Knowledge Management Looking Back, Looking Ahead-- and Its Future for the Three Sectors Brook Manville, United Way of America Mitre Corporation TEM Dec

Knowledge ManagementLooking Back, Looking Ahead--

and Its Future for the “Three Sectors”

Brook Manville, United Way of AmericaMitre Corporation TEM

Dec 5, 2007

PLEASE ATTRIBUTE AUTHORSHIP OF THIS PRESENTATION IF ANY PORTTION RE-USED. © Brook Manville 2007

Brook Manville

[email protected]:

703-683-7810

mailto:[email protected]

Mitre TEM Presentation 12-5-07 © Brook Manville 2007 2

Overview

• KM— LOOKING BACK

• KM— LOOKING AHEAD

• IMPLICATIONS FOR:

– For-profit

– Not-for-profits

– Government

• COMMENTS AND QUESTIONS…


Prognostication…

“The future looks pretty much the

same as the present…

only longer!”


The journey and the (First Gen) “S-curve” of KM….

discovery

development

integration

(1980s-1990s)


The journey and the First Gen “S-curve”….

• Peter Drucker et al

• Intellectual Capital

• the “Learning Organization”

• intangibles accounting

• data-information-knowledge-wisdom …etc, etc, etc

discovery


The journey and the First Gen “S-curve”….•Functional colonization:

– Corporate libraries

– Strategy & Planning

– Marketing

– OD

– HR

– IT

• Consultants & vendors galore

• Systems thinkers & chaos theory

• Learning communities

• Measurement and ROI

development


The journey and the First Gen “S-curve”….

•Tightly linked to strategy

• People-based knowledge augmented by technology

•Understanding of culture and collaboration, embedded

•Whole system approach

• Business metrics

•Taken for granted

integration


First Gen KM: Effectiveness of the Organization

STRATEGY

PROCESS & ORGANIZATION &

CULTURE

TECHNOLOGY

PEOPLE


The parallel First Gen “S-curve”….Knowledge advisory and product/service

offer to clients & customers

build a new business


Innovation & Revenue

Learn

Sell

Package


Key Attributes: First Gen

Identifying and managing the known

Leveraging assets of the company

Disciplined practice


Discontinuity!

• global competition

• internet

• “disaggregated value chains”

• learning through practice

1990s-2000s

quest for more performance

search, networking, web 2.0

Outsourcing and core competences

deeper understanding & integration


Looking ahead

the shift

effectiveness of the

organization

the power of the cross boundary

network


The (next) “S-curve” for KM….(“Second Gen”)

“The Power of Cross- Boundary Network(s)”


The emerging Second Gen “S-curve”….

discovery

development

integration

(1990s-2010-???)


The emerging Second Gen “S-curve”….

• real focus on knowledge of people

•the proliferation and pursuit of “communities of practice”

• web-based learning communities and portals

• learning and exchange processes beyond organizational boundaries

• collaboration becomes a science

discovery


The journey and the Second Gen “S-curve”…. • learning and knowledge

partnerships and value chains with suppliers, partners, customers

• social network analysis and network economics

• social networking, blogging, web 2.0

• open source manufacturing, processes, and learning

• “wisdom of crowds…”

development


The emerging Second Gen S-Curve….

????• from “boundaries” to “connections” and “collaborations” wherever, whenever

•enterprises as ecosystems of networks

• strategy as mapping, predicting and sourcing knowledge production

•leadership as democratic knowledge engagement across boundaries

Integration


The parallel Second Gen “S-curve”….Knowledge network businesses

knowledge network consulting & facilitation

knowledge membership businesses

selling expertise networks


Key Attributes: From First Gen to Second Gen

Identifying and managing the known

Leveraging assets of the company

Disciplined practice

From… To…

Discovering and facilitating the knowable

Connecting assets within & beyond boundaries

Experimentation and consolidation


What’s the “so what?” for practitioners?


…and what are the implications for each of the three sectors?

For Profit

Not-for-

ProfitGovernment

? ? ?


Context: the (traditional) differences among sectors?

Serves

Purpose

Approach

People

For Profit

Not-for-

Profit

Government

customers &

shareholders

create wealth and economic value

product market strategy

employees

the needy and/or

aggrieved

safety net

and /or social change

volunteerism &

philanthropy

mission-led staff &

volunteers

citizens

protect and further the common good

tax & spend on programs

politicians and civil servants


Reality: the blurring and overlap….

For Profit

Not-for-

Profit

Government

• Focus on performance

•Increasing demands for accountability, value

•Power of markets to provide solutions

•Expectations of social responsibility

•Transparency and interconnectivity

• War for talent

•Pressure for collaboration

Everybody:

• must perform higher against measurable outcomes

•must be a problem-solver

• find ways to collaborate with and leverage “whoever really knows”

• use markets but mind the common good, social resp.

•realize they’re in the “knowledge business”


Leaders and Practitioners of Knowledge Strategy and Programs should….

• break down boundaries, blow up the silos, pursue networks

• look beyond your enterprise and your sector—for “whatever it takes”—OPEN UP YOUR ORGANIZATION TO THE MORE “DEMOCRATIC WEB” OF THE FUTURE

• performance as your filter for decision-making, investment, experimentation, and even new business opportunities…

• …but manage the tension of values, mission and social responsibility

• embrace the social technologies for the power of people….

•….but keep technology in the appropriate place of a whole system approach

First Gen to Second Gen


..and perhaps most important:

Remember all we have learned about “knowledge management” in the last 25 years”…..

But don’t become a museum piece for what was done in an earlier age!!!!


Q & A ?

Thank you!

Brook Manville, United Way of America

[email protected]

703-683-7810

Documents

Knowledge Management Looking Back, Looking Ahead-- and Its Future for the Three Sectors Brook Manville, United Way of America Mitre Corporation TEM Dec