Kyle Diorio Portfolio 2012

THE ENGLIGHTENED MUST NOT BE ALLOWED TO REMAIN ALOOF,BUT MUST SHARE THEIR ILLUMINATIONS WITH THE WORLD.

- socrates -

IF YOU HAVE BEEN HANDED THIS BOOK AND CARE TO KNOW MORE, LET’S RENDEZVOUS IN CYBERSPACE

A coastal dweller from the northern regions of the Americas, now

spends his days on the shores of Europe, calling Barcelona home.

Rich in colour and contemporary in style, a constant duality exists

for the works of Kyle Diorio between the ethereal and witty;

paying close attention to detail and emotion, moving back and

forth between nostalgia and modernity, keeping us suspended in a

romantic state of existence.

His inspirations lie in the admiration of great moustaches, Italian

& French cinema, traveling & cultural enrichment, techno & tech

house, various philosophical inquires, and of course, all things of

the sea.

Visual Design has given him the opportunity to travel to over 15

different countries, working with clients from Barcelona, Ibiza,

Italy, France, Iceland & the United States. Working in Art Direction,

Graphic Design, Photography, and Video Production.

Un paisano del norte de las Americas, que ahora pasa su tiempo en las costas Europeas. Su casa se ha convertido en la ciudad de Barcelona.

Lleno en color y contemporáneo en estilo, existe una constante dualidad en los trabajos de Kyle Diorio entre lo etéreo e ingenioso; poniendo atención en los detalles y las emociones, moviéndose hacia delante y atrás entre nostalgia y modernidad, manteniéndonos en un estado romántico de existencia.

Sus inspiraciones provienen de la admiracion de auténticos bigotes, el cine italiano y francés, el enriquecimiento através de viajes y cultura, la música techno y tech house, y claro, todo aquello que se relaciona con el mar.

Gracias al diseño visual, ha tenido la oportunidad de viajar a mas de 15 paises, trabajando con clientes desde Barcelona, Ibiza, Italia, Francia, Islandia y Estados Unidos y ocupandose en distintas areas como Direccion de arte, diseño grafico, fotografia y produccionde video.

WEB SOCIAL CONTACT

www.dioriofotografia.comwww.behance.net/kylediorio

C/ Trelawny, 2 Enlo 8,208003 Barcelona, España

[email protected]

+34 605 014 294+ 34 605 014 294

[email protected]

C/ Trelawny, 2 enlo. 8,208003 Barcelona, España

CONTACTSOCIAL

A B O U T . Ky l e D i o r i o

Ocean Beach Club IbizaIbiza, Spain

Staff Photographer & Designer[June 2012-Present]

www.oceanbeachibiza.com

Pixel Heaven Tv Ibiza, Spain

Videographer for Amsterdam based Video production company. [August 2012]

www.pixelheaven.tv

Anfibios Deportes NauticosIbiza, Spain

Art Director, Photographer, and Designer responsible for creating and sustaining a new identity.[July 2011-October 2011]

www.anfibios.com

Reef Co. World Headquarters San Diego, California

Marketing and Art Department Intern. Assistant Event Director for ‘Mixed Tape’ Surf Movie Premieres.[September 2006-June 2007]

www.reef.com

United Colors of Benetton WinnerFabrica Live Window Project Int’l Peace Day. In colloboration with Benetton and the United Nations, screened at Benetton Barcelona.[21 September 2012]

United Colors of Benetton WinnerFabrica Live Window Project Int’l Water Day. In colloboration with Benetton and the United Nations, screened at Benetton Barcelona.[19 March 2012]

Envisioning Rome Photo Contest1st Place Avant Garde Category[November 2009]

Upsilon Eta Communication Honor SocietyThe official honor society of the National Communication Association, by invite only, for excellent marks and character.

Surfing - Skiing - Tennis - Traveling - Italian & French Cinema Techno & Tech House - Philosophy - Fitness

Available upon request.

Istituto Europeo di DesignBarcelona, Spain

Media Design[Oct 2010 - Present]

www.iedbarcelona.es/en/

Coastal Carolina UniversitySouth Carolina, USA

B.A. Communications /Journalism3.77 GPA Magna Cum Laude

www.coastal.edu

John Cabot UniversityRome, Italy

Semiotics/Italian Cinema[Fall 2009 Study Exchange]

www.johncabot.edu

EDUCATION WORK AWARDS

LIKES

REFERENCES

C U R R I C U L U M V I TA E

Sound Indesign

Italian Ethnography

Videography Illustrator

Spanish Film Studies

Photography Photoshop

English Rhetoric

Motion Graphics After Effects

Catalan Semiotics

Graphic Design Final Cut X

Editing Cinema 4d

Marketing Modul 8

Art Direction Logic Pro

TECHNICALS PROGRAMS

LANGUAGES ACADEMIC

95% 90%

100% 80%

90% 90%

90% 70%

40% 90%

60% 80%

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30% 90%

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* S C A L I N G S Y S T E M B A S E D O N 1 0 0 % B E I N G A N A B S O L U T E P R O F E S S I O N A L B O S S M A N W I T H W I S D O M A N D K N O W L E D G E AT TA I N E D T H R O U G H A G E

