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Mumbai November, 2020 No.12 Vol.64 KVIC commemorates Gandhi Jayanti by installing charkha at Central Office, Mumbai

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Page 1: KVIC commemorates Gandhi Jayanti by installing charkha at

Mumbai November, 2020 No.12 Vol.64

KVIC commemorates Gandhi Jayanti by installing charkha at Central Office, Mumbai

Page 2: KVIC commemorates Gandhi Jayanti by installing charkha at

I N S I D E

News Update 3 to 34

Press Coverage/ Social Media ....35-43

A Monthly Journal of KVIC on Rural Industrialisation

Vol.64 No.12 Mumbai November-2020

EDITORIAL BOARD

ChairmanMs. Preeta Verma

EditorM.Rajan Babu

Sub EditorUsha Misra

Jr. Sub EditorShiv Dayal Kushwaha

Published By:

Directorate of Publicity

Film, & P.E.P. for

Khadi and Village Industries Commission

Gramodaya, 3, Irla Road

Vile Parle (West), Mumbai-400056

Tel.: 2671 9465, 2671 6323

E-mail:[email protected]

Website: www.kvic.org.in

Opinions expressed in articles published in this journal do

not necessarily reflect the views of the

KVIC or of the Editor.

Associate EditorSmitha G Nair

Design & Layout

Shiv Dayal Kushwaha

* KVIC commemorates Gandhi Jayanti by installing charkha at Central

Office, Mumbai .................................................................................................

* KVIC launches Unique Khadi Footwear targets Rs. 5000 Crore business......

* Minister MSME, distributes Mobile Khadi Selling Units to Divyang people.

* Union MSME Minister distributes electric potter wheels to 100 potter

families in Maharashtra ..................................................................................

* Stone laid for Odisha’s first Tussar Silk Yarn production unit in Cuttack.....

* KVIC celebrates 50 years of Gandhi Ji to empower artisans organizes

150 programmes ..............................................................................................

* Glimpse of events organised while celebrating 150 years of Mahatma

Gandhi ...............................................................................................................

* On completion of 5 momentous years KVIC felicitates Chairman, KVIC.

* KVIC launches high quality muslin fabric masks for Diwali......................

* Despite Covid-19 fear, Khadi India's flagship CP Outlet records sale of

Rs. 1.02 crore on Gandhi Jayanti....................................................................

* Chairman, KVIC unveiles the statue of Mahatma Gandhi at ACB Office,

Ahmedabad ......................................................................................................

* Vigilance Awareness week observed in KVIC..............................................

* Covid 19 pledge administered at Central Office, KVIC .............. ...............

* KVIC's employment spree in J&K to celebrate Gandhi Jayanti................

* Highlights of 150 years of Mahatma Gandhi, in North East Zone ...........

* Electric Potter Wheel distribution in Gujarat .............................................

* Chairman, KVIC inaugurated first Khadi exhibition post covid lockdown.

* Celebration of Gandhi Jayanti in State/Divisional Offices of KVIC.................

* Chairman, KVIC distributed 300 Bee Boxes at Prayagraj ........................

* State level exhibition at Lucknow..................................................................

* Chairman, KVIC distributed Electric Potters Wheel Blunger and

Certificates .......................................................................................................

* Distribution of Bee boxes and bee hives ....................................................

* Electric Potters Wheel distribution in Sangli ................................................

* Why Prime Minister Shri Narendra Modi is the “Idol” of Bihar's Potter

Community? .....................................................................................................

Page 3: KVIC commemorates Gandhi Jayanti by installing charkha at

A Monthly Journal of KVIC on Rural Industrialisation

KVIC Chairman Shri Vinai Kumar Saxena unveiled the Charkha through web-conferencing

KVIC commemorates Gandhi Jayanti by installing charkha at Central Office, Mumbai

and in his address during the occasion he said “This journey of Charkha is a symbol of India’s Swadeshi Movement,journey towards Self-reliance and economic freedom and it is indeed a p roud moment fo r KVIC to fu r the r thismovement. He added that it is the dream and vision of our Prime Minister Shri Narendra Modi to take this tool of warp and weft of our social fabric at global level.

Following our PMs vision, KVIC has been taking up continuous efforts to uplift the lives of the

Khadi & Village Industries Commission(KVIC) commemorated Mahatma Gandhi’s birth anniversary by installing a 3.5 feet steel Charkha at its Mumbai office premises.

3

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Contd..on pg.28

downtrodden and light a candle in the house of poorest of the poor with its schemes and programmes especially in the COVID- 19period .KVIC has played a strong role in building the Nation, and this is also reflected in the leap growth of 6.28% to 28% in past 08 years which can be marked as the glorious period in empowering the Khadi and Village Industries artisans. Once again installation of Charkha in the KVIC, Mumbai is a tribute to our artisans who have dedicated their life in following legacy set by Gandhiji.

It may be noted that in the last four years, the KVIC had installed grand Charkhas across the nation at Indira Gandhi International Airport, New Delhi which is the worlds largest Charkha, Grand Steel Charkha at Rajiv Chowk in Connaught Place, Steel Charkha in Charkha Park – located in front of Gandhi Museum at Motihari, and steel Charkha at the Sabarmati Riverfront to remind the people about the importance of Charkha in our freedom struggle.

