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126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020 Kolkata, Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Nagpur, Bhubaneswar, Ahmedabad, Siliguri & Patna www.pressmanpr.com An ISO 9001:2008 Company Pressman PR Case Study: 2015 Client: JustRide Just Rent and Ride JustRide, a start up, has been promoted by five entrepreneurs and is an innovative self-drive car rental company. It is growing at a fast pace since it commenced operations in Mumbai in 2015. Google has selected JustRide as one of the few companies from India for its Launchpad programme. As opposed to conventional rent-a-car firms who purchase their cars outright, JustRide is the only Indian company that works on an aggregator model and sources its vehicles from individual vendors. Since it does not own vehicles, it does not require deep pocket like heavily funded peers for running operations. JustRide is a platform which links vendors in the self drive car rental business directly to the customer. JustRide has expanded to the cities of Bangalore, Pune, Noida and Gurgaon and increased its fleet to 300 cars. It planned to increase the number of cars to 9000 and scale its services to 12 cities across India over the next 18 months, and required venture capital funding to achieve this objective. The company appointed Pressman to give them required visibility in the right media. They used our services on an assignment basis and we delivered good coverage in top-tier media.

Just Rent and Ride › casestudy › client › just_ride_2015.pdfJustRide is a platform which links vendors in the self drive car rental business directly to the customer. JustRide

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Page 1: Just Rent and Ride › casestudy › client › just_ride_2015.pdfJustRide is a platform which links vendors in the self drive car rental business directly to the customer. JustRide

126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020

Kolkata, Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Nagpur, Bhubaneswar, Ahmedabad, Siliguri & Patna www.pressmanpr.com

An ISO 9001:2008 Company

Pressman PR Case Study: 2015 Client: JustRide

Just Rent and Ride JustRide, a start up, has been promoted by five entrepreneurs and is an innovative self-drive car rental company. It is growing at a fast pace since it commenced operations in Mumbai in 2015. Google has selected JustRide as one of the few companies from India for its Launchpad programme.

As opposed to conventional rent-a-car firms who purchase their cars outright, JustRide is the only Indian company that works on an aggregator model and sources its vehicles from individual vendors. Since it does not own vehicles, it does not require deep pocket like heavily funded peers for running operations. JustRide is a platform which links vendors in the self drive car rental business directly to the customer.

JustRide has expanded to the cities of Bangalore, Pune, Noida and Gurgaon and increased its fleet to 300 cars. It planned to increase the number of cars to 9000 and scale its services to 12 cities across India over the next 18 months, and required venture capital funding to achieve this objective.

The company appointed Pressman to give them required visibility in the right media. They used our services on an assignment basis and we delivered good coverage in top-tier media.

Page 2: Just Rent and Ride › casestudy › client › just_ride_2015.pdfJustRide is a platform which links vendors in the self drive car rental business directly to the customer. JustRide

126 Jolly Maker Chambers II, Nariman Point, Mumbai 400021 Regd Office: Pressman House, 10A Lee Road, Kolkata 700020

Kolkata, Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Nagpur, Bhubaneswar, Ahmedabad, Siliguri & Patna www.pressmanpr.com

An ISO 9001:2008 Company