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alliance gravitynom de la présentation 2

context

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Key figures

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of display ads wereprogrammatic in 2017

of display ads will beprogrammatic by 2020

53% 74%is captured by Google et Facebook

66%

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What are the trends?

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Allianceseverywhere

Be the firstDataMassification

AudiencesMassification

Automation

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WHY this alliance?

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Datato Boost Media Value

One stop Shop(programmatic)

Srong compétition from online Giants

SMALL is not beautiful

SIZE matter

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Our alliance

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WHO?25+ members coming from from media, telecom, services, retails& ecommerce

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PRECISE GRANULAR EXTENSIVE CROSS-DEVICE

TRANSACTIONALDATA

OPERATORSDATA

NAVIGATIONDATA

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Our offer

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Our Value proposition

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DATA & PROGRAMMATIC

PLATFORMDISPLAY & VIDEO, DESKTOP & MOBILE---------- With access to unique segment audiences------------

SOCIODEMO, PROFESSIONAL, INTERESTGEOGRAPHY, MOMENTS OF LIFE, INTENTIONS,

------------- on a private market place (walled garden) ------------------

BRAND SAFE & TRANSPARENT

POSSESSIONS (…) …. CROSS DEVICES

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SIMILAR ASSETS WITH THE GAFA … and more

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POWERFUL & DATA DIVERSITY

DAILY REACH CROSS DEVICES

ONE STOP SHOP

BRAND SAFETY

DATA & MEDIA TRANSPARENCY

MEASUREMENT TRANSARENCY

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COMBINATION DATA + MEDIA

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Stop Shop Premium media

1 160

Data segmentsactivable

Daily reach

1600 53%

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Reach: Gravity in the TOP 3 (daily & monthly)

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GRAVITY Platform

A SIMPLE PROCESS TOBUYERS

DATA SEGMENTS WITH RATECARD

DIFFUSIONLANDSCAPEPROGRAMMATIC

DSP PLATFORM

SSP MEMBERS

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1600 criterias, 8 head of categories

AGE & GENDER

USAGES AND ATTENDANCE

PRO

POSSESSIONS

MOMENTS OF LIFEGÉOGRAPHY

INTEREST

INTENTIONS

CRM

SEARCH

TRANSACTION

NAVIGATION

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We are LIVE!

ALPHA BETA LIVEManaged services

SEPT. 17 NOV. 17 JAN. 18

LIVESelf service

MAY. 18

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Partners « best-in-class »

DATA DSP RGPD & SECURITY

VERIFICATION

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All formats availables

DISPLAY VIDEO SKIN -BASED AD

728x90300x250300x600120x600160x600970x250

In-Stream+

Out-Stream1800x1000

NATIVE

Via Quantum

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DATAPOWERFULPRECISIONBRAND SAFETYTRANSPARENCY

5 keywords to keep in mind

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