Earlier, on 1st October 2020,on the eve of birth anniversary of Mahatma Gandhi, Chairman KVIC in association with CEO KVIC launched 150 activities of Khadi and Village Industries across the Nation, which includes inauguration of Sales outlets/worksheds, training on potters wheels, distribution of bee boxes/charkhasto the artisans, inauguration of SFURTI and PMEGP units through videoconferencing. He mentioned that the programs aimed at creating sustainable local employment and making artisans Aatmanirbhar.

Ms. Preeta Verma, Chief Executive Officer,

4

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These footwear are made of Khadi fabric like Silk, Cotton and Wool. Shri Gadkari also launched the online sale of Khadi footwear t h r o u g h K V I C ’ s e - p o r t a l

Targets Rs 5000 Crore Business

Now feel the fineness of handcrafted Khadi fabric in the footwear. Minister for MSME, Shri Nitin Gadkari on 21st October, 2020 launched India’s first-ever high quality Khadi Fabric Footwear, designed by Khadi and Village Industries Commission (KVIC).

www.khadiindia.gov.in. Shri Gadkari heaped praises on Khadi fabric footwear saying such unique products had high potential of capturing the international market. At the same time, he said, Khadi fabric footwear would create additional employment and higher income for our artisans.

“Khadi footwear is a unique product. International quality and use of fine fabric like Patola SIlk, Banarasi Silk, Cotton, Denim would attract the youngsters who can purchase it online. These footwear are cost-effective,” Shri Gadkari said while also urging the KVIC to develop other leather accessories like ladies’ handbags, purses, wallet in handcrafted Khadi

KVIC Launches Unique Khadi FootwearA Monthly Journal of KVIC on Rural Industrialisation

5

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fabric that has a huge potential in foreign markets. “By developing and marketing such products overseas, Khadi India can capture a market worth Rs 5000 crore,” the MSME Minister said.

Hon’ble Minister of State for MSME, Shri Pratap Chandra Sarangi said the Khadi fabric footwear is not only environment-friendly and skin-friendly but it reflects the hard work of Khadi artisans that has been put in to make fabric for these footwear. “I congratulate KVIC for developing Khadi fabric footwear according to the global taste. I am sure by occupying a major share in the footwear industry, Khadi fabric footwear will help in reviving the country’s economy,” Shri Sarangi said.

To begin with, the footwear have been launched in 15 designs for ladies and 10 designs for men. Exquisite Khadi products like Patola Silk of Gujarat, Banarasi Silk, Madhubani-printed Silk of Bihar, Khadi Denim, Tussar Silk, Matka - Katia Silk, a variety of Cotton fabric, Tweed Wool and Khadi Poly Vastra have been used to make these footwear unique and trendy. Available in a wide range of designs, colors and prints, these footwear have been designed to suit clothing for all purposes - formal, casual and festive occasions. The Khadi footwear price ranges from Rs 1100 to Rs 3300 per pair.

KVIC Chairman Shri Vinai Kumar Saxena said Venturing into new segments, tapping new markets and diversifying the product range, as envisaged by the Hon’ble Prime Minister, have been the mantra for Khadi’s stupendous success in the last six years.

“The idea behind launching Khadi Fabric Footwear was to tap the international market where a large section of international consumers are increasingly going vegan and hence, Khadi will become a preferred choice of this segment. “Khadi fabric footwear is a small step for people, but it will be a giant leap for our Khadi artisans. Using fine fabric like Cotton, Silk and Wool in footwear will lead to higher production of fabric by artisans as well as increase in its consumption. This will ultimately create additional employment and higher income for Khadi artisans,” Saxena said. The size of Indian footwear industry is approx Rs 50,000 crore which includes exports worth nearly Rs 18,000 crore. Saxena said our initial target is to capture at least 2% of this Industry that is estimated to be around Rs 1000 crore.

Incidentally, the idea behind developing the Khadi fabric footwear also coincides with the Hon’ble Prime Minister’s vision of “Local to Global”. Earlier, KVIC had successfully launched its first-ever Khadi wrist watch in association with Titan which has been a trend-setter.

6

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Shri Gadkari distributed E-rickshaws to 5 divyang people through video-conference. These beneficiaries will be able to sell various Khadi products like Khadi fabric, readymade clothes, food items, food spices and other locally made products in nearby villages. Another 5 mobile Khadi selling units will be distributed in the next few days.

Shri Gadkari lauded the initiative of KVIC saying this would empower the Divyang people b y c r e a t i n g s u s t a i n a b l e l i v e l i h o o d opportunities. At the same time, he said, this will increase the sale of Khadi and thus prompt higher production by Khaid artisans. He said efforts will be made to distribute at least 500 such mobile selling units to divyang people in every district of India.

“This is the first-of-its-kind initiative in the country by KVIC. With these mobile selling units, our Divyang brothers will be able to earn a respectable and sustainable livelihood. As they will go to different villages selling Khadi products, it will also increase the reach of Khadi to a larger population,” Shri Gadkari said.

