CHAPTER – 1

INTRODUCTION

1

INTRODUCTION

1.1 INTRODUCTION TO STUDY

Human Resource Management is relatively new concept, emerging during the 1970’s. Many people

continue to refer the discipline by its older, more traditional titles, such as Personnel Management or

Personnel Administration.

The trend is changing. The term now-a-days used in industry circles is HRM. Coming to the evolution

of HRM, it may be stated that concern for the welfare of workers in the management of business

enterprises has been in existence since ages. Kantilla’s Arthashastra states that there existed a sound

base for systematic management of resources during as early as the 4 th century BC. The government

then took an active interest in the operation of public and private sector enterprises and provided

systematic procedures for regulating employer-employee relationships.

Ever since its evolution, the HRM functions have gone a long way and have assumed a professional

status today.

It is now globally recognized that managing human resources is the basic job of management. With the

advent of globalization of business, Human Resource Management has now emerged as the most

crucial aspect of management. India is not an exception to this scenario.

Human Resource Management (HRM) is a management function that helps managers recruit, select,

train and develop members for an organization. Obviously, HRM is concerned with the people’s

dimension in organizations.

HRM today has evolved as a strategic approach to the acquisition, motivation, development and

management of the organization’s human resources.

It is devoted to shaping an appropriate corporate culture and introducing programs which reflect and

support the core values of the enterprise and ensure its success.

2

RECRUITMENT & SELECTION PROCESS

RECRUITMENT:

Placing the RIGHT PERSON in RIGHT PLACE at RIGHT TIME.

Vacancy is known in two situations (generally):

An employee leaves and there is a vacancy created

Business Growth

The vacancy is intimated to the HR department by the concerned technical department.

Ensure that judgment of abilities, experience and qualifications is made against the requirements of the

position in question.

1) Defining the Requirement - Decide what vacancy you have. If you need to fill a new role

quickly you might find it helpful to adapt one of the models provided here:

Task analysis:

Draw up a detailed list of tasks that the person will have to do. This helps in determining the qualities

and qualifications genuinely required for the job.

Job description:

Produce an outline of the broad responsibilities (rather than detailed tasks) involved in the job.

Person specification:

Decide what skills, experience, qualifications and attributes someone will need to do the job as

defined in the task analysis and job description.

2) Selection - Select your candidate being objective and unbiased. Choose the person who best

fits your person specification.

Short listing:

Review applications on the basis of the person specification. Ensure that you select for interview those

who match the specifications, regardless of age, sex, race etc, and that the specifications are not

themselves discriminatory.

Interviews:

Interview your short-listed candidates remembering that your job is not only to assess the best

candidate for the job, but also to create a great impression of your organization.

3) Candidate assessments - The interview will provide you with some information but check it out

before offering a job.

3

Ask the candidate to show you examples of previous work, do a presentation, a case study,

some tests or full assessment. Tests can be done before the interview or after the interview. It

depends on the number of candidates being interviewed and the type of job.

You must have the specific permission of the applicant to do so, particularly if you wish to

contact their current employer. If you need them quickly, try phoning.

4) Making a Job Offer - If you think you have found the right candidate, it’s time to make the job-

offer.

5) Induction - Help your new recruit to settle in quickly and become productive as soon as possible.

Now, Let us see a little more in detail how this process can be divided into stages and how best to

execute the process:

The Recruitment Process:

The recruitment process begins when you know you need someone new in the Department, either

because an existing staff member has left, or because there is new work to be done. It doesn't finish

until after the appointment has been made.

The main stages are identified in the below flow chart –

Identify Vacancy

¯

Prepare Job Description and person Specification

¯

Advertise

¯

Managing the Response

¯

Short-listing

¯

References

¯

Arrange Interviews

¯

Conduct The Interview

¯

4

Decision Making

¯

Convey The Decision

¯

Appointment Action

Figure 1.1 Recruitment Process.

Pre-Interview:

Preparation of recruitment /selection document for the position

Advertising Preparing

Advertisement

Media selection

Positioning Response handling

Initial interview online or telephone

Short-listing for interviews

Interview arrangement

Sending emails or calling short listed candidates

Interview details to the short listed candidates

Post-Interview

Email or Telephone call to unsuccessful candidates

Technical Manager approval for a start up date.

Email or Telephone call to successful candidates

HRM prepares a letter of appointment

Recruitment Cycle Time:

To bring in more effectiveness in the recruitment process, HR would follow a specific project deadline

of 38 days (from the day it had received the approved Manpower Requisition) to hire a new employee.

5

The process specific schedule break-up is mentioned below

Recruitment Procedure Process Map

Stage one – Preparation

Figure num.1.2

6

Phase ActivitiesTime

frame

IRole Identification, Job Description, CV Sourcing & Initial HR

short-listing15 days

II

Organizing the Written Tests 5 days

Organizing the First Technical Interviews 5 days

Organizing the Final Interviews 4 days

Sessions to take the final decisions 3 days

IIIPreparing the Salary Proposal, Negotiate with the selected

candidates & offer closure6 days

Recruiting Manager (RM) has a need to recruit

RM drafts job description, person specification and

advertisement using the specified template

RM sends electronic copies of job description, person specification and

advertisement to the Human Resources

Department

The Dean / Senior Service Area Manager gives final approval to

recruit

Upon receipt of financial approval the RF/01 form is sent to the

Dean / Senior Service Area Manager for final approval

RM completes part one (vacancy details) on the RF/01 form and

sends for financial approval

Process moves on to Stage two - Resourcing

Stage Two – Resourcing

Figure num.1.3

7

HR Co-ordinator delegates responsibility for the management of

recruitment campaign to named HR Assistant who contacts

Recruiting Manager (RM) to agree on the recruitment contract

The Human Resources Department check the job description & person specification and put together an

appropriate job pack for candidates. This can be prepared in hard copy

and as a pdf file for websites

The Human Resources Department will pass all application forms received to the RM within the

timescales agreed as part of the recruitment contract

The Human Resources Department will respond to all requests for job packs and will log all completed

applications.

The Human Resources Department Liaise with RM and the advertising agency to agree final text, media,

placement of the advertisement and costs

Process moves on to Stage three - Selection

Stage Three – Selection

Figure num.1.4

8

RM or the Human Resources Department will notify unsuccessful candidates of the outcome by letter

RM completes part two (appointment details) on the RF/01 form and a new starter set up form and sends

all recruitment documentation (including applications forms) to the

Human Resources Department

Selection Panel hold interviews and assess candidates. If a decision is made to make an appointment the

RM will make a verbal conditional offer of employment

RM or the Human Resources Department organise selection panel, plan interview, arrangements and

invite candidates to attend

Recruiting Manager (RM) will undertake and / or ensure that the

shortlisting of candidates takes place within the timescales agreed as part of the recruitment contract and will

notify the Human Resources Department of the selected candidates

Process moves on to Stage four – The Offer.

Stage Four – The Offer

Figure num.1.5

9

On their first day, the new employee visits the Human Resources

Department with proof of Identification and qualifications

(where necessary) for verification. The new employee also arranges to collect their staff identification card

The Recruiting Manager (RM) and the Human Resources Department

will liaise to plan the new employees induction programme

On receipt of the signed contract, references, medical and

other clearances, completed forms and a start date, the Human

Resources Department set up the employee on SAP and will circulate the new starter set up form to the

relevant sections (This should be completed at least two weeks before the start

date).

The Human Resources Department will issue a conditional offer letter /

contract of employment with detailed enclosures to the successful candidate for completion and information. Any outstanding

references will also be requested

The recruitment process is now complete

OBJECTIVES OF THE STUDY:

The objective of the study is the survival of every organization in the market, it is very essential to

enhance its production and productivity. To raise the production and productivity, human resources are

important factor.

To study the EMPLOYEE RECRUITMENT PROCESS at MotilalOswal, Hyderabad.

To study the employees attitude towards Employee Recruitment & selection process.

To understand the H.R. Practices regarding Employee Recruitment and selection process.

To evaluate the effectiveness of Employee Recruitment&selection process.

To make suggestions on Creative Ideas for Employee Recruitment and selection.

SCOPE OF THE STUDY

It is to analyze and study the various methods of recruitment at MotilalOswal, the importance of

effective recruitment methods for the development and improvement and competence of the

organization.

The project work entitled “Job Design with Motivation” at MotilalOswal covers various levels of

employees in the organization. Since MotilalOswal is a private sector undertaking and has a very

well organized and established HRD, it was a great opportunity for me to study this aspect in detail

within the time frame available and make a report.

LIMITATIONS OF THE STUDY

Limited time period

Unable to interact with all the employees.

Problem with confidential information.

Unable to obtain the proper feedback because of limited time period and busy

schedule of the employees.

RESEARCH METHODOLOGY OF THE STUDY:

SOURCES OF DATA:

Primary Data:

From the information elicited through Questionnaire, Interviews and Discussions with respondents and

other employees of the organization.

10

Secondary Data:

From Circulars, Policy Papers, Broacher of the company.

Sample Size:

The well-structured questionnaire with a sample size of 36 employees (Associate Recruiters – 12,

Recruiters – 10, Sr Recruiters – 5, Team Leaders – 3, Asst.TeamLead -2, Asst.Manager - Recruitment

- 1, Asst.Manager – Operations-1, Manager-HR & Operations – 1, HR Executive – 1,).

Period of study :

45 days

Research tool: structured questionnaire is used with pie charts for data analysis and interpretation.

11

CHAPTER -2

REVIEW OF LITERATURE

12

2. REVIEW OF LITERATURE

Recruitment And selection

Recruitment and selection are two of the most important functions of personnel management.

Recruitment precedes selection and helps in selecting a right candidate.

Recruitment is a process to discover the sources of manpower to meet the requirement of the staffing

schedule and to employ effective measures for attracting that manpower in adequate numbers to

facilitate effective selection of efficient personnel.

Staffing is one basic function of management. All managers have responsibility of staffing

function by selecting the chief executive and even the foremen and supervisors have a staffing

responsibility when they select the rank and file workers. However, the personnel manager and his

personnel department is mainly concerned with the staffing function.