E X P E R T I S E A N D K N O W L E D G E

THE MORE YOU CAN CREATE THE 3D UNIVERSE,THE MORE PEOPLE CAN UNDERSTAND,

THE MORE PEOPLE CAN COME CLOSER TO YOU,AND THE MORE YOU CAN SUCK THEM INTO YOUR IMAGINARY WORLD.

- richie hawtin -SPACE IBIZA MAGAZINE JULY 2012

IDENTITYpages 42-47

GRAPHICDESIGN

pages 34- 41

PHOTOGRAPHYpages 06-33

MOTION GRAPHICSpages 48-51

CAMPAIGNSpages 52-61

VIDEOpages 62-73

EXPOSUREpages 74-75

30%

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Ibiza . Italy . Israel . Iceland . Bumphabet . Fashion

Le Grand Bleu . Moustache Translator . Flipando en Colores

Anfibios . Dj Pablo Vega

Auxilio

Colgate . Last Boys

Sometime . Jump Bump for Peace . Armin . Shades of Grey

Various exposure in the cyberworld

I N D E X

ibiza

bumphabet

israelitaly

fashion

iceland

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P H O T O G R A P H Y

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I B I Z A . A b a j o d e l a g u a

There was and is no greater pleasure in my l ife then to

mix both photography and my love for the sea while in

Ibiza. I can sti l l remember the day of submerging my

camera for the f irst t ime, and my l ife has never been

the same since then.

I would hop on the moto, drive to some of my

favourite spots on the island and see what the world

beneath had to offer me.

This particular day I was with my best friend from my

days of l iving in California whom I had not seen in

three years. We spent this amazing summer afternoon

thousands of miles away from both of our homes to enjoy the sea together l ike

the old days.

The model is a fr iend of mine named Robin from

South Africa. She is a sea lover l ike myself, and is a self-proclaimed mermaid,

with the hair and grace underwater to match.

The photo was taken in Formentera , an island right off the coast of Ibiza, which boasts some of the clearest waters in the world due to the abundance of Posidonia, a seagrass species found in this region, serving as a natural cleansing system.

Pure freedom , gently drift ing into the abyss and simple pleasures of the sea and nature, equipped with my camera, an extensionof myself.

DATEJuly 2012

MEDIUMDigital PhotographyGraphic Design

EQUIPMENTCanon 5D Mark IIISPL Waterhousing

MODEL(S)Robin Ward

POST PRODUCTIONPs CS6

TYPE OF WORKPersonal

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DATEJuly 2012-Present

MEDIUMDigital PhotographyGraphic Design


MODEL(S)Various


TYPE OF WORKClient

I spent the Summer of 2012 and to present, working as

a staff photographer and graphic designer for Ocean

Beach Club Ibiza , located on the S’Arenal waterfront in

San Antonio, Ibiza.

The capacity of the club is just under 1 ,800 people,

open seven days a week during the four month Ibiza

summer season.

The club hosts a different party every day of the week,

and the highest production and most enjoyable for

me to shoot was the Deep Flight and Vintage by

Sebastian Gamboa parties due to the high cal iber show

and musical productions.

The photos and graphics were used for both web and

print , and I am currently in the works of designing a campaign for an Ocean

Beach Club party at Atlantis The Palm in Dubai this

coming spring.

Along with a re-design of the website and publicity materials, I wil l be spending the Summer of 2013 working on graphics and promotional materials for the new hotel built overlooking the club and San Antonio Bay.

I B I Z A . O c e a n B e a c h C l u b A / E L E C T R O N I C


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DATE04 August 2012

MEDIUM04 August 2012

EQUIPMENT04 August 2012

MODEL(S)04 August 2012

POST PRODUCTION04 August 2012



The island of Formentera boasts some

of the clearest waters in the world due to the

abundance of Posidonia, a seagrass species

found in this region, serving as a natural

cleansing system.





cleansing system.





cleansing system.

The island of Formentera boasts some of the clearest waters in the world due to the abundance of Posidonia, a seagrass species found in this region, serving as a natural cleansing system.

The island of Formentera boasts some of the clearest waters in the world due to the abundance of Posidonia, a seagrass species found in this region, serving as a natual cleansing system.

