6
KIWA Digital App Reporting

KIWA App Reporting GuideiTunesConnect Reports*on*IOS*Only User)Engagement • App&Analytics&provides&user&engagement&metrics,including&number&of&sessions,active& devices,&andretention.&With

  • Upload
    others

  • View
    3

  • Download
    0

Embed Size (px)

Citation preview

Page 1: KIWA App Reporting GuideiTunesConnect Reports*on*IOS*Only User)Engagement • App&Analytics&provides&user&engagement&metrics,including&number&of&sessions,active& devices,&andretention.&With

KIWA  Digital  App  Reporting

Page 2: KIWA App Reporting GuideiTunesConnect Reports*on*IOS*Only User)Engagement • App&Analytics&provides&user&engagement&metrics,including&number&of&sessions,active& devices,&andretention.&With

Reporting  Options

• Flurry  Analytics

• iTunes  Connect

• Survey  Monkey

Page 3: KIWA App Reporting GuideiTunesConnect Reports*on*IOS*Only User)Engagement • App&Analytics&provides&user&engagement&metrics,including&number&of&sessions,active& devices,&andretention.&With

Flurry  AnalyticsReports  on  ISO,  Android  and  Windows  

• Flurry  Analytics  provides  you  with  a  set  of  analytics  tools  designed  to  consume  your  data  – and  return  the  best  possible  reporting  results  for  running  your  organisation including:

• Real-­‐Time  Metrics,  providing  you  with  real-­‐time  data  on  how  your  app  may  be  impacted  by  user  updates,  user  acquisitions,  or  enhancements.

• Focused Dashboards,  in  fullscreen mode,  that  let  you  view  all  the  metrics  from  a  given  metric  area  on  a  single  page.

• Crash  Analytics  2.0 in  Flurry  gives  you, in  real  time,  information  about  crashes,  exceptions  and  errors  in  your  app.  This  allows  you  determine  the  root  cause  of  any  issue  quickly,  keep  your  app  running  well  and  the  users  of  your  app  happy.

• Analytics  Reporting  API enabling  you  to  export  your  data,  based  on  standard  formats  such  as  CSV  and  JSON,  allowing  you  to  integrate  it  into  web  dashboards,  data  warehouses  and  any  other  system  you  might  use  for  managing  your  business.

• Comparison capability,  with  context  controls,  that  lets  you  select  multiple  items  for  display  at  the  same  time  and  to  quickly  move  between  comparisons.

• Filtering of  data,  so  that  you  can  apply  filters,  like  Country,  Age,  Gender  and  Language  on  the  fly  and  view  the  results  instantly.

• Groups,  which  let  you  take  items,  like  Apps  or  Events,  and  group  them  together  to  quickly  move  between  the  contexts  that  matter  for  you.

• Explorer,  with  support  for Measures, Funnels, Retention analysis,  and User  Segments,  with  each  returning  results  based  on  your  most  complex  queries  – within  seconds

Page 4: KIWA App Reporting GuideiTunesConnect Reports*on*IOS*Only User)Engagement • App&Analytics&provides&user&engagement&metrics,including&number&of&sessions,active& devices,&andretention.&With

iTunes  ConnectReports  on  IOS  Only

User  Engagement

• App  Analytics  provides  user  engagement  metrics,  including  number  of  sessions,  active  devices,  and  retention.  With  these  metrics,  you  can  evaluate  the  impact  of  product  changes  — such  as  modifying  the  initial  onboarding  experience  — to  see  which  changes  improve  engagement  with  your  app.

Marketing/Promotion  Campaigns

• App  Analytics  lets  you  measure  your  marketing/promotion  efforts  so  you  can  focus  on  the  campaigns  that  are  most  effective.  Create  unique  links  for  each  campaign  to  gain  insight  into  which  campaigns  drive  the  most  downloads  and  user  engagement.  You  can  also  track  campaigns  with  the StoreKit API.

Crashes

• Find  out  how  many  times  your  app  crashes  each  day.  You  can  filter  crash  data  by  platform,  app  version,  and  operating  system  version  to  pinpoint  the  cause,  helping  you  create  a  better  experience  for  users.

Segment  by  Download  Date

• Only  Apple  can  provide  the  date  that  an  Apple ID  first  downloaded  an  app  from  the App  Store.  You  can  filter  groups  of  users  based  on  their  purchase  date  to  form  a  more  complete  picture  as  you  compare  and  analyze  user  behavior.

App  Store  Sources  

• With  App  Analytics,  you  can  see  how  many  users  discover  your  app  while  searching  or  browsing  the  App  Store  — including  tapping  on  Search  Ads  for  your  app  — to  gain  insight  into  how  your  marketing/promotion  and  metadata  impact  downloads.

App  Store Impressions

• See  how  many  times  your  app’s  icon  has  been  viewed  on  the App  Store,  including  in  search  results,  Featured,  Top  Charts,  and  your App  Store product  page.  With App  Store  Impressions,  you  can  calculate  how  often  users  click  through  to  download  your  app  from  seeing  it  anywhere  on  the App  Store.

Page 5: KIWA App Reporting GuideiTunesConnect Reports*on*IOS*Only User)Engagement • App&Analytics&provides&user&engagement&metrics,including&number&of&sessions,active& devices,&andretention.&With

Survey  MonkeyReports  on  IOS,  Android  and  Windows

Creation  Simplicity  

• Survey  Monkey  provides  you  with  a  set  of  intuitive  tools  make  it  simple  to  create  professional  surveys  quickly  

User  Experience  

• These  types  of  surveys  enable  the  collection  of  qualitative  user  experience  data  to  assess  attitude  and  behaviour change.

Deployment  

• The  platform  enables  emailing  of  surveys  and  posting  on  social  media,  your  website,  and  much  more.

Data  User  Analysis  

• Use  survey  monkey  filters  to  create  custom  reports  and  professional  graphs

Free  Sign  Up  

• Register  here  

Page 6: KIWA App Reporting GuideiTunesConnect Reports*on*IOS*Only User)Engagement • App&Analytics&provides&user&engagement&metrics,including&number&of&sessions,active& devices,&andretention.&With

Set  Up  RequirementsFlurry  Analytics

• We  are  have  set  up  this  diagnostic  tool inside  your  App  which  provides  useful  detail   on  the  APP  User  experience

• All  you  need  to  do  is  set  up  your  Free  Flurry  Account  here https://login.flurry.com/signup

• Once  set  up  send  through  your  account  details  and  we  will  provide  you  with  administration  access  to  via  our  Flurry  Portal  so  you  can  access  this  data  anytime

iTunes Connect

• We  have  set  up  this  diagnostic  tool  inside  your  App  which  provides  useful  detail   on  the  APP  User  experience  for  IOS  only.

• We  can  provide  you  with  administration  access  our  ITunes  Connect  Portal  so  you  can  access  user  data  anytime.    Name  and  individual  emails  required

Survey  Monkey    User  Survey

• https://www.surveymonkey.com/r/FTJ6KMT this  template  has  been  set  up  and  is  hosted  on  the  KIWA  Survey  Monkey  account

• Does  your  organisation have  a  Survey  Monkey  Account?• If  NO  FREE  sign-­‐up  here   https://www.surveymonkey.com/user/sign-­‐

up/?ut_source=anonweb&ut_source2=sem-­‐lp-­‐5• If  YES  we  will  transfer  the  signed  off  survey  template  to  be  loaded  up  and  you  can  host,  edit  and  manage  

independently.

• You  then  send  us  your  Survey  Monkey  web  link  and  we  insert  this  as  a  hyper  link  in  your  APP