Every organization needs to look after recruitment and selection in the initial period and

thereafter as and when additional manpower is required due to expansion and development of

business activities.

‘Right person for the right job’ is the basic principle in recruitment and selection. Ever

organization should give attention to the selection of its manpower, especially its managers. The

operative manpower is equally important and essential for the orderly working of an enterprise. Every

business organization/unit needs manpower for carrying different business activities smoothly and

efficiently and for this recruitment and selection of suitable candidates are essential. Human resource

management in an organization will not be possible if unsuitable persons are selected and employment

in a business unit.

RECRUITMENT

Recruitment means to estimate the available vacancies and to make suitable arrangements for their

selection and appointment. Recruitment is understood as the process of searching for and obtaining

applicants for the jobs, from among whom the right people can be selected.

A formal definition states, “It is the process of finding and attracting capable applicants for the

employment. The process begins when new recruits are sought and ends when their applicants are

13

submitted. The result is a pool of applicants from which new employees are selected”. In this, the

available vacancies are given wide publicity and suitable candidates are encouraged to submit

applications so as to have a pool of eligible candidates for scientific selection.

In recruitment, information is collected from interested candidates. For this different source such as

newspaper advertisement, employment exchanges, internal promotion, etc.are used.

In the recruitment, a pool of eligible and interested candidates is created for selection of most suitable

candidates. Recruitment represents the first contact that a company makes with potential employees

Need for recruitment:

The need for recruitment may be due to the following reasons / situation:

Vacancies due to promotions, transfer, retirement, termination, permanent disability, death and labor

turnover.

Creation of new vacancies due to the growth, expansion and diversification of business activities of an

enterprise. In addition, new vacancies are possible due to job specification.

Purpose and importance of Recruitment:

Determine the present and future requirements of the organization on conjunction with its

personnel-planning and job analysis activities.

Increase the pool of job candidates at minimum cost.

Help increase the success rate of the selection process by reducing the number of visibly under

qualified or overqualified job applicants.

Help reduce the probability that job applicants, once recruited and selected, will leave the

organization only after a short period of time.

Meet the organization’s legal and social obligations regarding the composition of its work

force.

Unscientific Recruitment and Selection:

Previously, the selection of candidates was influenced by superstitions, beliefs, personal prejudices of

managers looking after the recruitment and selection of the staff.

The net result of such unscientific recruitment and selection are:

Low productivity of labour

High turnover

Excessive wastage of raw materials

More accidents and corresponding loss to the organization

Inefficient working of the whole organization and finally

14

Scientific recruitment and selection:

The importance of selection recruitment and selection of staff is now accepted in the business world.

Selection is important as it has its impact on work performance and employee cost. As result scientific

methods of recruitment and selection are extensively for the selection of managers and the supervisory

staff. The assistance of experts such as industrial psychologist and management consultants are also

taken for the purpose of scientific selection. As a result, the objective of “right man for the right job” is

achieved in many organizations. Moreover, “right job” is the basic principle in manpower

procurement.

RECRUITMENT PROCESS

Recruitment refers to the process of identifying and attracting job seekers so as to build a pool

of qualified job applicants. The process comprises five interrelated stages, viz

Planning.

Strategy development.

Searching.

Screening.

Evaluation and control.

The ideal recruitment programme is the one that attracts a relatively larger number of qualified

applicants who will survive the screening process and accept positions with the organization, when

offered. Recruitment programme can miss the ideal in many ways i.e. by failing to attract an adequate

applicant pool, by under/over selling the organization or by inadequate screening applicants before

they enter the selection process. Thus, to approach the ideal, individuals responsible for the

recruitment process must know how many and what types of employees are needed, where and how to

look for the individuals with the appropriate qualifications and interests, what inducement to use for

various types of applicants groups, how to distinguish applicants who are qualified from those who

have a reasonable chance of success and how to evaluate their work.

STAGE 1:

RECRUITMENT PLANNING:

15

The first stage in the recruitment process is planning. Planning involves the translation of likely job

vacancies and information about the nature of these jobs into set of objectives or targets that specify

the (1) Numbers and (2) Types of applicants to be contacted.

Number of contacts:

Organization, nearly always, plan to attract more applicants than they will hire. Some of those

contacted will be uninterested, unqualified or both. Each time a recruitment Programme is

contemplated, one task is to estimate the number of applicants necessary to fill all vacancies with the

qualified people.

Types of contacts:

It is basically concerned with the types of people to be informed about job openings. The type of

people depends on the tasks and responsibilities involved and the qualifications and experience

expected. These details are available through job description and job specification.

STAGE 2:

STRATEGY DEVELOPMENT:

When it is estimated that what types of recruitment and how many are required then one has

concentrate in (1). Make or Buy employees. (2). Technological sophistication of recruitment and

selection devices. (3). Geographical distribution of labour markets comprising job seekers. (4). Sources

of recruitment. (5). Sequencing the activities in the recruitment process.

1. ‘Make’ or ‘Buy’:

Organization must decide whether to hire le skilled employees and invest on training and education

programmes, or they can hire skilled labour and professional. Essentially, this is the ‘make’ or ‘buy’

decision. Organizations, which hire skilled and professionals shall have to pay more for these

employees.

2. Technological Sophistication:

The second decision in strategy development relates to the methods used in recruitment and selection.

This decision is mainly influenced by the available

technology. The advent of computers has made it possible for employers to scan national and

international applicant qualification. Although impersonal, computers have given employers and Job

seekers a wider scope of options in the initial screening stage.

Where to look:

16

In order to reduce the costs, organizations look in to labour markets most likely to offer the required

job seekers. Generally, companies look in to the national market for managerial and professional

employees, regional or local markets for technical employees and local markets for the clerical and

blue-collar employees.

When to look: An effective recruiting strategy must determine when to look-decide on the timings of

events besides knowing where and how to look for job applicants.

STAGE 3:

SEARCHNG:

Once a recruitment plan and strategy are worked out, the search process can begin. Search involves

two steps

A). Source activation and

B). Selling.

A). SOURCE ACTIVATION:

Typically, sources and search methods are activated by the issuance of an employee

requisition. This means that no actual recruiting takes place until lone managers have verified that

vacancy does exist or will exist.

If the organization has planned well and done a good job of developing its sources and search

methods, activation soon results in a flood of applications and/or resumes.

The application received must be screened. Those who pass have to be contacted and invited

for interview. Unsuccessful applicants must be sent letter of regret.

B). SELLING:

A second issue to be addressed in the searching process concerns communications. Here,

organization walks tightrope. On one hand, they want to

do whatever they can to attract desirable applicants. On the other hand, they must resist the temptation

of overselling their virtues.

In selling the organization, both the message and the media deserve attention. Message refers to

the employment advertisement. With regards to media, it may be stated that effectiveness of any

recruiting message depends on the media. Media are several-some have low credibility, while others

enjoy high credibility. Selection of medium or media needs to be done with a lot of care.

17

STEP 4:

SCREENING:

Screening of applicants can be regarded as an integral part of the recruiting process, though many view

it as the first step in the selection process. Even the definition on recruitment, we quoted in the

beginning of this chapter, excludes screening from its scope. However, we have included screening in

recruitment for valid reasons. The selection process will begin after the applications have been

scrutinized and short-listed. Hiring of professors in a university is a typical situation. Application

received in response to advertisements is screened and only eligible applicants are called for an

interview. A selection committee comprising the Vice-chancellor, Registrar and subject experts

conducts interview. Here, the recruitment process extends up to screening the applications. The

selection process commences only later.

Purpose of screening

The purpose of screening is to remove from the recruitment process, at an early stage, those applicants

who are visibly unqualified for the job. Effective screening can save a great deal of time and money.

Care must be exercised, however, to assure that potentially good employees are not rejected without

justification.

In screening, clear job specifications are invaluable. It is both good practice and a legal necessity that

applicant’s qualification is judged on the basis of their knowledge, skills, abilities and interest required

to do the job.

The techniques used to screen applicants vary depending on the candidate sources and recruiting

methods used. Interview and application blanks may be used to

screen walk-ins. Campus recruiters and agency representatives use interviews and resumes. Reference

checks are also useful in screening.

STAGE 5:

EVALUATION AND CONTROL:

Evaluation and control is necessary as considerable costs are incurred in the recruitment process. The

costs generally incurred are: -

Salaries for recruiters.

Management and professional time spent on preparing job description, job specifications,

advertisements, agency liaison and so forth.

The cost of advertisements or other recruitment methods, that is, agency fees.

18

Recruitment overheads and administrative expenses.

Costs of overtime and outsourcing while the vacancies remain unfilled.

Sources of Recruitment

SOURCES OF MANAGERIAL RECRUITMENT

INTERNAL SOURCES EXTERNAL SOURCES

1) Promotion 1) Campus recruitment

2) Transfers 2) Press advertisement

3) Internal notification 3) Management consultancy service

(Advertisement) & private employment exchanges

4) Retirement 4) Deputation of personnel or transfer

from one enterprise to another

5) Recall 5) Management training schemes

6) Former employees 6) Walk-ins, write-ins, talk-ins

7) Miscellaneous external sources

The sources of recruitment can be broadly categorized into internal and external sources-

Internal Recruitment

Internal recruitment seeks applicants for positions from within the company. The various internal

sources include

Promotions and Transfers –

Promotion is an effective means using job posting and personnel records. Job posting requires

notifying vacant positions by posting notices, circulating publications or announcing at staff meetings

and inviting employees to apply. Personnel records help discover employees who are doing jobs below

their educational qualifications or skill levels. Promotions has many advantages like it is good public

relations, builds morale, encourages competent individuals who are ambitious, improves the

probability of good selection since information on the individual’s performance is readily available, is

cheaper than going outside to recruit, those chosen internally are familiar with the organization thus

reducing the orientation time and energy and also acts as a training device for developing middle-level

and top-level managers. However, promotions restrict the field of selection preventing fresh blood &

ideas from entering the organization. It also leads to inbreeding in the organization. Transfers are also

19

important in providing employees with a broad-based view of the organization, necessary for future

promotions.

