Making Mood Boards

7/29/2019 Making Mood Boards

http://slidepdf.com/reader/full/making-mood-boards 1/20



Mood boards Mood boards and sample boards are used in

conjunction with 2D, 3D drawings and models tofurther communicate the design intent.

Mood boards are used at the earlier stage of a projectto indicate the emotional and contextual aspects of adesign concept.

Designers use mood or concept boards to convey the

overall feel of a project, putting together images andobjects which inspire, target desires and facilitatecreativity and innovation.

Design Boards 2By Parul Kapur






Why mood boards matter?

Words fail miserably when trying to translatedesign concepts.

A picture is worth a thousand words, and moodboards are a great tool to create that picture for your client.

Things that can be explored in the mood board

include photography style, color palettes,typography, patterns, and the overall look andfeel of the site.




Design Boards By Parul Kapur 5



How to create a mood board?1. Choose a collage- This is the easiest way to create a

mood board because it can be thrown togetherquickly and does not force you to make decisionsabout smaller details such as fonts or specific colors.

2. Refined Template- A color palette is defined, fonttreatments such as a heading and subheading arechosen, and items like button styles andphotography can also be worked in.



http://slidepdf.com/reader/full/making-mood-boards 7/20Design Boards By Parul Kapur 7



Master colours in colour story

should include

Some fashion colours

Some staple colours (Variation of past coloursthat have sold well)

Neutrals and darks (Navy, Brown, khaki, black)

Warm colours

Cool colours




The colours should reflect…

The season

The market they are designed forThe type of merchandise

A sufficient variety of choice






http://www.fashion-era.com/images/2007_8_trends_autmn_wint/colours_boards/2007_aw_greens_moodboard.jpg









This board becomes the primary reference for fabricand styling decisions as the line develops.

Swatches of all fabrics that make up the group shouldbe taped to the fabric board.

If the phone numbers of the textile companies areincluded on this master board, follow-up is easy.

The boards should be portable so that they can be

taken into the market when shopping for textiles that will complete the fabric story.
















Important points to record

The season and year that the group is planned for; the

name of the group

The name of the mill with contact details The style and quality number, pattern and colour

name and number.

The width in which the fabric would be available

Croquis (of the print) and the finished swatch of print

Lab dips with their reference numbers





Documents

Making Mood Boards