DATEJuly-September 2012

MEDIUMDigital Photography

EQUIPMENTCanon 5D Mark III

MODEL(S)Various


TYPE OF WORKClient

The stress and style of the 90s, and the manic

depressive mood of the Kurt Cobain generation led to a

movement where people just wanted to dance, and keep

moving, to not think, to just react and enjoy, this is why

Electronic Music is the force it is today.

It is no secret that EDM is a large draw to the island

of Ibiza, but outside of the negative stereotypes

associated with the genre and with the island, the

industry, especial ly in this locale, is able to mix

the Spanish and Island vibe, with high levels

of professionalism and progressive sounds, styles,

and marketing.

The discos, and their respective Djs, are now responsible for setting

trends in fashion, gastronomy, and of course,

music, to people from allover the world.

I was lucky enough to be able to work in the highest level discotheques in the world this past summer such as Space, Cocoon, and Privelage, with techno legends such as Armin Van Buuren, Carl Cox, Sven Väth, Richie Hawtin, and Dubfire.

The Enter.Radio at Ibiza Global Radio was one of the best professional experiences for me thus far. Richie and his concept party ENTER represents such a strong mix of technology, l i festyle, and design, and provided me with a lot of inspiration.

This photo was one of my last of the entire summer season, and it was a moment for both them, and myself to celebrate a job well done.

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I B I Z A . E l e c t r o n i c D a n c e M u s i c A / E L E C -

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I TA LY . T h e B o l t o f E n l i g h t e n m e n t A / E L E C -

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I TA LY . T h e B o l t o f E n l i g h t e n m e n t A / E L E C -

DATEAugust-December 2009


EQUIPMENTCanon 40D

MODEL(S)Various



‘ I will love you from here to the end of the world, again,

here to infinity.’

I describe Italy as a place that re-awoke my soul , and

was the place I honed in my photography ski l ls , and

where I truly saw art and design as something I could

do forever.

There was something that I was searching for in my

l ife, and in a moment I had this innate feel ing it was

in Italy, Rome to be exact, and that it would lead me to something much greater; my two current loves , my home

in Barcelona and Visual Design.

I told this lady how beautiful I thought she was, during my

f irst weeks l iving in Italy on a weekend tr ip to Florence, and that I felt obl igated to

take her photo.

It was shot with a Holga Fi lm Camera, giving me one

chance to try and get the shot.

I paid an exorbanant price for it to be developed, due to translation and negotiation barriers, but it was more then worth it .

The Diorio family name, generations and generations l iving and harvesting the lands of both Torre le Nocelle and Pietradefusi ; the grapes pictured yield one of the best wines of Italy known as Taurasi .

This is a photo of my father holding them on a tr ip we took together to f ind out about our ancestors; I cannot wait for the day to be able to go back with my own son.

R o m e , I TA LYF l o r e n c e , I TA LY

To r r e l e N o c e l l e , I TA LY

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J e r u s a l e m , I S R A E L

DATEMay 2012


EQUIPMENTCanon 40D

GUIDEShira Kela

MODEL(S)Unknown



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I S R A E L E L E C T R O N I C DA N C E M U S I C

I am not rel igious, and I am not Jewish, but taking a trip

to Israel with one of my best friends , an 8th generation Israeli , with an open mind and free from prejudices , gave me the abil ity to see things in such a beautiful

and unique way.

This photo is from the Wailing Wall in Jerusalem.

Religion and Land, two things that can fuel hate,

love, and war for thousands of years, al l happening at this wall , and the regions

just beyond.

In Tel Aviv , I went to the beach, I could even surf if

I wanted to, giving me a feel ing of a Mediterranean

San Diego in this particular neighborhood. The streets

were l ined with trees and l itt le european bistros and

cafes, feel ing l ike I could be in the East Vil lage in New

York City, or a chic European city, and not the

middle east.

When those feel ings of comfort and famil iarity began to subside, it was replaced with a feel ing that the people around you have suffered , and the land you walk on is more precious then you can imagine.

I felt l ike a blank slate, even to the point of being naive, and was excited by every detai l and story that was told to me, small and big. . .the south is desert, the north the mountains and forests, most Hebrew curse words come from Arabic, they are cal led Sabras, Israel is 64 years old in 2012, Rothechild is chic, mandatory army service for boys and girls , and most importantly ‘ imalay! ’ is the Hebrew equivalent of ‘madre mia! ’

This tr ip inspired me to want to go even farther and challenge societal and cultural norms even more.

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I C E L A N D . T h e E x t e n d e d We e k e n d A / E L E C -

R e y k j a v í k , I C E L A N DÞingvallavatn Lake, I C E L A N D

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I C E L A N D . T h e E x t e n d e d We e k e n d A / E L E C -

R e y k j a v í k , I C E L A N DÞingvallavatn Lake, I C E L A N D

DATENovember 2012



MODEL(S)Daniel ThorsteinssonSOMETIME


TYPE OF WORKClient/University

I C E L A N D . T h e E x t e n d e d We e k e n d

These photos were taken during a 5-day weekend

tr ip to Iceland during the Electronic music festival

Iceland Airwaves , the biggest music festival in Iceland, dating to 1999.

