Kudumbashree new ppt

Family Prosperity through

Women’s Collectives

1

An Introduction to

Kudumbashree Thiruvananthapuram

24April 2015

Today, the bank

officer calls me Madam

2 A movement called Kudumbashree

Mission Statement

“To eradicate absolute poverty in ten years through concerted community action under the leadership of Local Governments, by facilitating organisation of poor for combining self help with demand led convergence of available services and resources to tackle the multiple dimensions and manifestation of poverty, holistically”

3

1992

Poverty Reduction experiment in 7 wards of Alappuzha Municipality

1994

Scaled up to entire Municipality; Tested in Rural areas of Malappuram District as Community Based Nutrition Programme

1995

2002

Launch of Kudumbashree Mission

2008

Full coverage in the State

Evolution

Unified bye-laws and organizational elections

1998

Expanded to all Urban areas

2015

4

Autonomous Institution of women

5

CDS

ADS

NHG • 10 to 20 women per group; one per family • 261,000 NHG across Kerala • 4.1 million members

• Federation of NHG at the ward level • Covers 98% of the State

• Registered apex Federation at the Local Government level

• Covers 100% of local governments in the State

Community Development Society

Area Development Society

Neighbourhood Groups

Three-tier organization of and by women is the foundation for change

A movement called Kudumbashree

Working with local Governments

6

Platforms for convergence between the women’s organization and

local governments make the three-tier model more effective


Gram Panchayat

Ward

Gram Sabha

CDS

ADS

NHG

Synergies from Collective Action

7

Women working and acting together not only empower women,

but also strengthen their families socially and economically

Social

Women’

Economic


Empowerment

Institution Building & Capital Formation

8

• Women's own autonomous institutional network covering

more than half of the families in the State

• Democratic election processs

• High levels of mainstream financial capital formation for

meeting household credit needs, through the NHG


Community Funds Amount

Own Funds Rs. 2,073 crore

Bank Funds Rs. 2,712 crore

Internal Loans Rs. 8,540 crore

Community Resources

9

• Low-cost model of community mobilization and

development action

• Resource Persons and Resource Institutions developed

from within the community

• Enterprise approach to service provision – training,

accounts and audit, business development services


Enabling women to engage with markets from positions of strength

10 What collectives of women can do

• Self-help and micro-finance to meet family financial needs

• Food production through collective farming on leased land

• Off farm enterprises for milk, egg and meat production

• Non-farm enterprises in production and service sectors, including hitherto male preserves

• Value chain based interventions based on local natural, physical resources

• Community based market networks promoting local economic development

Economic Empowerment


Achievements

12

• Food and cash crop production in over 20,000 ha of leased

land by more than 60,000 women from landless or very

small landholding families

• Small businesses with turnover exceeding Rs.400 crores

per annum benefitting 1,20,000 families

• Widely recognized and valued “Kudumbashree” brand in

sectors as diverse as restaurants, food products, soaps &

detergents, taxi services, construction services etc.


Food Production

13

• Increase production of food

crops, especially staples and

nutrition providing crops

• Convert fallow land back

into production

• Women as “farmers”

What collectives of women can do

Garment making

14

• Garments – home-based to apparel parks


Crafts

15

• Artisanal production to branded crafts


Tourism

16

• Responsible Tourism – Partnership with Government & Industry for managing destinations: supply of inputs, restaurants, guide-services etc.


Transport Services

17

• Bus service run by women

• Taxi services for women, by women


Restaurants & Catering

18

• Café Kudumbashree - restaurants & food courts


Nutrition

19

• Amrutham Nutrimix – Take home ration for Anganwadis under ICDS; 292 units with 2023 entrepreneurs


The Kudumbashree Brand

20

• Among the most popular ‘brand’ in Kerala – Food products, soaps & detergents, handicrafts


Enabling community managed social security for those in need


• Rehabilitation of destitute families through collaborative

programmes of women's organization and local governments

• Special schools at the village level for children with mental

challenges

• BUDS Rehabilitation Centres for rehabilitation of adults with

mental challenges

• Collectives of children for co-curricular learning, citizenship

education and ecological awareness

• Special initiatives for specially vulnerable (social, geographic)

groups

Social Empowerment


Achievements

23

• Over 100,000 extremely poor families supported through Asraya - community based rehabilitation programme, managed by women's collectives along with local governments

• Over 3,000 children with mental challenges from very poor families, supported for building new lives

• Over 9 lakh boys and girls part of Bala Sabha


Rehabilitation of destitute families

24

• Family-wise planning for support; funds provided by Local Government; implementation support and monitoring by Kudumbashree network


Rehabilitation of persons with mental challenges

25

• BUDS Schools: Run by the local government; Supported by Kudumbashree

• BUDS Rehabilitation Centres for adults


Pain and Palliative care

26

• Palliative care provided by volunteers from Kudumbashree network; NHG members providing emotional support

• Supported by Gram Panchayats & Health Department


Holistic growth of children

27

• Enabling children to develop in a holistic manner – providing for co-curricular learning and citizenship education


Women working together to make the neighbourhood, community and society safer for women and girl children


• Gender Self-Learning Programme – awareness generation among women of their relative status in Society

• Collective efforts to address violence against women and children

• Crime Mapping; Nirbhaya Project

• Snehita Helpline; Gender Corner

• Learning platforms for political education; women in local politics and governance

• 56% of women elected representatives in the local governments are from the Kudumbashree community network

Women’ Empowerment


Local Governments and Women’s Collective working together


Convergence for MGNREGS

• Very high women’s participation, irrespective of caste or class

• Women’s access to public spaces, space for solidarity building and skill acquisition

• Great exposure for women - Self respect and confidence in doing physical labour, improved physical fitness

• Primary federation (ADS) as mates

What collectives of women can do 31

Perambra Panchayat, Kozhikode district THEN

NOW

What collectives of women can do 32

Kudumbashree beyond Kerala

33

Nationally, as part of National Rural Livelihoods Mission

• Model of women's institutions working together with

local governments being adapted in other States

• Micro Enterprise Development approach through

community based support eco-system being replicated

nationally into a new Scheme

And, internationally..

• Government of Ethiopia preparing to sign MoU for taking

up community institution building with Kudumbashree

support


34

Aajeevika Kudumbashree National Rural Livelihoods Mission Kerala State Poverty Eradication Mission

National Resource Organization

Kudumbashree-NRO, III Floor, Carmel Towers, Cotton Hill, Vazhuthacaud PO Thiruvananthapuram, Kerala, India 695014

[email protected]

Thank you!

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Kudumbashree new ppt