange rate to £ CZK 31.406 (CNB 1st November 2012)

FDI (2011) 3.8bn EUR (CNB)

FDI total until end Sep 2012 106bn EUR

Page 9: Market  Overview  and  Opportunities

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Czech RepublicPolitical situation

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Czech RepublicCzech Industry

• Generates 30% of GDP and employment (1.3 million)• 50% of production depends on exports• Key branches

– Production of automotive vehicles and related production (rubber and plastics)

– Production and distribution of electricity, gas, heat and climatised air

– Production of metal structures and metalworking including machinery and equipment

– Production of other non-metal mineral products (linked to construction)

– Production of food– Production of basic metals, metallurgy, casting– Production of ICT, electronics and optical devices

Page 11: Market  Overview  and  Opportunities

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Czech RepublicOpportunities

PRIORITY SECTORS

• Power

• Science & Technology/Innovation (ICRC, CEITEC, ELI)

• Food & Drink

• Consumer Goods – luxury and high street brands

Page 12: Market  Overview  and  Opportunities

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Czech RepublicOpportunities Market Entry

Sales

• Direct

• Distributor (Agent)

Investment

• Local manufacture

• Branch/Subsidiary

• Partnership/Joint venture

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Czech RepublicBusiness Culture

• Liberal/sophisticated market

• British products good reputation

Welcome face to face

• Confirm language of meeting/if in doubt, use an interpreter

• Confirm objectives of meeting

• Relaxed

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Czech RepublicUKTI Team Prague

• Over 500 companies can’t be wrong!

• Strong collaboration with other colleagues in Central Europe e.g.

regional

market reports, regional events, Regional Director

• Good relationship with Czech Government and other partners

• Work closely with the British Chamber of Commerce

(www.britishchamber.cz)

Page 15: Market  Overview  and  Opportunities

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Czech RepublicSummary

• Much closer than BRIC/ Excellent strategic location

• Very strong history of innovation, entrepreneurs, productivity, engineering

and industrial tradition

• Access to EU structural funds

• Natural crossroads between East & West

• Anglophile; British products & investment well received

• Well educated, skilled & still relatively low cost workforce

• English widely spoken

• EU member

• Many business opportunities

• It's close...