Seen pictured is drummer Daniel Thorsteinsson of the

electro pop band SOMETIME and previously of Maus ,

winning himself Drummer of the Year award in Iceland in

the year 1999.

Silfra , located in Þingvallavatn Lake, has

water temperatures ranging from 2-4°C throughout

the entire year. It is the biggest fresh water lake in Iceland, and it takes about

100 years for this water to trickle down from the

glaciers ki lometers away. Having some of the cleanest, clearest, and most drinkable

water known to man.

An emotional moment in my l ife to be able to capture

and experience water in such a way, in such a unique place such as Iceland.

The previous day winds from Hurricane Sandy set records in the country, and made even walking outside almost impossible. Fi lming a documentary at the same time, was put to the test by the sporadic weather conditions and mixing between both photography and video in nature and entertainment venues.

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Bumphabet2011©

The Bumphabet , an exploration of the power of

word and image , portraiture and typography; using the homeless of Barcelona to

spread that message.

The homeless have a voice seldom heard, and are rarely

given a moment to matter or feel important. During a

12 week period I was able to talk and meet 26 different humans, giving them that

moment to shine.

A pivotal project in my l ife as an artist that I sti l l hold

very dear unti l today. I had just moved to Barcelona

and it was one of the f irst projects that was given to

think about over the course of the semester. In the

beginning times of going to design or art school, we

are given a few chances before being looked over

as someone with a lack of style, vision, or maybe even

empathy, and I wanted to try to f ind a way to mix

those things, with my love for the city and my love for photography.

It is a project that humbles me, because when I start to think I am becoming a big shot or that I have accomplished so much, I remember that this was my first off icial project as an artist , and how nervous I was to make it good.

Special thanks to Stefani Serra for helping out, the city of Barcelona, and the 26 individuals I came across during my mission.

DATEOctober-December 2010


Graphic Design

EQUIPMENTCanon 40D

MODEL(S)Varied Barcelona Homeless


COLLABORATIONStefani Serra

TYPE OF WORKUniversity (IED Barcelona)

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B a r c e l o n a , S PA I N

T H E B U M P H A B E T

A new fashion col lection by Reykjavík based designer KOLBRUN , cal led Revify.

The photo was taken at one of the highest points in Plaza Reial , looking both to the city and to the sea on a

f ine spring afternoon.

Revivify Is A Debut Collection From

the Brand KOLBRUN.

The Collection Is An Autumn-Winter Collection

For 2012-2013. Kolbrun Used Vintage Furniture Found On

The Streets Of Barcelona For It´S Collection And

Both Took Them Apart And Used Them With Different

Techniques To Make A Beautiful Collection Of

Furniture Clothes.

Kolbrun Uses Crochet Tecniques, Vintage Jewelry,

Wathces And Natural Fabrics for her compliments.

Project Team:DesignerKolbrún Ýr GunnarsdóttirMakeupJacqueline MikutaFilmMustafa BurakPhotography/FilmKyle DiorioLightingDaniel ThorsteinssonRunnerShira Kela

DATE17 May 2012



MODEL(S)Margherita AlexRagnar SigurdssonFanny Zadig Voltaire


TYPE OF WORKClient

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FA S H I O N . KO L B R U N

G R A P H I C D E S I G N

Le Grand BleuFlipando

enColores

TheMoustacheTranslator

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The 1988 French f i lm Le Grand Bleu was so

inspirational to me, I decided to make a

contribution with these minimal movie

poster designs.

I had an epiphany in the moments while making these

graphics, and that was as a designer or artist , we never

have to be passive about anything, I was inspired, I

had a vision, and I created a homage to both the sea and

to the f i lm, that wil l exist forever.

Between the sea and cinema the love wil l forever be

unilateral because they can never love me back, but

when I have the opporunity to contribute and make the

love known, it gives me a deep feeling of gratification

and fulf i l lment, and I am pretty okay with that.

French Cinema and Minimal Design, an exquisite combination.

DATE02 November 2011

MEDIUMGraphic Design

MOVIE POSTERLe Grand Bleu (1988)

CHARACTER(S)Enzo MolinariJacques Mayol

PRODUCTIONAi CS5


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L E G R A N D B L E U . M i n i m a l P o s t e r D e s i g n


1

Moustache March , or Mottumars in Icelandic,

is something I have been participating in since my

freshman year at University back in 2005.