Employee referrals-

Employees can develop good prospects for their families and friends by acquainting them with

the advantages of a job with the company, furnishing them with introduction and encouraging them to

apply. This is a very effective means as many qualified people can be reached at a very low cost to the

company. The

other advantages are that the employees would bring only those referrals that they feel would be able

to fit in the organization based on their own experience. The organization can be assured of the

reliability and the character of the referrals. In this way, the organization can also fulfill social

obligations and create goodwill.

Former Employees- These include retired employees who are willing to work on a part-time basis,

individuals who left work and are willing to come back for higher compensations. Even retrenched

employees are taken up once again. The advantage here is that the people are already known to the

organization and there is no need to find out their past performance and character. Also, there is no

need of an orientation programme for them, since they are familiar with the organization.

Dependents of deceased employees-

Usually, banks follow this policy. If an employee dies, his / her spouse or son or daughter is

recruited in their place. This is usually an effective way to fulfill social obligation and create goodwill.

Recalls: -

When management faces a problem, which can be solved only by a manager who has proceeded on

long leave, it may de decided to recall that persons after the problem is solved, his leave may be

extended.

Retirements: -

At times, management may not find suitable candidates in place of the one who had retired, after

meritorious service. Under the circumstances, management may decide to call retired managers with

new extension.

Internal notification (advertisement): -

Sometimes, management issues an internal notification for the benefit of existing employees. Most

employees know from their own experience about the requirement of the job and what sort of person

20

the company is looking for. Often employees have friends or acquaintances who meet these

requirements. Suitable persons are appointed at the vacant posts.

External Recruitment

External recruitment seeks applicants for positions from sources outside the company. They have

outnumbered the internal methods. The various external sources include

Professional or Trade Associations:-

Many associations provide placement service to its members. It consists of compiling job seeker’s lists

and providing access to members during regional or national conventions. Also, the publications of

these associations carry classified

advertisements from employers interested in recruiting their members. These are particularly useful for

attracting highly educated, experienced or skilled personnel. Also, the recruiters can zero on in specific

job seekers, especially for hard-to-fill technical posts.

Advertisements:-

It is a popular method of seeking recruits, as many recruiters prefer advertisements because of

their wide reach. Want ads describe the job benefits, identify the employer and tell those interested

how to apply. Newspaper is the most common medium but for highly specialized recruits,

advertisements may be placed in professional or business journals.

Advertisements must contain proper information like the job content, working

conditions, location of job, compensation including fringe benefits, job specifications, growth aspects,

etc. The advertisement has to sell the idea that the company and job are perfect for the candidate.

Recruitment advertisements can also serve as corporate advertisements to build company’ image. It

also cost effective.

Employment Exchanges:-

Employment Exchanges have been set up all over the country in deference to the provision of

the Employment Exchanges (Compulsory Notification of Vacancies) Act, 1959. The Act applies to all

industrial establishments having 25 workers or more each. The Act requires all the industrial

establishments to notify the vacancies before they are filled. The major functions of the exchanges are

to increase the pool of possible applicants and to do the preliminary screening. Thus,

employment exchanges act as a link between the employers and the prospective employees. These

offices are particularly useful to in recruiting blue-collar, white collar and technical workers.

Campus Recruitments:-

Colleges, universities, research laboratories, sports fields and institutes are fertile ground for recruiters,

particularly the institutes. Campus Recruitment is going global with companies like HLL, Citibank,

21

HCL-HP, ANZ Grind lays, L&T, Motorola and Reliance looking for global markets. Some companies

recruit a given number of candidates from these institutes every year. Campus recruitment is so much

sought after that each college; university department or institute will have a placement officer to

handle recruitment functions. However, it is often an expensive process, even if recruiting process

produces job offers and acceptances eventually. A majority leave the organization within the first five

years of their employment. Yet, it is a major source of recruitment for prestigious companies.

Walk-ins, Write-ins and Talk-ins-

The most common and least expensive approach for candidates is direct applications, in which job

seekers submit unsolicited application letters or resumes. Direct applications can also provide a pool of

potential employees to meet future needs. From employees’ viewpoint, walk-ins are preferable as they

are free from the hassles associated with other methods of recruitment. While direct applications are

particularly effective in filling entry-level and unskilled vacancies, some organizations compile pools

of potential employees from direct applications for skilled positions. Write-ins are those who send

written enquiries. These jobseekers are asked to complete application forms for further processing.

Talk-ins involves the job aspirants meeting the recruiter (on an appropriated date) for detailed talks. No

application is required to be submitted to the recruiter.

Contractors:-

They are used to recruit casual workers. The names of the workers are not entered in the

company records and, to this extent; difficulties experienced in maintaining permanent workers are

avoided

Consultants:-

They are in the profession for recruiting and selecting managerial and executive personnel. They are

useful as they have nationwide contacts and lend professionalism to the hiring process. They also keep

prospective employer and employee anonymous. However, the cost can be a deterrent factor.

Head Hunters:-

They are useful in specialized and skilled candidate working in a particular company.

An agent is sent to represent the recruiting company and offer is made to the candidate. This is a useful

source when both the companies involved are in the same field, and the employee is reluctant to take

the offer since he fears, that his company is testing his loyalty.

Radio, Television and Internet:-

Radio and television are used to reach certain types of job applicants such as skilled

workers. Radio and television are used but sparingly, and that too, by government departments only.

22

Companies in the private sector are hesitant to use the media because of high costs and also because

they fear that such advertising will make the companies look desperate and damage their conservative

image. However, there is nothing inherently desperate about using radio and television. It depends

upon what is said and how it is delivered. Internet is becoming a popular option for recruitment today.

There are specialized sites like naukri.com. Also, websites of companies have a separate section

wherein; aspirants can submit their resumes and applications. This provides a wider reach.

Competitors:-This method is popularly known as “poaching” or “raiding” which involves identifying

the right people in rival companies, offering them better terms and luring them away. For instance,

several executives of HMT left to join Titan Watch Company. There are legal and ethical issues

involved in raiding rival firms for potential candidates. From the legal point of view, an employee is

expected to join a new organization only after obtaining a ‘no objection certificate’ from his/ her

present employer. Violating this requirement shall bind the employee to pay a few months’ salary to

his/ her present employer as a punishment. However, there are many ethical issues attached to it.

SELECTION

Selection is defined as the process of differentiating between applicants in order to identify (and hire)

those with a greater likelihood of success in a job.

Selection is basically picking an applicant from (a pool of applicants) who has the appropriate

qualification and competency to do the job

SELECTION PROCESS-

Selection is along process, commencing from the preliminary interview of the applicants and ending

with the contract of employment.The following chart gives an idea about selection process: -

23

Environment factor affecting selection: -

Figure: 2.1 Environment factor affecting selection

24

External Environment

Internal Environment

Preliminary Interview

Selection Tests

Employment Interview

Reference and BackgroundAnalysis

Selection Decision

Physical Examination

Job Offer

Employment Contract

Evaluation

Rej

ecte

d A

pp

licat

ion

STEP 1: -

PRELIMINARY INTERVIEW

The applicants received from job seekers would be subject to scrutiny so as to eliminate

unqualified applicants. This is usually followed by a preliminary interview the purpose of

which is more or less the same as scrutiny of application, that is, eliminate of unqualified

applicants. Scrutiny enables the HR specialists to eliminate unqualified jobseekers based

on the information supplied in their application forms. Preliminary interview, on the other

hand, helps reject misfits for reason, which did not appear in the application forms.

Besides, preliminary interview, often called ‘courtesy interview’, is a good public relation

exercise.

STEP 2: -

SELECTION TEST:

Job seekers who pass the screening and the preliminary interview are called for tests.

Different types of tests may be administered, depending on the job and the company.

Generally, tests are used to determine the applicant’s ability, aptitude and personality.

The following are the type of tests taken:

1). ABILITY TESTS: -

Assist in determining how well an individual can perform tasks related to the job. An

excellent illustration of this is the typing tests given to a prospective employer for

secretarial job. Also called as ‘ACHEIVEMENT TESTS’. It is concerned with what one

has accomplished. When applicant claims to know something, an achievement test is

taken to measure how well they know it. Trade tests are the most common type of

achievement test given. Questions have been prepared and tested for such trades as

asbestos worker, punch-press operators, electricians and machinists. There are, of course,

many unstandardized achievement tests given in industries, such as typing or dictation

tests for an applicant for a stenographic position.

2). APTITUDE TEST: -

Aptitude tests measure whether an individuals has the capacity or latent ability to

learn a given job if given adequate training. The use of aptitude test is advisable when an

applicant has had little or no experience along the line of the job opening. Aptitudes tests

help determine a person’s potential to learn in a given area. An example of such test is the

25

general management aptitude tests (GMAT), which many business students take prior to

gaining admission to a graduate business school programme.

Aptitude test indicates the ability or fitness of an individual to engage successfully in

any number of specialized activities. They cover such areas clerical aptitude, numerical

aptitude, mechanical aptitude, motor co-ordination, finger dexterity and manual dexterity.

These tests help to detect positive negative points in a person’s sensory or intellectual

ability. They focus attention on a particular type of talent such as learning or reasoning in

respect of a particular field of work.

Forms of aptitude test:

Mental or intelligence tests:

They measure the overall intellectual ability of a person and enable to know

whether the person has the mental ability to deal with certain problems.

Mechanical aptitude tests:

They measure the ability of a person to learn a particular type of mechanical work.

These tests helps to measure specialized technical knowledge and problem solving

abilities if the candidate. They are useful in selection of mechanics, maintenance workers,

etc.

Psychomotor or skills tests:

They are those, which measure a person’s ability to do a specific job. Such tests are

conducted in respect of semi- skilled and repetitive jobs such as packing, testing and

inspection, etc.

3). INTELLIGENCE TEST:

This test helps to evaluate traits of intelligence. Mental ability, presence of mind

(alertness), numerical ability, memory and such other aspects can be measured.

