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Managing External Relationships Effectively
Everyday RTO Compliance Webinar Series: Webinar 8 of 10
Today’s Presenters
About this webinar series
Everyday RTO Compliance Webinar Series
Is trust still the key environmental factor for external
stakeholders?
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Independence Interdependence
Matching Trust and Interdependence Levels
High
Level of
Trust
Low
Optimal TrustLevel Costs Benefits Risks Relation-
ship TypeExamples
High Trust Reduced costs Lower cost, Preferred partner. High capacity for adaptation, cooperation & commitment
Break in relationship, stifled creativity
Strong ties, interdependent relationship
StudentsStaffPartnersIndustryEmployers
Moderate Trust
Some cost, some adaption, cooperation, commitment
Preferred partner, significant options
Reputation Weak tiesModerately independent relationship
RegulatorFunding BodiesIndustry Employers
Low Trust High cost, limited adaption, co-operation, commitment
Many options Low cost to establish relationship
Insufficient commitment
Few or no ties, virtual strangers
SuppliersSSOs
External Stakeholders
Government
ASQA
Funding Bodies
Industry
S.S.O
Industry partners
Education and Training
Students
Employers
Building a lens of optimal trust
Empathy
Value proposition
Connection
Engagement
Metrics
Communication with ASQALens StrategiesEmpathy ASQA need RTOs to be responsive and compliant with
the standards, understand that they are understaffed and probably overworked
Value Proposition
Proactive, systematic, responsive and compliant RTO. Elevator pitch: what your RTO does, vision for the future
Connection Learn the VET acronyms, avoid jargon that is specific to your RTO
Engagement Ensure all communication is clearly labelled and easy to follow, be honest, be prepared, listen
Metrics Compliance with standards
Communication with ASQAWhen it is quiet
• Questions• Training & Briefing Events• Applications or notifications
In response to a requirement or directive• Reporting
During an audit• Provision of documents• Participation in site audit• Provision of rectification evidence
During an investigation• Complaints
Communication with IndustryLens StrategiesEmpathy Industry need RTOs to deliver quality training that
prepares people for the workplace, need skilled people, may be managing staff turnover or a competitive business environment
Value Proposition
Elevator pitch: what your RTO does, vision for the future, how your courses can meet their needs
Connection Learn the industry acronyms, avoid jargon that is specific to your RTO, find multiple ways to communicate
Engagement Clearly define what you can offer and what they need to provide, listen
Metrics Success measured by the job readiness of the learners
Communication with Industry
Consultation: training, resources & assessment
Work placement and Traineeships
Validation and moderation of assessments
Communication with StudentsLens StrategiesEmpathy Gather information about your target studentsValue Proposition
Clear and engaging marketing content, develop a set of phrases that sum up the benefits of studying with your RTO
Connection Use multiple ways to connect, open days, free taster webinars, student testimonials
Engagement Clear enrolment processesMetrics Conversion rates, student completion rates,
satisfaction measures, employment outcomes, feedback pathways that are 2 way.
Communication with Students
Consultation on training development
Validation and moderation of assessments
Work placement and Traineeships
Feedback
What to do now?
• Get your free copy of our Critical Incident Reflection Framework
• https://thelearningcommunity.com.au/products/critical-incident-reflection-framework/