My abil ity to grow a proper Moustache has grown

exponential ly since then and I am proud to try and create

artworks in collaboration with international artists

to pay homage to the semi-creepy, and if you are lucky enough, distinguished piece

of facial hair above the upper l ip.

Jonthor Sigurdsson (Akureyri, Iceland) and myself

have worked on numerous graphic designs together,

myself providing the concept, art direction and

graphic completion, and Jonthor, the i l lustrations.

The Moustache. . .no matter how you say it , just make

sure you get one, andit ’s al l good!

Alina Vergnano (Torino, Italy), has such a unique and minimal style, I was so anxious to ask her to colloborate on a couple Moustache related graphics, and it turned out she was quite keen on the ideas and very excited to contribute.

We were able to produce, Salem Moustache Rides , playing on the origin of the Moustache Ride and the Salem Witch Trials of the 1692, and Fishing for Compliments .

DATEMarch 2011/2012


POSTERMoustache MarchMottumars

CHARACTER(S)The Moustache

PRODUCTIONAi CS5

ILLUSTRATION(S)Jonthor SigurdssonAlina Vergnano


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T H E M O U S TA C H E T R A N S L AT O R . M o t t u m a r s


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The final project for a Typography I I class at IED

Barcelona was to create a custom typography and

event poster of our choice.

‘Flipando en Colores ’ is a saying in Spanish that is said

when something is out of this world amazing, l iteral ly

translating to fl ipping in colours .

Calvin Harris was my favourite Dj at the time, and a BBC Essential Mix

of his put on repeat over the course of a few days inspired the graphics we

now see in front of us.

The second graphic was also for a Typography course at IED, but this t ime for a festival rather then an

individual concert.

This one tit led Space Disco Pour Vous , which is a

repeating branding I use for the al l encompassing genre

of electronic music. but

mostly refering to the synth infused sounds, such as Russ Chimes, La Roux & Jamie Xx.

Both project designs were made to be adapted into posters, t ickets, stickers, bi l lboards, and merchandising.

DATEJune 2011


EVENT POSTER(S)Calvin HarrisSpace Disco Pour Vous

TYPOGRAPHYCustom Made

PRODUCTIONAi CS5


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F L I PA N D O E N C O L O R E S . C a l v i n H a r r i s


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Anfibios DjPablo Vega

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FUTURA LT LIGHT FUTURA LT BOLD

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¡ G R A C I A S ! T H A N K S

Anfibios is a family run Scuba, Sai l ing, and Kayak

centre in Playa d`en Bossa , Ibiza from 1979.

The task was to give a new identity through the use of logo development, photography, print & web

advertising merchandising, social media,

and web design.

All of the designs were created to be used for both

print & web, in both Spanish and English.

The name and reputation of Anfibios is so strong, I

decided the logo needed to be typographic, but more modern. The dive centre

is located in the middle of high end beach lounges and two very important

discotheques, and a town which has recently seen a

large increase in upscale tourism.

These elements and this enviornment inspired me over the course of the summer to make Anfibios as a modern and upscale Nautical Sports Centre through the Visual Communication plan I set forth.

We Live the Sea or Vivimos el Mar is the slogan of Anfibios, and cannot be any more f itt ing because of the amount of dedication and love the owners and employees have for protecting and perserving the sea, as to enjoy it in as many ways as possible.

DATEJuly-September 2011

IDENTITYLogo DevelopmentPhotographyWeb DesignFlyersMerchandisingShop Design

EQUIPMENTCanon 40DSPL Waterhousing

MODEL(S)Aitor Marín Gonzalez

PRODUCTIONPs CS5Ai CS5Ae CS5

TYPE OF WORKClient

IBIZA

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A N F I B I O S . D e p o r t e s N a u t i c o s I b i z a


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¡ T O M A !

Pablo Vega is a Dj special izing in tech-house

and deep-house sounds, original ly from Madrid , l iving

in Ibiza for the last two years.

He is signed with Bedroom Music of the UK and Moebius

Music of Madrid, and recently secured himself a residency at Ibiza Global

Radio , playing a deep-house set twice a month.

Pablo also produces his own music and recently started

a Management Agency with a well established Ibiza Dj Marysol Maior, cal led

Voltage Management being ran from Ibiza.

When creating the logo I wanted to use the strength

of Pablo’s name and the icon design to represent

something similar to wings, to represent the movement and fast paced l ifestyle this

Dj l ives; making both the typography and the

icon interchangeable for use in the future for merchandising, branding, and posters.

I have developed a close relationship with Pablo over the last two years and it is a pleasure to work with him because of the amount of trust we have in each other in regards to music and design.

