Living Tomorrow – Vision 2030

SHOW THE WORLD THAT YOU ARE THE FUTURE.

EVOKING A FUTURE LIFE, HOME AND WORKPLACE.

CONTENTS.

The Living Tomorrow project opened its doors in 1995 and was then known as ‘House of the Future’. Each year, the complex attracts more than 150,000 visitors and hosts more than 200 events. Permanent innovation of our platform takes place in partnership with leading businesses, government departments and knowledge centres.

‘Living Tomorrow – Vision 2030’ helps us transform into a latest-generation demo and innovation platform. Our partners join forces to create new ideas and visions for the future. These concepts are then incorporated and tested within the realistic environment of our demo platform. This is how we – together with our partners – create projects for the future with high experiential value.

04 0706Show the world that you are the future.

From visionto concept.

Think with us aboutthe future.

08 1210Market and product development through experience andinnovation.

Otherbenefi ts…

Become a partnerand enjoy 7 exclusive benefi ts.

1613 Join Living Tomorrowin building the future!

Living Tomorrow: our success in numbers.

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SHOW THE WORLD THAT YOU ARE THE FUTURE!Mega trends in technology are shaping the market of tomorrow: 3D printing, autonomous cars, big data, cloud computing, nanotechnology, gene therapy, drones, etc. In addition, the future is shaped by ever-changing consumer trends in several fields, such as design, comfort, convenience, temporal experiences, sustainability, environmental awareness. Or, as Bill Gates said during his visit to Living Tomorrow: “There is no doubt that the way we live will be different in the future. The advances in technology and communications are changing our lives drama-tically. I think a project like Living Tomorrow – where you are brainstorming about what is possible and you’re getting people to come in, look at it, and talk about what this all means – is really fantastic… I am certainly impressed with what I’ve seen.”

These words from the founder of Microsoft reflect the overall objective of Living Tomorrow now more than ever: keep your customers informed about your latest products and services that are available today, and give them a glimpse of future evolutions. At Living Tomorrow, we combine marketing and innovation in a unique way, because:

“Marketing and innovation produce results; all the rest are costs.”Peter F. Drucker, American professor and management expert

Living Tomorrow Show the world that you are the future!

I believe a project like Living Tomorrow – where you are brainstorming about what is possible and you’re getting people to come in, look at it, and talk about what this all means – is really fantastic…

“

Bill Gates

Living Tomorrow Show the world that you are the future!

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Restaurant of thefuture

Smart CitiesStreet of the future

‘Living Tomorrow – Vision 2030’ is aimed at developing new ideas and visions together with partners in visionary groups or so-called ‘circles’.

THINK WITH US ABOUT THE FUTURE.

Each visionary group puts their theme in a broader context and examines the impact of the future on the theme. What will tomorrow’s consumers look like? What opportunities and threats will we encounter? How will technology help us? What type of disruptions are around the corner? What are the partnerships that will be of importance? In which areas can we establish cross-industry partnerships?

These and other questions are answered by each visionary group.

Living Tomorrow Think with us about the future

We have created several visionary groups:• Future of Horeca• Future of Health & Care• Future Living, Smart Home & Internet of Things• Future Retail• Smart Cities• Future Agriculture & Food• Future of Sports• Future of HR

Living Tomorrow From vision to concept

Store Store of theof theof theof theof theof theof theof theof theof thefuturefuturefuture Farm

of the future

Carehome of thefuture

Smart home

Outdoor living

Kitchenof the future

Laundr

Laundr

Laundry

FROM VISION TO CONCEPT.

The views emerging from these visionary groups are incorporated and tested – together with products and services from our partners – within the realistic environment of the demo platform at Living Tomorrow.

But with ‘Living Tomorrow – Vision 2030’, we are taking things outdoors as well. Concepts can now be tested in pilots or pop-ups, and the ‘Living Tomorrow – Vision 2030’ demo platform lets people truly experience new visions and concepts.

At each of these locations, our partners will be involved with the development and testing of new ideas, concepts, models, products, systems, etc.

These concepts will be implemented at real-life test and demo locations:• restaurant of the future• carehome of the future• smart home of the future• store of the future• street of the future• farm of the future

For more details about the visionary groups and our test anddemo locations, go to www.livingtomorrow.com

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MARKET AND PRODUCTDEVELOPMENT THROUGH EXPERIENCE ANDINNOVATION. Living Tomorrow is not an amusement park but a one-of-a-kind marketing and innovation platform and an ideal testing environment.

