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LEVEL IV PROFESSIONAL COACH
YOUR FIRST $10,000
MONTH ACTION ITEMS
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 1
TABLE OF CONTENTS
YOUR FIRST $10,000 MONTH ...................................................................................................................... 2
PART I & II .................................................................................................................................................. 2
YOUR FIRST $10,000 MONTH – PART I ....................................................................................................... 3
PART I – STEP ONE – WHAT MATTERS MOST ......................................................................................... 4
PART I – STEP TWO – YOUR COMPETITORS .......................................................................................... 6
PART I – STEP THREE – YOUR ASCENSION MODEL IN PLACE ............................................................ 8
Your Ascension Model In Action ...................................................................................................... 9
YOUR FIRST $10,000 MONTH – PART II .................................................................................................... 10
PART II – STEP FOUR – YOU GENERATE LEADS ................................................................................... 11
Your Lead Generation In Action .................................................................................................... 15
PART II – STEP FIVE – YOUR LEAD MAGNET ........................................................................................ 16
Your Lead Magnets In Action......................................................................................................... 17
PART II – STEP SIX – YOUR SALES FUNNEL ........................................................................................... 18
Your Sales Funnel In Action ............................................................................................................. 21
PUT IT TOGETHER ........................................................................................................................................ 23
NOTES .......................................................................................................................................................... 24
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 2
YOUR FIRST $10,000 MONTH
PART I & II
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 3
YOUR FIRST $10,000 MONTH – PART I
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 4
PART I – STEP ONE – WHAT MATTERS MOST
My vision is…
This matters because…
My values are…
The standards for a $10,000 month are…
My mindset… Beliefs…
My mindset… The time I will give to this…
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 5
My $ revenue target for the next 12 months...
My $ revenue target for the next 90 days…
My monthly target this month…
My Top Fives this week… (and I commit to posting Top Fives)…
My Ideal Average Day…
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 6
PART I – STEP TWO – YOUR COMPETITORS
COMPETITOR #1
Where do they advertise?
What does their ad say?
How is their ad presented?
Video?
What colours is their website?
What’s the headline?
What’s their lead magnet?
What do they sell?
How did they get you from opt
in, to sale?
Did they upsell? How?
What’s their prices?
What are their payment plans?
Bonuses?
Scarcity?
Guarantee?
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 7
COMPETITOR #2
Where do they advertise?
What does their ad say?
How is their ad presented?
Video?
What colours is their website?
What’s the headline?
What’s their lead magnet?
What do they sell?
How did they get you from opt
in, to sale?
Did they upsell? How?
What’s their prices?
What are their payment plans?
Bonuses?
Scarcity?
Guarantee?
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 8
PART I – STEP THREE – YOUR ASCENSION MODEL IN PLACE
ASCENSION MODEL DESIGN
What was offered by the competitors?
What was offered as bonuses by the
competitors? (this becomes standard)
What do you want to deliver?
What are you not wanting to deliver?
What would you be great at delivering?
What suits your Ideal Average Day in terms
of time and commitment?
What does your market want?
What does your market need?
What would wow your market?
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 9
YOUR ASCENSION MODEL IN ACTION
WEBINAR
INVITATION TO WEBINAR
LEAD MAGNET
LEAD GENERATION
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 10
YOUR FIRST $10,000 MONTH – PART II
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 11
PART II – STEP FOUR – YOU GENERATE LEADS
LEAD GENERATION TARGET
Given your price point, and the number of
sales you believe you need to make to
earn$10,000, how many leads do you need
at a conversion rate of 20%?
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 12
LEAD GENERATION ACTION PLAN #1
MY FIRST LEAD GENERATION STRATEGY…
What has to happen to get this in place…
#1
#2
#3
#4
#5
#6
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 13
LEAD GENERATION ACTION PLAN #2
MY SECOND LEAD GENERATION STRATEGY…
What has to happen to get this in place…
#1
#2
#3
#4
#5
#6
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 14
LEAD GENERATION ACTION PLAN #3
MY THIRD LEAD GENERATION STRATEGY…
What has to happen to get this in place…
#1
#2
#3
#4
#5
#6
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 15
YOUR LEAD GENERATION IN ACTION
YOUR ULTIMATE SELF PROGRAM
WITH GROUP MENTORING
YOUR ULTIMATE SELF PROGRAM
WEBINAR
INVITATION TO WEBINAR
LEAD MAGNET
LEAD GENERATION METHOD
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 16
PART II – STEP FIVE – YOUR LEAD MAGNET
LEAD MAGNET IDEAS
Lead Magnet #1
Lead Magnet #2
Lead Magnet #3
HOW I WILL CAPTURE CONTACT INFORMATION
Online with Mailchimp or the like
At events with registration forms
Through Facebook Messenger
Through emails to me from strategic
alliances
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 17
YOUR LEAD MAGNETS IN ACTION
YOUR ULTIMATE SELF PROGRAM
WITH GROUP MENTORING
YOUR ULTIMATE SELF PROGRAM
WEBINAR
INVITATION TO WEBINAR
LEAD MAGNETS
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 18
PART II – STEP SIX – YOUR SALES FUNNEL
SALES FUNNEL #1
MY FIRST SALES FUNNEL…
What has to happen to get this in place…
#1
#2
#3
#4
#5
#6
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 19
SALES FUNNEL #2
MY SECOND SALES FUNNEL…
What has to happen to get this in place…
#1
#2
#3
#4
#5
#6
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 20
SALES FUNNEL #3
MY THIRD SALES FUNNEL…
What has to happen to get this in place…
#1
#2
#3
#4
#5
#6
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 21
YOUR SALES FUNNEL IN ACTION
YOUR ULTIMATE SELF PROGRAM WITH GROUP MENTORING
& ONE-ON-ONE COACHING
YOUR ULTIMATE SELF PROGRAM WITH GROUP MENTORING
YOUR ULTIMATE SELF PROGRAM
LEAD MAGNET
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 22
YOUR ULTIMATE SELF PROGRAM WITH GROUP MENTORING
& ONE-ON-ONE COACHING
YOUR ULTIMATE SELF PROGRAM WITH GROUP MENTORING
YOUR ULTIMATE SELF PROGRAM
LEAD MAGNET
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 23
PUT IT TOGETHER
8 •Make the offer... Then offer them more access as they ascend the Ascension Model
7 •Put together the Sales Funnel that is a match for – Your market – The offer
6 •Be clear on your offer before you go to market – design your product and ascension model
5 •Put together the Lead Generation that is a match for – Your market – The offer
4 •Be clear on your offer before you go to market – design your product and ascension model
3 •Aim every day to live this and be the inspiration to your market – they want your life
2 •Go to a market that values the same Ideal Average Day, and has similar vision/values
1 •Design your Ideal Average Day and build your business around its achievement
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 24
NOTES
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 25
Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 26
THE COACHING INSTITUTE
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Melbourne, VIC 3004,
Australia.
Phone: +61 3 9645 9945
Fax: +61 3 9645 7002
Email: [email protected]
Website: www.thecoachinginstitute.com.au
SHARON PEARSON
Exclusive for TCI Professional Coaches
Edition 1 | Version 1 | October 17
Published by The Coaching Institute
Copyright 2017 © The Coaching Institute
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Professional Coach Round Table
Your First $10,000 Month Action Items
Copyright The Coaching Institute 2017 27
Copyright 2017 The Coaching Institute
All Rights Reserved
Published by The Coaching Institute
Contact: 03 9645 9945
Email: [email protected]
Website: www.thecoachinginstitute.com.au
