*The Food Foundation have reported Kantar worldpanel data. Available at: https://foodfoundation.org.uk/retailer-toolkit/the-re-tailer-challenge/

**from Dec 2017 to Dec 2018, this figure includes whole vegetables and in addition the contribution from 'composite' foods e.g. soups, pasta sauces and ready meals.

Last year

11.4%of the total volume of food sold at Sainsbury’s was vegetables**

7.2% food sales across the UK

we are committed to selling customers fruit and vegetables at low prices, to help them make healthier choices. Since the start of this year, we have invested £40m in price reductions of fruit & vegetables.

For Our Part,

Veg as a proportion of

Here are some of our customers most popular recipes from our website Click the recipie to try them yourself!

We achieved the target we set ourselves last year to ensure all new main meal recipes on groceries online contain 2 portions of vegetables per serving*

Did you know our top selling lines of veg include cucumbers, carrots and peppers?

*from June 2018 to June 2019

Harissa cod bake

A-DAY2OF5

The ultimate gazpacho

A-DAY2OF5

Baked orzo with graffiti aubergine and red pepper pesto

A-DAY3OF5

All of our Little Ones savoury pouches and meals contain at least 1 of 5 a Day.*from June 2018 to June 2019. 1 of 5 A Day for Little Ones counts as 40g of vegetables or fresh weight equivalent.

Sainsbury'sFollowing its debut in June 2018 our

Love Your Veg! range has grown to 34

products across ready meals, pizza, snacks,

and meat-alternatives. The most popular

products including Red Thai Veg Curry,

ButternutSquash Risotto &

Vegan Cumberland Shroomdogs.

We have recently expanded our Love Your Veg! ready meals range with 8 new exciting vegan meals. One of our favourites is the Butternut Squash & Lentil Lasagne which offers customers 3 of their 5 a day, is low in fat and a source of protein! Our Love Your Veg! Smoky ‘Jack’ Quarter Pounders did particularly well across summer taste awards; winning a gold award in the Olive Magazine Summer Supermarket Taste tests.

Our Shroomdog range continues to be popular with our customers, with lots of variants now available, such as shroomballs and chorizo-style shroomdogs.

In 2018 we launched a range of biofortified Super Mushrooms. These are the first mushrooms on the market to contain higher levels of bothvitamins D and B12.