GET TO KNOW YOUR FUTURECUSTOMER AND MARKET THROUGH OUR UNIQUE MARKETING ANDCOMMUNICATION PLATFORM.

80% of the concepts you discover at Living Tomorrow are new from participant portfolios. These products and services need to be explained, and your products must be properly positioned ‘in the market’. We pay a lot of attention to these aspects. Our complex cannot be compared to a display stand at a trade fair. Aren’t we all getting tired of trade fairs! At Living Tomorrow, we offer unique, real-life integration of your products and/or services in a particularly inspiring, future-oriented environment.

Includes an explanation delivered to your audience and target group by our Innovation Coaches.Creating a unique experience that leaves a lasting impression, through a vision of the future, a personal approach, and mutual interaction. That’s what makes Living Tomorrow such an extremely powerful and effective marketing tool for businesses.

Creating a remarkable experience that leaves a lasting impression, through a vision of the future, a personal approach,and mutual interaction.

Living Tomorrow Living Tomorrow Living Tomorrow Living Tomorrow Market and product developmant through experience and innovationMarket and product developmant through experience and innovationMarket and product developmant through experience and innovationMarket and product developmant through experience and innovationMarket and product developmant through experience and innovationMarket and product developmant through experience and innovationMarket and product developmant through experience and innovationMarket and product developmant through experience and innovationMarket and product developmant through experience and innovationMarket and product developmant through experience and innovation

Living Tomorrow Market and product developmant through experience and innovation

UNIQUE INNOVATION PLATFORM FOR CLOSE CONTACT WITH YOUR CUSTOMERS AND YOUR ECOSYSTEM.

20% of our project builds on your product to create a vision of the future. We demonstrate what our lives, homes and workplace could look like, and this creates interest among visitors. It supports your image and adds value to your product. Our platform provides a unique opportunity for ‘customer observation’: new ideas are systematically captured and feedback is provided. This is so much more effective than traditional market research, which focuses only on new developments and products. We put customers at the heart of the future while we scan for new needs and demands.

Together with other participants, Living Tomorrow is actively involved in the development of your product/service of the future. Several dozens of new ideas for products and services have been created at Living Tomorrow in partnership with and among our participants. Many of these developments achieved through ‘cross pollination’ have been successfully introduced on the market: from crystal paint to ambilight TV, from design radiators to smart street lights, and from telepresence banking to virtual doctor’s visits. Participants are invited to join the unique platform of ‘Living Tomorrow – Vision 2030’. In the next fi ve years, Living Tomorrow will receive more than 750,000 visitors and host more than 1,500 events aimed at business and consumer target groups. Fifty participants already signed up for the new project (as at July 2015).

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UNIQUE CUSTOMER CONTACT.UNIQUE CUSTOMER CONTACT.UNIQUE CUSTOMER CONTACT.01UNIQUE CUSTOMER CONTACT.01Living Tomorrow is more effective and effi cient than any trade fair. more effective and effi cient than any trade fair. more effective and effi cient than any trade fair. more effective and effi cient than any trade fair. more effective and effi cient than any trade fair. more effective and effi cient than any trade fair. more effective and effi cient than any trade fair. more effective and effi cient than any trade fair. more effective and effi cient than any trade fair. more effective and effi cient than any trade fair.Living Tomorrow allows you to reach your target group more easily and attract an audience Living Tomorrow allows you to reach your target group more easily and attract an audience Living Tomorrow allows you to reach your target group more easily and attract an audience Living Tomorrow allows you to reach your target group more easily and attract an audience Living Tomorrow allows you to reach your target group more easily and attract an audience Living Tomorrow allows you to reach your target group more easily and attract an audience Living Tomorrow allows you to reach your target group more easily and attract an audience Living Tomorrow allows you to reach your target group more easily and attract an audience Living Tomorrow allows you to reach your target group more easily and attract an audience Living Tomorrow allows you to reach your target group more easily and attract an audience Living Tomorrow allows you to reach your target group more easily and attract an audience Living Tomorrow allows you to reach your target group more easily and attract an audience that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the that is specifi cally interested in what you have to offer. You will also signifi cantly reduce the burden on your employees. There’s always something to see and do at Living Tomorrow, burden on your employees. There’s always something to see and do at Living Tomorrow, burden on your employees. There’s always something to see and do at Living Tomorrow, burden on your employees. There’s always something to see and do at Living Tomorrow, burden on your employees. There’s always something to see and do at Living Tomorrow, burden on your employees. There’s always something to see and do at Living Tomorrow, burden on your employees. There’s always something to see and do at Living Tomorrow, burden on your employees. There’s always something to see and do at Living Tomorrow, burden on your employees. There’s always something to see and do at Living Tomorrow, burden on your employees. There’s always something to see and do at Living Tomorrow, burden on your employees. There’s always something to see and do at Living Tomorrow, burden on your employees. There’s always something to see and do at Living Tomorrow, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, all year round. Our temporary pop-up events featuring great artists, visionaries, captains-of-industry and leading government offi cials are living proof of this.captains-of-industry and leading government offi cials are living proof of this.captains-of-industry and leading government offi cials are living proof of this.captains-of-industry and leading government offi cials are living proof of this.captains-of-industry and leading government offi cials are living proof of this.captains-of-industry and leading government offi cials are living proof of this.captains-of-industry and leading government offi cials are living proof of this.captains-of-industry and leading government offi cials are living proof of this.captains-of-industry and leading government offi cials are living proof of this.captains-of-industry and leading government offi cials are living proof of this.