The intelligence is probably the most widely administered standardized test in industry. It

is taken to judge numerical, skills, reasoning, memory and such other abilities

4). INTEREST TEST:

This is conducted to find out likes and dislikes of candidates towards occupations,

hobbies, etc. such tests indicate which occupations are more in line with a person’s

interest. Such tests also

enable the company to provide vocational guidance to the selected candidates and even to

the existing employees.

26

These tests are used to measure an individual’s activity preferences. These tests are

particularly useful for students considering many careers or employees deciding upon

career changes.

5). PERSONALITY TEST:

The importance of personality to job success is undeniable. Often an individual who

possesses the intelligence, aptitude and experience for certain has failed because of

inability to get along with and motivate other people.

It is conducted to judge maturity, social or interpersonal skills, behavior under stress and

strain, etc. this test is very much essential on case of selection of sales force, public

relation staff, etc. where personality plays an important role.

Personality tests are similar to interest tests in that they, also, involve a serious problem

of obtaining an honest answer.

6). PROJECTIVE TEST:

This test requires interpretation of problems or situations. For example, a photograph or a

picture can be shown to the candidates and they are asked to give their views, and

opinions about the picture.

7). GENERAL KNOWLEDGE TEST:

Now days G.K. Tests are very common to find general awareness of the candidates in the

field of sports, politics, world affairs, current affairs.

8). PERCEPTION TEST:

At times perception tests can be conducted to find out beliefs, attitudes, and mental

sharpness.etc.

9). GRAPHOLOGY TEST:

It is designed to analyze the handwriting of individual. It has been said that an

individual’s handwriting can suggest the degree of energy, inhibition and spontaneity, as

well as disclose the idiosyncrasies and elements of balance and control. For example, big

letters and emphasis on capital letters indicate a tendency towards domination and

competitiveness. A slant to the right, moderate pressure and good legibility show

leadership potential.

10). POLYGRAPH TEST: Polygraph is a lie detector, which is designed to ensure

accuracy of the information given in the applications. Department store, banks, treasury

27

offices and jewelers shops, that is, those highly vulnerable to theft or swindling may find

polygraph tests useful.

11). MEDICAL TEST:

It reveals physical fitness of a candidate. With the development of technology, medical

tests have become diversified. Medical servicing helps measure and monitor a

candidate’s physical resilience upon exposure to hazardous chemicals.

CHOOSING TESTS:

The test must be chosen in the criteria of reliability, validity, objectivity and

standardization. They are: -

1. RELIABILITY: -

It refers to standardization of the procedure of administering and scoring the test

results. A person who takes tests one day and makes a certain score should be able to take

the same test the next day or the next week and make more or less the same score. An

individual’s intelligence, for example, is generally a stable characteristic. So if we

administer an intelligence test, a person who scores 110 in March would score close to

110 if tested in July. Tests, which produce wide variations in results, serve little purpose

in selection.

2. VALIDITY: -

It is a test, which helps predict whether a person will be successful in a given job.

A test that has been validated can be helpful in differentiating between prospective

employees who will be able to perform the job well and those who will not. Naturally, no

test will be 100% accurate in predicting job success. A validated test increases possibility

of success.

There are three ways of validating a test. They are as follows: -

1). Concurrent Validity: - this involves determining the factors that are characteristics

of successful employees and then using these factors as the yardsticks.

2). Predictive Validity: - it involves using a selection test during the selection process

and then identifying the successful candidates. The characteristics of both successful and

less successful candidates are then identified.

3). Synthetic Validity: - it involves taking parts of several similar jobs rather than one

complete job to validate the selection test.

28

3. OBJECTIVITY: -

When two or more people can interpret the result of the same test and derive the

same conclusion(s), the test is said to be objective. Otherwise, the test evaluators’

subjective opinions may render the test useless.

4. STANDARDRIZATION: -

A test that is standardized is administered under standard condition to a large group

of person who are representatives of the individuals for whom it is intended. The purpose

of standardization is to obtain norms or standard, so that a specific test score can be

meaningful when compared to other score in the group.

STEP 3: -

INTERVIEW:

The next step in the selection process is an interview. Interview is formal, in-depth

conversation conducted to evaluate the applicant’s acceptability. It is considered to be

excellent selection device. It is face-to-face exchange of view, ideas and opinion between

the candidates and interviewers. Basically, interview is nothing but an oral examination

of candidates. Interview can be adapted to unskilled, skilled, managerial and profession

employees.

Objectives of interview: -

Interview has at least three objectives and they are a follows: -

Helps obtain additional information from the applicants

Facilitates giving general information to the applicants such as company policies, job,

products manufactured etc,

Helps build the company’s image among the applicants.

Types of interviews: -

Interviews can be of different types. There interviews employed by the companies.

Following are the various types of interview: -

Informal Interview: An informal interview is an oral interview and may take place

anywhere. The employee or the manager or the personnel manager may ask a few almost

inconsequential questions like name, place of birth, names of relatives etc. either in their

respective offices or anywhere outside the plant of company. It id not planned and

nobody prepares for it. This is used widely when the labour market is tight and when you

need workers badly.

29

Formal Interview:

Formal interviews may be held in the employment office by he employment office in

a more formal atmosphere, with the help of well structured questions, the time and place

of the interview will be stipulated by the employment office.

Non-directive Interview:

Non-directive interview or unstructured interview is designed to let the interviewee

speak his mind freely. The interviewer has no formal or directive questions, but his all

attention is to the candidate. He encourages the candidate to talk by a little prodding

whenever he is silent e.g. “Mr. Ray, please tell us about yourself after your graduated

from high school”.

The idea is o give the candidate complete freedom to “sell” himself, without the

encumbrances of the interviewer’s question. But the interviewer must be of higher caliber

and must guide and relate the information given by the applicant to the objective of the

interview.

Depth Interview:

It is designed to intensely examine the candidate’s background and thinking and to go

into considerable detail on particular subjects of an important nature and of special

interest to the candidates. For example, if the candidate says that he is interested in tennis,

a series of questions may be asked to test the depth of understanding and interest of the

candidate. These probing questions must be asked with tact and through exhaustive

analysis; it is possible to get a good picture of the candidate.

Stress Interview:

It is designed to test the candidate and his conduct and behavior by him under

conditions of stress and strain. The interviewer may start with “Mr. Joseph, we do not

think your qualifications and experience are adequate for this position,’ and watch the

reaction of the candidates. A good candidates will not yield, on the contrary he may

substantiate why he is qualified to handle the

job. This type of interview is borrowed from the Military organization and this is very

useful to test behavior of individuals when they are faced with disagreeable and trying

situations.

30

Group Interview: It is designed to save busy executive’s time and to see how the

candidates may be brought together in the employment office and they may be

interviewed.

Panel Interview:

A panel or interviewing board or selection committee may interview the candidate,

usually in the case of supervisory and managerial positions. This type of interview pools

the collective judgment and wisdom of the panel in the assessment of the candidate and

also in questioning the faculties of the candidate.

Sequential Interview:

The sequential interview takes the one-to-one a step further and involves a series of

interview, usually utilizing the strength and knowledgebase of each interviewer, so that

each interviewer can ask questions in relation to his or her subject area of each candidate,

as the candidate moves from room to room.

Structures Interview:

In a structured interview, the interviewer uses preset standardized questions, which are

put to all the interviewees. This interview is also called as ‘Guided’ or ‘Patterned’

interview. It is useful for valid results, especially when dealing with the large number of

applicants.

Unstructured Interview:

It is also known as ‘Unpatented’ interview, the interview is largely unplanned and the

interviewee does most of the talking. Unguided interview is advantageous in as much as

it leads to a friendly conversation between the interviewer and the interviewee and in the

process, the later reveals more of his or her desire and problems. But the Unpatented

interview lacks uniformity and worse, this approach may overlook key areas of the

applicant’s skills or background. It is useful when the interviewer tries to probe personal

details of the candidate it analyses why they are not right for the job.

Mixed Interview:

In practice, the interviewer while interviewing the job seekers uses a blend of structured

and structured and unstructured questions. This approach is called the Mixed Interview.

The

structured questions provide a base of interview more conventional and permit greater

insights into the unique differences between applicants.

31

Imprompt Interviews:

This interview commonly occurs when employers are approached directly and tends to be

very informal and unstructured. Applicants should be prepared at all times for on-the-spot

interviews, especially in situations such as a job fair or a cold call. It is an ideal time for

employers to ask the candidate some basic questions to determine whether he/she may be

interested in formally interviewing the candidate.

Dinner Interviews:

These interviews may be structured, informal, or socially situated, such as in a restaurant.

Decide what to eat quickly, some interviewers will ask you to order first (do not appear

indecisive). Avoid potentially messy foods, such as spaghetti. Be prepared for the

conversation to abruptly change from friendly chat to direct interview questions,

however, do not underestimate the value of casual discussion, some employers place a

great value on it. Be prepared to switch gears rapidly, from fun talk to business talk.

Telephone Interviews:

Have a copy of your resume and any points you want to remember to say nearby. If you

are on your home telephone, make sure that all roommates or family members are aware

of the interview (no loud stereos, barking dogs etc.). Speak a bit slower than usual. It is

crucial that you convey your enthusiasm verbally, since the interviewer cannot see your

face. If there are pauses, do not worry; the interviewer is likely just taking some notes.

Second Interviews:

Job seekers are invited back after they have passed the first initial interview. Middle or

senior management generally conducts the second interview, together or separately.

Applicants can expect more in-depth questions, and the employer will be expecting a

greater level of preparation on the part of the candidates. Applicants should continue to

research the employer following the first interview, and be prepared to use any

information gained through the previous interview to their advantage.

STEP 4: -REFERENCE CHECK

Many employers request names, addresses, and telephone numbers of references for the

purpose of verifying information and perhaps, gaining additional background information

on an applicant. Although listed on the application form, references are not usually

checked until an applicant has successfully reached the fourth stage of a sequential

32

selection process. When the labour market is very tight, organizations sometimes hire

applicants before checking references.