Minister MSME, distributes Mobile Khadi Selling Units to Divyang People

In another initiative that will create local employment to Khadi Silk artisans, Hon'ble Minister of State for MSME, Shri Pratap Chandra Sarangi laid the foundation of a Silk Production cum Training Center at Choudwar in Odisha. This is the first such unit in the state that will produce high quality Tussar Silk yarn.

On this occasion, Shri Sarangi said this was a major step towards empowering the local artisans and increasing the silk production in Odisha. He said Odisha is known for producing high quality Silk; however, for want of a local Silk production and training center, the raw material had to be procured from outside. “This will not only be helpful in training our artisans but create sustainable employment too,” Shri Sarangi said.

KVIC Chairman Shri Vinai Kumar Saxena, who also joined the event through video-conference, said the Silk production cum training unit will be a big boost to the Silk activities in the state and assured that the unit will start functioning in the next two to three months.

A noble initiative of associating Divyang people with Aatmanirbhar Bharat Abhiyan was

launched by Hon'ble Minister of MSME Shri Nitin Gadkari with distribution of mobile Khadi ndselling units in his Parliamentary Constituency of Nagpur on Gandhi Jayanti on 2 October.

A Monthly Journal of KVIC on Rural Industrialisation

7

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Hon’ble Minister for MSME, Shri Nitin Gadkari, through video-conference, distributed electric potter wheels and other modern equipment to 100 potters families who have been given 10-day training by KVIC.

The potters belong to 15 villages - 10 villages in Nanded and 5 villages in Parbhani districts - who were distributed the pottery equipment. The distribution of equipment will benefit at least 400 members of the community by

Union MSME Minister distributes electric potter wheels to 100 potter families in Maharashtra

increasing their productivity and their income, which is the dream of Hon’ble Prime Minister Shri Narendra Modi.

Shri Gadkari lauded the Kumhar Sashaktikaran Yojana of KVIC saying this was the first-of-its-kind initiative taken since independence to strengthen and improve the living of potters in

100 potters families in Nanded

and Parbhani districts of

Maharashtra took a leap

towards empowerment with

Kumhar Sashaktikaran Yojana

of Khadi and Village Industries

Commission (KVIC) on 28th

October, 2020.

Contd..on pg.17

8

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Shri Pratap Chand Sarangi MOS for MSME to lay foundation of Odisha’s first Tussar Silk Production cum Training Center at Choudwar. This unit will provide local raw material for Silk industry in Odisha, create employment and empower artisans.

Union Minister of State for MSME Pratap Chandra Sarangi laid the foundation stone of a Silk Production cum Training Centre at Choudwar in the district on the occasion of Gandhi Jayanti on 2nd October.

Speaking on the occasion, Shri Sarangi said Odisha is known for producing high quality silk. But, the raw material has to be procured from outside due to lack of a local silk production unit. This gap will be filled up after the centre comes up, he added.

Besides, it will lead to empowerment of the

local artisans. This is the first such unit in the State that will produce high quality Tussar silk yarn.

“Initially, the manufacturing unit will provide employment to around 40 people. In next one year, we are planning to increase production capacity which could generate employment for around 500 people,” Shri Sarangi said.

KVIC Chairman Shri Vinai Kumar Saxena, who attended the event through video-conference, assured that the unit will start functioning in two to three months.

Stone Laid For Odisha’s First Tussar Silk Yarn Production Unit In Cuttack

A Monthly Journal of KVIC on Rural Industrialisation

9

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On 1st October 2020, the eve of Gandhi Jayanti, KVIC Chairman Shri Vinai Kumar Saxena inaugurated 150 events, the first ever exercise of this magnitude in the country by KVIC, to celebrate Gandhi Jayanti. North Eastern States like Assam, Meghalaya, Tripura and Manipur and other states like Himachal Pradesh, Uttar Pradesh, Madhya Pradesh, Tamil Nadu, Kerala, West Bengal, Jammu & Kashmir and Gujarat led the country with the highest number of programs for artisans’ empowerment.

The ambitious Kumhar Sashaktikaran Yojana of KVIC, for the first time, reached the West Garo Hills of Meghalaya where training for 40 potter families began at Phulbari Village on Thursday. In total, 10 events were organized in the North Eastern states that also include readymade garments units, jewellery production unit and inauguration of Khadi sales emporium in different states.

As many as 41 new Khadi sales outlets, 27 ew manufacturing units under PMEGP and 14 new work sheds and common facility centers were inaugurated across the country. These include 8

new sales outlets and 4 new work sheds in Varanasi. At 10 different places, new model charkha were distributed to Khadi artisans. These new facilities will go a long way in increasing artisans’ productivity and their income. Several programs under Honey Mission, Kumhar Sashaktikaran Yojana and a number of manufacturing units under flagship scheme PMEGP were also inaugurated on Thursday.

KVIC Chairman said the programs aim at creating sustainable local employment and making artisans Aatmanirbhar. “Mahatma Gandhi always believed that rural resurgence was the key to country’s development. This has also been the vision of the Hon’ble Prime Minister Shri Narendra Modi. The initiatives of KVIC essentially aim at empowering farmers, women and unemployed youths. Creating livelihood opportunities, increasing local production and providing new marketing platforms to Khadi institutions will pave the way for “Aatmanirbhar Bharat”,” Saxena said.