The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand The project is kept permanently in the spotlight, is well-known (+90% brand awareness in Belgium) and supports the image of your company as a future-awareness in Belgium) and supports the image of your company as a future-awareness in Belgium) and supports the image of your company as a future-awareness in Belgium) and supports the image of your company as a future-awareness in Belgium) and supports the image of your company as a future-awareness in Belgium) and supports the image of your company as a future-awareness in Belgium) and supports the image of your company as a future-awareness in Belgium) and supports the image of your company as a future-awareness in Belgium) and supports the image of your company as a future-awareness in Belgium) and supports the image of your company as a future-awareness in Belgium) and supports the image of your company as a future-oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.oriented business. Inviting target groups will be so much easier.

THEMATICAPPROACH.

Living Tomorrow highlights the future and your products/services from several

different angles, ensuring that any customer – regardless of their background or general

interest – will be most interested in visiting the complex. This translates directly into higher

visitor numbers for your event and more focus on your product/service. Greater focus

means greater effectiveness. The cost per contact is very favourable.

What is the meaning of your product/service within the context of future safety, mobility, horeca, food, health,

construction, communities, media, education, privacy, retail, etc.? That’s exactly what your customers, suppliers, and even

co-workers will fi nd out at Living Tomorrow.

THE APPEAL OF ATHE APPEAL OF ATHE APPEAL OF ATHE APPEAL OF ATHE APPEAL OF A02THE APPEAL OF A02‘POSITIVE FUTURE’.‘POSITIVE FUTURE’.‘POSITIVE FUTURE’.‘POSITIVE FUTURE’.‘POSITIVE FUTURE’.‘POSITIVE FUTURE’.

Show the world why you are choosing the path of innovation! Show the world why you are choosing the path of innovation! Show the world why you are choosing the path of innovation! Show the world why you are choosing the path of innovation! Show the world why you are choosing the path of innovation! Show the world why you are choosing the path of innovation! Show the world why you are choosing the path of innovation! Show the world why you are choosing the path of innovation! Show the world why you are choosing the path of innovation! Show the world why you are choosing the path of innovation! Show the world why you are choosing the path of innovation! More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future More than ever before, people are interested in what the future holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. Things are changing rapidly. Not only in the fi eld of holds. 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Not only in the fi eld of technology, but also in the way we live, eat, travel, pay technology, but also in the way we live, eat, travel, pay technology, but also in the way we live, eat, travel, pay technology, but also in the way we live, eat, travel, pay technology, but also in the way we live, eat, travel, pay technology, but also in the way we live, eat, travel, pay technology, but also in the way we live, eat, travel, pay technology, but also in the way we live, eat, travel, pay technology, but also in the way we live, eat, travel, pay technology, but also in the way we live, eat, travel, pay technology, but also in the way we live, eat, travel, pay and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal and work – even the way we buy and sell. How we deal with health and illness. How we communicate with one with health and illness. How we communicate with one with health and illness. How we communicate with one with health and illness. How we communicate with one with health and illness. How we communicate with one with health and illness. How we communicate with one with health and illness. How we communicate with one with health and illness. How we communicate with one with health and illness. How we communicate with one with health and illness. How we communicate with one with health and illness. How we communicate with one another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-another. How we build and decorate. How we experi-ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our ence things. How to save the planet by reducing our consumption of scarce resources such as energy, consumption of scarce resources such as energy, consumption of scarce resources such as energy, consumption of scarce resources such as energy, consumption of scarce resources such as energy, consumption of scarce resources such as energy, consumption of scarce resources such as energy, consumption of scarce resources such as energy, consumption of scarce resources such as energy, consumption of scarce resources such as energy, food, water, our health, and raw materials.food, water, our health, and raw materials.food, water, our health, and raw materials.food, water, our health, and raw materials.food, water, our health, and raw materials.food, water, our health, and raw materials.food, water, our health, and raw materials.food, water, our health, and raw materials.food, water, our health, and raw materials.food, water, our health, and raw materials.food, water, our health, and raw materials.food, water, our health, and raw materials.food, water, our health, and raw materials.food, water, our health, and raw materials.food, water, our health, and raw materials.food, water, our health, and raw materials.