Previous employers, known as public figures, university professors, neighbours or

friends can act as references. Previous employers are preferable because they are already

aware of the applicant’s performance. But, the problem with this reference is the

tendency on the part of the previous employers to over-rate the applicant’s performance

just to get rid of the person.

STEP 5: -

SELECTION DECISION:-

After obtaining information through the preceding steps, selection decision- the most

critical of all the steps- must be made. The other stages in the selection process have been

used to narrow the number of the candidates. The final decision has to be made the pool

of individuals who pas the tests, interviews and reference checks.

The view of the line manager will be generally considered in the final selection because it

is he/she who is responsible for the performance of the new employee. The HR manager

plays a crucial role in the final selection.

STEP 6: -

PHYSICAL EXAMINATION: -

After the selection decision and before the job offer is made, the candidate is required to

undergo a physical fitness test. A job offer is, often, contingent upon the candidate being

declared fit after the physical examination. The results of the medical fitness test are

recorded in a statement and are preserved in the personnel records. There are several

objectives behind a physical test. Obviously, one reason for a physical test is to detect if

the individual carries any infectious disease. Secondly, the test assists in determining

whether an applicant is physically fit to perform the work. Thirdly, the physical

examination information can be used to determine if there are certain physical

capabilities, which differentiate successful and less successful employees. Fourth,

medical check-up protects applicants with health defects from undertaking work that

could be detrimental to them or might otherwise endanger the employer’s property.

Finally, such an examination will protect the employer from workers compensation

claims that are not valid because the injuries or illness were present when the employee

was hired.

33

STEP 7: -

JOB OFFER: -

The next step in the selection process is job offer to those applicants who have crossed all

the previous hurdles. Job offer is made through a letter of appointed. Such a letter

generally contains a date by which the appointee must report on duty. The appointee must

be given reasonable time for reporting. Thos is particularly necessary when he or she is

already in employment, in which case the appointee is required to obtain a relieving

certificate from the previous employer. Again, a new job may require movement to

another city, which means considerable preparation, and movement of property.

The company may also want the individual to delay the date of reporting on duty. If the

new employee’s first job upon joining the company is to go on company until perhaps a

week before such training begins. Naturally, this practice cannot be abused, especially if

the individual is unemployed and does not have sufficient finances.

Decency demands that the rejected applicants be informed about their non-selection.

Their applicants may be preserved for future use, if any. It needs no emphasis that the

applications of selected candidates must also be preserved for the future references.

STEP 8: -

CONTRACT OF EMPLOYMENT: -After the job offer has bee mad and

candidates accept the offer, certain documents need to be executed by the employer and

the candidate.

One such document is the attestation form. This form contains vital details about the

candidate, which are authenticated and attested by him/her. Attestation form will be a

valid record for the future reference.

There is also a need for preparing a contract of employment. The basic information that

should be included in a written contract of employment will vary according to the level of

the job, but the following checklist sets out the typical headings:

Job title.

Duties, including a parse such as “The employee will perform such duties and will

be responsible to such a person, as the company may from time to time direct”.

Date when continuous employment starts and the basis for calculating service.

Rate of pay, allowance, overtime and shift rates, method of payments.

34

Holiday arrangements:

Paid holidays per year.

Calculation of holiday pay.

Qualifying period.

Accrual of holidays and holiday pay.

Details of holiday year.

STEP 9: -

CONCLUDING THE SELECTION PROCESS: -

Contrary to popular perception, the selection process will not end with executing the

employment contract. There is another step – amore sensitive one reassuring those

candidates who have not selected, not because of any serious deficiencies in their

personality, but because

their profile did not match the requirement of the organization. They must be told that

those who were selected were done purely on relative merit.

STEP 10: -

EVALUATION OF SELECTION PROGRAMME: -

The broad test of the effectiveness of the selection process is the quality of the

personnel hired. An organization must have competent and committed personnel. The

selection process, if properly done, will ensure availability of such employees. How to

evaluate the effectiveness of a selection programme? A periodic audit is the answer.

People who work independent of HR department must conduct audit. The table below

contains an outline that highlights the areas and questions to be covered in a systematic

evaluation.

Four Approaches to Selection:

1). Ethnocentric Selection:

In this approach, staffing decisions are made at the organization’s headquarters.

Subsidiaries have limited autonomy, and the employees from the headquarters at home

and abroad fill key jobs. Nationals from the parent country dominate the organizations at

home and abroad.

2). Polycentric Selection:

In polycentric selection, each subsidiary is treated as a distinct national entity with

local control key financial targets and investment decisions. Local citizens manage

35

subsidiaries, but the key jobs remain with staff from the parent country. This is the

approach, which is largely practiced in our country

3). Regiocentric Selection: -

Here, control within the group and the movements of staff are managed on a

regional basis, reflecting the particular disposition of business and operations within the

group. Regional managers have greater discretion in decision. Movement of staff is

largely restricted to specific geographical regions and promotions to the jobs continue to

be dominated by managers from the parents company.

4). Geocentric Staffing: -In this case, business strategy is integrated thoroughly on

global basis. Staff development and promotion are based on ability, not nationality. The

broad and other parts of the top management structure are thoroughly international in

composition. Needless to say, such organizations are uncommon.

PROBLEMS IN EFFECTIVE SELECTION: -

The main objective of selection is to hire people having competence and commitment.

This objective s often defeated because of certain barriers. The impediments, which

check effectiveness of selection, are perception, fairness, validity, reliability and pressure.

Perception: -

Our inability to understand others accurately is probably the most fundamental

barrier to selecting the right candidate. Selection demands an individual or a group

of people to assess and compare the respective competencies of others, with the aim of

choosing the right persons for the jobs. But our views are highly personalized. We all

perceive the world differently. Our limited perceptual ability is obviously a stumbling

block to the objective and rational selection of the people.

Fairness: -

Fairness in selection requires that no individual should be discriminated against on the

basis of religion, region, race or gender. But the low numbers of women and other less

privileged sections of the society in middle and senior management positions and open

discrimination on the basis of age in job advertisements and in the selection process

would suggest that all the efforts to minimize inequity have not been effective.

Validity: -

Validity, as explained earlier, is a test that helps predict job performance of an

incumbent. A test that has been validated can differentiate between the employees who

36

perform well and those who will not. However, a validated test does not predict job

success accurately. It can only increase possibility of success.

Reliability: -

A reliable method is one, which will produce consistent results when repeated in similar

situations. Like validated test, a reliable test may fail to predict job performance with

precision.

Pressure: -Pressure is brought on the selectors by politicians, bureaucrats, relatives,

friends and peers to select particular candidates. Candidates selected because of

compulsions are obviously not the right ones. Appointments to public sectors

undertakings generally take place under such pressures.

THE DIFFERENCE BETWEEN RECRUITMENT AND SELECTION

1.) Recruitment is the process of searching for prospective candidates and motivating

them to apply for job in the organization whereas, selection is a process of choosing most

suitable candidates out of those, who are interested and also qualified for job.

2.) In the recruitment process, vacancies available are finalized, publicity is given to them

and applications are collected from interested candidates. In the selection process,

available applications are scrutinized. Tests, interview and medical examination are

conducted in order to select most suitable candidates.

3.) In recruitment the purpose is to attract maximum numbers of suitable and interested

candidates through applications. In selection process the purpose is that the best

candidate out of those qualified and interested in the appointment.

4.) Recruitment is prior to selection. It creates proper base for actual selection. Selection

is next to recruitment. It is out of candidates’ available/interested.

5.) Recruitment is the positive function in which interested candidates are encouraged to

submit application. Selection is a negative function in which unsuitable candidates are

eliminated and the best one is selected.

RECRUITMENT PROCEDURE FOLLOWED IN HERO MOTORS

Recruiting the wrong kind of people can become a serious issue for any company.

a defined process needs to be followed to ensure that the right person reaches the right

place. A general recruitment process involves identifying vacancies; prepare job

description and person specification, advertising, managing the response, short listing,

37

arranging interviews, and conducting interviews, decision making, convey the decision

and appointment action. This means that a lot of time and resources have to be invested.

Interviews are an important and crucial part of recruitment process. The person

taking the interview of the candidate has to be well prepared in advance. Concerns like

the location of the interview, the time table, the structure of teh question strategy, style of

taking the interview needs to be decided beforehand so that nothing is left ambiguous in.

A general recruitment process may include a written test to judge particular skills

of candidate. In this case, the test should be prepares carefully, not deviating from the

subject. A lot can be judge about the candidate for his CV. A proper presentation of his

CV in an organized and refined manner speaks a lot about the individual. His mindset and

attitude can be judged according to his CV.

There are a few things that need to be kept in mind during the recruitment

process. Until the final decision about a certain candidate is taken, it is important to keep

in regular touch with the candidate. The decision making process should not take very

long to avoid the candidate from taking up some other opportunity. A candidate should

be duly informed once the decision is taken. He should be told the complete process of

his appointment clearly with details of all the documents that he needs to submit. A

record file should be maintained of the candidate for any future reference.

HR Department first goes for an advertisement in the newspaper and in job

portals stating the nature of job and qualifications required for the job.

Resumes are first received by the company mail ids and then the Resumes are

forwarded to the HR department where in the CV are scrutinized by the levels of

hierarchy.

Then finally the HR department finalizes the candidates is sent to the

administration that has been nominated.

The concerned officials in the administrative department issue gives a call

which the candidates are asked to attend the interview on some particular date.

38

Chapter-3

COMPANY PROFILE

COMPANY PROFILE

39

Overview:

MotilalOswal Securities Ltd. (MOSL) was founded in 1987 as a small sub-broking

unit, with just two people running the show. Focus on customer-first-attitude, ethical

and transparent business practices, respect for professionalism, research-based value

investing and implementation of cutting-edge technology has enabled us to blossom

into an over 1600 member team.

Today we are a well diversified financial services firm offering a range of financial

products and services such as Wealth Management, Broking & Distribution,

Commodity Broking, Portfolio Management Services, Institutional Equities, Private

Equity, Investment Banking Services  and Principal Strategies. 