On this occasion, some of the successful

A series of 150 mega events across the country and floral tributes marked the celebration of

glorious 150 years of the Father of the Nation Mahatma Gandhi by Khadi and Village Industries

Commission (KVIC).

KVIC celebrates 50 years of Gandhi Ji

to empower artisans

150YEARS

Organizes 150 programmes

10

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entrepreneurs under PMEGP also expanded their activities with support of KVIC. This includes a woman entrepreneur in Meerut in Uttar Pradesh who started stitching activities with a loan of Rs 16 lakh four years back, has taken a second dose of loan of Rs one crore to s ta r t a fu l l - f ledged home furn ish ing manufacturing center providing employment to 60 persons. Similarly, an aluminum utensils manufacturing unit in Tikamgarh in Madhya Pradesh has been granted a second dose of loan of Rs 60 lakh to expand the production capacity providing employment to 55 persons .

In Pampore in Jammu & Kashmir, KVIC launched the training of artisans on Crewel and Sozni embroidery and weaving of shawl. Similarly, in Himachal Pradesh, manufacturing units of disposable plates, wooden furniture and a boutique were inaugurated. In West Bengal,

10 Khadi Sale outlets and 3 new common facility centers were inaugurated.

In Kerala’s Payyannur, a design clinic and Online Shopping portal was inaugurated while in Kottyam, charkha were distributed to Divyang people. Uttar Pradesh too organized several programs for inauguration of manufacturing units of cement blocks, de te rgen t powder , non-women bags , automobile workshop and beauty parlor under PMEGP. Furniture manufacturing unit and beekeeping training were launched in Uttarakhand.

Starting October 2, KVIC has announced the customary annual sale of 20% on all Khadi and village industry products. The discount can also b e a v a i l e d o n l i n e a t http://www.kviconline.gov.in/khadimask from the midnight of October 1 & 2.

150YEARS

A Monthly Journal of KVIC on Rural Industrialisation

Contd..on pg.19

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A Monthly Journal of KVIC on Rural Industrialisation

Chairman, KVIC launched new Marketing website of Changanacherry social

Chairman, KVIC inaugurated “Online Marketing Website ” of Payyannur Firkha Gramodyog Khadi Sangh, Kerala on 1st October, 2020

Chairman, KVIC inaugurated a Charkha distribution programme for physically challenged people at Trivendrum, Kerala on 1st October, 2020

Glimpse of events organised while celebrating 150 years of Mahatma Gandhi

Chairman, KVIC launches Khadi's annual sale on the 151st Gandhi Jayanti

Shri Vinai Kumar Saxena, Chairman, KVIC launched Khadi's annual sale on the 151st Gandhi Jayanti.

Khadi sale is a custom to connect maximum people with Khadi artisans and Swadeshi products.

Contd..on pg.19

12

Renovated khadi emporium of Kozhikode Sarvodaya Sangh inaugurated by Chairman, KVIC.

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KVIC Felicitates Chairman, KVIC

On this occasion KVIC released a souvenir, dedicated an Abhinandan patra and an AV film describing his remarkable contribution which led to a paradigm shift in the work culture of the Organisation which has ultimately put Khadi in a position where it can propel country's growth engine.

In his overwhelmed address Chairman KVIC expressed his obligations to the KVIC team for standing as strong support in fulfilling his visions. “Although the beginning was tough as

Gandhiji promoted Khadi and Village Industries, which can be taken ahead by KVIC only' . In the 5years period KVIC team took it as mission and gave it a well-deserved shape. The team spirit is high and officers take every work as challenge .This spirit has made it a most important Organisation”, he remarked. Applauding support of Hon'ble Prime Minister he said, after Gandhiji , our Prime Minister's support has taken Khadi's vision to the Global level, which could not have been possible otherwise.

Shri Saxena also appreciated Ms Preeta Verma, Chief Executive Officer, KVIC and all the offices' and official of KVIC for enormous support and positivity. Speaking further he urged all to work with dedication and fearlessly. “ our actions will benefit the poor and help them

On comple�on of 5 momentous years

Shri Vinai Kumar Saxena w a s a p p o i n t e d t h e Chairman of Khadi and V i l l a g e I n d u s t r i e s Commission in October 2015 . On completion of his 5 momentous years as

thChairman on 27 October 2 0 2 0 a f e l i c i t a t i o n programme was organized in Central Office KVIC in his honour.

A Monthly Journal of KVIC on Rural Industrialisation

13

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earn their bread and butter.” He reiterated.

Ms. Preeta Verma, CEO K V I C e x p r e s s i n g h e r gratefulness to Chairman KVIC said that it is our privilege to work with a dynamic Chairman like him whose perseverance, and monumental achievements have taken KVIC to the great heights, like never before. His leadership and guidance has given new lease of life to KVIC. In this short span of five years Shri Saxena's vision and governance led to the start of several programmes that positively changed the role

placed by KVIC and gave it a new direction.