Living Tomorrow has a positive approach Living Tomorrow has a positive approach Living Tomorrow has a positive approach Living Tomorrow has a positive approach Living Tomorrow has a positive approach Living Tomorrow has a positive approach Living Tomorrow has a positive approach Living Tomorrow has a positive approach Living Tomorrow has a positive approach Living Tomorrow has a positive approach Living Tomorrow has a positive approach Living Tomorrow has a positive approach Living Tomorrow has a positive approach Living Tomorrow has a positive approach Living Tomorrow has a positive approach towards the future by presenting solutions. towards the future by presenting solutions. towards the future by presenting solutions. towards the future by presenting solutions. towards the future by presenting solutions. towards the future by presenting solutions. towards the future by presenting solutions. towards the future by presenting solutions. towards the future by presenting solutions. We put your organisation in the We put your organisation in the We put your organisation in the We put your organisation in the We put your organisation in the We put your organisation in the We put your organisation in the We put your organisation in the spotlight spotlight spotlight spotlight spotlight and ignite the curiosity of and ignite the curiosity of and ignite the curiosity of and ignite the curiosity of and ignite the curiosity of and ignite the curiosity of and ignite the curiosity of and ignite the curiosity of and ignite the curiosity of and ignite the curiosity of your target groups.your target groups.your target groups.your target groups.your target groups.

030303030303030303THEMATIC03THEMATIC

Living Tomorrow Living Tomorrow Living Tomorrow Living Tomorrow Living Tomorrow Living Tomorrow 7 exclusive benefi ts7 exclusive benefi ts7 exclusive benefi ts7 exclusive benefi ts

BECOME A PARTNERAND ENJOY 7EXCLUSIVE BENEFITS.

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Living Tomorrow 7 exclusive benefi ts

040404 05

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EXCLUSIVE PARTNERSHIP.

Your company will be featured at Living Tomorrow through specifi c integration. This is in contrast with traditional trade fairs, where displays of competing businesses are simply positioned alongside each other, often using the same layout and luring customers away from your own display. All participants at Living Tomorrow enjoy exclusive benefi ts for their customers, contacts and co-workers who visit the complex.

07PERMANENTLY ACCESSIBLE.

The project is open to visitors daily, free of charge. Bring along prospects, customers and employees to the complex, which will feel like your own showroom or innovation centre! Living Tomorrow is centrally located in Belgium and Europe, just a few kilometres from Brussels Airport and adjacent to the ring road. There is ample parking space available.

The demo areas where your products/services are visualised and displayed are freely accessible at all times. Our participants also have access to additional facilities such as our restaurant of the future ‘The Bistronomy’, the VIP meeting room, conference rooms, the lounge, the terrace, the auditorium and the event hall. IT support is always available and all rooms are equipped with the latest technologies, free WiFi, etc.

LEAD GENERATION THROUGH GUIDED TOURSLED BY INNOVATION COACHES.

Even when you’re not there in person, your business, product, application, service or technology is expertly explained by our innovation coaches based on ‘future-minded’ demos integrated in a comprehensive framework. Not only does this reinforce your product, it also shows visitors what they would miss out on – now and in the future – if your company did not exist.

To ensure that information is communicated correctly and to the proper target groups at all times, our innovation coaches follow a script drawn up in consultation with your marketing department. Each year, more than 150,000 people see, hear, feel and experience your company/product.

IMAGE.

As a Living Tomorrow participant, you will highlight the innovative character of your business. All our participants proudly display our banners and‘Partner of Living Tomorrow’ logo in their emails, brochures, on their vans, etc. It is a symbol of being a leading company.

Living Tomorrow has developed a very high level of brand awareness in Belgium and beyond, as demonstrated by the more than 300 documentaries about our project and partners made across the globe.