We have a diversified client base that includes retail customers (including High Net

worth Individuals), mutual funds, foreign institutional investors, financial institutions

and corporate clients. We are headquartered in Mumbai and as of March 31st, 2012,

had a network spread over 612 cities and towns comprising 1,644 Business Locations

operated by our Business Partners and us. As at March 31st, 2012, we had 709,041

registered customers.

MotilalOswal Financial Services Ltd., is a non-banking financial company [NBFC]

register under the Reserve Bank of India Act, 1934. The company’s stand alone

operations are

i. Build on a financing infrastructure that can best customize risk adjusted products.

ii. Have simple and compliant documentation and prompt loan approval procedures.

iii. A strong structure in place that can most efficiently source funds and manage

resources.

40

MILESTONES:

2012:

MotilalOswal in association with Zee Business, hosted the first of its series of

seminars under its investors education initiative called Investor Ki KahaniUsi Ki

Zubanion July 2, 2012 at BSE in Mumbai. The seminar saw a colossal turnout with

more than 750 investors attending the session.

MotilalOswal AMC organized the first edition of MotilalOswalMOSt Shares ETF

Conclave 2012 at NSE, Mumbai on 15th June, 2012. The event was telecast LIVE via

webcast and the panel discussion was telecast LIVE by CNBC TV18.

Mr. RaamdeoAgrawal was honoured with an award for Special Contribution to

Indian Capital Market by Zee Business at the ‘INDIA’S BEST MARKET ANALYST

AWARDS 2012 on April 29, 2012.

41

Our Analysts Mr. DhirendraTiwari& Mr. HarshadBorawake won the Best Market

Analyst Award for the categories Equity-Sectoral-Infrastructure and Equity–Sectoral–

Energy respectively at ‘INDIA’S BEST MARKET ANALYST AWARDS 2012 organised by

Zee Business on April 29, 2012.

MotilalOswalMOSt Shares NASDAQ 100 - India’s First US Equities Based ETF gets

listed on NSE and BSE on 31st March, 2012

MotilalOswal Securities won 4 awards at the ET Now Starmine Analyst Awards

2010-2012. This puts MOSL amongst the Top 3 Award winning Brokers at the ET

NOW Starmine Analyst Awards 2010-2012

Our analyst Mr. Alpesh Mehta was awarded Top Earnings Estimator – Overall, at

the ET NOW Starmine Analyst Awards 2010. He also received an award for Top

Earnings Estimator for Financial Sector along with our analysts Mr.

HarshadBorawake being awarded Top Stock Picker for Energy Sector and Mr.

SiddharthBothra being awarded Top Stock Picker for Real Estate Sector.

MotilalOswal Mutual Fund launches MOSt Shares NASDAQ 100 - India’s first US

Equities based ETF tracking the NASDAQ-100 Index®

MotilalOswal Mutual Fund’s MOSt Shares M50 bagged the ‘Most Innovative

Fund of the Year’ Award at CNBC TV18-CRISIL Mutual Fund Award 2012 held in

Mumbai.

MotilalOswalMOSt Shares Midcap 100 ETF – India’s First Midcap Index ETF;

based on CNX Midcap Index was listed on NSE on February 4, 2012

MotilalOswal Asset Management launches MOSt Shares M100 ETF - India’s First

Midcap ETF; based on CNX Midcap Index

2013: 

The 15th MotilalOswal Wealth Creation Study presentation was held in Mumbai

on 15th December 2010 and was covered live on CNBC TV18

MotilalOswal Securities bagged the Best Performing Equity Broker (National)

Award at CNBC TV18 Financial Advisor Awards 2010 held in Mumbai. CNBC TV18

42

organised Financial Advisor Awards 2010, in partnership with UTI MF. These awards

are authoritative evaluation backed by a robust methodology powered by India’s

leading rating house, ICRA.

MotilalOswal Securities entered into a strategic alliance with Barclays Bank, for

an equity trading platform for its (Barclays) customers. This alliance provides

Barclays customers with the option to invest in equities, derivatives and IPOs,

through MOSL.

MotilalOswal Securities Limited bagged the QualTech Prize for Improvement -

2010 in the Services Category on September 24, 2010. The Award winning project

was a DMAIC project done in Account Opening Department to reduce Account

Opening Turnaround Time.

AshutoshMaheshvari, CEO, MOIAPL, bagged the “India M&A Investment Banker

award”, and Acquisition of Equipav (Brazil) by Shree Renuka Sugars (India) facilitated

by MOIAPL won the “ASIA PACIFIC CROSS-BORDER DEAL of the YEAR” at the ASIA-

PACIFIC M&A ATLAS AWARDS held on September 23, 2010, organized by Global

M&A Network.

MotilalOswal Private Equity organized the First Annual Investor Meet of India

Realty Excellence Fund (IREF) on 28th August, 2010 in Mumbai. The event provided a

platform for investors to interact with the investment team, MOPE’s partner

developers and get a flavor of their investment strategy

MotilalOswal 6th Annual Global Investor conference was held in Mumbai from

August, 2010. Around 120 corporates participated in the conference and more than

500 investors attended it

MOSt Shares M50 ETF was listed on NSE on July 30, 2010

MOSt Shares M50 ETF NFO which was open for subscription from June 30, 2010

till July 19, 2010 raised over Rs.235 crores, making it the largest amount raised

during the NFO by any equity ETF in the past 5 years (Data source: Value Research

Online.com)

MotilalOswal Asset Management hosted the 1st Value Investing forum in March

2010 and was covered live on CNBC TV18

43

 2012:

MotilalOswal Financial Services purchased its new corporate office building

based in Prabhadevi, the heart of Mumbai city with a planned usable area of over

2,00,000 sqft

The 14th MotilalOswal Wealth Creation Study presentation held in Mumbai in

December 2009 and was covered live on CNBC TV18

MOSL ranked No. 2 (Best Local brokerage) in the AsiaMoney Brokers Poll 2009

and No. 2 (Best Indian Brokerage House) category by Institutional Investor

MotilalOswal Private Equity's India Reality Excellence Fund achieved its final

closing of INR 1.64 bn

MotilalOswal Investment Advisors facilitates the first cross border acquisition by

an Indian company in the sugar sector in Brazil

MotilalOswal Securities Ltd. rated as No.1 Broker in ET Now - Starmine Analyst

Awards 2009

MotilalOswal 5th Annual Global Investor Conference was held in Mumbai where

around 80 Indian Corporates participated and over 400 investors from all over the

world attended

MotilalOswal Securities Ltd. enters 'Limca Book of Records' for creating India's

largest dealing room in Mumbai

MOSL was 'Rated No.1 – Best recommendations Mid & Small Caps' and won

awards in 3 out of 4 categories at the Starmine India Broker Rankings 2009 from

Thomson Reuters

44

EQUITY ADVISORY GROUP:

In keeping with its tradition of personalized service, MotilalOswal Securities Limited

provides Customized Equity Advisory Group to clients based on their profile. Equity

Research is an inherent strength of MOSt.  Converting that research to advice is the main

function of Equity Advisory.  Investors are presented with well researched opportunities

in companies which will grow in both market perceived value and growth. Along side,

the trading fraternity is catered to with ideas induced by Technical analysis and news

flow analysis.  The investment ideas identified by the research team are presented and

communicated with conviction to our clients by our advisory team.

Our advisory team has highly trained equity professionals, who act as your Equity

Advisor. MOSt Equity Advisor proactively helps you take informed equity investment

decisions and build a healthy portfolio giving the best fit to your investment and trading

needs.

CENTRALIZED ADVISORY DESK (CAD)

The MOSt Equity Advisory Group is based in Mumbai at largest dealing and advisory

floor of India.  This centralized advisory team caters to peculiar Investment need of every

HNI & MNI client and business partner; in a seamless, speedy and reliable manner using

state-of-the-art technology and telecommunication infrastructure.

MOSt Equity Advisors are equipped with the knowledge and prudence making sure that

every rupee deployed works the hardest it can.  Your advisors play the part of a guide

ushering you on a swift wealth creation ride. The sheer strength of our advisory creates

synergy for seamless flow of Investment support.

To improve the overall experience while the clients interact with our advisors, we have

implemented a contact centre solution, Drishti, in our dealing room. Among other

benefits, this solution helps advisors to manage their client base more efficiently and

effectively. The system provides a single number contact to all our clients as well as a

single click auto-dial for advisors without having to remember their contact details.

45

Online

MotilalOswal Investment Services offers you a state-of-the-art Online Trading

platform that gives you:

Benefits of opening an account with MOSL:

Wide range of investment choices - Equity, Derivatives, IPOs and Mutual Funds

Award winning research trusted by 300+ Institutions & Fund Managers

Flexible Online Trading Platform from your Desktop, Web, Mobile or Call N

Trade

Superior Leverage Products allowing you to trade more on your margin#

Discounted Brokerage Schemes that offer you true value for money

Better Security with 128-bit Secure Socket Layer encryption

Complete ease of operation with 46+ Banks for funds transfer

Integrated view of your investments, customised news & alerts, watchlists,

etc.through “My

MotilalOswal”

Dedicated customer see team, personal guidance and more…

# Margin will not be less than Exchange prescribed margin

BENEFITS :

MOSt Advisory Group is equipped to augment and alter the investments in an effort to

create healthy portfolio. MOSt Equity Advisor adjusts the portfolio to value addition and

erosion across the researched companies.

46

On the trading side the ideas are picked out of bouquet of products suitable to the trading

appetite.

The Equity Advisor doesn’t stop at just that, he goes a step further to ensure that your

trades are settled and stocks credited timely in your Demat account.

CLIENTS AND BUSINESS:

MotilalOswal Securities Ltd. was founded in 1987 as a small sub-broking unit, with just

two people running the show. Focus on customer-first-attitude, ethical and transparent

business practices, respect for professionalism, research-based value investing and

implementation of cutting-edge technology has enabled us to blossom into an almost

1600 member team.