DATESummer 2011/2012

IDENTITYLogo DevelopmentPhotographyEvent Posters


MODEL(S)Pablo Vega

PRODUCTIONPs CS5Ai CS5Ae CS5Final Cut X

TYPE OF WORKClient

rgb 17 148 94 cmyk 79 27 11 0

rgb 64 64 66 cmyk 69 62 58 46

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PA B L O V E G A . D j a n d P r o d u c e r


Auxilio

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M O T I O N G R A P H I C S

1

Auxilio LeBaumier , the half mortal-half god,step brother

of King Neptune, descends to earth to stop people from

wasting water.

A modern day Naiad and guardian of water, leaving

his space age bachelor pad to go on a series of

adventures to promote water conservation.

The briefing from Benetton and the United Nations was

to develop a fresh , semi-ironic , and hip approach to

International Water Day , to be used on the Live Window

of Benetton in Barcelona.

Auxil io was a one-minute spot project with the requirement of being

created in After Effects , in both English, Spanish,

and Catalan, on an LCD screen measuring 5 meters

in height.

My design partner Jonthor Sigurdsson and myself had never opened the program unti l this class, and were honoured and exhilarated to be able to win and see our work in hyperscale in the center of Barcelona’s busiest shopping street, being just novices.

Direction, concept, graphics, and motion by Kyle Diorio , with i l lustrations andadditional motion by Jonthor Sigurdsson .

DATEMarch 2012

MEDIUMMotion Graphics

WINNERInt’l Water Day

CLIENT(S)United Colors of BenettonUnited Nations

PRODUCTIONAe CS5.5Ai CS5


LINK(S)https://vimeo.com/36290035http://youtu.be/X2-lahCulIE?t=1m37s

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A U X I L I O . U N I n t e r n a t i o n a l Wa t e r D a y


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Colgate TheLast Boys

C A M PA I G N S

KYLE R. DIORIO, I I IArt Club President: 3,4; Poetry Club: 1,2,3,4;

Most Likely to Become a Bohemian AWARD Class of ‘81

“Every tooth in a man's head is more valuable than a diamond.” -Miguel de Cervantes, Don Quixote, 1605

Have total control...over something.

- Clinically proven to whiten teeth within 2-3 weeks -

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Let’s face it , we have al l been victim to terrible

yearbook photos, or just terrible photos in general ,

but let ’s look on the bright side,

how do your teeth look?

In this case, fantastic , so I say take control when you

can, for the things that remain far beyond.

The campaign was targeting Colgate’s specif ic brand of

toothpaste, Total Advanced Whitening, and was the f inal

project for a Methodology of the Project class at IED

Barcelona , and was made for both print and

digital advertising.

I wanted to make a graphic where I could get my

classmates and good friends involved, to re-l ive the days

of yearbook signing, an ever so popular pastime in

Americas’ schooling system.

Class of 1981 , personally

never l ived it , but I am sure it was a radical t ime.

Further campaign ideas were to develop a viral uploading system to Colgate’s website and facebook page where users could submit their worse yearbook photos to be entered to win prizes. Also gueri l la photo booth structures that could automatical ly create a graphic, inputting desired personal detai ls and replicated vintage-style photo.

DATEJune 2011

MEDIUMDigital PhotographyGraphic DesignAdvertising

CLIENTColgate

CAMPAIGNHave Total Control...Over Something

MODEL(S)Kyle Diorio

PRODUCTIONPs CS5Ai CS5


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C O L G AT E . H a v e To t a l C o n t r o l O v e r S o m e t h i n g

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KYLE R. DIORIO, I I IArt Club President: 3,4; Poetry Club: 1,2,3,4;

Most Likely to Become a Bohemian AWARD Class of ‘81

“Every tooth in a man's head is more valuable than a diamond.” -Miguel de Cervantes, Don Quixote, 1605

Have total control...over something.

- Clinically proven to whiten teeth within 2-3 weeks -

2

Let’s face it , we have al l been victim to terrible

yearbook photos, or just terrible photos in general ,

but let ’s look on the bright side,

how do your teeth look?

In this case, fantastic , so I say take control when you

can, for the things that remain far beyond.

The campaign was targeting Colgate’s specif ic brand of

toothpaste, Total Advanced Whitening, and was the f inal

project for a Methodology of the Project class at IED

Barcelona , and was made for both print and

digital advertising.

I wanted to make a graphic where I could get my

classmates and good friends involved, to re-l ive the days

of yearbook signing, an ever so popular pastime in

Americas’ schooling system.

Class of 1981 , personally

never l ived it , but I am sure it was a radical t ime.

Further campaign ideas were to develop a viral uploading system to Colgate’s website and facebook page where users could submit their worse yearbook photos to be entered to win prizes. Also gueri l la photo booth structures that could automatical ly create a graphic, inputting desired personal detai ls and replicated vintage-style photo.

