LIFE IS FANTASTIC@

MIKE ERDMANTOYOTA

LIFE IS FANTASTIC@

MIKE ERDMANTOYOTA

2014 NEW = 2014 USED = YTD NEW = YTD USED = What is your monthly goal for New & Used number of cars sold? How much growth are you looking for? 10%

What is Life is Fantastic Marketing Agency? Life Is Fantastic is a total marketing agency seeking only the best

product or service to market, so as to create more sales. There is no competition among our clients for we only promote one

industry or product. If Life Is Fantastic with your product or service then every one else must be only nice.

It’s all positive product or service marketing that will make your brand explode.

It’s all about Lifestyle… What are these taglines missing?Toyota “Lets go places”

Nissan “Shift Passion”

Hyundai “New thinking, New possibilities”

Buick “The class of world class”

Chevrolet “Find new roads”

Honda “Start something special”

BMW “Sheer driving pleasure”

Volkswagon “Das auto”

Chrysler “Imported from Detroit”

Ford “Built Ford tough”

There is only going to be one “Life is Fantastic”. It should be “Life is fantastic with Mike Erdman Toyota!”

LIFE IS FANTASTIC@

MIKE ERDMANTOYOTAFlorida Hospital

LIFE is AMAZING.Life is good

www.facebook.com/lifeisgood

Someone will license Life Is Fantastic!

WHY IS LIFE FANTASTIC WITH TOYOTA?

EMPLOYEE MORALE BOOSTER FEEL GOOD MARKETING CONCEPT POSITIVE CONVERSTATION STARTER SELL MORE VEHICLES= HAPPY DEALERSHIP OWNER

People can buy any vehicle, but Life Is only Fantastic with Toyota! If Life Is Fantastic with Toyota what’s life like at Honda, Nissan, Chrysler etc.? Nice, ok? It

can’t be Fantastic! Exclusivity!

LIFE IS FANTASTIC@

MIKE ERDMANTOYOTA

LifeIsFantastic.comMike Erdman Toyota

1. Feel good marketing concept- says something about your company & product.

2. Gain market share with positive advertising. The only car dealer that makes your Life Fantastic!

3. Marketing ideas:I. “Life Is Fantastic with my Toyota because…”

It protects my family It takes me to work It takes me to the beach It takes me on vacation It pulls my boat It gets my groceries

TELEPHONE GREETING “Life is fantastic at Mike Erdman Toyota, how may help you”

VOICE MAIL “Life is fantastic at Mike Erdman Toyota, this is Sally Smith, I am so glad you called. Please leave your name and number, and I will call you right back. Have a fantastic day!”

NAME BADGES Sally Smith, Sales AssociateMike Erdman Toyota

Life is Fantastic!SHIRTS, COFFEE MUGS, AND ALL PROMOTIONAL PRODUCTS

Showroom Customer Testimonial Signs:

It’s Reliable

It’s affordable

The service is awesome!

It’s stylish

Lots of

leg

room!

It gets

great gas

mileage

The

quality

It’s safe

for my

kids

Mike Erdman Toyota• Fantastic Vehicle Selection• Fantastic Warranty• Fantastic Style• Fantastic Showroom • Fantastic Customer Service• Fantastic Safety Features• Fantastic Quality“Now you can see why your Life Is Fantastic with Mike Erdman Toyota!”

LifeIsFantastic.comMike Erdman Toyota

• Hyperlink from LifeIsFantastic.com to

http://www.mikeerdmantoyota.com/

• Track & Direct leads to the dealership

• Blogs to create conversations about Mike Erdman Toyota

• Drive traffic to Mike Erdman Toyota

LifeIsFantastic.comLife is Fantastic with my Toyota

•Facebook •Twitter • Instagram •Bloggers- Promote your lifestyle

Why choose “Life is Fantastic with Toyota”?The only reason you would look at Life Is Fantastic is to sell more products.

This is a vehicle lifestyle brand. There can only be one vehicle brand at a time that you can drive that makes your life fantastic, and that is Mike Erdman Toyota!

LIFE IS FANTASTIC@

MIKE ERDMANTOYOTA

Offer: 90 day free trial Use all the marketing rights to “Life is Fantastic” to sell more vehicles,

see list. Sell more vehicles with the most positive marketing brand to add to

your bottom line profits!