Today we are a well diversified financial services firm offering a range of financial

products and services such as

Wealth Management

Broking & Distribution

Commodity Broking

Asset Management

Institutional Equities

Private Equity

Investment Banking and

Principal Strategies

We have a diversified client base that includes retail customers (including High Net

worth Individuals), mutual funds, foreign institutional investors, financial institutions and

corporate clients. We are headquartered in Mumbai and as of March 31st, 2012, had a

network spread over 612 cities and towns comprising 1,644 Business Locations operated

by our Business Partners and us. As at March 31st, 2012, we had 709,041 registered

customers.

47

Research:

From the inception of the company we have focused on a dedicated research team which

is engaged in analyzing the Indian economy and corporate sector to identify equity

investment ideas. Our expert teams of Research Analyst cover over 225 companies in

25+ sectors and commodities.

Our consistent efforts towards quality equity research have reflected in an increase in the

ratings & rankings across various categories in the Asia Money Brokers Poll over the

years. In the latest rankings, i.e. Star mine India Broker Rankings 2009 from Thomson

Reuters, we won awards in 3 out of 4 categories. We were rated No.1 in India Mid &

Small-Caps - Best Recommendations category, in the Top-3 in India BSE Sensex -

Earnings Estimates category and in the Top-10 in India Mid & Small-Caps - Earnings

Estimates category.

ASSET MANAGEMENT:

Welcome to Motilal Oswal Asset Management Company Limited (MOAMC)

At MOAMC we use Motilal Oswal’s knowledge based investment approach to help

create wealth for our customers.

Motilal Oswal Mutual Fund is registered with SEBI under Securities Exchange Board of

India (Mutual Funds) Regulations, 1996 vide Registration Code MF/063/09/04 dated

December 29, 2009.

We have launched our third product MOSt Shares NASDAQ 100 ETF (An Open Ended

Index Traded Fund) - India's 1st US Equities based ETF, based on NASDAQ-100 Index.

MO StShares M50 ETF is listed on NSE. NSE Symbol :- M50

MOSt Shares M100 ETF is listed on NSE, NSE Symbol :- M100

48

INVESTMENT BANKING:

Motilal Oswal Investment Advisors Private Limited (MOIAPL)

Founded in June 2006, MOIAPL offers comprehensive Investment Banking solutions and

transaction expertise covering private placement of equity, debt and convertible

instruments covering international & domestic capital markets, mergers & acquisitions

advisory and restructuring advisory & implementations.

The team comprises of multi-disciplinary professionals with extensive collective banking

and corporate finance advisory experience. An in-depth understanding of different sectors

within the Investment Banking team underpinned by the two decade old research strength

of the group company, Motilal Oswal Securities Limited enables us to provide

customized financial solutions to our clients across industries.

We display a focused transaction-closure orientation which is facilitated by our cross-

product knowledge and the well entrenched relationships that we nurture at the highest

levels within the investor community, market intermediaries and the corporate sector. We

work in partnership with the management of our clients and commit our resources end-to-

end throughout the transaction, ensuring timely execution with minimal disruption.

49

Our objective is to position ourselves as a globally respected Investment Bank by

assisting our clients in fulfilling their objectives of value creation.

To pursue our mission, the team inculcates the following values with utmost

sincerity:

Integrity:

We honor our commitments and work on transactions keeping in mind the long term

interests of the clients.

50

CORPORATE OFFICE:

MotilalOswal Financial Services Ltd.3rd Floor, Hoechst House, Nariman Point, Mumbai - 400 021.Board : + 91 22 39825500

Fax : + 91 22 22823499

To open an account or know more about our Products & Services  

Call             : +91 22 30896680

Email          : info@motilaloswal.com

SMS          : MOSL INFO to 575753

If you are already a MotilalOswal customer  

Call (Customer Service Desk): +91 22 39982515 / 67490600Email : query@motilaloswal.com /

grievances@motilaloswal.comCall n Trade : +91 22 30896000 / 67316000

51

CHAPTER-4

DATA ANALYSIS

&

INTERPRETATION

52

4. DATA ANALYSIS AND INTERPRETATION

1. I am aware of objectives of this organization?

TABLE-4.1

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Agree 35 97%

2 Disagree 1 3%

3 No Idea 0 0%

Total 36 100%

Graph-4.1

ANALYSIS:

35 employees, constituting about 97% agreed that they are aware of

objectives of the organization HERO MOTORS . 1 respondent i.e. 3% of the sample said

that they are not aware of the objectives of the kakathiya over seas.

INTERPRETATION:

From the above pie-chart we observed 97% agreed that they are aware of objectives of

the organization .

53

2. I am aware of recruitment process of the organization?

TABLE- 4.2

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Agree 31 86%

2 Disagree 3 8%

3 No Idea 2 6%

Total 36 100%

GRAPH-4.2

Employee Responses

ANALYSIS:

31 employees, constituting about 86% agreed that they are aware of recruitment process

of the organization Recruitment 1 respondent i.e. 3% of the sample said that they are not

aware of the recruitment process of the Recruitment.

INTERPRETATION:

Maximum 86% employees are agreed are aware of recruitment process of the

organization.

54

3. Training and development programs acts as the best tool to reach the standard

level of performance.

TABLE NO-4.3

Sl. No.

Accepted Level No. of Respondents Response

Percentage

1 Agree 31 84%

2 Disagree 3 10%

3 No Idea 2 6%

Total 36 100%

GRAPH -4.3

ANALYSIS:

31 employees, constituting about 84% agreed that the Training and Development

programmers are the best tool to reach the standard level of performance where as 3

members constituting10% disagreed it and 2 members constituting 6% have no idea

about it.

INTERPRETATION:

31 employees, constituting about 84% agreed that the Training and Development

programmers are the best tool to reach the standard level of performance.

55

4. Policies and practices adopted by the HR department are good?

TABLE NO.-4.4

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Agree 15 41%

2 Disagree 19 53%

3 No Idea 2 6 %

Total 36 100%

GRAPH -4.4

ANALYSIS:

15 employees, constituting about 41% agreed that the Policies and practices adopted by

the HR department are good where as 19 members constituting 53% disagreed it and 2

members constituting 6% have no idea about it.

INTERPRETATION:

15 employees, constituting about 41% agreed that the Policies and practices adopted by

the HR department are good.

56

5. Communication system in the organization is effect?

TABLE-4.5

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Agree 15 41%

2 Disagree 19 53%

3 No Idea 2 6%

Total 36 100%

GRAPH-4.5

ANALYSIS: 15 employees, constituting about 41% agreed that Communication system

in the organization is effective where as 19 members constituting 53% disagreed it and 2

members constituting 6% have no idea about it.

INTERPRETATION:

15 employees, constituting about 41% agreed that Communication system in the

organization is effective.

57

6. My department has effective procedures to guide my day-to-day work?

TABLE-4.6

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Agree 27 75%

2 Disagree 8 22%

3 No Idea 1 3%

Total 36 100%

GRAPH-4.6

ANALYSIS:

27 employees, constituting about 75% agreed that their department has effective

procedures to guide my day-to-day work where as 8 members constituting 22%

disagreed it and 1 members constituting 3% have no idea about it.

INTERPRETATION:

27 employees, constituting about 75% agreed that their department has effective

procedures to guide my day-to-day work.

58

7. I am satisfied by the recruitment process carried out by the organization?

TABLE-4.7

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Agree 20 56%

2 Disagree 14 38%

3 No Idea 2 6%

Total 36 100%

GRAPH-4.7

ANALYSIS:

20 employees, constituting about 56% agreed that they are satisfied by the recruitment

process carried out by the organization where as 14members constituting 38% disagreed

it and 2 members constituting 6% have no idea about it.

INTERPRETATION:

20 employees, constituting about 56% agreed that they are satisfied by the recruitment

process carried out by the organization.

59

8. I reach the monthly target closers of the organization?

TABLE-4.8

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Agree 16 45%

2 Disagree 17 48%

3 No Idea 3 7%

Total 36 100%

GRAPH-4.8

ANALYSIS:

16 employees, constituting about 45% agreed that they reach the monthly target closers

of the organization where as 17 members constituting 48% disagreed it and 3 members

constituting 7% have no idea about it.

INTERPRETATION:

16 employees, constituting about 45% agreed that they reach the monthly target closers

of the organization.

60

9 How many profiles do you shortlist per a day?

TABLE-4.9

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 0 – 5 20 57%

2 6 – 10 10 28%

3 More than 10 6 15%

Total 36 100%

GRAPH-4.9

ANALYSIS:

20 employees constituting about 57% short list 0-5 profiles per a day where as 10

employees constituting of 28% short list 5-10 profiles and only 6 employees constituting

15% shortlist more than 10 profiles per a day.

INTERPRETATION:

57% short list 0-5 profiles per a day.

61

10. Do you like to share the applicant information with the third party vendors?

TABLE-4.10

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Agreed 10 28%

2 Disagreed 22 60%

3 No Idea 4 12%

Total 36 100%

GRAPH-4.10

ANALYSIS:

10 employees, constituting about 28% agreed that to share the applicant information with

the third party vendors. where as 22 members constituting 60% disagreed it and 4

members constituting 12% have no idea about it.

INTERPRETATION: 10 employees, constituting about 28% agreed that to share the

applicant information with the third party vendors.

62

11. Do you have the applicants tracking system in the organization?

11. TABLE-4.11

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Agreed 3 8%

2 Disagreed 32 89%

3 No Idea 1 3%

Total 36 100%

Employee Responses GRAPH-4.11

ANALYSIS:

3 employees, constituting about 8% agreed that there exist the applicants tracking system

in the organization where as 32 members constituting 89% disagreed it and 1 members

constituting 3% have no idea about it.

INTERPRETATION: 3 employees, constituting about 8% agreed that there exist the

applicants tracking system in the organization.

63

12. Is it possible to measure the applicant confidence and technical skill

level before short listing?

