LOGOS Andre Arno 9.2

Thursday, November 10, 2011

INVESTIGATION

Thursday, November 10, 2011

Making LogosClient: SWA

Time Allowed: 5 weeks

Specification and Limitations: Size: 500x500

All ages

A specific software will be used

Unit Question: How does advertising manipulate our actions

Documented evidence:

Your documented evidence is like a diary. You start it when making the design and it doesn’t end till you have finished making the product. Take lots of photos, make notes on any modification and add sketches and diagrams.

Thursday, November 10, 2011

INTRODUCTIONSWA is looking for a new official logo for their representatives. SWA would be my client. Their old logo is bored and not appealing anymore. SWA hired me in order to make their new official logo. SWA needs lots of logos on a specific area that they would be needed. There are three parts that SWA need me to make, which are Areas of interaction, IB learner profile, and the Design cycle. For the design cycles, it needs 10 logos. For the IB learner profile, it needs 5 logos and 5 logos for the Areas of interaction. At the end, we’ll choose from those three specific area, only ONE that we’ll be SWA official logo for their next whole year.

Throughout this five weeks, I should do more research on more logos to be compared and give me some ideas in order to make the logos. I should have thinking about what kind of softwares that I’m going to use for this project and is the software reliable with the project. I should have also thinking about the factors that would affect my creation process.

Thursday, November 10, 2011

AOI (Areas of Interactions)

This project of the logo design will be relates, “Approaches to learning” because I’ll be using my organization skills and communication skills. The “Approaches to learning” is about learning how to take care of your own responsibilities using the tools that are enable to work on it. The approaches to learning will be relates to “learning how to learn” and developing in individuals an awareness of how they learn best through processes and learning strategies.

Thursday, November 10, 2011

Client Interview1. Why do you want to change your old logo?

The old logo has been post for several years. The community in there almost get tired and weary seeing the logo, for them is very common to the others. So, I think it need another a new interactive logo and it’s more complex symbol.

2. What do you expect for the new logo?

I expect to have a new logo that is attractive to the community there. I want the logo to be different and unique than the other. It should be easy to remember and iconic.

3. What kind of software do you prefer?

I prefer software that is very common by doing this kind of things. I don’t want using software that is new and unusual. You may use like adobe which is very common to people who make graphic design.

Thursday, November 10, 2011

Brainstorm

LOGO Iconic

Great Font

Easy to remember

Simple

Great color

Great concept

High resolution

Creative

Thursday, November 10, 2011

Summary of the Researches

Base on my research, I have found lots of things that would might be effective to my creation of the logo. I have research the function of logo to make sure whether it is in the right way. It said the function of the logo is to support/brand effectively on your company/property, which allows the community to recognize the company easily. It said that the best logo is suppose to be iconic, simple, and easy to remember.

I also dig some more information about the software that I’m going to use in this project. Basically, I have know some of the softwares that is very common to make graphic designs. One of them is Adobe Photoshop. This is one is very common in every use of graphic design. There’s another software that relates to this one, it’s adobe illustrator. But I’m just trying to figure out which one is easy to use, not to be so complicated. What I get is that adobe photoshop is more into editing photo and adobe illustrator is more into making graphic design. What I think, I’ll be using this tips to create my logo and I should find more software that is compatible with this.

Thursday, November 10, 2011

Successful Logo

There are varieties of logos in the world but it is put into two categories which successful and not successful. According to people tips, it said the logo should be iconic, easy to remember, simplicity, great font and color, and using high resolution software.

As there are 3 logos above, FedEx has been approval by the community that is a successful logo. FedEx logo has symbol and signs in order to confirm the logo. It also covers by multiple of layers that contribute all of this.

Thursday, November 10, 2011

Design BriefFor the following 5 weeks, I’ll be helping creating the design for SWA official logo. I should have through all the design cycle parts; investigation, Design, Planning, Create, and Evaluation. I have chosen the software that is going to be used in making this, which is the adobe illustrator. It said that it has been trusted for many people and very common. I should be concern on the design specification, what am I going to be needed. Usually, products that are going to bee sold is slightly different to the product that isn’t going to sold. The design must be concern too.

Thursday, November 10, 2011

Design SpecificationTitle Specification and why Test

SoftwareFor the next following 5 weeks, I think I’m going to use Adobe

illustrator.

I should have read or watch reviews about the tutorial in using adobe

illustrator

Time By including all the design cycle, it needs approx. 5 weeks.

I need to make a note or timeline in order to remember the time.

SizeIt should not to big or not too small, just the same size like

the others

I will ask my client in order to be sure what’s the approx. size of the logo.

Aesthetics The logo should be iconic, simple, symbolize, and easy to remember

I should put great color and font which fits to the logo.

Function The logo will be used as symbol of the company/place.

I have research the function and all things.

Purpose The purpose of this is that to keep your company stays alive.

I have to find out more about this purpose of making the logo using my

client interview.

Thursday, November 10, 2011

Work Cited

Christie, Heather. "What Is the Function of Your Logo? | Christie Graphic Design." Christie Graphic Design | Design That Fits Within Your Budget. Christie Graphic Design, 10 Dec. 2008. Web. 09 Nov. 2011. <http://www.hchristie.com/posting/what-is-the-function-of-your-logo.htm>.

Sugrue, Kevin M. "Adobe Photoshop vs Adobe Illustrator." Advice and Information - The Cryosphere. Cryosphere. Web. 09 Nov. 2011. <http://www.cryosphere.co.uk/articles/photos/adobe-photoshop-vs-adobe-illustrator.html>.

Bien, Ronald. "6 Tips on How to Make a Good Logo." All Designs,Graphics and Web Resources-Naldz Graphics. Naldz Graphics. Web. 09 Nov. 2011. <http://naldzgraphics.net/tips/6-tips-on-how-to-make-a-good-logo/>.

Thursday, November 10, 2011