Under his able guidance, KVIC has achieved many milestones worth lauding like making Khadi not only a national but globally recognized fabric, augmenting self-sufficiency in the lives of our spinners and weavers, re-creating conversations about the Charkha among masses by setting steel and wooden charkha in different cities, innovations in production, introducing digital presence of Khadi products etc. His leadership resonates a promise of great things ahead and he will remain role model and an inspiration to many, she added.

Dr. Sanghamitra, CVO, KVIC also shared the dias during the occasion.

Earlier, Shri Guruprassana, Dy CEO Adm and HR welcomed the dignitaries present during the occasion and Shri Y.K.Baramatikar proposed the vote of thanks.

Shri Sanjeeb Roy, Director, Administration compered the programme.

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KVIC will also launch Christmas and New Year special masks in the coming days.

The Muslin face masks have been developed following the overwhelming public response to two layers Khadi Cotton and three layers Silk masks. So far KVIC has sold over 18 lakh such face masks across the country in less than six months’ time.

The Diwali Muslin face masks are priced nominally at Rs 75 a piece and are available for sale through the Khadi outlets in Delhi and o n l i n e t h r o u g h K V I C ’ s e - p o r t a l www.khadiindia.gov.in.

Like the other variants of Khadi face masks, the Muslin face masks too are skin-friendly, washable, reusable and bio-degradable and economical that suits all pockets. This face mask consists of two layers of pure white Muslin fabric. The sparkling red piping on the masks adds to the style quotient as it has been designed to gel with the festive attires.

KVIC Chairman Shri Vinai Kumar Saxena said the double-layered Diwali Face Masks has a small price but great value. It is another effort of the KVIC to protect people from pandemic while celebrating the festivals in style. “Apart from protecting people from the spread of

KVIC Launches high quality Muslin fabric Masks for Diwali

disease, KVIC is constantly working to make its face masks look trendier. These Muslin fabric face masks has added variety to our range of face masks that also include Cotton and Silk masks. At the same time, this is creating additional employment for Khadi artisans,” Saxena said.

This fabric has been chosen for manufacturing as it helps retain moisture content inside, while providing an easy passage for the air to pass through. What makes these masks more special is the hand-spun and hand-woven cotton fabric that is extremely soft on skin and is comfortable for long-duration use.

Deck up the festive fervor this Diwali with Khadi’s new face masks in an appealing combination of snow white and sparkling red. Keeping in view the Diwali festival, Khadi and Village Industries Commission (KVIC) has launched a Limited Edition of two-layered "Happy Diwali" printed face masks made of pure Muslin fabric, a high quality and ultra-fine cotton fabric handmade by traditional Khadi artisans of West Bengal.

A Monthly Journal of KVIC on Rural Industrialisation

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Despite Covid-19 Fear, Khadi India's Flagship CP Outlet Records sale of Rs. 1.02 crore on Gandhi Jayan�

On 2nd October , the overall sales of Khadi was recorded at Rs 1,02,19,496, which is significantly high given the prevailing Corona pandemic situation. Last year, the total sale at Khadi's CP outlet on October 2, stood at Rs 1.27 crore.

As many as 1633 bills were generated throughout the day with an average purchase of

Rs 6258 per bill. Customers belonging to different segments and age-groups queued at the Khadi India outlet since morning. Notably, Khadi and Village Industries Commission (KVIC) has also launched its customary annual special 20% discount on all products to

stcelebrate 151 birth anniversary of Mahatma Gandhi.

KVIC Chairman Shri Vinai Kumar Saxena attributed the massive sale figures to the frequent appeals of the Hon'ble Prime Minister to buy Khadi and also i ts growing p o p u l a r i t y a m o n g m a s s e s particularly the youth. “Despite the Corona pandemic, a large number of people still came out to buy Khadi which is a result of the repeated appeals of the Hon'ble PM. Khadi has become a household

The soaring spirit of Khadi lovers got better of the Covid-19 fear this Gandhi Jayanti with the Khadi sales figure crossing the Rs 1 c r o r e m a r k a t Delh i ' s f lagship Khadi India outlet in Connaught Place.

Contd..on pg.3116

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Chairman, KVIC Shri Vinai Kumar Saxena

unveiled the statue of Mahatma Gandhi at the

Anti-corruption Bureau office in Ahmedabad

on 29th October, 2020.

Chairman, KVIC unveiles the statue of Mahatma Gandhi at ACB office,Ahmedabad

Bapu's ideals of truth, honesty and equality

continue to be the guiding principles of the

Indian democracy and its constitutional

framework.

the country. “Empowering the marginalized potters’ community and reviving the dying art of pottery is the dream of the Hon’ble Prime Minister. With proper training and distribution of advanced equipment under Kumhar Sashaktikaran Yojana, the productivity and income of potters has increased manifolds. The scheme will further be implemented in other remote areas of Maharashtra and other states,” Shri Gadkari said. On this occasion, the Hon’ble Minister also interacted with some artisans who expressed happiness on receiving the government support. They said with increase in

production using electric potter wheel, they were now earning 3-4 times more than what they earned earlier.