Living Tomorrow Other benefi ts

Networking and learning how to innovate successfullyLiving Tomorrow is not only a unique project in terms of marketing and customer contact, it also encourages partnerships between participants. Acting as a neutral driving force, we look for synergies, bring together various partners, and promote collaboration in the market. We initiate and guide CEO round tables, visionary groups and study groups. You will be a member of our innovation network and will be continually kept up-to-date about partners, innovation, cases and events.

Media attention for your business, products and servicesLiving Tomorrow is also highly focused on the media and press, boosting the visibility of your company and product in a unique way. The media and press are always on the lookout for content and vision, which they will fi nd in this project that is built on your products of today and tomorrow.

Acting as a neutral driving force, we look for synergies, bring together various partners, and pro-mote collaboration in the market.

OTHER BENEFITS…

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PUPULAR WITH VISITORS

Our complex is visited by business representatives and consumers alike.

Professionals and B2B• Businesses from all industries interested in new products, services, technologies

and innovation in general• Care facilities: management, physicians, pharmacists, health care assistants, etc.• Construction: architects, engineers, project developers, contractors, etc.• Services: insurance providers, retailers, banks, consultancy agencies, etc.• Agricultural and horticultural industries, hotel and catering industry, etc.

Consumers, students and seniors citizens• Individual consumers during guided tours at fi xed hours (up to 100,000/year)• More than 15,000 students each year (14 – 22 years of age)• Organisations for senior citizens, group visits• Programmes for students from secondary and tertiary education facilities in

view of ‘jobs of the future’

Local, national and European government departments• Municipal departments: 400 Belgian cities and 150 EU cities

(more than 250,000 residents) are invited• European, federal and regional government institutions• Knowledge centres

Your customers• We arrange special tours for customers from our participants

(both business and consumer), allowing them to discoverthe project free of charge or at reduced admission prices.

LIVING TOMORROW:OUR SUCCESS IN NUMBERS.

LivingTomorrow

attracts around 150,000 visitors

each year.

Living Tomorrow has established a department dedicated to supporting the European Horizon 2020 programme.

Living Tomorrow In numbers

PERFECTE LIGGING.

• Centraal in België, op enkele kilometers van Brussels Airport,

op 300 m van de Brusselse Ring• Private parking

• Eigen bushalte ‘Living Tomorrow’ van De Lijn

PERMANENT USAGE RIGHTS.

• Participants can visit Living Tomorrow with their clients on business days for prospecting, sales or client visits. Your products/services will always be up-and-running.

• Innovation Coaches and guides are available to give your clients a guided tour.• Ancillary services (IT, reception, catering, etc.) are also available.• Using the smart chip card, you can make your personal presentation magically

appear on the large screens as soon as you enter a room together with your client. Even if you only just fi nished enhancing or adding some fi nishing touches to your presentation minutes earlier while in the offi ce or on the road. Success guaranteed!

A UNIQUE LOCATION FOR EVENTS.

The services of our professional event team are available to all partners of Living Tomorrow. The complex presents an inspiring setting for press conferences, business meetings, events and seminars. Our event team will develop a custom package and will guide you through the process of organising the event. Planning a meeting for ten? Or a product launch with several hundreds of attendees? Anything is possible.

But there’s more! Living Tomorrow also hosts innovative on-location events for businesses, including pop-up events.

Naturally, your event can be combined with one of our Innovation Sessions.

The catering team, led by Marc Clement and his team, will provide a dining experience with a modern-day touch.

THE BISTRONOMY RESTAURANT.

• Behind the stove is Michelinstar chef Mark Clément

• More than 24,300 diners/year • ‘Horeca of the Future’

pilot project

Living Tomorrow In numbers

WHAT WOULD WE BE WITHOUT EVOLUTION?

‘Living Tomorrow – Vision 2030’ helps us transform into a latest- generation demo and innovation platform. Together, our partners create new ideas and visions for the future. These concepts are then incorporated and tested within the realistic environment of our demo platform. This is how we – together with our partners – create projects for the future with high experiential value.

HOW WE WILL LIVE TOMORROWDEPENDS ON WHAT WE DO TODAY.

Living Tomorrow • Indringingsweg 1 • 1800 Vilvoorde (Brussels)

www.livingtomorrow.com

JOIN LIVING TOMORROWIN BUILDING THE FUTURE!

Want to secure a place for your business in this project? Contact us today, before your competition does! We will provide you with all the information you need, and will discuss with you how our platform can help your organisation grow.

Website: www.livingtomorrow.comYouTube: www.youtube.com/livingtomorrowFacebook: www.facebook.com/livingtomorrowgroupTwitter: @livingtomorrow

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