DATEJune 2011

MEDIUMDigital PhotographyGraphic DesignAdvertising

CLIENTColgate

CAMPAIGNHave Total Control...Over Something

MODEL(S)Kyle Diorio

PRODUCTIONPs CS5Ai CS5


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C O L G AT E . H a v e To t a l C o n t r o l O v e r S o m e t h i n g

The Last Boys are a ful l service design and

management agency with offices in Barcelona,

Reykjavík, and Los Angeles, special izing in complete identity and production

packages for musicians in the genre of

Electronic Music .

Kyle Diorio , the visual scientist , along with Daniel

Thorsteinsson , the audio scientist , have years of

experience in the f ield, and offer services such as logo

creation, musical production, bookings, Psychoanalysis,

and weight training.

We held an exclusive potential investor

presentation at IED Barcelona on October 23 to

pitch the company, and to show our new advertising

campaign designed for both digital and print.

We wanted to highlight our wide array of high level

ski l ls , forward thinking, and go-getter attitudes.

The Last Boys, the f irst and last place anyone should go to put themselves on the right path in Electronic Dance Music.

Daniel and myself, any moment we get, we try and pay homage to the 80’s, a glorious time in music, fashion, and hairstyles.

Concept, photography, and design by Kyle Diorio, with ‘Last Boys’ typography by Joana Mamede Cruz .

Is it fake, is it real , we aren’t real ly quite sure yet.

DATEOctober 2012

MEDIUMDigital PhotographyAdvertising

COMPANYLast Boys

CAMPAIGNThe Last Time You Need Anything...Ever

MODEL(S)Kyle DiorioDaniel Thorsteinsson

PRODUCTIONPs CS6


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L A S T B OY S . E l e c t r o n i c M u s i c S p e c i a l i s t s

sometime van buurenjump bump shades of grey

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V I D E O G R A P H Y

The music video for the electro pop band SOMETIME

of Reykjavík, Iceland, off their newest album Acid

Make-Out.

The video stars Sasha Kellerman (Russia), and

Barry Paulson (USA), and was a colloboration of over

60 people from over 20 different countries.

“ . . .Their newest album is this very journey, pairing

sophisticated new wave synth and 90s dance music

with the nostalgic vocals of Diva de la Rosa, it is best

l istened to with a f inely tai lored neon suit and dry

martini , whilst remembering to keep the pinkie up.

Island fever, isolation, the extremities of day and

night, and the cold fuel the creativity of Iceland. This

energy natural ly attracted an armada of great minds, to

make an experimental short f i lm paired with the

stripped down sounds of the album, set to release in 2013.”-www.sometimemusic.com

CAST and CREWProducer . Daniel Thorsteinsson

Director . Kyle Diorio

Editor . Kyle Diorio

1st AD . Jonthor Sigurdsson

2nd AD . Leonardo Cosme

Addt’l Video . Mustafa Burak &

Leonardo Cosme

Makeup . Omel Svavarss, Agata

Zdziarska & Shira Kela

Location Scout . Ana Bieler &

Jonathan Hadzin

Casting . Daniel Thorsteinsson &

Shira Kela

Runner . Alex Page

Live Show . thedanni & Diva

de la Rosa (SOMETIME)

Actors . Sasha Kellerman, Barry

Paulson, Depinder Kaur, Santiago

Andres Held, Maud Cassiere, Irka

Kravets, Milka Cahuètes, Shira

Kela, Yana Arta, Ale Fernandez

DATEDecember 2011

MEDIUMDigital Video

BANDSOMETIME

SONGMind Repair

DIRECTOR/EDITORKyle Diorio

PRODUCTIONItsuka Productions

TYPE OF WORKClient

LINK(S)https://vimeo.com/39897777https://vimeo.com/51848702

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S O M E T I M E . M u s i c V i d e o ‘ M i n d R e p a i r ’


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the making of jbfpAcid Make-Out Trailer

A Video spot project made for United Colors of

Benetton and the United Nations for International

Peace Day.

Jump Bump for Peace , a project through the use

of slow motion and time stretching/ramping shows

people doing what is known as the ‘chest bump ’

in a celebratory gesture for peace; shown through

dancing, humping, jumping, dancing, and intercultural communication, but most importantly highlighting

the euphoric and biological necessity of human touch

and laughter.

Nine people from nine different countries spent the

day chest bumping around Montjuïc , one of the highest

points in Barcelona.

Montjuïc is historical ly known for its moments of bloodshed and revolution,

and is also one of the most

precious spots in Barcelona .

At the turn of the century, the Castle was used as a prison for Anarchist.

During the reign of Franco, and during the Spanish Civil War , both Nationalists and Republicans were executed on this 184 meter high hi l l overlooking the city.