KVIC Chairman Shri Vinai Kumar Saxena, who joined the Hon’ble Minister through video-conference, said that more than 18,000 electric chaaks have so far been distributed across the country benefiting nearly 80,000 people of the community. He said the average income of potters under Kumhar Sashaktikaran Yojana has gone up from nearly Rs 3000 per month to nearly Rs 10,000 per month. “Empowering every potter in the country is the sole objective of the program and KVIC will spare no effort in achieving this goal,” he said.

Contd..from pg. no.08

A Monthly Journal of KVIC on Rural Industrialisation

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Vigilance Awareness

weekobserved in KVIC

The Vigilance Awareness Week-2020 commenced this year by taking the pledge on 27th October in Central office and PAN India State and Divisional Offices. The Pledge was administered by Ms. Preeta Verma, CEO, KVIC and Dr. Sanghamitra, CVO, KVIC respectively

. The week will be observed from 27th October to 2nd November, 2020 on the theme “Satark Bharat, Samriddh Bharat (Vigilant India, Prosperous India)”. To generate awareness various programmes will be organized during this period.

The Chief Executive Officer, Khadi and Village Industries Commission administered an oath to adopt sanitation and other protective standards against Covid -19 on 13th October 2020, following which oaths were also sworn in all the S t a t e and Div i s iona l Of f i ce s o f t he Commission.

Covid 19 pledge administered

at Central Office, KVIC

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C h a i r m a n , K V I C i n a u g u r a t e d J a g g e r y making unit at Parjanpur,

Mangalpur, Varanasi on 1st October, 2020.

A Namkeen making unit u n d e r P M E G P w a s inaugurated by Chairman, KVIC on 1st October, 2020 at Devas, Madhya Pradesh.

M a h a m a y a Khadi Ashram, B i l a s p u r -

Bhavan inauguration by Shri Vinai Kumar Saxena, Chairman Khadi and Village Industries Commission.

New Model Charkha distribution programme inaugurates at Mau, Madhya Pradesh.

Chairman, KVIC inaugurated “Design Clinic” of Payyannur Firkha Gramodyog Khadi Sangh, Kerala on 1st October, 2020

Contd. from pg. no 12 .............Glimpse of events organised while celebrating 150 years of Mahatma Gandhi

A Monthly Journal of KVIC on Rural Industrialisation

19

Inauguration of beauty parlour at Lakhimpur Kheri in Uttar Pradesh.

Page 20: KVIC commemorates Gandhi Jayanti by installing charkha at

Baramulla

Ganderbal

Khadi and Village Industries Commission (KVIC) rolled out multiple employment generation activities in Jammu & Kashmir

stto celebrate 151 birth a n n i v e r s a r y o f Mahatma Gandhi on 2nd October 2020, u n d e r K u m h a r Sashaktikaran Yojana, KVIC Chairman Shri Vinai Kumar Saxena distributed electric potter wheels to 100 potter families in Baramulla while also inaugurating the training of artisans in Crewel embroidery

KVIC's Employment Spree in J&K to Celebrate Gandhi Jayan�a n d S o z n i Embro idery in Ganderba l and Pulwama districts. He also launched the training of artisans in willow work, a popular l o c a l a r t , i n Baramulla district o f J a m m u &

Kashmir.

The activities are part of the 150 mega events organized by KVIC across the country to

stcelebrate 151 Gandhi Jayanti. These activities are expected to create livelihood for over 500

people in the state.

KVIC Chairman instructed the local KVIC officials to initiate the process for setting up two SFURTI clusters in Jammu & Kashmir for the embroidery work and for

PMTC Pampore

Glimpse of events organised while celebrating 150 years of Mahatma Gandhi

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making paper mache, the peculiar Kashmiri handmade paper product. He lauded the artisans of Jammu & Kashmir saying they had the capacity and the talent of producing some very unique products including pottery.

“Gandhi ji had always emphasized on empowering the Kashmiri people through Khadi. Our Hon'ble Prime Minister too has a special place for Kashmir in his heart and KVIC is working to fulfill this dream of the Prime Minister by creating sustainable employment opportunities in the state. Several art forms of Kashmir like Crewe l and Sozn i embro ide ry , Pashmina shawls, paper mache and its pottery are internationally acclaimed. By providing artisans proper training, advanced equipment and marketing platform, these products can definitely make them aatmanirbhar,” Saxena said.

A number of artisans including potters present on the occasion interacted with the KVIC Chairman and thanked him for providing them with the support they needed to earn a better livelihood. Mushtaq , a potter who was given an electric potter wheel by KVIC, said his work would be easier now with these equipment and that his daily production of clay material and his income would also increase significantly.

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Glimpse of events organised while celebrating 150 years of Mahatma Gandhi

Shri Gandhi Ashram Utpatti Kendra, Varanasi

Kshetriya Shri Gandhi Ashram, Ambedkar Nagar, UP.

Ritu Industries, Gorakhpur , UP.

K h a d i M a r k Registration Cirtificate to Taluja Bhavani Khadi Seva Sanstha, Smt. Ashvani Pabale and at

Palghar.

