Lec 3&4 Research & Data Collection Spr 09

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    Research Process

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    The Research Process

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    Research Problem

    Research Question or

    Research Problem

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    Research Problem

    To state a research problem, one may need to ask oneself

    questions using the why? how? what if? what is? format orsimilar type formats.

    1. Problem statement: (A definition of the research problem)

    2. Research question (Expresses the research problem inthe form of a question that requires answering)

    formats:

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    Research Problem

    Hence the

    Research Objective

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    Literature Review Once a research idea is selected, one has to find out what has

    been previously been done on this problem area.

    To be able to review the literature one needs to conduct a

    . ,

    journals, books, references, abstracts, bibliographies,

    encyclopedias, indices, special collections, or other

    resources in both the library and the Internet.

    ! "

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    Literature Review

    One has to follow with a critical appraisal showing the

    ability to apply principles of analysis to identify unbiasedand valid studies.

    # $ !% &

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    Literature Review

    Its purpose is to convey to the reader what knowledge and

    ideas have been established on a topic, and what their

    strengths and weaknesses are.

    )

    It is not just a descriptive list of the material available, or a set

    of summaries

    % &! " &!

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    Literature Review

    1. be organized around and related directly to the thesis or

    research question you are developing

    1. '% , -

    2. / 01& 2

    4. 1

    2. synthesize results into a summary of what is and is notknown

    3. $ #) 5

    3. identify areas of controversy in the literature

    4. formulate questions that need further research

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    Research Hypothesis %)

    A hypothesis proposes a relationship between two or more

    variables" (Hoover, 1980, pp.31)

    (6 ( 75! 87- %)

    9 ' &! " :Temperature increases with sunrise

    (6 # &! ;

    Water will evaporate once it reaches the boiling point

    87- %)Is a proposed solution to the problem

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    Types ofRelationships

    between Variables

    6 ( 75 '&

    789:; 7?@ACorrelational

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    7?@A DEFG H

    Relationship

    Causal Relationship

    No Relationship

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    Types of Research '&

    JK:LMNC> OPQExploratory

    (based on purpose of research; kind of inference))SHDNCTU 78AFV JWA XY Z OP;[U \]^ JWA U_:`Q(

    JabX OPQ

    J;G]c< OPQ/e]8fa !%

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    Research Sampling &

    Each member of the population should have

    an equal chance of being in the sample& $ ( ( ) 9)& ;&! =# $ $

    Therefore RANDOM SELECTION

    Therefore Probability Sampling

    If not possible, therefore non probability

    sampling

    1 ?

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    Criteria for Methodologically GoodResearch #>& #

    1. Reliability

    2. Validity ,3. Generalizability

    4. Utility

    @

    )&

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    Data Collection Methods

    & =# ,

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    The Research Process

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    AB51 Observation

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    What to Look For ?

    Zeisel (2006) summarizes the important items to look for during

    the observation of environmental behavior. They are:

    1. Who is: actor

    2. Doing what: act

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    3. With whom: significant others

    4. In what relationship: describes the relationship between the

    actor and the others such as aural, visual, tactile,

    olfactory, or symbolic type relationship5. In what context: describes the sociocultural context

    including the situation and culture

    6. Where (Setting): describes the physical setting

    (C/(

    &&? 75 B

    (

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    What to Look For ?

    Zeisel (2006) summarizes the important items to look for during

    the observation of physical traces. They are:

    1. By-products of use: including signs of erosions, leftovers,and missing traces @? 7

    . , ,

    connections

    3. Displays of self: including personalization, identification,

    and group membership

    4. Public messages: including official, unofficial, and

    illegitimate signs

    5. Context: understand how traces clarify the context and how

    the context clarifies the traces.

    @? ! @7D

    E (!

    @

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    Observation ofstreetscape

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    Observation ofoffice space

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    Observation ofstreet activity

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    Observation of where kids play

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    Observation ofchild play

    activity

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    Observation of child play activity

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    (F2 Questionnaire

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    2.1

    1.(F =%

    2.(F =% 2

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    Writing Effective

    2.2

    7r8WC 7WsCY 7Q:Nt7WsCuU 7Q:Nt JK :v;`c< XY :v

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    " $ G (!

    & 2$D @-C 7 H$-

    2

    ( I%/(:># #? 2! "- 2

    # #? 2'% $ 1 8%

    J "7 J L/

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    2.4

    !# =()

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    Visual questionnaire

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    Visual questionnaire

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    Semantic differential

    scale

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    3

    Interviews

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    3.1 N#-

    Conducting Interviews

    A# >#":

    )#(

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    3.2

    Structure of Interviews

    B&/B& 6/ 6

    1:# B&/1:#