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MEDIA KIT 2019/20 JOURNAL The Publications

JOURNAL · 2019. 10. 18. · HyperLocal. advertising mediums provide for far . greater advertising impact than traditional local, regional or national entities. Here’s why: HyperLocal

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Page 1: JOURNAL · 2019. 10. 18. · HyperLocal. advertising mediums provide for far . greater advertising impact than traditional local, regional or national entities. Here’s why: HyperLocal

M E D I AK I T2019/20

JOURNALThe

Publications

Page 2: JOURNAL · 2019. 10. 18. · HyperLocal. advertising mediums provide for far . greater advertising impact than traditional local, regional or national entities. Here’s why: HyperLocal

2

JOURNALThe

Publications

The Journal Publications produces 5 separate and distinct HyperLocal magazines serving the Rumson-Fair Haven-Sea Bright, Red Bank-Little Silver-Shrewsbury, Middletown-Lincroft, Holmdel & Colts Neck markets.

HyperLocal advertising mediums provide for far greater advertising impact than traditional local, regional or national entities.

Here’s why:

� HyperLocal magazines are more l ikely to create cover to cover consumption because the major ity of editor ial content is pertinent to the reader

� Advertising in HyperLocal magazines is far more l ikely to be seen and read thereby creating a greater and longer lasting impact on the reader

In addition, advertising in any of The Journal Magazines occurs in a low clutter environment enabling your marketing message a much better opportunity to stand out and generate a return on your investment.

With The Journal Publications five magazines, your marketing message is delivered by New Jersey’s most respected and recognized community publications surrounded by high-quality, relevant, HyperLocal content of interest to the reader.

These monthly magazines are also avai lable onl ine to digital readers at TheJournalNJ.com

WINNER 2017

AWARDS25th

W H Y ?

Page 3: JOURNAL · 2019. 10. 18. · HyperLocal. advertising mediums provide for far . greater advertising impact than traditional local, regional or national entities. Here’s why: HyperLocal

3

Includes Fair Haven, Rumson, Locust, and Sea Bright

C O L T S N E C K

H O L M D E L

M I D D L E T O W N /L I N C R O F T

N A V E S I N K

TOTAL D ISTR IBUT ION 32 ,000+

R U M S O N /F A I R H A V E N /S E A B R I G H T

4,000+

6,400+

6,300+

8,000+

7,300+

M i c r o m a r k e t i n g t h a t d e l i v e r s t o t h e W e a l t h

B e l t o f M o n m o u t h C o u n t y

Includes Little Silver, Red Bank, and Shrewsbury

Colts Neck

Navesink

Holmdel

MONMOUTH

COUNTY

Middletown/Lincroft

OVER 1 ,000 MAGAZINES DROPPED AT LOCAL POINTS OF INTEREST

100% DISTR IBUT ION TOColt s Neck, Fa i r Haven, Ho lmdel , L i t t le S i lver, L incrof t , Rumson, Shrewsbury , and Sea Br ight

OVER 105 ,000 IMPRESS IONS

Rumson/Fair Haven

C O V E R A G E

Page 4: JOURNAL · 2019. 10. 18. · HyperLocal. advertising mediums provide for far . greater advertising impact than traditional local, regional or national entities. Here’s why: HyperLocal

4

D I S T I N C T P U B L I C A T I O N S

M O N T H S AY E A R B Y D I R E C T M A I L

M E D I A N H O M EV A L U E

M E D I A N H O U S E H O L DI N C O M ER E A C H E D

5 1 2 3 2 , 0 0 0 +

$ 7 0 7 K$ 1 4 0 K * *1 0 5 , 0 0 0 +

Homes & Businesses

Guaranteed Delivery Per USPS Form #360R

*Source: Monmouth County Division of Planning

Readers

B Y T H E N U M B E R S

Page 5: JOURNAL · 2019. 10. 18. · HyperLocal. advertising mediums provide for far . greater advertising impact than traditional local, regional or national entities. Here’s why: HyperLocal

5

PRINT AD PLUS...• Additional editorial coverage (250 words)

• Guide appears in digital magazines (archived)

• Digital stand-alone PDF (live on site for 1 year)

10 Special Sections Throughout the Year with Timely Editorial Topics

S E A S O N A L G U I D E S

JOURNALThe

Check out this month's special section, with informative articles and ads to help you find the perfect program for happy campers!