TABLE-4.12

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Yes 10 28%

2 No 25 69%

3 No Opinion 1 3%

Total 36 100%

Employee Responses GRAPH-4.12

ANALYSIS:

10 employees constituting of 28% agree that it is possible to measure the applicants

technical skills and confidence before short listing, whereas 25 employees constituting of

69% constituting of 25 employees disagree , and only one employee has no opinion

about it.

INTERPRETATION: 10 employees constituting of 28% agree that it is possible to

measure the applicant’s technical skills and confidence before short listing

64

13. Is it helpful to maintain profiles database?

TABLE-4.13

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Yes 24 67%

2 No 10 28%

3 No Opinion 2 5%

Total 36 100%

Employee Responses GRAPH-4.13

ANALYSIS:

24 employees constituting of 67% agree that it is helpful to maintain the profile

database,10 employees constituting of 28% disagree that it is not helpful to maintain the

profile database, and 2 employees constituting of 5% have no idea about maintaining of

the profile database.

INTERPRETATION:

24 employees constituting of 67% agree that it is helpful to maintain the profile database

65

14. Do you support to forward the fake resumes to the clients that match their

Requirement ?

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Yes 31 86%

2 No 4 11%

3 No Opinion 1 3%

Total 36 100%

Employee Responses

ANALYSIS:

31 employees constituting of 86% agreed to forward fake resumes to the clients that

match their requirement, 10 employees constituting of 28% disagree to forward fake

resumes, and 2 employees constituting of 5% have no idea about it.

INTERPRETATION:

31 employees constituting of 86% agreed to forward fake resumes to the clients that

match their requirement

66

15. Are you effectively using internal database for your requirements?

TABLE-4.15

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Yes 26 73%

2 No 7 19%

3 No Opinion 3 8%

Total 36 100%

Employee Responses GRAPH-4.15

ANALYSIS:

26 employees constituting of 73% are in favour of using internal database effectively for

their requirements, 7 employees constituting of 19% unfavorable of using internal

database for their requirements, and 3 employees constituting of 8% have no idea about

usage of internal database.

INTERPRETATION: 26 employees constituting of 73% are in favour of using internal

database effectively for their requirement

67

16. Are you aware of job postings in the portals?

TABLE-4.16

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Yes 24 67%

2 No 10 28%

3 No Opinion 2 5%

Total 36 100%

Employee Responses GRAPH-4.16

ANALYSIS:

24 employees constituting 67% are aware of the job postings in different portals. 10

employees constituting 28% are not aware of the job postings, 2 employees constituting

5% don’t have any opinion on this.

INTERPRETATION:

24 employees constituting 67% are aware of the job postings in different portals.

68

17. From which source you are getting maximum responses ?

TABLE-4.17

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Company Database 6 17%

2 Advertisements 7 19%

3 Postings in the Job portals 23 64%

Total 36 100%

Employee Responses

GRAPH-4.17

ANALYSIS:

17% of the employees say that they are getting maximum response from the company

database, 19% of employees feel that they are getting maximum response from

Advertisements, 64% of the employees say that they are getting response from

postings in the job portals.

INTERPRETATION:

64% of the employees say that they are getting response from postings in the job portals.

69

18. Are you aware of the payments terms?

TABLE-4.18

Sl. No. Accepted Level No. of Respondents Response

Percentage

1 Yes 24 67%

2 No 10 28%

3 No Opinion 2 5%

Total 36 100%

Employee Responses

GRAPH-4.18

ANALYSIS:

24 employees constituting of 67% are aware of the payment terms, 10 employees

constituting of 28% are not aware of the payment terms where as only 2 employees

constituting of 5% have no idea regarding the payment terms.

INTERPRETATION:

24 employees constituting of 67% are aware of the payment terms.

70

CHAPTER-5

FINDING &SUGGESIONS

&

CONCLUSION

71

FINDINGS

1. 97% of total respondents agreed that they are aware of objectives of the

organization. And among the sample size of 36, only 1 is not satisfied with the

recruitment process. This will be the beneficial factor to the organisation.

2. 78% of the total respondents agreed that there is a need for training and

development in the organization.

3. HR practices adopted by HR Manager are good and this is been agreed by 80%

of the respondents. This is supporting factor.

4. 97% of employees feel proud and happy as employees in the organization. They

are interested to take the responsibility of team leader, if given.

5. The recruitment strategies followed by organization are satisfactory and this is

agreed by 80% of total respondents.

6. Ratings on the performance of employees given by the superiors are satisfied by

92% of the respondents which shows the positive attitude of the employees

towards the company.

7. 86% are satisfied with the physical conditions at the work place and are striving

hard to reach their monthly targets.

8. 41% of the employees agreed that there is effective communication system in the

organization.

9. 60% of the recruiters are against sharing the applicant’s information with the

third party vendors.

10. Only 28% of the employees agreed that it is possible to measure the applicant’s

skills before short listing.

11. 75% of the recruiters look after both the IT and Non-IT recruitments.

72

SUGGESTIONS

On the strength of study, assisted by interviews and discussions with employees, I

propose to give the following suggestions to improve further, the recruitment process.

Organizing more Training and Development programs to improve the capabilities

and to explore and exploit themselves.

Improving communication system. To have interaction with employees and make

them aware of goals and missions of the organization.

Focus on technical backup need to be provided to the recruiters to achieve the

task.

The applicant’s tracking system should improve as it helps the recruiters to have

an idea on the present position of the applicant and hence their time and efforts

are saved.

Giving personal ads. through the different means of media may cost high, hence

using portals for this task may reduce the cost.

The company should focus on insights of Employee Recruitment and should have

a technical wing to test the applicant’s ability before forwarding their resumes to

the clients.

If profile databases are maintained, they should be updated frequently.

The recruiters need to update their knowledge about their clients.

73

CONCLUSION

The factors that most significantly influence employee’s attitude towards the recruitment

process at HERO MOTORS and possible reasons for choosing this organization by both

the applicants and clients.

Reasons to choose hero motors:

There is opportunity for personal growth and development.

The organization also provide Training and Development

Which is essential for career development?

Employees are satisfied with the physical conditions at the work place.

The organization is following right approach to recruit the employees.

Reasons for rejection.

Lack of awareness of the interview methods by the applicants.

Need for Training and Development program.

Short listing strategies are not so effective.

74

BIBLIOGRAPHY

APPENDIX

75

BIBLIOGRAPHY

MAGAZINES:

Harward Business Review.

HRM Review

TEXT BOOKS:

James A.F.Stoner, R.Edward Freeman, Daniel R.Gilbert,jr,HRM, 6th Edition, Pearson

Education, pp.397

Gary Dessler, HRM, 9th Edition, Pearson Education, pp.363

Ian Beardwell, Len Holden, HRM, 1st Edition-1994, Mac Millan India Limited,

pp.499

Personnal management by C.B MAMORIA

Mirza .S. Saiyadain, HRM, 3rd Edition, pp.277

WEBSITES:

www.hero.com

www.citehr.com

www.hrworld.com

www.entrepreneur.com

76

APPENDIX

QUESTIONNAIRE

Dear Employee,

I am N.HAMSALEKHA pursuing MBA (IV SEM) from PRINCETON PG COLLEGE

OF INFORMATION TECHNOLOGY. As part of the curriculum, I have taken up HR

project work “Recruiting Process” at hero motors .HYDERABAD I request you to

support by taking some time off your busy schedule and filling up this questionnaire.

1. Are you aware of the objectives of the organization? [ ]

a) Yes [ ] b) No [ ] c) No idea [ ]

2. Are you aware of recruitment process of the organization? [ ]

a) Yes [ ] b) No [ ] c) No idea [ ]

3. Training and development programs acts as the best tool to reach the standard

level of performance. [ ]

a) Agreed [ ] b) disagree [ ] c)No idea [ ]

4. Policies and practices adopted by the HR department are good. [ ]

a) Agreed [ ] b) disagree [ ] c) No idea [ ]

5. Communication system in the organization is effective [ ]

a) Agreed [ ] b) disagree [ ] c) No idea [ ]

6. My department has effective procedures to guide my day-to-day work. [ ]

a) Agreed [ ] b) disagree [ ] c) No idea [ ]

77

7. I am satisfied by the recruitment process carried out by the organization [ ]

a) Agreed [ ] b) disagree [ ] c) No idea [ ]

8. I reach the monthly target closers of the organization [ ]

a) Agreed [ ] b) disagree [ ] c) No idea [ ]

9 How many profiles do you shortlist per a day [ ]

a) 0-5 [ ] b) 6-10 [ ] c) more than 10 [ ]

10. Do you like to share the applicant information with the third party vendors [ ]

a) Agreed [ ] b) disagree [ ] c) No idea [ ]

11. Do you have the applicants tracking system in the organization? [ ]

a) Yes [ ] b) no [ ] c) No idea [ ]

12. Is it possible to measure the applicant confidence and technical skill level

before short listing? [ ]

a) Yes [ ] b) No[ ] c) No opinion [ ]

13. Is it helpful to maintain profiles database. [ ]

a) Yes [ ] b) No [ ]c) No opinion [ ]

14. Do you support to forward the fake resumes to the clients that match their

Requirement [ ]

a) Yes [ ] b) No [ ] c) No opinion [ ]

78

15 Are you effectively using internal database for your requirements. [ ]

a) Yes [ ] b) No [ ] c) No opinion [ ]

16. Are you aware of job postings in the portals? [ ]

a) Yes [ ] b) No [ ] c) No opinion [ ]

17 From which source you are getting maximum responses [ ]

a) Company database [ ]b) Advertisements[ ] c) Postings in the Job portals[ ]

18. Are you aware of the payments terms? [ ]

a) Yes [ ] b) No [ ] c) No opinion [ ]

19. Are you dealing with IT requirements or Non IT Requirements? [ ]

a) IT Requirements [ ] b) Non IT requirements [ ] c) Both [ ]

20. Are you aware of client Information? [ ]

a) Yes [ ] b) No [ ] c) No opinion [ ]

Please give your valuable suggestions/remarks:

Thanking you.

Signature

79