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Khadi Bhandar inaugurated at Kanakadaskur

A New Khadi Bhavan of Udyog Bharati Gondal Sanstha inaugurated on 25th October, 2020 by Shri S.G. Hedaoo, Dy. CEO I/C State Office, Gujarat.

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Inaugurated Gram Swawlambi Vidyalay, CFC, Ayodhya.

Inaugurated Khadi sale at Gram Swawlambi Vidyalay, KGB, Lucknow.

Gram Swawlambi Vidyalaya, RMG, Ayodhya.

Tarun Gram Vikas Samiti, KGB, Barra.

Tarun Gram Vikas Samiti, RMG, Dev Nagar.

De te rgen t powder un i t i naugura t ed at Aayodhya, U.P.

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NMC distributed at Bastar Jila Khadi Gramodyog Sangh, Jagdalpur, Chhattisgarh.

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Emporium : Bijoynagar, Kamrup (R)

Sales Emporium : Dhamdhama, Nalbari

KRDP Unit : Tamulpur, Baksa

Highlights of 150 years of Mahatma Gandhi, in North East Zone

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Training of Potter Wheel : Phulbari, West Garo Hills, Meghalaya.

Bee Boxes and tool kits : Rupahi Beel, Marigaon

Inauguration of PMEGP Unit : Bara Bazar, Nagaon.

PMEGP Unit : Garchuk, Guwahati.

PMEGP Unit: Ranigaon, West Tripura, Agartala.

Inauguration of Sales Outlet : Imphal West, Manipur.

Sales Outlet :Imphal, West Manipur.

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Anushka Cement Blocking

S.K. Industriesinaugurated under PMEGP at Hardoi.

Shri Sanwariya Enterprises

Ajuni Automobile Service Cente

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16 October, 2020 Chairman, KVIC, Shri Vinai Kumar Saxena inaugurated first Khadi exhibition post Covid lockdown in Lucknow. Institutions of 16 states participating . Khadi artisans have shown that self-sustainability is a powerful force against

Chairman, KVIC Inaugurated first Khadi exhibition post Covid lockdown

Shri Bhupendrasinh Chudasama, Education

Minister ,Gujarat Government distributed

Electric Potters Wheel to 80 potter’s family of

Dholka on 11th October, 2020. Shri Devusinh

Chauhan Hon’ble Member of Parliament was

also present on this occasion, whereas

Electric Potters Wheels Distribution in Gujarat

Chairman, KVIC, Shri Vinai Kumar Saxena

attended the Programme through video

conferencing. The programme was organised

by S. O. Ahmedabad. Gujarat.

financial distress.Its time to move on with greater vigor and resolve for Aatmanirbhar Bharat.

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KVIC, after paying homage to Gandhiji in the KVIC premises said, the installation of Gandhiji’s Charkha is a matter of pride for KVIC as based on Gandhian ideologies have been working relentlessly at grassroots level to provide employment and create self-reliance amongst the people and build a strong rural community spirit towards Aatmanirbhar Bharat. Expanding its vision and taking up new avenues

KVIC is trading on new path of success, she added.

On this revered occasion, KVIC is offering a discount of 20% for a limited period on all Khadi and Village Industries products sold through its departmental sales outlets across the country.

On this day Swachhata Abhiyan was also organized by KVIC to instill motivation among everyone to keep their surroundings clean as part of wider Shramdaan.

Celebration of Gandhi jayanti in State/ Divisional Offices of KVIC

Swachhata ativities conducted by Palladam Sarvodya Sangh, a Khadi Institution.

Swachh Bharat Mission activities carried out by Khadi Institutions namely Cuddalore Sarvodya Sangh.

State Office ,KVIC, Chennai - planted tree in front of office building on 02nd October, 2020.

State Office , KVIC, Chennai – “Shramdaan” activity conducted on 02nd October, 2020.

Contd..from pg. no. 04

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S.O. Dehradun S.O. Maharashtra

D.O. Ambala

S.O.Bhopal

D. O. Varanasi

Vizag Ahmedabad

Chitradurga

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67 Beekeepers was benefited by distribution of 402 bee boxes and 702 hive stands at Mahabaleshwar under SFURTI Programme.

In presence of Shri Subodh Abhyankar Regional Officer, NABARD. Shri D.R.Patil Director, Narayankar, CDE, Shri Kumbhare, Raotrav, Shirsat etc. field staff of Directorate of

Hon'ble Chairman, KVIC distributed 300 Bee Boxes among 30 beneficiaries under Honey Mission programme in Prayagraj District under Aatmabharat Nirbhar Abhiyan on 3rd October, 2020

State level exhibition of Khadi and VI products was organised from 26th October 20 to 09th November 2020 organised by S.O.KVIC, Lucknow. Chairman, KVIC Shri Vinai Kumar Saxena inaugurated the Exhibit ion through vedio conferencing.

Honrable Chairman, KVIC distributed 60 Electric Potter Wheel a n d 1 0 B l u n g e r m a c h i n e w i t h C e r t i f i c a t e t o 6 0 T r a i n e d P o t t e r y Artisans at Village - Avahne, Dist. Jalgaon and addressed the Pottery Artisans through Video Conference on 3rd October. The programme was organised by State Office, KVIC, Mumbai with the co-operation of Akhil Maharashtra Kumbhar Samaj Vikas Sanstha, Thane.Dy. C.E.O. (W.Z.) and State Director also attended the programme through V.C.

