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Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

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Page 1: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Margaret KellyChief Executive Officer, RE/MAX

October 6, 2010

Page 2: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Market Outlook

What’s going on?

The Economy…

Page 3: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Nonfarm Payroll Employmentand Unemployment

Page 4: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

GDP

Page 5: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

US Existing Home Sales

Source: National Association of REALTORS®

Seasonally Adjusted Annual Rate

Page 6: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Total Loan Balance Resets

We are here

Page 7: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Visible vs. Pending Inventory

Page 8: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Positives► RE/MAX Strength

Page 9: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

vs. The Competition in 2009vs. The Competition in 2009Transaction

Sides Per U.S. AgentTotal U.S.

Transaction Sides Number

of CountriesNumber of Offices

WorldwideNumber of Agents

Worldwide

13.5 812,056 79 6,414 92,071

7.3 650,229 49 3,264 96,689

6.5 117,196 46 2,600 29,562

5.9 318,600 7 1,885 55,700

5.6 438,422 67 7,711 116,985

5.1 385,005 2 697 76,688

3.5 33,949 38 500 10,641

2.3 9,704 1 103 4,290

This chart of national real estate franchise organizations is based on 2009 data each organization provided to either REAL Trends, Inc., a leading industry analyst, or to the United States Securities and Exchange Commission on Form 10-K, Annual Report for 2009.

Page 10: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Positives

► RE/MAX Strength

► Global Presence

Page 11: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

RE/MAX Around the World

Page 12: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Positives

► RE/MAX Strength

► Global Presence

► Brand

Page 13: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

RE/MAX RE/MAX - 2009 Total Impressions => - 2009 Total Impressions => 7 BILLION!7 BILLION!

The ICON in the INDUSTRYThe ICON in the INDUSTRY

Page 14: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Community Citizenship

Page 15: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Positives

► RE/MAX Growth

► Strength of our Brand

► More Transactions

► Adaptability

Page 16: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Adaptability

Page 17: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

We are Working for You

Page 18: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

We are Working for You

Page 19: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Recap► Unemployment Rising► GDP slowly Rising – no longer a recession► Home Sales: 4-5 Million► Additional Defaults & Foreclosures Ahead► RE/MAX Working to Get Business into Your Hands► Get Short Sale, Foreclosure, and Investor Training► Know Your Current and Future Clients► Use the Power of RE/MAX

Page 20: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Most Important…

► They NEED You• Don’t See FSBOs• Low Interest Rates• Low Prices• Large Selection of Inventory

It’s a GREAT time to buy

Page 21: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

The Secret, Rhonda Byrne

The Law of Attraction, Leonard Thomas

The Power of Positive Thinking, Norman Vincent Peale

The Energy Bus, Jon Gordon

Positive Attitude: Resources

Page 22: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

The Energy Busby Jon Gordon

Positive Attitude: “The Energy Bus”

Page 23: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Energy Bus Rule:Fuel your Ride With Positive Energy

1. Still First time Buyers2. Investors 20+% 3. Housing Affordability4. Interest Rates5. Less FSBOs6. Distressed Property Opportunities7. Elimination of Non Productive Agents8. Still 4-5 Million transactions a year!

Positive Attitude: “The Energy Bus”

Page 24: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Energy Bus Rule:No Energy Vampires Allowed!

•Don’t get drained

•Don’t Waste Energy

•Keep Vibes Positive

Positive Attitude: Industry Insight

Page 25: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Purposeful Play

Positive Attitude: Industry Insight

Page 26: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Time For Fun!

Page 27: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

Energy Bus Rule:Have Fun and Enjoy the Ride

Positive Attitude: “The Energy Bus”

Page 28: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010

James Michener

The Master in the art of living makes little distinction between his work and his play, his labor and his leisure, his mind and his body, his information and his recreation, his love and his religion. He hardly knows which is which.

He simply pursues his vision of excellence at whatever he does, leaving others to decide whether he is working or playing. To him he’s always doing both.

Page 29: Margaret Kelly Chief Executive Officer, RE/MAX October 6, 2010