A perfect location for the chest bump, as a stand against opression and cultural and gender differences we decided to celebrate peace and unity instead.

DATESeptember 2012

MEDIUMDigital Video

WINNERInt’l Peace Day

CLIENT(S)United Colors of BenettonUnited Nations

PRODUCTIONAe CS6


LINK(S)https://vimeo.com/42722506https://vimeo.com/49938779

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J U M P B U M P F O R P E A C E . L i v e W i n d o w

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Armin Van Buuren , Dj Mag’s #2 biggest Dj in 2011 , and his weekly party State of

Trance at the 8,000 person capacity Privelage , was

the stage for a new music video colloboration between

himself and singerAna Criado.

Under the direction of Svenno Koemans of Pixel

Heaven TV , and Armada Music , we f i lmed at a nearly ful l capacity night over the

course of 8 hours.

Armin special izes in a high energy progressive techno

sound, and wanted his video to be a direct reflection of

that, and no better place then doing it in his comfort

zone on his own night at Privelage, to his loyal

Ibiza crowd.

Additional Cinematography by Svenno Koemans, Sergio

Lara, and Mustafa Burak, with post production by

Isabelle Bequet.

The video currently is just under 1 mil l ion views on the Youtube Channel of Armada Music.

DATE4 August 2012

MEDIUMDigital Video

ARTIST(S)Armin Van BuurenAna Criado

SONGI’ll Listen

DIRECTORSvenno Koemans

PRODUCTIONPixel Heaven TV

TYPE OF WORKClient

LINK(S)http://goo.gl/KgBKB

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A R M I N VA N B U U R E N . M u s i c V i d e o

“This controlled chaos that exists in my brain roots itself in cartesian doubt, and its relation to my personal pursuit of virtue, knowledge, and all the truths which can

exist at once, and design has been my vehicle in

figuring it all out.”

-Kyle DiorioShades of Grey / 2011

The self-portrait is a deconstruction of both my

desires and visions during a three month stay in Ibiza. I

cal l the project SHADES OF GREY because it is the area where everything can stand at the same time. There are

no definit ive answers or concepts of real ity, it is a controlled chaos that can

be reflected upon, analyzed, deconstructed, and

manipulated to represent my aspirations for inspiration .

So starting from a broad point of view, this would

apply to epistemology , the branch of philosophy

concerned with the l imitations of knowledge,

dealings with how we acquire it , the extents, how do we know what we know,

and the truths or i l lusions around it .

Ibiza is a place where the l ine between dream and reality fades, a place of

superficial ity, escape, and

beauty, and the many shades of grey in-between.

We have a different level of consciousness and awareness because of the movement of people and ideas , intensity of l ifestyle , and immersion in nature.

The idea was to reconstruct my realit ies, manipulating the concept of t ime, and removing colour and sound, to get to the root of what it al l real ly meant.

Additional cinematography and special thanks to Ibiza local Sergio Lara , and al l of the people surrounding him that helped ‘star ’ in my exploration of the island and myself.

When I left Barcelona, standing on the deck of the boat looking out towards the city, I said to myself ‘My life will never be the same again .’

DATESummer 2011

MEDIUMDigital Video

CINEMATOGRAPHYKyle Diorio

THEORYEpistemology

STYLEArt Film


LINK(S)https://vimeo.com/35423235

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S H A D E S O F G R E Y . S e l f - P o r t r a i t

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We b s i t eo fE n t e r.R a d i o

O c e a nB e a c hC l u bB i l l b o a r dD e s i g n

F a c e b o o ko ft e c h n oa r t i s tD u b f i r e

We b s i t eo fe l e c t r ob a n dL M FA O

F a c e b o o ko fB e n e t t o n ’ sM a r k e t i n gTe a m

Tw i t t e ro fr a p p e rL i l J o n

I c e l a n d i cO n l i n eN e w s p a p e r

Te s t i m o n i a la n d P h o t of o rJ o h n C a b o tU n i ve r s i t y

We b s i t eo f f e s t i v a lI c e l a n dA i r w a ve s

We b s i t eo fI G RR e s i d e n tD j a n d H o s t

enter.radio

ocean beach club

dubfire

lmfao

fabrica

lil jon

mbl.is

john cabot

airwaves anna tur

A CO L L E C T I O N O F W O R K S A N D P U B L I C I T Y O F D I O R I O F OTO G R A F I A I N T H E C Y B E R W O R L D .

E X P O S U R E M E T E R

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THANKS GRACIAS GRAZIE

- kyle diorio -

IF YOU HAVE BEEN HANDED THIS BOOK AND CARE TO KNOW MORE, LET’S RENDEZVOUS IN CYBERSPACE

www.DIORIOFOTOGRAFIA.com

Documents

Kyle Diorio Portfolio 2012