Chairman, KVIC distributed Electric PottersWheel, Blunger and Certificates

State level exhibition at Lucknow

Distribution of Bee boxex and bee hives bee keeping Mahabaleshwar were present during this programme .

Chairman, KVIC Distributed 300 Bee Boxes at Prayagraj

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name and the number of Khadi lovers is constantly growing. And despite a manifold increase in production, KVIC has ensured highest quality of its product range that has kept our consumer base intact,” Saxena said. He added although the sale figure this year fell just short of the last year's mark because of the pandemic, the over Rs 1 crore single-day sale figure was still quite satisfactory.

The high sale figure of Khadi this year assumes greater significance. While almost all activities were closed during the Covid-19 lockdown, KVIC continued with its diverse activities across the count ry tha t inc ludes the manufacturing of face masks and personal hygiene products like hand wash and hand sanitizers apart from a vast range of fabric and village industries products

An awareness programme on Neera was organised at Agriculture Vigyaan Center, Hill College at Kosbad.

On 29th October, Bank of Baroda Amethi distributed 40 Electric Pottery Wheels Solar Ready to the 40 trained potters artisans in Amethi, U.P. The Programme was organised by S.O. KVIC Lucknow co-ordination with Uthan Sewa Sansthan Amethi.

On 30th October, State Office Maharashtra, KVIC distributed 20 Electric Potters Wheel to 20 potters in Paluse v i l l a g e a t S a n g l i District.

Contd..from pg. no. 16

Electric Potters Wheel Distribution in Sangli

Electric Potters Wheels

distributed at

Amethi

Awareness programme on Neera

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It was the dream of none other than Hon'ble Prime Minister Shri Narendra Modi to empower the Kumhar community through modern technology and revive the dying art of pottery making in the country.

One such beneficiary of the program is Jai Shankar Pandit, a potter in Muzaffarpur district of Bihar who along with his father used to work earlier on stone chaak. A sea-change has, however, ushered in his life after he

Why Prime Minister Shri Narendra Modi is the “Idol” of Bihar's Po�er Community? received an electric potter wheel from KVIC. High productivity and higher income are all that he can boast of now. And the family has a unique way to express their gratitude to Prime Minister Modi who inspired the Kumhar Sashaktikaran Yojana of KVIC.

Jai Shankar is now making the idols of the Hon'ble Prime Minister and also earning a respectable livelihood by selling them in Bihar and West Bengal. While Pandit thanked the Hon'ble Prime Minister for empowering the potters' community in Bihar, he said his family could now earn a sustainable livelihood. He said it was the popularity of the Hon'ble Prime Minister that also prompted him to make his idols. “The idols of Modi ji are selling in good numbers and fetching me good price. So far I have sold 75-80 such idols at a rate of Rs 800 per piece,” Pandit said.

“Keeping in view the festive season and the ban on Chinese clay items by Modi Ji, I am also making idols of deities - Durga, Laxmi and Ganesh - and a variety of deeya and decorative items to reap maximum advantage,” he said. He particularly thanked the Prime Minister for providing better marketing avenues l i k e m a k i n g e a r t h e n w a r e mandatory at various railway stations in Bihar.

Similar sentiments were expressed

Just two years ago, nobody had even thought that the marginalized potters' community in Bihar would have their day. However, the Khadi and Village Industries Commission (KVIC) launched an ambitious program “Kumhar Sashaktikaran Yojana” to empower the Kumhar community in Bihar.

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by other potters in different parts of Bihar who were benefited by this scheme.

KVIC Chairman Shri Vinai Kumar Saxena said, “Empowerment of the marginalized potters' community is the dream of the Hon'ble Prime Minister and it is heartening to see potters like Jai Shankar expressing their gratitude to the Prime Minister in such a noble way.”

“Connecting the potters' community with the mainstream of society by increasing their production and income is the sole objective of Kumhar Sashaktikaran Yojana. The program has been currently suspended in Bihar due to the Model Code of Conduct but soon after the elections, the Mission will be restarted and spread to the remotest parts of Bihar empowering every potter family,” Saxena said.

In just two years KVIC has distribute 500 electric potter wheels to 500 potter families and empowered nearly 20,000 people in Bihar which is estimated to have the potters' population of nearly 10 lakh. KVIC has

distributed electric chaak to potters in districts like Rohtas, Bhojpur, Nawada, Samastipur, Muzaffarpur, Patna, East & west Champaran, Khagaria and Sitamarhi.

“The electric potter wheel has made pottery making quite easier. Working on old traditional chaaks required a lot of physical work but the electric chaak has taken away the drudgery from pottery making. The daily production has also gone up. Earlier, I could hardly make 100 to 150 deeya or Kulhar a day but on the electric chaak, I am making 500 to 600 deeya and Kulhar everyday,” Pandit said.

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-On facebook

KVIC on Social Media

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KVIC on Social Media - On Instagram

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