2019

ISSUE

HEALTH&FITNESSG U I D E

Check out this month’s special section, with information and resources for all your health and fitness needs!

JOURNALThe

2019

JOURNALThe

Check out this month’s special section, with information and resources for all your indoor and outdoor home improvement needs!

2019ISSUE

GUIDE 2019

&WeddingSpecialOccasion

Check out this month’s special section for superior vendors and services.

JOURNALThe

MARCHJANUARY APRILFEBRUARY

Our Tech Guide provides our dedicated readers

with great articles and features to inform them

about the latest in smartphones, computers,

security, software, education, apps and more.

� � �

JOURNALThe

JOURNALThe

Check out this seasons special section, with information and inspiration for all your holiday celebrations and gift shopping needs.

H

oliday Guide

OCTOBER NOVEMBER

Our Pet Guide provides you with great articles and information regarding pet care, nutrition, safety, fun and more.

� � �

JOURNALThe

Check out this month’s special section for places to go, things to do and dining.

2019

Arts,

DiningGUIDE&

Entertainment,

JOURNALThe

JOURNALThe

Check out this month's special section, with information and resources for all your back to school needs!

GUIDE

2019

� � �

Our Automotive Guide provides our readers with a comprehensive

overview of buying that new or pre-owned vehicle, maintenance,

service, auto body repair, auto accessories and more.

� � �

G U I D E

2 0 2 0

MAY

JUNE AUGUST SEPTEMBER

Page 6: JOURNAL · 2019. 10. 18. · HyperLocal. advertising mediums provide for far . greater advertising impact than traditional local, regional or national entities. Here’s why: HyperLocal

6

AD CHECK LIST• All ads to be setup as CMYK. No RGB

documents or images. Please convert spot colors to CMYK.

• Black type to be set at 100% Black/K.

• Page resolution is set at minimum of 300 DPI. Please set all ads and images accordingly. If resolution is lower, images and ads are more likely to look pixelated.

• Preferred file format “Press Quality” PDF. We also accept Hi-Res TIF or EPS files sized appropriately.

• NO PRINTER MARKS of any kind (final PDF for full page ad with bleed should be 9"x11" with no bleed/trim marks).

• All ads that do not bleed should be created at final size listed to the left under the selected ad.

• Full page ads that bleed will include a 0.125” bleed making the final PDF 9"x11".

• Safety Margins for full page ads w/ bleed: Important text and logos should stay within the 0.75” interior left/right safety margins and the 0.5" top/bottom safety margins of the original 8.75x10.75 page. *For more detailed information on margins/sizing/bleeds please ask for our Camera Ready Reference Page.

FULL PAGENon-Bleed

8.25"W X 10.25"H

1/2 PAGE HORIZONTAL 8.25"W X 4.875"H

1/4 PAGE 4"W X 4.875"H

1/8 PAGE 4"W X 2.25"H

1⁄3 PAGE VERTICAL4"W X 7.375"H

1/3 PAGE HORIZONTAL8.25"W X 3.25"H

1/2 PAGE VERITCAL 4"W X 10"H

FULL PAGE BLEED8.75"W X 10.75"H

.125" perimeter¾" interior safety margin for sides

½" interior safety margin for top/bottom

2 PAGE SPREAD17.5"W x 10.75"H

.125" perimeter¾" interior margin sides

½" interior margin top/bottom

SPOTLIGHT4"W X 2"H

MONTHLY DEADLINES• Copy submitted by the 12th

• Proofs provided before the 15th

• Ads finalized by the 15th

P R I N T S P E C S

Page 7: JOURNAL · 2019. 10. 18. · HyperLocal. advertising mediums provide for far . greater advertising impact than traditional local, regional or national entities. Here’s why: HyperLocal

7R A T E C A R D S

All for as low as 2¢ per household

TARGETED

AFFORDABLE

EFFICIENT

EFFECTIVE

A La CartePer Journal Per Month

SIZE 1 MONTH 6 MONTHS 12 Months

1/8 $250 $200 $175

1/4 $425 $375 $350

1/3 $500 $450 $400

1/2 $650 $550 $525

FULL $1,000 $900 $875

SPREAD $1,600 $1,400 $1,300

2 Publications10%OFF

3 Publications15%OFF

4 Publications20%OFF

5 Publications25% OFF