2nd Workshop on User Engagement Optimization

KDD 2014

OrganizerLiangjie Hong - Research Scientist, Yahoo Labs Shuang-Hong Yang - Research Scientist, Twitter Inc. Amr Ahmed - Research Scientist, Google Research

Research in #UEO

Industry Academic

Product

Infrastructure

System

Metrics

DataExperiments

Algorithms

Principles

TheoryMachine learning

Scalability

Models

Research in #UEO

Industry

Research in #UEO

Industry

Research in #UEO

Industry Academic

#UEO Workshop

Recommendation Personalization Online Experiments

Machine Learning MetricsUser modeling

Visualization / sense makingInfluence attribution

The 1st UEO Workshop at CIKM 2013 Invited Speakers

Deepak Agarwal, Director of Engineering, Machine Learning - LinkedIn Corp. Recommending Items to Users: An Explore/Exploit Perspective

Yi Zhang, Associate Professor of Computer Science – UCSC Personalized Recommendation: Machine Learning and Economics

Alek Kolcz, Senior Staff Data Scientist - Twitter Inc. Understanding Twitter Users by Understanding Twitter Content

Ronny Kohavi, Partner Architect – Microsoft’s Online Services Division Online Controlled Experiments: Introduction, Insights, Scaling, and Humbling Statistics

Caitlin Smallwood, Director of Consumer Science and Analytics – Netflix Netflix Optimization:  A Confluence of Metrics, Algorithms, and Experimentation

The 1st UEO Workshop at CIKM 2013 Contributed Presentations

Janette Lehmann, Mounia Lalma, Ricardo Baeza-Yates, Elad Yom-TovYahoo LabsNetworked User Engagement

Jia Huang, Xiaohua HuDrexel University Information Passing in Online Recommendation

Ariyam Das, Harish RanganathYahoo LabsWhen Web Personalization Misleads Bucket Testing

Marina Danilevsky, Eunyee KohAdobe LabInformation Graph Model and Application to Online Advertising

Balaji Vasan Srinivasan, Anandhavelu Natarajan, Ritwik Sinha, Vineet Gupta, Shriram Revankar, Balaraman RavindranAdobe LabWill your Facebook post be engaging?

The 2nd UEO Workshop at KDD 2014 Invited Talks

Alex Smola, Researcher at Google and Professor at Carnegie Mellon UniversityLeast mean squares matrix completion considered harmful or Do you really need to know how much I hate ”Notting Hill”? 10:30AM – 11:15AM

Lars Backstrom, Engineering Manager at Facebook Generating a Billion Personal Newspapers: News Feed Ranking at Facebook 2:00PM – 2:45PM

Suju Rajan, Senior Manager of Personalization Sciences at Yahoo Labs Making the Stream a Daily Habit : Optimizing for Long Term Behavior 4:00PM – 4:45PM

Lihong Li, Researcher at Microsoft Research Multi-armed Bandits on the Internet: Successes, Lessons and Challenges 8:45AM – 9:30AM

The 2nd UEO Workshop at KDD 2014 Contributed Presentations

Luo Lu – Twitter Inc., Chang Liu – Twitter Inc. Separation Strategies for Three Pitfalls in A/B Testing

Pengyuan Wang – Yahoo Labs. A Unified Framework for Evaluating Online User Treatment Effectiveness, with Advertising Application

Amit Goyal et al. – Twitter Inc Detecting User Interests on Twitter via Seed Set Expansion

Eunyee Koh – Adobe, Neha Gupta – AdobeAn Empirical Evaluation of Ensemble Decision Trees to Improve Personalization on Advertisement

Athanasios Noulas – Booking.Com,  Mats Einarsen – Booking.ComUser Engagement through Topic Modelling

El Mehdi Rochd et al. – Aix-Marseille University A Topic Model-based Personalization Over Time

Krishna Kamath et al. – Twitter Inc. RealGraph: User Interaction Prediction at Twitter

Arvind Agarwal – Palo Alto Research Center, Saurabh Kataria – Palo Alto Research CenterMulti-Task CRF Model for Predicting Issue Resolution Status in Social Media based Customer Care

(Coffee) Break

10:00AM – 10:30AM - Morning Break 12:25PM – 2:00PM - Noon Break 3:35PM – 4:00PM - Afternoon Break

Program Committee

Mounia Lalmas – Principle Research Scientist, Yahoo Labs Georges Dupret — Senior Research Scientist, Yahoo Labs Hongning Wang — Assistant Professor, University of Virginia Jian Wang — Senior Applied Researcher, LinkedIn Gungor Polatkan — Senior Research Scientist, Twitter Inc. Dan Zhang — Research Scientist, Facebook Praveen Bommannavar — Data Scientist, Twitter Inc. Bo Long — Staff Researcher Scientist, LinkedIn Pengyuan Wang – Research Scientist, Yahoo Labs Luo Lu — Data Scientist, Twitter Inc.